Good morning. It’s Tuesday, January 11, 2011, and this is your first early morning Kids briefing.

Disney Channel selects Valentine’s Day, Monday, February 14, 2011, as the launch date for Disney Junior, the network’s newly re-branded preschool block (currently known as Playhouse Disney).  The Disney Junior programming block will be available on Disney Channel in the US weekdays (4a-2p) and weekends (4-9a).  The Disney Junior block kicks off February 14 at 6:50a with a play of the movie Finding Nemo, which will be followed by the new animated series Jake and the Never Land Pirates.  The preschool block will also introduce five other new series, including the short-form programs Mousekersize, Special Agent Oso: Three Healthy Steps, and A Poem Is… (narrated by Jennifer Garner, Katie Holms and other celebrities), and long-form series Babar and the Adventures of Badou and Ting Tinga Tales.  The Disney Junior re-brand will also debut on 25 Disney Junior channels (also currently known as Playhouse Disney channels) and free-to-air broadcast partners around the world.  In 2012 Disney Junior will launch as a 24-hour basic cable and satellite channel in the US.  Disney’s current preschool series will also be seen on Disney Junior.  Disney Junior will also be supported by a new website and content on Disney Channel on Demand (SVOD):

• DisneyJunior.com (www.disneyjunior.com ), which debuts simultaneously to the block, will feature storybooks narrated by Disney characters, activities that encourage creativity, 150+ full-length episodes of series including Mickey Mouse Clubhouse, Handy Manny, Special Agent Oso, and Imagination Movers, and a range of games.  The site will also launch a Jake and the Never Land Pirates supersite, offering adventure-themed games such as Jake’s Treasure Hunt and Izzy’s Flying Adventure, as well as a parent/caregivers-targeted section with party tips, recipes, crafts, and how-to videos.
• Beginning Monday, February 7, a full-length preview of Jake and the Never Land Pirates will be available on Disney Channel on Demand (SVOD) and an 11-minute preview episode will be available on DisneyJunior.com, Disney Channel on Demand (free VOD), Disney Channel mobile VOD providers and iTunes.  As of the February 14 TV premiere, the series will be simulcast on Disney Channel’s mobile providers Sprint TV, FloTV and MobiTV. New episodes will be available on DisneyJunior.com, Disney Channel on Demand, Disney Channel mobile VOD and simulcast providers, as well as iTunes and Xbox.

A CYNOPSIS MESSAGE LITTLE AIRPLANE

Little Airplane Productions is offering limited enrollment in a unique workshop led by accomplished preschool TV veterans on creating a hit preschool series. Lectures include Pitching, Writing, Research, Producing, Design, Music, Directing, Legal, Licensing, and more plus a notable panel of children’s television network executives.

MORE KIDS STUFF

Nickelodeon will launch Bubble Guppies, its new interactive CG-animated preschool series, on Monday, January 24 at 11a.  Set in an underwater world, Bubble Guppies is a music-filled series that follows a group of multicultural preschool mermaid girls and boys, and mer-puppy, as they explore their world and regular everyday experiences.  Following its premiere, Nickelodeon will air two weeks of new episodes from Tuesday  Thursday, January 25  27; and Monday  Thursday, January 31  February 3, at 11a.  The series will regularly air weekdays at 11a.  Bubble Guppies episodes will be promoted and simulcast on Nick mobile and available on iTunes.  Nickelodeon’s preschool site, Nickjr.com ( www.nickjr.com ), will feature a new game Bubble Guppies Watery World and will also offer a number of learning activities tied to the series episodes (e.g. printables, crafts, recipes etc.).  Additionally, a two-minute sneak peek and music videos from Bubble Guppies will be available on Nick Jr. Video via Nickjr.com.  Created and executive produced by Jonny Belt and Robert Scull and co-executive produced by Janice Burgess, the team behind Nick’s The Backyardigans and Little Bill, Bubble Guppies is based on a kindergarten readiness core curriculum that includes math, literacy, arts, science and socio-emotional development.  Beth Bogush, a former director of the Alvin Ailey Dance Schools kid’s program, choreographed dance moves featured in the show.

In other Nickelodeon series news, George Takei joins the cast of the net’s new live-action comedy Supah Ninjas (26×30), which gets a special preview next Monday, January 17 at 9p, following new episodes of Victorious.  In the series Takei plays the holographic grandfather and supervisor of Mike Fukanaga, an awkward high schooler who discovers he is a descendant of a long line of ninjas.  Mike and two of his pals team up to become the Supah Ninjas, a secret team of crime fighters that also have to get their homework done.  Takei is, of course, best known for his role as Hikaru Sulu on Star Trek.  He has also been featured on Heroes, and lent his voice to characters in Mulan, The Simpsons, Scooby-Do and the Samurai Sword, Avatar: The Last Airbender, The Smurfs and Star Wars: The Clone Wars, as well as narrating the PBS series The National Parks: America’s Best Idea.  Supah Ninjas was created by Eric Garcia and Leo Chu (Afro Samurai, Afro Samurai: Resurrection) and is executive produced by Garcia, Chu, Mitchel Katlin and Nat Bernstein, Brian Robbins and Sharla Sumpter-Bridgett under the Varsity Pictures production banner.

