Tuesday, September 18th, 2012

Cynopsis: Kids!

Good morning. It’s Tuesday, September 18, 2012, and this is your first early morning briefing.

Rainmaker Entertainment Inc. announced that it has ended its agreement announced earlier this year with Xing Xing Digital Corporation, the Chinese digital animation studio.  The deal would have made the Vancouver-based Rainmaker Studios Inc., a wholly owned subsidiary of Xing Xing.  According to details of the announcement, the companies were unable to close the deal prior to the September 14,2012 deadline despite board approval of the deal. No further details were given on why the deal was axed. Rainmaker is currently in production on the 2013 feature film for the Weinstein Company Escape From Planet Earth for the Weinstein Company along with DVD’s for Mattel and its own original content.


Warner Bros. Consumer Products announces several global licensing and merchandising partnerships for the upcoming Peter Jackson-helmed, Hobbit trilogy. New Line Cinema and Metro-Goldwyn-Mayer (MGM) are production partners on The Hobbit: An Unexpected Journey, The Hobbit: The Desolation of Smaug, and The Hobbit. The new line of Lego sets for the Hobbit were revealed with much fanfare at this year’s Comic-Con. These sets will be available this Christmas. Vivid Group, along with co-master toy partner The Bridge Direct, will launch a range of collectibles including mini collectible figures, basic action figures, adventure packs, beast packs, playsets and highly detailed collector figures along with a role-playing line. Ravensburger adds 2D and 3D puzzles and card games and Rubie’s Costume Co. will produce a costume line. HarperCollins Publishers are launching the official tie-in books and global licensee Eaglemoss will be releasing figurine and chess collections.



Cynopsis’ Most Intriguing People Awards

Deadline: NOV 1
Awards Gala: SPRING 2013
Read More + Nominate: NOW

Event/Submission Questions: Jenn Sredzinski
Advertising/Sponsorship information: Mike Farina.


NASCAR driver Casey Mears and Disney/Pixar’s successful boys franchise, Cars have partnered to kick off the Cars Take Flight family experience at Chicagoland Speedway this past weekend. At the speedway, featured were Cars themed pit stops, a life-size Lego replica of Lightning McQueen (made of 250,000 bricks), a puzzle building station, story time and video games. Also on display was the new collection of die cast cars from the Take Flight collection. This new event is in celebration of the world television premiere of the Cars Toons short films Air Mater and Moon Mater this fall on Disney Channel, and the launch of a new Cars Take Flight product collection.


To celebrate its 20th birthday on Saturday, October 1, 2012, Cartoon Network is planning quite the party. On that Saturday, birthday episodes of all its current and classic series will be featured all day, culminating in the premiere of and original music video at 6:58p EST featuring music from Mad Decent and shows over 100 cartoon stars from the 20 years the network has been on air. Later that night, it’s 100th episode of Adventure Time at 730p EST and an all-new episode of the Emmy-Award winning Regular Show at 8pEST.  The party continues into the following weekend and all month when the network airs the programs that fans have selected in various categories at CartoonNewtork.com.

In time for this fall’s MIPCOM, Paris-based PGS Entertainment has agreed to global distribution of several A Squared Entertainment (A2E) children’s properties, including the animated feature, Stan Lee’s Mighty 7 and series Martha & Friends, featuring Martha Stewart, The Secret KidVenture Club, starring billionaire Warren Buffet, Gisele & the Green Team, about environmentally conscious supermodel superheroes and the pre-school vehicle series Rainbow Valley Heroes. Stan Lee’s Mighty 7 was created by and stars Stan Lee, and will be the pilot for a 26-episode series.

In more MIPCOM news, Millimages, the European production and distribution company launches its brand new series, Me and My Robot (52 x 13) at the market. The animated school-based series is a co-production between Millimages, Synergy Media and Canal J. and is ready for air in 2013 and originally commissioned by France Television, Canal J and EBS and with pre-sales in place with ABC Australia, SVT Sweden, NRK Norway, DR Denmark and VRT Belgium. Millimages handles worldwide television and licensing rights to the property excluding Asia which is represented by Synergy Media. Joining Me and My Robot at MIPCOM this year is Series 4 of 64 Zoo Lane. Commissioned by CBeebies in the UK and France 5, and now totals (104 x 11). Presale deals have been made with ABC Australia, SVT Sweden, NRK Norway, DR Denmark and Zeppelin Holland. Millimages has worldwide rights to the show and has secured a deal with BBC Worldwide for global licensing rights for the property, excluding the French-speaking World.

Tracy Beaker’s legacy continues into 2013 with The Dumping Ground the latest CBBC series set in Tracy’s former home. The series (13 x 30) will feature the ensemble cast of kids who have been with Tracy over the last several years now letting them be in the center of all the drama, friendships and challenges of living in a group home. Though Tracy has moved on, many familiar faces such as Lily, Carmen, Frank, Gus and a slew of new kids join the cast.

