Tuesday, February 9th, 2010

Cynopsis: Kids!
02/09/10

Good morning. It’s Tuesday, February 9, 2010, and this is your first early morning Kids briefing.

Here comes Hero: 108, a new kid/teen-targeted multiplatform action-adventure property created by Gamania Digital Entertainment, Cartoon Network, Moonscoop, and Playmates Toys.  Hero: 108 launches first as a massively multi-player online game (MMOG) in Q1 2010, followed by an animated TV series from Cartoon Network and co-produced with Moonscoop Entertainment.  The series will rollout worldwide throughout the year.  Later in the year Playmates Toys will launch its line of Hero: 108 consumer products and collectable toys.  Developed by Gamania, Hero: 108 is a graphic interpretation of the 14the Century Chinese novel The Water Margin Stories, which includes all the elements of an action property, a clash of spirits, outlaws and emperors.  Hero: 108 Online ( www.hero108online.com ), a free-to-y online game will launch a limited, sneak peek, closed beta in North America in spring 2010 (sign-ups for the sneak peek beta will be available soon).  The game will feature animated characters and a storyline that will be reflected in the upcoming animated series. The game will be free with a micro-payment option to further enhance/customize the game.

London-based Galleon Holdings acquires a 19% stake in its US partner, Atlanta-based Dragonfruit Studios, in an agreement valued at US$1+ million.  Under the terms of the deal, Galleon will pay $500,000 in cash, which Dragonfruit will in turn use as working capital in its Dragonfruit Studios, as well as giving shares that is worth the equivalent of $500,000.  Additionally, Galleon will give back its 19% stake in Dragonfruit Entertainment, a subsidiary of Dragonfruit Studios, which it acquired about a year ago.  Founded in January 2008 by Michael Koziol and Melissa Honabach, (both previously founded Ant Farm Interactive), Dragonfruit Studios holds the exclusive rights to exploit Galleon’s Super Soccer Star, Super Fashion Stars, Apollo’s Pad, and Sokator-442, as well as its own original multi-platform properties, including The Superfruits, Wayfinder.TV and Spook House Dave!

MORE KIDS STUFF

Hawaii Film Partners and ToonZone Studios will showcase three animated TV series at KidScreen Summit, which will be held in NYC this week.  Showcase for Kids distributes Hawaii Film Partners’ kid-targeted film and TV projects internationally.

  • Guardians of the Power Masks (26×30) – an action-adventure/comedy animated series that also features life lessons.  The series revolves around Annie, a typical American girl who likes to sing, dance and hang with friends and shop, who is forced to spend the summer with her grandmother and cousin in Singing Rocks, China, where a mystery will ensue.  Annie and her cousin discovery they are descendants of a long line of warriors that do battle against evil forces, and the two must find a way to get along and continue to fight the forces of evil, with the help of a mentor the learn about and how to use power masks to increase their strength tenfold.  The series is produced under a partnership with Hawaii Film Partners, the City of Changzhou in the People’s Republic of China, and the Gangwon Information Multimedia Corporation (GIMC) in South Korea.
  • Action Dad (26×30) – an animated series that follows two seemingly ordinary teen, ordinary except for the part where their dad is an action hero working for the agency S.H.H.H.H. (Super Hush Hush High-octane Heroics & Haberdashery), and their mom is a super secret agent working for a rival agency ARGH.  The series is produced by Hawaii Film Partners and ToonZone Studios.
  • Ape Escape (38×2) – the animated series is based on Sony PlayStation’s Ape Escape game was produced for Nicktoons, which debuted the series in July 2009.  A co-production with Frederator Studios, Ape Escape was animated at Hawaii Films Partners’ animation studio.

Co-production and distribution partners Atlantyca Entertainment and Moonscoop sign further international broadcast deals for the animated series Geronimo Stilton (26×22).  Picking up the series are: TV Style (Poland); LTV (Latvia); Imavision (French Canada); Al Jazeera Children Channel (Pan Arab); Media Corp (Singapore); and True Vision (Thailand).

