Tuesday, February 8th, 2011



 TRANSFORMERS PRIME debut mini-series event on THE HUB
achieved highest % of co-viewing for a program in kids cable!*

Transform your brand by contacting
Brooketicon Goldsteinus-Prime at (212) 548-5860

*(Source: Nielsen; most current; 11/29/10-12/3/10, co-viewing in NPower, L+7, K2-11 watching w/A18-49 in M-F, 6:30P time period)

Cynopsis: Kids!


Good morning. It’s Tuesday, February 8, 2011, and this is your first early morning Kids briefing.

Japanese public broadcaster NHK and Al Jazeera Children’s Channel (JCC), Qatar-based broadcaster, extend their relationship by inking a new co-production deal to collaborate on projects over the next five years.  Under the agreement, NHK and JCC plan to develop and produce educational programs focusing on science, discovery, technology, the environment and education.  Prior to this, the two broadcasters worked together on the science entertainment series Discover Science, which was a co-production with NHK affiliate NHK Educational Corporation (NED).  NHK, JCC, and NED will discuss a sequel to the Discover Science series.  The agreement will also see JCC take part in the Legends of the Deep, about exotic undersea beasts, a co-production between NHK/NHK Enterprises and Discovery Science Channel that is currently in production and slated to air in 2012, and Cosmic Shore, which will focus on the zone between Earth’s upper atmosphere and space that will include placing an HD camera on the International Space Station to capture images.

As part of an ongoing effort to promote online safety, Yahoo Inc. today launches Yahoo! Safely ( http://safely.yahoo.com ) across 25 countries worldwide (14 languages), which coincides today with Safer Internet Day ( www.saferinternet.org ).  The site aims to provide online safety information for teens, parents and educators, including about managing one’s digital reputation, steering clear of cyber-bullying, and learning how protect against various risks on mobile devices.  Additionally, in support of Safer Internet Day, Yahoo! is partnering with Insafe, which is co-founded by the European Commission, and offering up five tips for online gaming and social networking: Think before you post (protect your image); be a good sport (respect other online players); take action and report bullying (don’t stand by, be part of the positive change); spread smiles with your phone (be thoughtful about what you say in texts); unplug and connect with your world (unplug and connect with friends/family and the real world).


CBS Films acquires the exclusive rights to author Marie Lu’s young adult fantasy/adventure novel LegendTemple Hill‘s Marty Bowen and Wyck Godfrey (Twilight Saga, Nativity Story, Dear John) are set to develop and produce the story for the big screen.  Penguin Group’s Putnam Children’s imprint plans to publish Legend, the first book in the series, which Lu has planned as a trilogy, in November 2011. CBS Films has the rights to the entire trilogy as well as any sequels and spinoffs.  Set in a dark future, North America has split into two warring nations.  The story follows Day, a young Robin Hood, and June, the teen prodigy hired to hunt him down; together they uncover an impossible truth about their totalitarian leaders.  SVP/Production Maria Faillace and Creative Executive Ryan Conroy will oversee the project for CBS Films.

Shawn Levy (Night at the Museum movies, Date Night, Cheaper by the Dozen, Big Fat Liar) will direct the remake of Fantastic Voyage, the sci-fi movie remake produced by James Cameron for Fox, per Variety.  The script for the new version of Fantastic Voyage is written by Shane Salerno (Shaft), with re-writes by Laeta Kalogridis, who served as executive producer on Avatar.  Fox released the original Fantastic Voyage movie in 1966.


Sprout celebrates Valentine’s Day with a special ‘live’ appearance by Barney the Dinosaur on The Sunny Side Up Show on Monday February 14 9a-12p.  During the show Barney will answer Valentine’s Day voicemails, emails and video questions from viewers.  Immediately after Barney’s appearance, the network will air Sprout’s Dino-Mite Valentine’s Sing-A-Long, 12p-3p, featuring Barney and Dorothy the Dinosaur, a character featured on The Wiggles, singing about friendship and love, and offering craft projects and holiday themed messages.

Target Entertainment completes a range of multi-regional broadcast deals for three kid-targeted animated series, Roary The Racing Car, Horrid Henry and Fluffy Gardens.

  • Roary The Racing Car:  Al Jazeera Kids (Middle East Arabic) and Canal Panda (Portugal) acquire the first two seasons of Chapman Entertainment’s CGI animated preschool series Roary The Racing Car (52×10/per season); while season two has been picked up by On Digital (South Africa), Minimini (Poland), Minimax (Eastern Europe), Emirates Airline for its in-flight entertainment program and True Visions (Thailand), which also takes season three (13×10) of Fifi and the Flowertots.
  • Novel Entertainment’s Horrid Henry has been picked up by Mediacorp (Singapore) and TET (Ukraine), both taking the first two seasons (104×11), with PBS (Malta) taking season one, and Emirates Airline taking seasons two for its in-flight program.
  • The first season (40×7) of Monster Animation’s preschool series Fluffy Gardens is acquired by Luli (Turkey), with the second season (40×7) going to Discovery Familiar (the US Hispanic channel), ABC Australia and True Visions (Thailand).  Additionally, the series has recently begun airing on Mini CITV (UK), following ITV’s acquisition of GMTV’s assets in 2010.