Nickelodeon will expand its reach throughout Eastern Europe with a raft of new deals announced by Viacom International Media Networks. 2X2, the Russian free-to-air network has taken on The Avatar spin-off, The Legend of Korra. NTK in Kazakhstan signed up for a Nickelodeon branded block to include episodes of many Nick hits like iCarly and Big Time Rush. Romanian channel CME has taken SpongeBob SquarePants and other pre-school programming. Macedonia’s MRTV, Lithuania’s LNK and Markiza in Slovakia all have also signed on for Nick branded blocks. In the Ukraine, STB has signed up T.U.F.F. Puppy, Planet Sheen and Fanboy & Chum Chum while Baltic broadcaster Viasat takes a relicense on Penguins of Madagascar and signs on for Planet Sheen, T.U.F.F. Puppy and The Troop. In related Nick News, the Riki Group of St. Petersburg Russia have been named master licensee for the Teenage Mutant Ninja Turtles for Russia, CIS and the Baltic countries. Riki also represents other Nick properties in the region.

Reed Midem’s MIPJunior is launching Digital Kids!, a full-day conference program dedicated to covering digital age content for kids during the MIPJunior international showcase for children’s programming (October 6-7). The one-day forum will bring together creators from the worlds of web and social media along with producers, broadcasters and publishers to discuss topics centering on entertainment in the digital age. During this inaugural event, a number of high profile executives will be on hand such as Misha Lyalin of ZeptoLab (Cut the Rope), Josh Selig of Little Airplane Productions (Small Potatoes) and Andy Heyward of A Squared Entertainment to discuss a wide variety of topics that center on the digital era such as creation, funding, teens and social media. Other sessions will cover new digital funding sources and the apps business.

Are social media platforms useful marketing tools for today’s youth? Find out at the Cynopsis: Kids Webinar on October 4: http://ow.ly/dwqjJ.


Live + Same Day Ratings Kids Cable Network Averages (000) for Friday, September 14, 2012, 6am-11pm, ranked by K2-11:
DISNEY CHANNEL:          K2-11 849; K6-11 530; TWEENS 9-14 446
NICKELODEON° :            K2-11 608; K6-11 283; TWEENS 9-14 213
CARTOON NETWORK** :  K2-11 352; K6-11 218; TWEENS 9-14 180
DISNEY XD:                   K2-11 146; K6-11 107; TWEENS 9-14 107
NICKTOONS:                  K2-11   78; K6-11   53; TWEENS 9-14   41
°Nickelodeon Total Day: Mon-Thurs 7a-8p; Fri 7a-9p; Sat 6a-10p; Sun 6a-8p
**Cartoon Network & Adult Swim share channel space ADSM airs Sat.-Thurs. 9p-6a
Source: Disney from Nielsen Media Research Data.


Cynopsis: Kids! WEBINAR
Digital and Social Media Strategies for Kids TV:  How to Attract and Engage Kids and Tweens
Social media strategies to maximize results

Thursday * October 4, 2012 * 1:30 – 3:00 p.m. ET
Hosted by Gwen Billings, Editor Cynopsis Kids along with panelists:
Jamie Gutfreund – Senior Director, Business Development & Strategy, The Intelligence Group
Jim Mollica – SVP, Consumer Marketing, Nickelodeon
Scott Thomas – VP, Consumer Marketing Cartoon, Network
James Lema – Director, Product Development, Poptropica

Answer to Our Last Trivia Question: Who did Pufnstuf protect Jimmy (Jack Wild) from? Wilhelmina W. Witchiepoo. Kudos to: Monica Lenti-Viacom Media Networks/NY; Julie Stowell-Tribune Media Services/Queensbury, NY; Joe Swaney-Turner Broadcasting/Atlanta; Kathy May-Fisher-Price, Inc./E. Aurora, NY; Squirrel Rippley-Dark Horse Media/Tucson; Richard Quan-BSSP/San Francisco; Pat Brady-CESD/LA; Sierra Filucci-Common Sense Media/San Francisco.

Today’s Trivia Question: What was Witchiepoo’s broomstick called in H.R. Pufnstuf? (Email [email protected] with your answer and be sure to include your name, company, city and time zone. Unofficial rules: Only the second four correct answers from each time zone will be mentioned; and once you’ve been mentioned in any of the Cynopsis editions, you can’t be mentioned again that calendar week.)

Later — Gwen
Gwen Billings for Cynopsis Kids!

Denise O’Connor: Group Publisher, Media Entertainment
Diane K Schwartz: Senior Vice President, Media Communications Group

Cynopsis Ad Sales: Mike Farina | VP Sales & Marketing | 203-218-6480
Classifieds Sales: Trish Pihonak | Director of Operations & Content | 888-702-3858

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Cynopsis CLASSIFIEDSFor More classifieds, visit the Cynopsis.com classifieds page here.