Disney Channel will premiere its new original movie Lemonade Mouth on Friday, March 25 at 8p.  Based on the young adult book of the same name by Mark Peter Hughes, Lemonade Mouth is a music-driven TV movie that revolves around five average music-loving teens meet and form a successful band.  Lemonade Mouth stars Bridgit Mendler (Good Luck Charlie), Adam Hicks (Zeke and Luther), Hayley Kiyoko (Wizards of Waverly Place) Naomi Scott (Life Bites), as well as Blake Michael, Nick Roux (Suite Life on Deck), Chris Brochu (Soul Surfer), Tisha Campbell-Martin (My Wife and Kids) and Christopher McDonald (Boardwalk Empire).  The movie’s soundtrack, which includes original songs, will be available Tuesday, March 22 on iTunes and in stores nationwide. The soundtrack features three songs written and preformed by Hicks.  Lemonade Mouth is directed by Patricia Riggen (La Misma Luna) from a script by April Blair, and executive produced by Debra Martin Chase (The Sisterhood of the Traveling Pants, The Cheetah Girls movies), co-produced by Gaylyn Fraiche (Just Wright, Sisterhood of the Traveling Pants 2) and choreographed by Chris Scott.  A production of GWAVE Productions, Lemonade Mouth was filmed on location in New Mexico.

MTV Networks International inks further TV deals for Nickelodeon‘s live-action series iCarly around the world.  Picking up episodes of iCarly are Network 10 (Australia), and season two of the series are Vrak (youth-targeted Canadian French-language cable channel) and NRK (Norway), while City TV (Colombia) picks takes episodes 1-52, and Monte Carlo TV (Uruguay) acquires season 1.  Also in Latin America, Medcom (Panama) renews the first season of iCarly and picks up season 2 episodes, while TeleNica (Nicaragua) acquires new episodes from season 2.

ABC Commercial has sold the CG animated preschool series the WotWots (52×10) to South Korea’s C4U Entertainment to air in Korean on its Kids Channel, Kids 1 from March 2011.  The series is already available in the market with Korean Distribution Company, Kenny & Co, which placed it on Kids Talk Talk and JEI TV, with the latter set to dub each episode in Korean.  The WotWots is produced by Pukeko Pictures and made at Richard Taylor’s Weta Workshop.

Program Call: Cynopsis Media will be producing our annual NATPE Shopping Guide sent to all Cynopsis and Cynopsis Kids subscribers on Thursday, January 20, the week before NATPE 2011 in Miami.  If you’re exhibiting at NATPE this year and would like to have your programming included, please send us only the following info for your top 5 shows: title, availability date, number of episodes, length, type (i.e., movie, series, special, etc.), genre and your terms (barter, cash, etc.) as well as your company’s stand/booth location. To be included in this free and highly-viewed special edition, please send your submission to [email protected] no later than Friday, January 14, 2011. A confirmation email will be sent following each submission from Lisa (if you don’t receive a confirmation email, please resubmit).

MARKETING/LICENSING

Hit Entertainment grants Mumbai-based Dream Theatre Private the exclusive licensing and merchandising rights to its preschool brands Thomas & Friends and Bob the Builder across India, Pakistan and Sri Lanka.  Dream Theatre will introduce products based on both properties in a range of categories including apparel, stationery, bags and luggage, and back-to-school.  Thomas & Friends and Bob the Builder currently air on Cartoon Network India, which also has exclusive feeds covering Pakistan, Sri Lanka, Bangladesh, Bhutan, Nepal and the Madives in English, Hindi, Tamil and Telegu.

STONE SOUP

The American Library Association (ALA) announced the top books, video and audiobooks for kids and young adults, including the Caldecott, Coretta Scott King, Newbery and Printz and many other noted awards yesterday at its annual midwinter meeting in San Diego.  This year also marks the first year the ALA has announced The Stonewall Children’s and Young Adult Literature Award at the midwinter meeting. Administered by the ALA’s Stonewall Book Awards Committee of the Gay, Lesbian, Bisexual and Transgendered Round Table, award is given annually to authors and illustrators of English-language books for kids and teens relating to the GLBT experience. The Stonewall Book Awards Committee handed out its first Stonewall Children’s and young Adult Literature Award in 2010.  Below are just some of the books that were celebrated yesterday, a comprehensive list of all of the medals and honors awarded can be found at ALA.org (www.ala.org).  2011 Youth Media Awards include:

John Newbery Medal  outstanding contribution to children’s literature

·       Moon over Manifest, author Clare Vanderpool (Delacorte Press, an imprint of Random House Children’s Books)

Randolph Caldecott Medal – distinguished American picture books for kids

·       A Sick Day for Amos McGee, illustrated by Erin E. Stead, and written by Philip C. Stead (a Neal Porter Book, published by Roaring Brook Press, a division of Holtzbrinck Publishing).