Moonscoop signs El Ocho as a new licensing agent in Spain for the HD 2D animated series Chloe’s Closet (52×11) to help grow the property there.  Bandai America has already signed on as the global master toy licensee for Chloe’s Closet.  Bandai and its international affiliates will roll out a series of playsets, role-play toys, and activity and craft sets initially in the US, Spain, the UK, France, Benelux and Germany.  Additionally, Dragon d’Or Editions (Editis Group) signs on to publish a set of small story books in France, joining further licensees for the territory, including: Sun City (apparel); TM (bags back-to-school); and Evasion Communication (character costumes).  Chloe’s Closet is produced out of Moonscoop’s LA office, in association with Wales Creative IP Fund, KI.KA/ARD, Trickompany FilmProduktion GMBH, European Film Partners, and Telegael.

Chorion enters into a licensing deal with Posh Paws to produce an exclusive line of collectable plush based on its property Mr. Men and Little Miss for the UK.  The new line of plush will debut in August/September 2011 this year in conjunction with the brand’s 40th anniversary events, and will be followed by a separate introduction of the new character Little Miss Princess in time for holiday 2011.  Egmont will publish the new Little Miss Princess book on March 7, 2011.  Additional characters will debut in 2012.  The initial product lines, currently in development for the gift and speciality markets, will include beanie toys for characters including Mr. Bump, Mr. Naughty, Mr. Tickle and Little Miss Sunshine.  Large versions of Mr. Tickle and Little Miss Naughty will also be available, along with a giggling Mr. Tickle.

Marvel Entertainment and the National Basketball Association team up to launch an exclusive collection of co-branded merchandise featuring NBA team logos with Marvel Universe Super Heroes.  The Super Hero-inspired line will include co-branded apparel and accessories, with artwork featuring Marvel’s Super Heroes, including Spider-Man, Iron Man and Captain America, among others, donning NBA team colors and logos.  The collection will launch with headwear and apparel, including T-shirts and sweatshirts by C-Life (sizes infant to adult), and headwear by New Era.  Plans include expanding into other key categories, such as sporting goods and novelty items.  Modell’s and Madison Square Garden will launch the New York collection and the Staples Center will debut the L.A. Lakers co-branded merchandise at the NBA All-Star game on February 20, 2011.  The co-branded products will then be made available at a range of retailers.


FremantleMedia Enterprises (FME) appoints Alyssa Cooper Sapire to the newly created position of VP/Programming, Children and Family Entertainment.  Sapire will be based in LA and report to SVP/Children and Family Entertainment Bob Higgins, who is based in NY.  Most recently, Sapire toiled for 10 years with Nickelodeon Kids and Family Networks, including helping launch Noggin, The N, and TeenNick Networks.  Additionally, Sapire oversaw series and multiplatform projects including Gigantic, The Assistants, The Best Years, O’Grady and Play With Me Sesame. Prior to Nickelodeon, she helped launch Scholastic’s new media business and developed a multiplatform brand for Disney.

Pam Abrams is appointed Director/Partnership Development and Strategy, The Joan Ganz Cooney Center at Sesame Workshop.  Abrams is charged with developing and managing relationships businesses, academic institutions and philanthropies.  She will also oversee the implementation of the center’s industry and market research projects, the Cooney Center Prizes and annual leadership forum.  Abrams will report to Dr. Michael H. Levine, Executive Director, the Cooney Center.  Most recently Abrams was SVP/Downtown Bookworks.  She previously served as Editor-in-Chief of Child magazine, Editorial Director at eToys.com, and as Sr. Publishing Executive at Scholastic.  Additionally, Abrams has written articles for a range of publications and penned several books.

9 Story Entertainment grows its team as it welcomes Brandon Lane as Development Executive.  Lane will be responsible for sourcing and development animation ideas for different kid demos including preschoolers and tweens.  He will report to VP/Development Liliana Vogt.  Lane started his entertainment career at the age of 15; when he wrote his first award-winning play, and went on to write others.  At 18 he became a Court Jester at Niagara Falls’ Marineland, where he wrote and performed short shows of kids as the opening act for the Killer Whale show.  He has also written/produced/directed other projects including the preschool-targeted Alfredo Tomato, now on DVD.