JOB OPENING: TALENT BOOKER/NYC: National Daytime Talk Show seeks experienced Talent Booker. Must have prior experience working on a daily talk show. Please send resume and references to [email protected] (9/25)

JOB OPENING: TEMP ASST. DESIGN DIR/WEtv/NYC: manage designers/vendors, prod scheds & budgets, some hands-on design work, 8+ years exp. Must have project management/supervisory exp. Resumes to: [email protected] (9/25)

JOB OPENING: SALES DIRECTORS (3) Outcast/Detroit/LA/CHI: CEO of your territory, Auto/CPG/Entertainment, agencies respect you. Amazing culture, impressive leadership. Resumes: [email protected] (9/25)

JOB OPENING: MGR AD SLS RESRCH/Discovery/NY: Have a strong understanding of Nielsen/MRI & proven exp; dvlp’g audience estimates & sls positioning materials; 7+ yrs TV/Media rsch exp.; https://careers-discovery.icims.com/jobs/6327/research-manager/job (9/22)

JOB OPENING: DIRECTOR OF DEVELOPMENT/ Magnetic Productions/LA: Seeks LA-based Dir. of Dev. Winning pitches, network contacts, character development, sizzles. Will hold key position in company. Resume to: [email protected] (9/22)

JOB OPENING: DIR. PRODUCTION MGT/VH1/NYC: 7+ yrs senior level exp. with all formats; reality/scripted/events/ animation and studio multi-cam; solid prod. finance exp. a must; BA req.EOE/M/F/D/AAP www.viacomcareers.com (9/22)

JOB OPENING: SR MGR MKTG INTELLIGENCE/NYC: Dvlp consumer insights for full impact on strategic directions & key biz decisions. 6-12 yrs exp mktg rsrch exp. knwldg of & exp working w/ brdcst or ntwrk prgrmrs. Apply: http://bit.ly/Q8gjUy (9/22)

JOB OPENING: MANAGER, PUBLIC RELATIONS/HGTV & DIY/Knoxville: Manage Media Relations and Internal Brand Communications. 5 years of experience with public relations in cable television or broadcasting preferred. Click here to apply (9/22)

JOB OPENING: DIRECTOR, PROGRAMMING/HGTV & DIY/Knoxville: Creates & develops new original programming. Manages all aspects of original commissioned productions. Maintains and evolves ongoing series. 6 yrs exp. Click here to apply (9/22)

JOB OPENING: VP ALTERNATIVE PROGRAMMING/CNBC/NJ: 10+ yrs TV production/development, exp. overseeing pilots/series & non-fiction production, idea generation & innovation. Apply: www.nbcunicareers.com Job#6733BR, EOE/M/F/D/AAP (9/22)

JOB OPENING: DIR. NATIONAL ACCTS & BUSINESS AFFAIRS/LA: Supports VP in mgmt of national MVPD accounts including development, financial analysis, client mgmt & contractual compliance. JD/MBA preferred, 5+ yrs. http://bit.ly/PpAUac (9/22)

JOB OPENING: MGR DIGITAL AD SALES RESEARCH/Viacom/NY: BA; 3+ yrs proj + staff mgmt exp. in Dig/Soc/Mobl + wrkng knwldge: ad effect, web + audience metrics (Omniture, comScore, etc.). EOE/M/F/D/AAP. Apply www.viacomcareers.com (9/21)

JOB OPENING: VP, HOME ENTERTAINMENT/Consumer Products/NY: Manage sales channels of Home Entertainment. Full Info/Apply: www.aenetworks.com/career.html (9/21)

JOB OPENING: SALES PLANNER/Music Choice-Ad Sales/NY: Build & manage media plans across mltple pltfrms (TV/VOD/mobile/online) for clients & support AEs. BA/BS, 2+ yrs agency/sales exp req http://musicchoicecareers.iapplicants.com (9/21)

JOB OPENING: VP MARKETING/GMC/ATL: Exp dev & impl off-air mktg campaigns across platforms & w/ partners & teams. 10+ yrs. of sr level mktg, adv & promoting orig. programming. Res: [email protected] (9/21)

JOB OPENING:  VP MKTG CREATIVE/TLC/MD: Oversee creative staff & implement on-air/off-air brand campaigns for ntwrk, mkt creative output for media platforms; 10+yrs on air mktg/ad/promo for a brdcst/cbl ntwrk: www.discovery.com req 6465 (9/21)

JOB OPENING: DIR. PROGRAMMING PLANNING & ACQUISITIONS/Style/NBCUniversal/LA: Execute programming strategy for linear, VOD and oversee acquisitions. 5 yrs exp. and knowledge of Nielsen req. www.nbcunicareers.com Job#6933BR (9/20)

