JOB OF THE WEEK

Cynopsis: Classified Advantage
11.26.13

Good morning. It’s Tuesday, November 26, 2013, and this is your weekly issue of Cynopsis: Classified Advantage!

Welcome to Leadership Lessons, the column that focuses on conversations with senior managers and leaders in the TV world, speaking candidly about their professional journeys and how that informs what they look for when hiring new employees. Today, meet Guy Oranim, CEO of BabyFirst.

What was your first job?
I was a strategic planner for BBDO.

Describe the first time you were in a leadership position and what you learned from it.
As EVP of strategic planning for BBDO, I learned first that people are the biggest resource you got  you cannot overestimate their importance. You need to work all the time to improve your team by continuously looking for new talent. And second, focus on the good people. Some employees are worth making hooplas over, and giving them almost everything. There are very few of those but they are extremely important and create 99% of the value for you in a creative organization like an ad agency.

What are the key attributes you look for when making a new hire?
That they’re entrepreneurial, a quick learner, trustworthy, creative, and hard-working.

If you could only ask one question when interviewing potential new employees, what would it be?
Tell me about one achievement in your career you’re most proud of and why.

 A CYNOPSIS MESSAGE

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Cynopsis: Sports Webinar  12/10/13 @ 1:30-3:00pm EST
Sports Social Media Superstars: Insider Secrets to Engaging Sports Fans on Multiscreens

Speakers:
Scott Carlis: (VP, Digital & Social Media) AEG Global Partnerships
Jayar Donlan: (VP, Social Media) WWE
Amanda Perkey: (Social Media Senior Manager) FOX Sports
Megan Hueter: (Director, Digital/Social Strategy) Catalyst an IMG consulting company

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JOB OPENING: DIGITAL PROJECT MGR/SHOWTIME/NYC: Manage execution of digital marketing initiatives; maintain overall project roadmap & workflow. 4 to 5 yrs exp, thrives in small team; PM certification preferred but not essential. Apply here: www.sho.com/careers (12/4)

JOB OPENING: SENIOR ANALYST DIGITAL ANALYTICS/ESPN/NYC: 1-3 Yrs exp in digital analytics (pref. Omniture) implementations. Must have strong tech skills & ability to translate business req’s into analytics specifications. Apply HERE (12/4)

JOB OPENING: MGR MKTG & STRAT PRTNRSHIP/Fox Sports Media/LA: Maint/expand prtnrships w/FOX Sports incl. overseeing Creative University Prgrm & other educ initiatives. 2-3yrs. exp. mkt, community relations or PR.  Apply/full info Here (12/3)  

JOB OPENING: STRATEGIC MKTG MGR/NBCU/NYC: 6 month freelance role w/USA Network. Dvlp 360 campaigns for Upfronts & multi-platform mktg. 5 yrs TV or agency exp. req’d. Apply at http://bit.ly/18oIsD0 (#12908BR)  (12/3)

JOB OPENING: MKTG COORD/NBCU/NYC: Freelance role w/USA Network. Support team w/tracking, RFP’s, admin. Expert at PPT, Excel. 2+ yrs mktg exp required. Apply at http://bit.ly/1bRNJ6R (#12910BR) (12/3)

JOB OPENING: PROMOTION WRITER/EDITOR/DC: Produce, write & edit marketing & promotional messages to drive brand image/viewership of WUSA. 4 yrs. promo prod. exp. & strong knowledge of broadcasting a must. Resume: [email protected] (12/3)

JOB OPENING: MKTG DIR/ATL: Dev. ad sales mkting strategies. Dev. & executes media plan’g. Prior ad sales mktg exp.req. Exp. mging people. Prior exp. w/budget mgt. Some consumer & affil mktg exp. req. Res: [email protected] (12/3)

JOB OPENING: DIR, BRANDED ENT/ZO Newcast/NYC: 7 yrs exp’d with integrated mktg or ad mktg exp within a TV/Dig Nwk or Br. Ent. Agency. Apply via www.zenithoptimedia-na.com (12/3)

JOB OPENING: DIRECTOR DEVELOPMENT/NGT/NY: Mng ops in NY office. 5 yrs TV/network exp & strong creative rep w/contacts. Must know industry trends & ability to lead others a must.  Resume to:  www.nationalgeographic.com/jobs (Job ID: 5720) (12/3)

