Webinars

2023 Cynopsis Measurement & Data Conference

The 2023 Cynopsis Measurement & Data Conference took place on June 13-14, 2023 in NYC and is now available on demand. Get answers to the questions that really matter, across the ad and content ecosystem, including: Can the industry really support a multi-currency model? What role will attention metrics play and how will they impact […]

Cynopsis 2024 BIG TV Summit

Cynopsis hosted its annual BIG TV Summit on September 18th, 2024 in NYC, now available for viewing on-demand.The TV and video landscape is undergoing a profound transformation, presenting new opportunities for agencies and brands to generate substantial revenue. With an expected uptick of 5.2% in U.S. ad spend in 2024, the smart agency and brand […]

Cynopsis Political Ad Spend 2024 Virtual Conference

As the election year gathered momentum, Cynopsis presented Political Ad Spend 2024 Virtual Conference, bringing together players of the political advertising landscape to discuss where the dollars are flowing and how to position oneself to take advantage of this wave before – and while – it’s happening. For example: money is moving from linear TV […]

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Cynopsis Virtual Jobs Event

On April 26th, 2024, Cynopsis present a one-hour virtual job event featuring the hiring pros at several of the most high-profile networks in media. They will tell you the kinds of positions they’re hiring for, the skills and qualities they look for in a candidate, and will take live questions from the audience.  

OTT Virtual Conference 2023

The Cynopsis Media OTT Virtual Conference 2023 took place March 15, 2023 and is now available On-Demand. Get a fresh handle on where opportunities and risks lie in the fast-moving sector of OTT. Listen in as experts discuss the rise of local OTT, programmatic, retail data integration, and more. Topics include: CTV, Addressable TV, VOD, […]

CYNOPSIS ESPORTS & GAMING MARKETING SHOWCASE

The Cynopsis Esports & Gaming Marketing Showcase took place Wednesday, May 4th. This program is a by-invitation-only event for brands or agencies activating or looking to activate in the highly engaged 18–35-year-old fanbase. These consumers are spending hours hanging out with their friends playing, watching and engaging in esports.  

Finally: End-to-End Media Workflow Solutions Debunked!

Media workflows should operate as seamlessly as the technology that powers them. In fact, with the right systems in place, creative and development teams shouldn’t even know what’s operating behind the scenes—the technology just works.  As video quality, size, and consumer demand continue to increase, and media operations grow more complicated and decentralized, it’s more important […]

First Look 2022: OTT Virtual Conference

As OTT continues to dominate the TV/Video landscape and media spend accelerates, it’s critical for all members of this marketplace, advertisers, content companies, distributors, cable companies (MVPDs), and Virtual MPDs , to be conversant within where the market stands now, and where it’s headed next. That’s why we are presenting a showcase with leaders in […]

Masters of the Metaverse

Cynopsis and EBS present “Masters of the Metaverse” on Dec. 7, in partnership with Super League Gaming, to give you a virtual guide to the newly tapped universe. Hear from some of the top executives who created some of the most successful platforms in this space today, see case studies on activations in this space, […]

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