JOB OPENING: MANAGER, AD SALES RESEARCH/REELZ/NYC: Must be proficient with all research tools, analytical, develop ratings estimate. 3-5 years media/market research. Apply: [email protected] (9/20)

JOB OPENING: Writer/Producer/Lifetime TV/NY: Conceptualize, write & produce high impact promo campaigns for scripted & unscripted series & movies. 3+yrs On-Air Promo TV exp. Apply: www.aenetworks.com/careers.html (9/20)

JOB OPENING: COORD DIST OPS/A+E Nets/NY: Manage day-to-day admin activities, data entry, tech support & spec projects. Min 1 yr cable exp in an affiliate sales or billing capacity. Apply: www.aenetworks.com/career.html (9/20)

JOB OPENING: MGR DIGITAL AD SALES RESEARCH/Viacom/NY: BA; 3+ yrs proj + staff mgmt exp. in Dig/Soc/Mobl + wrkng knwldge: ad effect, web + audience metrics (Omniture, comScore, etc.). EOE/M/F/D/AAP. Apply www.viacomcareers.com (9/20)

JOB OPENING: ANIMATION MKT MGR/VIZ Media/SF: 5-7 years exp/entertainment marketing/knowledge of anime & manga / resume:[email protected]  NO ATTACHMENT Full Description: www.viz.com/company/job_id_143 (9/20)

JOB OPENING: EXEC IN CHARGE OF PROD/Los Angeles: Oversees multiple productions. Requires strong multitasking, budgeting, scheduling, and management skills. Min 5 yrs exp as LP/EIC. Resume: [email protected] (9/19)

JOB OPENING: WRITER/PRODUCER/EDITOR-ON-AIR PROMOTION/NBCUniversal/NY: Must have experience with Final cut and worked in a fast paced promos environment. Must have a passion for pop culture. www.nbcunicareers.com #6517BR (9/19)

JOB OPENING: VP COMMUNICATIONS/Fandango, NBCU/LA: 10+yrs Comm Exp, Digital a Must, Proven track-record for strong buzz & max oppty, Strong Contacts & Writing, Apply: www.nbcunicareers.com Job# 7006BR, EOE/M/F/D/AAP (9/19)

JOB OPENING: MANAGER, INVENTORY/NYC: Monitor & track all inventory while manually updating ongoing daily changes & move for both channels. More info & apply: http://www.hallmarkchannel.com/jobs (9/19)

INTERNSHIPS – These positions are for credit only – nobody gets paid here. These ads are always posted for free, and students work for school credit only. For more information on the specs for posting an Internship ad, email Trish at [email protected].

SITUATION WANTED ADS, POSTED BY THOSE LOOKING TO BE HIRED… There is no charge for placing your Situation Wanted ad… for more information contact Trish Pihonak at [email protected].

SITUATION WANTED: CHILDREN’S/EDUCATIONAL MEDIA. Former Sesame freelancer and Nickelodeon intern looking for position, 5 years exp. in documentary and educational film distribution. [email protected] (9/25)

SITUATION WANTED: Jeanne Intile Burns, VOICE-OVER ARTIST/VOICE COACH, Cell: 845-721-9681, E-Mail: [email protected], Web Links: http://www.voicebank.net/, www.castingnetworks.com/jburns, http://jburns.voices.com/, Linked In Member (9/22)

SITUATION WANTED: NYC SHOWRUNNER seeks dvlpmnt role w/growing prod. co, channel or media platform. Studio/field, talent, docs, lifestyle, news, talk & partners. I’ll pitch, prod & make profits for you! Contact: [email protected] (9/20)

SITUATION WANTED:  LA-based on-camera & voice actor w/in-home studio; green screen; tele & ear prompter proficient. Also taking meetings with LA or Regional Theatrical and Voice Over Agents – imdb.me/dawnpdavis – 424-354-7254. (9/20)

SITUATION WANTED: SHOW RUNNER/SUPV-SERIES PRODUCER/NYC: Highly versatile producer, exp’d in reality docu-soap, comedy, hidden camera, sports & lifestyle is available & looking to be part of a great team. [email protected] (9/19)

SITUATION WANTED: Entry-level career in media ind I have a great work ethic, eager to learn, & determined to exceed expectations. Comm degree from York College of PA & recent intern for The Dr. Oz Show. Contact: [email protected] (9/19)

SITUATION WANTED: SR DIRECTOR/VP/CONSULTANT: Scheduling/acquisitions exec w/research bkgrnd. LA, +skilled telecommuter. Solid resume & references, team player, WILL make YOUR job easier. [email protected] (9/19)

E-mail [email protected] or call Trish Pihonak at 888.702.3858 for rates and specs for Job Openings.

Are you looking for a job? Post your Situation Wanted Ad here — Email [email protected] for specs.

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