JOB OPENING: SALES DVLPMNT MGR/DISNEY/GLENDALE CA: Resp for creation of new mktg opps, promotional ad products, sales materials & trade mktg efforts. Min 4yrs online mktg/promotional/media exp. BA/BS req’d. Full info/apply HERE (11/28) 

JOB OPENING: SALES STRATEGY & SOLUTIONS MGR/Disney/Chicago: Resp for  Prgrm Packaging & mktg functions of the Sales Strategy & Solutions team. Min 4+ yrs mktg/promotional exp, w/ 3+ yrs in a Dig. setting pref’d.  Full info/apply HERE (11/28)

JOB OPENING: SR MGR, AD SOLUTIONS/Disney/NYC: Play a critical role in dvlpng strategy for packaging Disney Interactive’s products for Ad Sales. Min 8+ yrs mktg/promotional exp, w/ 5+ yrs in Digital setting pref’d. Full info/apply HERE (11/28)

JOB OPENING: VP, AFIL MRKTING/FBC/LA: Oversee & implement marketing strategy, work w/ affil distrib partners, develop initiatives, oversight of Nat’l & co-op radio promo. BA or above, 5+ yrs. Ex in Affl Mrkting. http://bit.ly/I1Tbtq (11/28)

JOB OPENING: NATIONAL TV BUYER/NJ: 2 to 3 yrs exp buying Net TV, Cable and Syn, Donovan (DDS), need good comp skills, EZ commute from Rockland Cty or No Jersey Send Resume to: [email protected] (11/28)

JOB OPENING: VP, LAW PROD MGMT & COMPLIANCE/Cablevision/Bethpage NY: 10 + yrs In-house Corp. exp. JD degree. See full posting/ apply to http://jobs.cablevision.com/ req 21927BR (11/28)

JOB OPENING: SR. COUNSEL, PROGRAMMING/Cablevision/Bethpage NY: Exp.in cable reglatory/copyright issues a must. JD Degree/7 + yrs exp. See full posting/apply to http://jobs.cablevision.com/ req21958BR (11/28)

JOB OPENING: SR RESEARCH ANALYST/NBCU/NY: Dev data driven rsrch stories & produce competitive analyses. Support sales & client service teams. 2+ yrs nat tv/media rsrch & proficient w/Nielsen. Apply: Here (11/28)

JOB OPENING: DIR. AD SALES STRATEGY/NBCU/NY: Dev rsrch analysis to inform selling strategy. Prtnr w/mktg and clients services to identify revenue opps. 6+ yrs nat media rsrch, 2+ yrs mgmt exp. Apply: Here (11/28)

JOB OPENING: MGR DIGITAL RESEARCH/NBCU/NY: Support sales efforts for ent & lifestyle dig properties. Eval dig & interactive opps & new analytics measures. 5+yrs dig/new media rsrch. Apply: Here (11/28)

JOB OPENING:  MGR AD SALES STRATEGY/NBCU/NY: Exp rsrch/strategist to dev insightful rsrch to set sales strategy. Plan & create rsrch through analysis & presentation. 5+ yrs tv/media rsrch. Apply: Here (11/28)

JOB OPENING: DIGITAL DISTRIBUTION SALES MGR/PBS DISTRIBUTION/VA: Exp’d in marketing/sales/account mgmt at major media company. Supervisory exp. req. Grow PBS’ digital video business. Resume/current sal to [email protected] (11/28)

JOB OPENING: SALES PLANNER/REELZ/NYC: Exp sales planner to create and manage & steward plans. Dealmaker/VCI exp a plus! APPLY: [email protected] (11/28)

JOB OPENING: Eastern TV/NY (2 positions): DIR PROD FINANCE (Mng all financial & Acctg processes; 7-10 yrs acctg exp media/film) RIGHTS & CLEARANCES COORD (Knwldg of clearances; 3-5 yrs exp)  Resumes: [email protected] job name in subj line (11/28)