Live + Same Day Ratings Kids Cable Network Averages (000) for Friday, February 4, 2011, 6am-11pm, ranked by K2-11:
NICKELODEON:         K2-11 1194; K6-11 545; TWEENS 9-14 394
DISNEY CHANNEL:     K2-11   972; K6-11 594; TWEENS 9-14 450
CARTOON NETWORK: K2-11   627; K6-11 399; TWEENS 9-14 277
DISNEY XD:               K2-11   176; K6-11 118; TWEENS 9-14   98
NICKTOONS:              K2-11   114; K6-11   74; TWEENS 9-14   59
Source: MTVN Research from Nielsen Media Research Data


It’s time to Team Up, Suit Up and Power Up with
This weekend on Nickelodeon and NickToons
Friday 2/11 NickToons at 8p
Saturday 2/12 Nickelodeon at 12p
Sunday 2/13 Nickelodeon at 12p
Go Go Power Rangers!

Answer to Yesterday’s Trivia:  This often warm and fuzzy show revolved around an African Game Warden.  What was it?   BORN FREE  Kudos to … nobody.  Thought for sure that was going to be an easy one!

Today’s Trivia Question:  This early 1990s cartoon series on Fox was set in a small town behind the world’s largest pig farm.  The key characters were three brothers – Bo, Portly and Pighead, who worked together to fight against the tyrannical Rembrand Proupork.  What was the name of this series? (Email [email protected] with your answer and be sure to include your name, company, city and time zone. Unofficial rules: Only the second four correct answers from each time zone will be mentioned; and once you’ve been mentioned in any of the Cynopsis editions, you can’t be mentioned again that calendar week.)

Later —
Gwen Billings for Cynopsis Kids!

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Mike Farina – VP/Business Development & Sales – 203-218-6480 / [email protected]
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JOB OPENING: ACCOUNT EXECUTIVE/NESN/MA: Reporting to the Local Sales Manager, this position requires a team oriented, creative sales professional adept at growing existing accounts while developing new business www.nesn.com (2/15)

JOB OPENING: VICE PRESIDENT OF MARKETING/NESN/MA: Responsible for developing and overseeing the successful implementation of NESN’s marketing strategy throughout New England and nationally throughout the U.S. www.nesn.com (2/15)

JOB OPENING: SPRVSNG PROD/Bravo reality cooking competition show/NYC: Head up story dept on set & through post. Sprvs mult prod in mult edit rooms under deadlines. Bravo exp taking show thru post. Email: [email protected] (2/12)

JOB OPENING: ADVRTSNG MGR/Disney FamilyFun Mag/NY: 5yrs sales/1yr mgmt exp print.Estab’d relations- NY, NE, & SE. Grow rev. by mngng 3 sellers w/direct sales resp. for key accts. Multi-plat. sales exp a + [email protected] (2/12)

JOB OPENING: JR. DIGI ACCT EXEC/KidZui Ad Sales/LA: 2-3yrs exp. Self starter needed to join fast-growing nat’l sales team at dynamic Kids start-up. Quickly dvlp new business & excellent customer srvc. Resumes to: [email protected] (2/12)

JOB OPENING: MEDIA SCHEDULING COORDINATOR/The Hub/Burbank: Long term temp role. Must have exp in on-air promo scheduling & scheduling systems. Exp in 2E a +. Strong detail-orientation. Apply at http://thehub.catsone.com/careers (2/12)

JOB OPENING: GENERAL MANAGER/Danny Lipford Media/AL: Expanding media company needs very organized GM, exp. in national adv. sales, generating web revenue, production. More info: www.dannylipford.com/GM (2/12)

JOB OPENING: SR PREDITOR/CREATIVE SERVICES/NY1 & NY1 Noticias: Must be fluent in Spanish. Write,produce & edit promos for 24hr news channels in NYC. Exp.rqd. For more info: www.timewarnercable.com/careers ref job #123562BR (2/12)

JOB OPENING: DIRECTOR, ORIG PROG/HGTV & DIY/KNOXVILLE,TN  6+ yrs exp in prog prod or mgmt for cable TV. Manages relationships w/prod companies, ad sales, and internal depts. Showrunning exp req’d. scrippsnetworks.com, ref #2148 (2/12)

JOB OPENING: MGR PRIMARY MKT RSRCH/ABC FAM/NY: Initiate, execute primary mkt rsrch to support Ad Sls & Mktg; oversee linear & digital rsrch.Exp in executing digital rsrch studies essential. Apply at disneycareers.com ID# 280275 (2/12)

JOB OPENING: MGR PRICING & PLANNING REVENUE/ABC FAM/NY: Manage reporting & audience deficiency units.Prepare budgets, quarterly forecasts. Aid in rate card development & financial reporting. Apply at disneycareers.com ID#280276 (2/12)

JOB OPENING: MGR PRICE & PLAN INVENTORY/ABC FAM/NY: Manage proposals through order status. Ensure client orders in NCS. Aid in inventory moves & re-expressions. Exp 4 yrs media. Apply at disneycareers.com ID# 280500 (2/12)

