A CYNOPSIS MESSAGE FROM TV LAND

Cynopsis

3/20/07

Good morning, it’s Tuesday, March 20, 2007 and this is your first early morning briefing. 

The hi-def cable channel INHD will change its name to MOJO as of May 1. The name derives from the primetime programming block introduced on the channel last June. The network targets males and will offer new original series premiering this spring including:

• Uncorked with Billy Merritt – premiered March 14 and airs Wednesdays at 930p; comedian Billy Merritt upgrades his beer tastes to learn about wines.
• King of Miami – premieres May 7 at 930p; comedian Dave Hill moves to Miami to become one of the “beautiful people”.
• I Bet You – premieres May 7 and airs Mondays at 9p; two champion poker playing friends go around the country betting each other on almost everything.
• The Show – premieres this summer; six baseball players try to go from the minors to the major leagues. Joe Montegna narrates.

INHD has also returned two series to its line-up, London Live and Three Sheets.

Tonight’s Premiere:
MNT:  American Heiress at 8p
Oxygen: Tori & Dean: Inn Love at 1030p
Bravo: Work Out at 11p
fuse: The Whitest Kids U’Know at 11p

FOX will debut On the Lot with two one-hour audition specials on May 22 at 9p (following American Idol) and also on May 24 at 9p (following the third season premiere of So You Think You Can Dance?). The series will eventually settle into its time period routine starting June 4 with one-hour “Film Premiere” Mondays at 9p and on June 5 with half-hour “Box Office” results shows on Tuesdays at 8p. Filmmaker finalists will produce shorts each week from a variety of genres and have access to professional writers, actors and crew to help them, with one getting eliminated from the competition each week. In the end, the winning filmmaker will receive a $1 million DreamWorks development contract. The series is produced by Mark Burnett Productions, DreamWorks Television and Amblin Television with Mark Burnett and Steven Spielberg as creators and executive producers.
 
TLC will premiere the second season of Honey We’re Killing the Kids! on April 9 at 9p. The series, with new host registered dietician and exercise physiologist, Felicia Stoler, will air on the network’s Monday parenting block between Little People, Big World at 8p and One Week to Save Your Marriage at 10p. Honey We’re Killing the Kids! focuses on the childhood obesity issue and Felicia will offer parents new meal and exercise plans over a 3-week period designed to change their child’s life.
 
DIY Network comes out swinging this spring as the home improvement series DIY to the Rescue is back for a seventh season starting April 8 at 9p. Hosts Karl Champley and Amy Devers start the new season by tackling dilapidated buildings in Tigertown – the Detroit Tigers’ training facility in Lakeland, FL.
 
NBC Universal Domestic Television Distribution has sold Law & Order: Special Victims Units for national syndication in more than 97% of the U.S. for weekend airings starting this fall. Produced by Wolf Films in association with NBC Universal Television Studio and created by Dick Wolf, Law & Order: SVU has been sold to such station groups as Fox, Tribune, Hearst-Argyle, Gannett, Scripps, Allbritton plus others. In the top markets, SVU has been cleared on WWOR/New York, KCOP/Los Angeles, WPWR/Chicago, WPHL/Philadelphia, WCVB/Boston, WJLA/Washington, D.C., WXYZ/Detroit, KDFW/Dallas and WXIA/Atlanta.
 
Elsewhere at NBC Universal Domestic Television Distribution, The Chris Matthews Show has been renewed for a sixth season in more than 95% of the U.S. for the 2007-2008 season. Stations reupping include WNBC/New York, KNBC/Los Angeles, WMAQ/Chicago, WCAU/Philadelphia, WRC/Washington, D.C., WCVB/Boston, WKYC/Cleveland and WCMH/Columbus. In addition, the show’s web site, TheChrisMatthewsShow.com will re-launch later this month with new components, a new look and daily political news.
 
Equity Broadcasting Corporation (EBC) has formed a new partnership with CBS Television Distribution where classic programs from CBS’ library will be provided to EBC’s Retro Television Network (RTN). The multi-year licensing agreement specifies CBS Television Distribution will be RTN’s primary programming provider for the next five years, with a minimum total of 55 hours of programming per week. RTN will be launched nationally on July 7, 2007 and will feature such as Perry Mason, Hawaii 5-O and Mission Impossible. Right now, RTN is made available to local affiliates on a barter basis.
 