JOB OPENING: Eastern TV STAFF RECRUITER/NYC: Find/retain top industry talent, crew to execs. Savvy people person. Out of the box ideas. 3-5 yrs exp i media/film. Great connections. Competitive salary/benefits. Resume: [email protected] (11/28)

JOB OPENING: AE/Adult Swim-truTV-Cartoon/LA: Looking for seasoned AE to join our Young Adults sales team. 3-5 yrs sales exp reqd. Create, present proposals to secure bus. Dvlp/maintain client & agency relationships. Resumes HERE (11/27)

JOB OPENING: SR. RESEARCH ANALYST/ABC Family/Burbank: Provide research and insights related to long form content across all digital and linear platforms. 2-3yrs rsrch exp. Omniture + Excel a must. Visit www.disneycareers.com REQ (11/26)

JOB OPENING: VP BRAND MKTG & PLAN’G/VH1/NYC: Oversee vision, dvlpmnt/coord of cross functional Consumer Mktg strategies & plan’g for key show and tent pole priorities. 8-15 yrs in Brand/Consumer mktg roles. Apply HERE (11/26)

JOB OPENING: DIR, PARTICIP & RESIDS/AMC/NY or LA: serve as internal contact for resids & particip obligations and royalties for AMC Studios Owned prgrmmng. 7+yrs exp. Submit res http://tinyurl.com/lvnuvwx (11/26)

JOB OPENING: SR ANALYST AD SALES RSCH/NBC SPORTS GRPP/NYC: 2+ yrs media rsrch exp, support Sports sales rsch, proficient w/rsch software, able to visually communicate insights, provide marketplace insight. Apply HERE (11/26)

JOB OPENING: FREELANCE COMMUNITY MGR/truTV/NY: Oversee multiple show communities, ensuring fan growth, engagement, 2-way comm, & driving tune-in. Report w/actionable insights. 2+ yrs exp. TV pref. Resume: [email protected] (11/23)

JOB OPENING: SR COPYWRITER/Viacom/NYC: Seeking Writer who can develop and write corp and creative print, vid and digital materials across different internal brands. 7+ years exp req. Apply: http://goo.gl/RZkuPE (11/23)

JOB OPENING: DIRECTOR, CONTENT DISTRIBUTION & MARKETING/VERIA LIVING, NYC: manage local & nat’l accounts for cable, Telco, satellite & new media distrib. MSO exp. & 10yrs ind. exp. req’d. Apply [email protected] (11/22)

JOB OPENING: VP, MEDIA STRATEGY & SCHEDULING/Nickelodeon/NYC: Prioritize/mng airtime to drive ratings. 8-10 years media plan’g/promo scheduling exp at ad-supported TV ntwk. 5+ yrs mngmnet/supervisory role. More info/ Apply HERE (11/22)

JOB OPENING: DIR PRODD MKT MGMT/AT&T AdWorks/Los Angeles: Manage projects. re: acquisition/promulgation of content U-Verse Platform/Retransmission agreements. JD Pref, BA/BS or MBA. Apply: http://attlinks.com/1fyNvSK (11/22)

JOB OPENING: FREELANCE EDITORS/TV25/Baltimore: Currently seeking for second shift to help mng daily prod needs. Interested applicants should reside in DC, Maryland, Virginia area forward resume/ reel: [email protected] (11/22)

JOB OPENING: SVP MARKETING/TLC/MD: Creative visionary to lead TLC’s marketing strategy & creative, continue to build TLC’s brand, increase viewership, and leverage ntwk w/ advertisers. 15 yrs snr level media mktg exp. APPLY (11/22) 

JOB OPENING: EXECUTIVE ASST/Discovery/LA: Seasoned, energetic EA to deliver high level admin spprt to SVP-Biz & Legal Affairs. Heavy sched/travel mgmt, expns reports, sensitive comms, liaison to top intrnl/extrnl execs/dept. APPLY (11/21)

JOB OPENING: TV25 Baltimore is seeking a freelance scheduling/master control consultant to work approx. 20-25 hrs per week. Interested parties should send resume with salary requirements to [email protected] (11/21)

JOB OPENING: DIR PROMO & PARTNERSHIPS/bio/NY: Develop innovative partnership, branding & mktg strategies to drive tune-in/awareness. 5+ yrs exp in entertainment mktg w/strong TV knowledge. Apply: www.aenetworks.com/career (11/20)