MARKETING/LICENSING

A Squared Entertainment (A2) enters into a partnership with Build-A-Bear Workshop to create new entertainment and consumer products for kids.  Under the deal A2 will manage the entertainment and external licensing program, while together the partners will produce original multimedia entertainment for distribution on-air, online and for various digital devices.  They will also develop a new line of licensed merchandise to be sold outside of Build-A-Bear Workshop stores, which will include DVDs, accessories, apparel, books and other branded products.  Additionally, expanding on Build-A-Bear’s holiday special Holly and Hal Moose: our Uplifting Christmas Adventure, which premiered on ABC Family for holiday 2009, A2 plans to produce other original programming for Build-A-Bear Workshop and develop corresponding consumer products.

DHX Licensing inks licensee and agent deals for a range of animated properties:

  • New licensees for Animal Mechanicals and Franny’s Feet include Producciones Publiexpress (coloring and activity books) in Argentina, Paraguay and Uruguay, and for Bo on the Go! with Ediciones Lea (coloring and activity books) for Argentina, Paraguay, Uruguay, Chile and Bolivia.  These deals were brokered through Latin American agent International Merchandising Consultants (IMC). The Sharpe Company holds worldwide rights for all three series.
  • Newly appointed licensing agents include Firefly Brand Management, which will represent Kid vs Kat in the UK.   The Licensing Shop, which will manage the mixed animated/live-action preschool series Waybuloo in Canada.  Additionally Decode Enterprises, which handles Canadian TV rights for the property, signs Nelvana Enterprises as the Waybuloo home video partner
  • DHX also recently completed a deal in Australia with Stella Projects to serve as the licensing agent for Grandpa In My Pocket in Australia and New Zealand.

EXECUTIVE MOVES

Cookie Jar Entertainment names Bruce Kalish as show runner for the new teen-targeted mixed live-action/animated comedy, Mudpit (26 episodes).  Production on the series begins this April, which is being produced by Cookie Jar’s teen/adult label The Jar.  A TV veteran, Kalish most recently created/wrote/executive produced Disney XD’s live-action series, Aaron Stone. He previously produced The Fall Guy, executive produced Disney Channel’s The Famous Jett Jackson and TV movie, and also served as executive producer and show runner/writer on Power Rangers.  He also served as a story editor on Mork & Mindy.  Kalish also wrote for series including All in the Family, The Incredible Hulk, Eight is Enough, Alien Nation and The Highwayman.

Sesame Workshop appoints Daniel N. Lewis to the newly created position of Director/New Media Communications.  He will be responsible for developing strategies to leverage its social media efforts, thus expanding the Workshop’s reach.  Prior to this Lewis was a consultant for new media, marketing, business development and start up companies on a range of deals.  He previously served as General Counsel and VP/Business Development for Wikia, Inc., and was co-founder and GM at ArmchairGM.com.

RATINGS

Live + Same Day Ratings Kids Cable Network Averages (000) for Thursday, February 4, 2010, 6am-11pm, ranked by K2-11:
NICKELODEON:          K2-11 1081; K6-11 442; TWEENS 9-14 311
DISNEY CHANNEL:     K2-11   775; K6-11 458; TWEENS 9-14 375
CARTOON NETWORK: K2-11   538; K6-11 335; TWEENS 9-14 224
DISNEY XD:               K2-11   119; K6-11   76; TWEENS 9-14   63
Source: MTVN Research from Nielsen Media Research Data

Live + Same Day Ratings Kids Cable Network Averages (000) for Friday, February 5, 2010, 6am-11pm, ranked by K2-11:
NICKELODEON:         K2-11 1236; K6-11 609; TWEENS 9-14 451
DISNEY CHANNEL:     K2-11   907; K6-11 605; TWEENS 9-14 468
CARTOON NETWORK: K2-11   616; K6-11 349; TWEENS 9-14 241
DISNEY XD:               K2-11   175; K6-11 116; TWEENS 9-14 79
Source: MTVN Research from Nielsen Media Research Data


Answer to Yesterday’s Trivia: Who used the Super Talk-O-Scope? HOWDY DOODY Kudos to: Christopher Byrne-TimetoPlayMag.com/NY

Today’s Trivia Question: “A sloppy-Joe is a sandwich, but a Manwich is a ____________”? (Email [email protected] with your answer and be sure to include your name, company, city and time zone. Unofficial rules: Only the second four correct answers from each time zone will be mentioned; and once you’ve been mentioned in any of the Cynopsis editions, you can’t be mentioned again that calendar week.)