Bunim-Murray Productions, the guys behind reality series Road Rules and The Simple Life among others, has established a documentary film division called BMP Films. The first project from BMP Films is Autism: The Musical, scheduled to appear at the 2007 Tribeca Film Festival on April 29. Sasha Alpert, VP/Creative Affairs will head up the new unit.
 
Nielsen Monitor-Plus has released advertising spending figures for the full year 2006, which increased overall by +4.6% compared to 2005. Most media reported gains with the internet leading at +35%, followed by the top 100 Spot TV markets at +9.1%, then Spanish-Language TV at +8.1%. Network TV also saw an increase at +4.2%, while National Cable saw a modest +1.8% gain. Those posting decreases include Spot TV Markets 101-210 at -0.9% and Network Radio with a -2.4%.

Calling all college students!  Cyn opsis Weekender College Edition is coming back on April 26, 2007, and if your essay is one of the four published, you’ll be paid $350! We’re looking for 350 word editorials from current college students all around the country and the world.  The four most insightful, original, humorous and/or well-written pieces will be included in this special College Edition of Weekender .  College Professors, moms and dads – encourage your students to participate!  All entries should be emailed no later than midnight on Friday, April 20th to me at [email protected], SUBJECT: Weekender College Edition. Students – be sure to include your name, age, college, college year, and major (if you know it), and how you can be contacted.   Good luck!

FX is teaming with Steven Bochco and Joel Fields for a new and as yet untitled thriller project for the network.  This will be Bochco’s first project with the network since his series Over There.

Jane Curtain has joined the cast of ABC‘s comedy project Nice Girls Don’t Get the Corner Office, from Imagine and 20th Century Fox TV.  In the role of the Nice Girl is Jayma Mays who is trying to make her way in the corporate world.  Curtain plays her feared yet respective and quite able-bodied Administrative Assistant.

Ricki Lake has her co-star in the ABC comedy project The Middle from Warner Bros. TV, about a large blue collar-lower middle class family.  Lex Medlin has been signed to play her husband.

The CW‘s new comedy project Dash 4 Cash from CBS Paramount Network TV about a racing reality show, has signed Kyle Bornheimer, Jonathan Chase and Rick Hall, all contestants in the reality show.

This section has moved … full and expanded it has become our new daily edition Cyn opsis: Digital . The edition focuses on the business of digital and broadband as it relates to the television industry and beyond.  It’s already in your inbox, having arrived at around 4am this morning.  It’s also presented as a daily podcast, available on the Cynopsis.com website as well as on iTunes. Check it out!  This daily is being send to the entire Cynopsis subscriber base.  If you prefer not to receive it, you can quickly unsubscribe here .

A CYNOPSIS MESSAGE FROM HALLMARK CHANNEL

Source:  Nielsen Galaxy Explorer (1/29-2/25/07), Live+SD HH coverage area Prime time rating (M-Su 8-11p), ranked among all measured ad-supported cable networks.  Yankelovich Viewing Habits Study, January 2007. Ranking among major general entertainment cable networks

Miguel Penella has been advanced to CEO for the global media company Acorn Media Group, where he has been President of Acorn Direct for the last three years. Under Miguel’s supervision, Acorn Direct distributed more than 17 million catalogs in 2006 that contain British television favorites on DVD, specialty programming and other merchandise.
 
Scripps Networks has tapped Deanna Brown to be President/Interactive Group, the growing division within The E.W. Scripps Company which posted revenues of more than $1 billion last year. In this new position, Deanna offers more than 20 years of experience in media, entertainment and technology and was most recently GM of Yahoo! Media Group’s Lifestyles business unit. At Scripps, she will report direct to John Lansing, President, Scripps Networks.
 
The VH1 Save The Music Foundation, the non-profit organization that has donated $34 million in musical instruments to students across the country since its establishment in 1997, has named Dr. Sheila Johnson and Gordon Singer to its Board of Directors. Sheila co-founded BET and was EVP of the network until its sale in 2001. Currently, Gordon is a senior portfolio manager for Elliott Advisors LTD.
 