JOB OPENING:  PRODUCT DEVELOPER/Nickelodeon/NYC: 3+ yr exp. Must have built interactive digital products. Acting knowledge of presentation layer technologies. Creativity and desire to innovate. Apply www.mtvnetworkscareers.com (2/11)

JOB OPENING:  MGR SALES PLANNING/Galavision/NY: Support Dir. on inventory mgmt/stewardship/revenue rptg. Must be detailed/analytical/able to multi-task. Experience in media/DM/VCI/Spanish a +. Apply- [email protected] (2/11)

JOB OPENING:  CG MANAGER/NYC: 5 yr post exp. Manage/Schedule 3D artists, crew jobs, resource talent. Must understand VFX prod & artist skill sets. http://bit.ly/dLzdOS (2/11)

JOB OPENING:  MANAGER REVENUE PLANNING/DIRECTV/New York, NY: Assist the VP & SVP of Ad Sales with all revenue forecasting relating to the DIRECTV Ad Sales business. For additional info: www.directv.com/careers job # 1001837  (2/11)

JOB OPENING:   DIR, PRODUCTION & DEVELOPMENT UNSCRIPTED: Develop, create & exec.-produce new shows for ION TV. 10+ yrs exp TV prod. Gen Entertainment. See full ad http://www.ionmedianetworks.com/page.php?p=careers&job=1263 EOE  (2/11)


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JOB OPENING:  ASST MKTG MGR/NY: create strategic mktg. materials, manage comm. Various mktg. programs, oversee strategies/creative BA/BS Mktg & 4 + yrs sales/mktg env. Prof. Office Suite Apply: www.nationalcinemedia.com (2/9)

JOB OPENING:  ASSOCIATE PRODUCER/ Scholastic/NYC: Short term pos avail to ass’t in all aspects of developing high-quality console games for kids. 1-3yrs interactive exp req’d. Apply: [email protected] (2/9)
JOB OPENING:  EXEC DIR, VIDEO/RODALE/NY or Emmaus PA: oversee video ops. 10+ yrs exp with a strong rolodex, great mngmnt chops & extremely creative. Demonstrated ability to teach & influence others. Resume:  [email protected] (2/9)

JOB OPENING:  ASST DIR- MOBILE, SOCIAL & EMERGING MEDIA/ NY or Emmaus PA: 3-5 yrs exp working on mobile, social & media w/ exc proj mngmnt skills. Proven track record of success using social media tools. Res: [email protected] (2/9)

INTERNSHIPS – These positions are for credit only – nobody gets paid here. These ads are always posted for free , and students work for school credit only. For more information on the specs for posting an Internship ad, email Trish at [email protected].

SPRING/SUMMER INTERNSHIP CREDITS ONLY: Cablevision Local Interactive Sales Internship: Provides practical experience in the communications industry and teaches daily operations within Optimum Homes and Auto Sales- Send resumes to [email protected] (2/15)

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SITUATION WANTED: EXPERIENCED TV PRODUCER WITH MBA – I have an MBA and 9 years experience as a TV Producer. Ideally looking for a position that integrates content and brands. Also open to other opportunities. [email protected] (2/15)

SITUATION WANTED: ASSISTANT/INTERN L.A.: Looking to learn from 1/2hr comedy director, sitcom preferred. 4yrs experience in L.A. Would love to shadow/intern or be hired as assistant. Email: [email protected] (2/15)

SITUATION WANTED: MEDIA SALES/MARKETING MANAGER/LA: 17+ years experience in educational, documentary, advertising media sales, content development,biz development True Closer!!!!! [email protected] (2/15)

SITUATION WANTED: ASSOCIATE PRODUCER/ASSISTANT in TV, FILM, MEDIA/LA: 5+ years production experience (writing, producing, coordinating) including pre-production, live tapings, and post. Efficient, organized, self-motivated. Contact [email protected] (2/12)

SITUATION WANTED: PRIME TIME EMMY DOCUMETARY. PRODUCER, DIRECTOR, WRITER in L.A. Credits: National Geo, PBS, Discovery, History CH, TLC and MSNBC. Contact email: [email protected] (2/10)

SITUATION WANTED: DIGITAL MEDIA/TECHNOLOGY/CABLE ATTORNEY Broad in-house exp incontent distribution, digital media, technology licensing,affiliate & ad sales. Avail for project/consultant/FT. Contact [email protected] (2/10)

SITUATION WANTED: Dedicated & Experienced ADV. SALES PLANNER (NY) Sales proposals, resolving client discrepancies, quarterly post analysis, special sales service projects, expert computer skills. Contact- [email protected] (2/9)

E-mail [email protected] or call Trish Pihonak at 203.381.9096 for rates and specs for Job Openings.

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