JOB OPENING: MGR SOCIAL MEDIA & DIGITAL MKTG/bio/NY: Oversee Social Media strategy/implementation (Facebook/Twitter) & develop consumer engagement initiatives to drive tune-in. 5+ yrs SM exp in cable/brdcst. Apply: HERE (11/20)

JOB OPENING: CHIEF CONTENT OFFICER/LA: Bold new digital TV platform seeks development, programming or production exec for sr. team. ~15-20yrs TV experience & passion 4 TV future wanted; all considered. Contact: [email protected] (11/20)

JOB OPENING: SR ANALYST/VIACOM/NYC: Resp for program analysis, competitive tracking, and coordinating consumer panel for Comedy Central. 2+ yrs exp with Nielsen data analysis is key. BA req. Full info & APPLY HERE (11/20)

JOB OPENING: TVOne/RSRCH ANLYST OR SR ANLYST/NY: Strng Nielsen, 3rd prty systm: NPOWER, AdViews, StarMedia, Simmons & MRI & Behavior graphics. ADV PP & Excel, Fam w/TV process & concepts. BA+ 4yrs exp. Resumes HERE [email protected] (11/19)

 A CYNOPSIS MESSAGE

OTHER INDUSTRY JOBS OF INTEREST…

develop and execute a comprehensive and scalable global community management strategy that fosters sustainable, organic user growth and engagement
Global Community Management Lead, Google Local
Google
NYC NY of San Francisco CA
https://www.google.com/about/jobs/search/

develop high-level relationships to serve as a trusted consultant with major customers to optimize their advertising
Account Executive, Finance Vertical
Google
NYC NY
https://www.google.com/about/jobs/search/

manage the strategy, planning and execution of online search marketing programs, including campaign setup, monitoring, reporting, analysis, optimization, budget pacing and forecasting, keyword research and expansion, competitive benchmarking, and strategic portfolio insights
Acquisition Marketing Manager
Foursquare
NYC NY
https://foursquare.com/jobs/

collaborate closely with our product managers, designers, and server engineers to help shape the evolution of the Foursquare service
iPhone Developer
Foursquare
NYC NY or San Francisco CA
https://foursquare.com/jobs/

responsible for the optimization of our internal processes and practices to support our continued growth
Manager/Director of Operational Excellence
Media Math
NYC NY
http://www.mediamath.com/careers/

lead on-site and remote client trainings, strategy and status meetings
Manager, Platforms Solutions
Media Math
NYC NY
http://www.mediamath.com/careers/

developing a comprehensive and effective learning and development strategies for all of AOL Advertising functions
Director, Head of Sales Training, AOL Advertising
AOL Advertising
NYC NY
http://corp.aol.com/careers/

partner with business and functional leaders across the AOL Brands Group to develop and lead an effective People strategy and execution for the group
Senior Director, Human Resources – AOL Brands Group
AOL Brands
NYC NY
http://corp.aol.com/careers/

responsible for defining and executing marketing strategies that grow and building AOL Network’s relationships with premium advertisers, agencies and publisher clients
Product Marketing Manager, AOL Networks
AOL Networks
NYC NY
http://corp.aol.com/careers/

serve as a representative of Google before the White House, the Executive Branch and independent federal agencies
Public Policy and Government Affairs Counsel, Administration
Google
Washington DC
https://www.google.com/about/jobs/search/

responsible for programs to activate and retain existing subscribers, including customers from other Amazon businesses
Amazon Local – Head of Subscriber Marketing
Amazon
Seattle WA
http://www.amazon.com/gp/jobs

monitor existing metrics, develop and propose new metrics, and work across the Kindle organization to make actionable intelligence available to business stakeholders
Senior Business Analyst – Kindle
Amazon
Seattle WA
http://www.amazon.com/gp/jobs

drive world wide Prime financial & operational analytics
Sr. Business Analytics Engineer, WW Prime & Delivery Experience
Amazon
Seattle WA
http://www.amazon.com/gp/jobs