Linda Danna will soon join the Clear Channel Television-owned WOAI/San Antonio as Director/Sales. When her position goes into effect April 2, Linda will provide oversight to the advertising sales division for the television station, as well as woai.com and WeatherPlus.
 
Channel M has hired Anthony Petrillo as Senior Account Director. Based in the company’s New York office, Anthony joins Channel M from Lions Gate Films where he was VP/Theatrical Distribution.
 
Bravo has named Mari Katsunuma as VP/Digital to lead strategic development, content and operations for the network’s web and broadband properties that include BravoTV.com, BrilliantButCancelled.com, OUTzoneTV.com, getTrio.com and the newly acquired TelevisionWithoutPity.com.
 
Deborah Reichig, former SVP/Sales Strategy at Court TV, is the new SVP/Market Development at NBC Universal, where she will report to Beth Comstock, President/Integrated Media. Charged with a myriad of duties, Deborah will spearhead the development of company strategy and implementation of advertising and media effectiveness and will lead the company’s participation in unified industry efforts in these areas.
 
5W Public Relations has employed Cindy Rakowitz to the position of SVP/GM for the company’s Los Angeles office. For the last fifteen years, Cindy has headed the Public Relations and Marketing units at Playboy Enterprises.
 
Tribune Publishing, a division of Tribune Company, has appointed Timothy (Tim) Ryan as President/Publisher and CEO of The Baltimore Sun Company. Tim will follow Ronda Matthews in this position who is leaving for personal reasons.
 

Today in Cynopsis Kids, listen to the audio version here , or subscribe to the iTunes CynKids podcast

• Anime legend Hayao Miyazaki announced next movie
• Aardman Animations has named Player X as the North American distributor for its premium mobile video content.
• Wulin Warriors: Legend of the Seven Stars debuts on KOL, AOL’s kid service

Today in Cynopsis International, listen to the audio version here or subscribe to the iTunes Cyn Int’l podcast

• Alfred Haber Distribution named as the global distributor for Authentic Entertainment’s Miracle Quest
• mun2 partnering with rapper Pitbull for reality humor series, Pitbull’s La Esquina
• Grease Is the Word, the U.K. version of NBC’s You’re the One That I Want, to debut on ITV

Today in Cynopsis Digital, listen to the audio version here or subscribe to the iTunes Cyn Digital podcast

• Steven Bochco creates Cafe Confidential – a series of webisodes
• YouTube gets into the awards business
• More households are receiving video programming through methods other than cable, per Nielsen study

SUNDAY – A18-49 Analysis: CBS completed the weekend with a third win Sunday night at 4.0/11 A18-49, according to fast affiliate ratings from Nielsen Media Research. CBS was in charge of the night: at 7p the overtime NCAA Basketball coverage and 60 Minutes won with 3.9/12 and during 8p 60 Minutes/Amazing Race at 3.9/10 ended up a tenth of a rating point higher than the repeat of ABC’s Extreme Makeover: Home Edition at 3.8/10. The 9p hour saw CBS still in the lead with a 3.9/9 for Amazing Race/Cold Case, bumping out a repeat of NBC’s Deal or No Deal at 3.6/9. Then at 10p, CBS with Cold Case/Without a Trace nudged even higher at 4.2/11 to win.

Live + Same Day Household Ratings: Sunday, March 18, 2007 – time period averages. Source: Nielsen Media Research

CBS       8.8/14    NCAA Basketball/60 Minutes 8.3/15, 60 Minutes/Amazing Race 8.9/14, Amazing Race/Cold Case 8.0/12, Cold Case/Without a Trace 10.0/17

NBC      5.1/8       Dateline: NBC 4.4/8, Grease: You’re the One That I Want 4.2/7, Deal or No Deal [r] 7.2/11, The Apprentice: Los Angeles 4.6/8

ABC      5.0/8        America’s Funniest Videos [r] 4.9/9, Extreme Makeover: Home Edition [r] 6.2/10, Desperate Housewives [r] 4.9/8, Brothers & Sisters [r] 3.8/6

FOX      3.4/6       The War at Home [r] 1.9/3, The War at Home [r] 2.4/4, The Simpsons [r] 4.4/7, The Winner 3.6/6, Family Guy [r] 4.6/7, The Winner – Finale 3.5/5