Later — Gwen
Gwen Billings for Cynopsis Kids!
gwen @cynopsis.com
02.09.10

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Mike Farina – Sr. Dir/Business Development & Sales – 203-218-6480 / [email protected]
Classifieds – Trish Pihonak- 203-926-9878 / [email protected]

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JOB OPENING: SENIOR PRINT DESIGNER/(BRAVO)/NBCU/NY: Creative lead in off-air advertising, promotion and marketing, from concept to development, of Bravo projects.BA, 6 yrs exp in print design. www.nbcjobs.com , #1142233(2/17)

JOB OPENING: SR RES ANALYST/AMC/NYC: Prep & maintain network analysis to support Ad Sales, Affil Sales & Mktg. 2+ years exp & related systems (MRI, Simmons). res to www.cablevision.jobs ref# 10513BR (2/17)

JOB OPENING: COORD, ANIMATION DVLPMNT & PROD/MANHATTAN BEACH CA: Entry-level. Support dvlpmnt & prod across all shows & supports dept personnel in all functions- licensing, mktg, & dist.Resume to: [email protected] (2/13)

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JOB OPENING: DIR & ACCT EXEC/RMG NETWORKS AD Sales/NY: Join the leading away-from home TV ent sales team.Dvlp/grow new & existing AD Sales across our platforms. 5-8 yrs TV and/or dig/OOH ad sales exp. Resume: [email protected] (2/13)

JOB OPENING: LEGAL ASSISTANT/Hallmark Channels/Los Angeles: Great opp. for exp’d Admin Asst with legal bkgrnd. Will support 3 Attorneys in Studio City. View full job posting & apply: www.hallmarkchannel.com “Jobs” (2/13)

JOB OPENING: ACCOUNT EXECUTIVE/CABLEVISION/Hoboken, NJ:   Seeks AE for local ad sales.2+ yrs ad sales exp. pref cable TV, radio, e-media adv.  Valid NJ DL.  See full posting and apply to www.cablevision.jobs req 9453BR (2/12)

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JOB OPENING:  DIR AD SALES RSRCH/A&E TV Network/NY: Drive primary Ad Sales Rsrch initiatives & build insight based strategies across all AETN nets. 7+ yrs media rsrch exp, pref 3+ yrs in TV rsch.Apply: www.aetn.com/careers.html (2/10)

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SITUATION WANTED ADS, POSTED BY THOSE LOOKING TO BE HIRED …  There is no charge for placing your Situation Wanted ad … for more information contact Trish Pihonak at [email protected]

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SITUATION WANTED:   Female VOICEOVER ARTIST with full studio. Versatile sound & styles. Experience in TV, film, radio, games, phone systems, websites, narration, promos, more… Contact [email protected] or visit www.marciheit.com (2/13)

SITUATION WANTED:   SALES/RESEARCH DIR/STRATEGIST: 20+ yrs media, Nielsen, Hisp, research, sales, and presentation experience. How can I help you? Email: [email protected] (2/13)

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SITUATION WANTED: MKTG or ADVERTISING/EXEC-ASST or COORDINATOR/NYC: 2008 UPenn grad, 2 yrs experience as Exec-Asst, internship experience with VH1 and Lincoln Center; Innovative, articulate, creative & meticulous; [email protected] (2/10)

SITUATION WANTED: UAlbany 2010 grad, looking for PROGRAMMING/RESEARCH ANALYST, MEDIA BUYING, OR SALES POSITIONS. I am currently interning at Viacom MTV Networks(Spike TV).Held the marketing position in my sorority. [email protected] (2/10)

E-mail [email protected] or call Trish Pihonak at 203.926.9878 for rates and specs for Job Openings.

Are you looking for a job? Post your Situation Wanted Ad here — Email [email protected] for specs.
 

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