develop new statistical predictive models to forecast Kindle demand, including pricing sensitivity models
Sr. Demand Planner, Kindle
Amazon
Seattle WA
http://www.amazon.com/gp/jobs

you played a leading role in developing and managing teams responsible for implementing analytical solutions for company-wide, business-critical problems
Manager Business Intelligence – Global Payments
Amazon
Seattle WA
http://www.amazon.com/gp/jobs

partner with business-side managers to support top level talent
HR Business Partner
Pinterest
San Francisco CA
http://about.pinterest.com/careers/#openings

develop and implement litigation support objectives, including enhancements to standardized processes and procedures, system refinements, and continuous evaluation of the litigation specialist team’s effectiveness
Litigation Specialist Manager
Santa Clara Valley CA
Apple
https://jobs.apple.com/us/search?

developing partnerships with cross-functional teams in the iPhone Masters Program and other third party channel staff programs,  with components such as playbook, sell-in decks, RFP’s, process flow, training and communications materia
Senior WW Program Manager
Santa Clara Valley CA
Apple
https://jobs.apple.com/us/search?

responsible for all aspects of the transaction and will carry out tasks by managing a cross-functional team involving persons from our Business Units and our Corporate Strategy, Finance, Legal, Human Resources, IT, Product Management and Product Development teams
Sr Director Corporate Development eBay
ebay
San Jose CA
http://ebaycareers.com/search-jobs.aspxgmail

developing, delivering and measuring technology and developer communications programming including public relations activities, product initiatives and speaking opportunities
Manager Technology PR PayPal
ebay
San Jose CA
http://ebaycareers.com/search-jobs.aspx

 A CYNOPSIS MESSAGE

Zodiak Media‘s Tele Images has appointed Gladys Morchoisne as Senior Vice President Animation. Morchoisne had held positions at Pixibox, AB Productions and Animage.

Allison Page has been promoted to General Manager, Scripps Networks Interactive home category. Page had been a long-time programming executive at Food Network and Cooking Channel.

Arts net Ovation appointed Scott Woodward Senior Vice President, Programming and Production. Previously, Woodward was VP, Programming and Production at TVGN.

Bright House Networks announced Alan Mason has been named Vice President/General Manager of News and Local Programming, effective December 30. Mason had been VP/GM of Time Warner Cable news network News 14 Carolina.

Jan Nash (Without a Trace) has stepped in as executive producer for the fifth season of TNT drama Rizzoli & Isles, reports Deadline. Nash replaces creator Janet Tamaro, who left at the end of season four.

Mariana Flynn was named Vice President of Non-Fiction Programming at Lifetime. Flynn was previously Vice President of Development at TLC.

Linda Bell Blue, Executive Producer of Entertainment Tonight for 19 years, has been signed as President of the newly created Entertainment Tonight Studios. DJ Petroro and Linda Fuller will now share the Executive Producer title at ET.

Will Keenan has been named President of Endemol Beyond USA, a week after the launch of global venture Endemol Beyond. Keenan had been Vice President of Vertical Development and Network Programming at Maker Studios.

Tribune Broadcasting appointed Toni Falvo to serve as Senior Vice President of Research, Programming and Press. Falvo had been VP of Research, Programming and Press for WMAQ-TV in Chicago.

Adam Pincus was appointed Executive Vice President, Programming and Production for GroupM Entertainment North America. Pincus had been a Managing Partner at GroupM media agency MediaCom.

Vincent Chalvon-Demersay has stepped down as CEO of French animation company Marathon Media for personal reasons. Marc-Antoine d’Hulluin has been named the new CEO.

The Scripps Networks Interactive Home Category promoted Julie Taylor to Senior Vice President, Program Planning, and Cindy Brown to Vice President, Program Planning. The women, who have worked as a scheduling team for almost ten years, will add planning responsibilities for Great American Country to their current responsibilities at HGTV and DIY.

Shawn Nicholson was name Vice President of Sales Operations for INSP. Two years ago he was named the company’s first Director of Sales Operations.

Rive Gauche Television appointed Cindie Nemes as Vice President, Development. Most recently, Nemes co-executive produced “Parents Just Don’t Understand” for the Hub Network.

Later — John
John Cox for Cynopsis: Classified Advantage
[email protected]
11.26.13

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