UNIV    1.9/3       Bailando por la Boda de mis Sueños 1.9/3, Fútbol Mexicano: América vs. Guadalajara 1.8/3

CW      1.4/2       Pussycat Dolls Present: The Search for the Next Doll [r] 1.2/2, 7th Heaven 1.3/2, America’s Next Top Model [r] 1.6/2

TELE    0.4/1      Cine Millonaro Estreno 0.4/1, Cine Millonaro Estreno 0.5/1

A18-49: CBS 4.0/11, ABC 2.6/7, NBC 2.5/7, FOX 2.4/7, UNIV 1.8/5, CW 0.7/2, TELE 0.3/1

A CYNOPSIS MESSAGE FROM FIRST LOOK TELEVISION

This Day in History:  1948 – The first televised symphonic concert, broadcast on CBS-TV, featured Eugene Ormandy and the Philadelphia Symphony Orchestra performing at the Philadelphia Academy of Music, home of the world-famous orchestra.

Answer to Yesterday’s Trivia:  In the very first episode of My Name is Earl, what was the first number Earl carried out on his list of bad things?  RULE #136 – LITTERING AND BEING A LITTERBUG.  Ooooh, tough one!  Here’s an easier one for you –

Today’s Trivia Question: On what hit television series, did six of the characters have dreams about a ‘cheese man’?  (click here with your answer and be sure to include your name, company, city and time zone. Unofficial rules: Only the second four correct answers from each time zone will be mentioned; and once you’ve been mentioned in any of the Cynopsis editions, you can’t be mentioned again that calendar week.)

Later — Cyn
03.20.07

Cynopsis Ad Sales:  Mark Bohn- 203- 583-1224 / [email protected]
Classifieds – Trish Pihonak- 203-926-9878 / [email protected]

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Cyn opsis CLASSIFIEDS – For More classifieds, visit the Cynopsis.com classifieds page here

JOB OPENING: DIRECTOR, AFFILIATE MKTG/iN DEMAND/NYC: Develop/ implement affiliate mktg strategies. BA & 5+ yrs cable affil mktg exp. Send resume: [email protected]   (3/27)

JOB OPENING:  CLIENT SERVICE EXECUTIVE/Nielsen, New York. Sell Nielsen products; provide service to National Cable networks. 3+ yrs research industry exp. Sales exp a must. National Cable exp a+. www.nielsen.com/careers (#737BR)  (3/27)

JOB OPENING:  AD SALES MKTG DIRECTOR, Fine Living: NYC: 5-8 yrs exp at a cable network or within media co./sales. Oversee promotion dev’t. Manage team, rel’ship w/sales/network/clients. [email protected] ref. 5973U  (3/27)

JOB OPENING:  COMMERCIAL OPS ASST OR COORD/Oxygen/NY – Copy and Log Editing responsibilities. Must be detailed oriented, traffic &Gabriel exp a +. Send resumes to: [email protected] reference job title in subj line.  (3/27)

JOB OPENING:  N’WORK CABLE ADMIN/Asst/BET Ad Sales NY: 2-3 yrs exp. Must be det. oriented & have ability to multi-task in fast paced environment. Proficient in MS Word/Excel/PP. Exc oral/written skills. [email protected]   (3/27)

JOB OPENING:  DIRECTOR OF DIGITAL MARKETING/NY: BA, 8 yrs b-2-b digital marketing exp, Exp designing and maintaining Web sites 4 yrs in HTML, Java Script, Adobe, Photo Shop and Flash. Please apply www.nbcunicareers.com #584044  (3/27)

JOB OPENING:  MGR, MKT/AUDIENCE RESEARCH/Thirteen/WNET/NY:  Perform research pjcts, develop research-based mktg tools & sup a Coor. 5 yrs exp in media research req. See full posting & apply at www.thirteen.org/jobs (3/24)

JOB OPENING:  SALES PLAN’R/CBS TV DIST/NY: Mng all asp of advertising sched, build media plans, resolve discrepancies, process sales posts, fill inventory avails & clear oversells. Res/sal req: [email protected] (3/24)

JOB OPENING:  VP,  DISTRIBUTION AND MARKETING/Litton Entertainment  Syndication, network development, interactive strategy, corporate alliances;  Apply at j sandstrom@litton.tv (3/24)