Michael L. Printz Award – excellence in young adult literature

·       Ship Breaker, author by Paolo Bacigalupi, is the 2011 (Little, Brown and Company, a division of Hachette Book Group)

Coretta Scott King Award  recognizes an African-American authors and illustrators of outstanding books for kids and young adults:

·       Author award  One Crazy Summer, author Rita Williams-Garcia (Amistad, an imprint of HarperCollins Publishers)

·        Illustrator award  Dave the Potter: Artist, Poet, Slave, illustrator Bryan Collier, and was written by Laban Carrick Hill (Little, Brown and Company)

Coretta Scott King/John Steptoe New Talent Author and Illustrator Awards

·        Author  Zora and Me, written by Victoria Bond and T.R. Simon (Candlewick Press)

·        Illustrator  Seeds of Change, illustrated by Sonia Lynn Sadler, written by Jen Cullerton Johnson (Lee & Low Books)

Schneider Family Book Award – books with artistic expression of the disability experience in three age groups

·       Children (010 years)  The Pirate of Kindergarten, author George Ella Lyon, illustrator Lynne Avril (Atheneum Books for Young Readers, an imprint of Simon & Schuster’s Children’s Publishing Division)

·       Middle School (K11-13)  After Ever After, author Jordan Sonnenblick (Scholastic Press)
·       Teens (13-18)  Five Flavors of Dumb, author Antony John (Dial Books, an imprint of Penguin Group (USA))

The Pura Belpre Award – honors Latino author and illustrators celebrating Latino culture and experience

·       Author award  The Dreamer, written by Pam Munoz Ryan, and illustrated by Peter Sis (Scholastic Press)

·        Illustrator award  Grandma’s Gift, illustrated and written by Eric Velasquez (Walker Publishing Company, a division of Bloomsbury Publishing)

Andrew Carnegie Medal for excellence in children’s video

·       The Curious Garden, producers Paul R. Gagne and Melissa Reilly Ellard (Weston Woods)  the video is based on the book of the same name by author/illustrator Peter Brown, and is narrated by Katherine Kellgren, with music by David Mansfield.

Stonewall Children’s and Young Adult Literature Award

·        Almost Perfect, written by Brian Katcher (Delacorte Press)

Theodor Seuss Geisel – distinguished book for beginning readers

·       Bink and Gollie, author Kate DiCamillo and Alison McGhee and illustrated by Tony Fucile (Candlewick Press)

EXECUTIVE MOVES

Starz Entertainment names Theano Apostolou as SVP/Corporate Communications and Programming Publicity.  She replaces Tom Southwick who retired last year.  Based in LA, Apostolou will head up the network’s communications strategies, programming publicity and external affairs.  Apostolou will report to Bill Myers, President and COO, Starz Entertainment.  Apostolou previously served as SVP/Publicity, Talent Relations and Promotional Events for AMC.  Prior to Rainbow, Apostolou served in media relations on the agency side at The MWW Group, Dan Klores Communications, and Ketchum.

RATINGS

Live + Same Day Ratings Kids Cable Network Averages (000) for Friday, January 7, 2011, 6am-11pm, ranked by K2-11:
NICKELODEON:         K2-11 1260; K6-11 556; TWEENS 9-14 360
DISNEY CHANNEL:     K2-11   947; K6-11 590; TWEENS 9-14 482
CARTOON NETWORK: K2-11   448; K6-11 293; TWEENS 9-14 207
DISNEY XD:               K2-11   167; K6-11 133; TWEENS 9-14 107
NICKTOONS:              K2-11     80; K6-11   55; TWEENS 9-14   48
Source: MTVN Research from Nielsen Media Research Data

Answer to Yesterday’s Trivia:    This is the description for what TV series:  Follows the adventures of Prince Dexter who after the death of his father the King, the throne was usurped by the evil sorcerer Renwick.  LITTLE WIZARDS  Kudos to …. well, nobody.  Let’s try an easier one ….

Today’s Trivia Question:   You know Jethro Bodine, but what was the name of his back woods twin sister?   (Email [email protected] with your answer and be sure to include your name, company, city and time zone. Unofficial rules: Only the second four correct answers from each time zone will be mentioned; and once you’ve been mentioned in any of the Cynopsis editions, you can’t be mentioned again that calendar week.)

Later —
Gwen Billings for Cynopsis Kids!
01.11.11

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Mike Farina – VP/Business Development & Sales – 203-218-6480 / [email protected]
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