JOB OPENING:  DIR, AD SALES RESEARCH/GSN/NY: Oversees & coordinates research support for sales team. BA with 5 yrs. applicable exp.. Visit www.GSN.com for complete desc. & to apply or submit your resume to [email protected] (3/24)

JOB OPENING:  AD SALES MARKETING MGR/AETN NY: Dvlp mktg tools aimed at agency planning groups. Manage dvlp of events, promotions & programs to support nat’l ad sales. 2-3 yrs min agency plnng exp. Apply: www.aetn.com/careers.html   (3/24)

JOB OPENING:  CONTRACTS ADMINISTRATOR/RAINBOW/NYC Area: Draft agreements, coord. rights clearances re film & TV product, keep databases. Exp in clearances, paralegal or contract admin in legal dept. Resumes: [email protected] (3/24)

JOB OPENING:  DIRECTOR MARKET RESEARCH VH1/CMT/Logo: BA/BS; 7 yrs exp qual/quant mkt resrch; strong analytical sk; Exp w/variety of media platforms incl digital. EOE/M/F/D/AAP. Apply www.mtvncareers.com (3/24)

JOB OPENING:  ADMINISTRATIVE ASST, PUBLICITY/Hallmark Channel LA: Support SVP and dept. 2 yrs. min exp. See full posting & apply at www.hallmarkchannel.com (3/23)

JOB OPENING: SR MGR, MEDIA STRATEGY & PLAN’G/National Geo Channel/DC: Dvlp & execute off/on-air media plans; partner w/external media agency; oversee bcst logs; 3+yrs media plan’g within ntwrk or media agency; www.foxcareers.com (3/23)

JOB OPENING: CREATIVE SRVCS PROJ MGR/Sundance Channel/NY: 4-6 yrs exp print prod proj mgmt at an agency or netwrk. Strong client serv skills. Must understand print & web design process. Resumes to: [email protected]      (3/23)

JOB OPENING: ADMINISTRATIVE ASST/Affiliate Distribution/NY (Mid-town): Support RVP and regional NDS Teams. 2 yrs. min exp. See full posting & apply at www.hallmarkchannel.com (3/23)

JOB OPENING: MGR, PROMOS & EVENTS/IFC/NY: Plan & exec Promo/Event marketing campaigns to support partners & Affil. Cable outreach, Nat’l film fest, guerilla mktg. 3+ yrs Promo/Event mktg. res: www.cablevision.jobs ref #2934BR (3/22)

JOB OPENING:  SALES ASSISTANT /Hallmark Channel-NY: Works with AE’s and Planners to service & maintain agencies/clients on daily basis. See full posting at www.hallmarkchannel.com   Resumes: [email protected] (3/22)

JOB OPENING:  MGR, PRODUCTION ADMIN/WE tv/LI: Support prod admin on bus affairs, budgets, contracts & rights/clearances for Orig Prog. 5-7 yrs exp. Degree. Hands on Prod exp. Res: www.cablevision.jobs ref# 2828BR (3/21)

JOB OPENING:  EXECUTIVE ASSISTANT/FEARnet (Comcast, Sony, Lionsgate), PA: Experienced assistant needed to support network President. Degree required/Film major preferred. Apply: www.comcast.com Job Req. #45145BR (3/21)

JOB OPENING:  CONS AD COORD/COURT TV/NY: Support Mgr/Dir with advertising & media; Passionate about Advertising & TV industry; Organized; Resourceful; Driven; Creative. www.turnerjobs.com Req #69427BR    (3/21)

JOB OPENING: FREELANCE FORMAT PROD/AETN Int’l/NY/CT: Screen, prepare, research matl’s to create int’l master. Supv edits in HD, SD, long/short form. BA, 2+yrs video, audio, edit session, post prod exp. Apply: [email protected] (3/21)

JOB OPENING:  Beck Media/LA: Seeking PR TALENT w/ 2+ years of TV/Web/Tech/Emerging Media or related experience. Excellent writing/media pitching w/ positive attitude. Comp based on experience. Resume/cover to [email protected] (3/21)

JOB OPENING:  HEAD OF KIDS/BLUEPRINT ENTERTAINMENT/TORONTO: must have exp. in dev & prod for the CDN, US & Int’l mktpl; strong relatshp with dom/int’l b’casters, co-prods and creative talent. Apply [email protected] (3/21)

JOB OPENING: SALES PLANNER/Cablevision/NYC: Support growing Interactive/VOD ad sales team by creating customized sales presentations & proposals. 2+ yrs Sales/Agency exp. res: www.cablevision.jobs ref #2805BR (3/21)

JOB OPENING: CAMPAIGN MGR/Cablevision/NYC:  Track& analyze campaigns& usage data for Interactive/VOD. Strong analytics background, internet metrics exp. pref. res: www.cablevision.jobs ref #2802BR (3/21)

JOB OPENING: ACCT EXEC/GALAVISION Network/LA: Highly-motivated w/ sales/media/presentation skills, solutions orientated & agency/client relations. Fax res & cvr letter to Jim Baral (310)348-3626 or: lagalajob @univision.net    (3/23)

SPRING INTERNSHIPS – These positions are for credit only – nobody gets paid here. They are posted for free, and students work for school credit only. For more information on the specs for posting an Internship ad, email Trish at  [email protected] .

INTERNSHIP POSTING – CREDITS ONLY:  Palace Digital Studios, Norwalk CT, seeking TV PRODUCTION INTERN. Screen/log tapes, org library, general office duties. Req heavy lifting (up to 50lbs) and using a ladder.email [email protected] Subject: Intern  (3/27)

WINTER INTERNSHIP CREDITS ONLY: Roger LA http://roger.tv , a motion graphics firm, is looking for an Intern three days a week. Knowledge of Photoshop, Illustrator and After Effects is required. Please inquire to Elaina Porter [email protected] . (3/24)

SITUATION WANTED ADS, POSTED BY THOSE LOOKING TO BE HIRED —

SITUATION WANTED: PRODUCER : Experienced in entertainment and sports news, reality, clip shows, field producing, interviewing celebrities and experts and post-production. Contact: tvprodinla @yahoo.com   (3.27)

SITUATION WANTED:  PROMO COPYWRITING: Uber-copywriters. Fortune 500 entertainment clients. Copy runs, tag lines that deliver a creative kick in the chest. We get things did! Contact [email protected] (3/24)

SITUATION WANTED:  DIGITAL MKTG EXEC (NYC): 3 yrs Mktg exp., MBA (UK/Germany), currently doing MSc in Online Mktg at NYU and in tern at Nickelodeon. Highly efficient, passionate about multi-channel mktg. possibilities. [email protected] (3/24)

SITUATION WANTED:  Exc team player seeking  MEDIA MRKTNG, AD SALES, PROMOTIONS, PRGRMNG OR PROD position.  Most current job is working as the  Prgrmng & Prod. Asst. at MTV Networks.  Detail oriented.  [email protected] (3/23)

SITUATION WANTED: CELEBRITY BOOKER &REALITY/NON-FICTION CASTING DIRECTOR: Thousands of contacts to celebrities/experts/authors/real people/show hosts, etc. Extensive exp w/TV Talk Shows & Reality Shows. Contact: [email protected] (3/22)

SITUATION WANTED: EXP AFF SALES, DISTRIBUTION & BIZ DEV EXEC w/20yrs in media sales seeks F/T position w/cable network, new media or startup co. Exp w/startups, Biz strategy&building solid relationships. Contact: [email protected] (3/22)

E-mail Trish Pihonak for rates and specs for Job Openings.

Are you looking for a job? Post your Situation Wanted Ad here — Email Trish Pihonak for specs.

WHAT’S ON TONIGHT: Tuesday, March 20, 2007

ABC:     AFV [r], Primetime, Boston Legal
CBS:    NCIS, The Unit, CSI
CW:     Gilmore Girls, Pussycat Dolls Present: The Search for the Next Doll
FOX:    American Idol
ION:    Mama’s family, Mama’s Family, Diagnosis Murder, Charlie’s Angels
MNT:    American Heiress [p ], American Heiress
NBC:    Dateline NBC, Law & Order: Criminal Intent [r], Law & Order: SVU[r]
PBS:    Nova [r]
TELE:   Marina, Zorro, Decisiones
UNIV:   La Fea ms Bella, Mundo de Fieras, Ver para Creer