Tuesday, February 19th, 2008


The Best Place To Be In Syndication Is 1st Place

The Ellen DeGeneres Show Hits 2.5 HH Season High!
Two and a Half Men #1 Off-Net Sitcom in HHs (5.5), W18-49 (3.3), W/M/A 25-54 (3.6/3.5/3.6)!
TMZ #1 New First-Run Strip in HHs (2.3) and All Key Demos!

The Best Shows. The Best Dayparts. The Best Place You Can Be.
Warner Bros. Domestic Television Distribution

Source: L+SD AA Rtg: 1/28/08, Ellen 07-08=9/10/07-2/3/08; Sitcoms=CS& EA; Strips=Crosswords, Judge Young, Jury Duty, Wilkos, Temptation, TMZ; Key Demos=W/M/A18-34/18-49/25-54.



Good Morning.  It’s Tuesday, February 19, 2008, and this is your first early morning briefing.

Perhaps considered a cost-savings move, NBC Local Media Division, NBC’s O&O stations group, cancelled the Chicago-based daytime show In the Loop With iVillage. Show staffers were notified last Friday and told production would continue through March 28. Many of the production crew is expected to be laid off as a result of the cancellation. The show featured female-focused NBC Universal-owned iVillage content produced by Peacock Productions and originating from WMAQ-TV. On the heels of this announcement, it was confirmed that about 13 iVillage employees were laid off including Editor-in-Chief Jennie Baird.

Tonight’s Premieres:
SPEED: Super Bikes! at 10p
Oxygen: Janice & Abbey at 11p
Tonight’s Finale:
FX: Nip/Tuck at 10p


Clear Channel filed a complaint on Friday with the Delaware Chancery Court against Newport Television, an affiliate of Providence Equity Partners, to order Newport to complete the $1.2 billion buyout of Clear Channel’s television stations, according to Bloomberg News. Clear Channel indicated Newport was having “buyer’s remorse” back in October and was refusing to honor the agreement. Newport, however, contended it was in talks with Clear Channel about revising the terms of the transaction. Currently, Clear Channel is being purchased by the companies Thomas H. Lee Partners and Bain Capital for $19.5 billion, with the television stations being sold in a separate deal.

Casting for the March 17th season debut of Dancing with the Stars on ABC has been released: TV and radio personality Adam Carolla; international film and TV star Cristian de la Fuente; actress/model Shannon Elizabeth; actor Steve Guttenberg; twenty-something R&B/Pop singer and actor Mario; actress Marlee Matlin who has been deaf since infancy; illusionist Penn Jillette; actress and producer Priscilla Presley; tennis champ Monica Seles; NFL’s Man of the Year Jason Taylor; Broadway actress Marissa Jaret Winokur; and ice skating Olympic Gold medalist Kristi Yamaguchi.

Starting out as a test, the BBC will sell about ten drama and comedy television shows only in the U.K. through Apple Corp.’s iTunes Store. If this initial trial is successful, BBC may expand the deal further. Currently, the BBC offers many of its show via download for free one week after airing on television. The Apple deal was negotiated with BBC’s commercial unit, BBC Worldwide and more details will be revealed this week including the titles of the TV shows available on iTunes.

Martha Stewart Living Omnimedia Inc. is expected to announce today in its quarterly earnings call with the press that it will acquire the media and licensed properties of Emeril Lagasse for $45 million in cash and $5 million in stock, reports The Wall Street Journal.  Included would be the TV programs The Essence of Emeril and the syndicated episodes of Emeril Live currently airing on the Food Network, numerous cookbooks and Lagasse’s website, as well as a host of licensing product deals. The one piece not included is the Emeril restaurants.

As a promotional effort to expand audience, Meredith Corporation will air a primetime special Better at Night based on the daytime show Better in nine Meredith markets on March 18. The special will feature Better anchor Kimberly Maus live from the Las Vegas strip along with celebrity interviews, new lifestyle segments and stories from past Better episodes. Similar to the Better morning show, the special will allow local stations to insert eight minutes into the national program. Currently the 60m daily Better show airs on nine Meredith stations and three Journal stations. Twelve more stations from groups such as LIN, Northwest and Fisher will air the show later this year. 

Expanding its push with its newest scripted series In Treatment starring Gabriel Byrne, HBO will also begin running the show on HBO2 and HBO Signature.  Starting this week, HBO2 is rerunning the first episodes from 10-12m nightly, and starting on Sunday the 24th, HBO Signature will air the series weekly at 9pm, airing back to back a week’s worth of 30m episodes. HBO continues to air the show weeknights at 930p.


Casting Call: From Grub Street, New York Magazine’s Food and Restaurant Blog  A&E’s new show Rocco to the Rescue (wt), featuring celebrity chef Rocco DiSpirito, is looking for people in the New York City area who need help with an important upcoming meal. If you are proposing, cooking for a housewarming or for a special birthday, anniversary or reunion, send an email to
with your name, age, phone number, a recent photo and the reason you need Rocco’s help. Interested applicants can also call the casting hotline at 818-752-5559.


CYNOPSIS DIGITAL – TODAY’S TOP STORY:   The biggest reality show on television has finally joined the iTunes platform. Fox Broadcasting, Fox Interactive Media and FremantleMedia signed an exclusive deal with Apple to bring American Idol audio and video performances to the platform as single song-sized snippets available the day after they premiere on air. Audio performances of the top 24 contenders run 99 cents per song, and videos of the top 12 finalists performances will be priced $1.99/each from March 11. Apple will also become one of the show’s premiere sponsors and maintain a branded presence on americanidol.com, where some free streaming performances can be seen.   Full edition: CYN DIGITAL. (Or to listen to the Cynopsis Digital Podcast click here or subscribe to it at iTunes here .)

Connect with Teens, Tweens and College Consumers at Millennials Canada Youth Event!

:    Nickelodeon
is developing a live-action Dora the Explorer primetime TV movie.  Based, of course, on the Nick Jr. animated series, Dora the Explorer, the live-action TV movie will feature CG special effects.  The network will launch a nationwide search for an actress to play the young Latina in her live-action TV debut. Full edition: CYN KIDS.

CYNOPSIS INTERNATIONAL – TODAY’S TOP STORYDisney’s Southeast Asia-based subsidiary, The Walt Disney Co. Pte. Ltd., will increase its share in India’s UTV Software to 32.1%, subject to regulatory approval. At the same time, Disney will also purchase a 15% stake in UTV Global Broadcasting Limited for $30 million while UTV will purchase a 75% stake for $60 million.  The remaining 10% will go to the Promoter Group.  UTV produces content for film, TV, and interactive platforms while UGBL has 2 youth channels and a soon-to-launch movie channel through its subsidiaries.  Full edition: CYN INTERNATIONAL


Sunday – A18-49 Analysis:  NBC punched back the competition Sunday night winning with 4.0/10 A18-49, according to fast affiliate ratings from Nielsen Media Research. FOX took the early lead at 7p with the last of the Daytona 500 race and King of the Hill rerun averaging a 3.3/9. The middle hours went to ABC as Extreme Makeover: Home Edition was #1 at 8p with 4.1/10 and again during 9p with 5.0/12. NBC skidded into first place at 10p as its Knight Rider movie posted a 5.1/13, while CBS’ premiere of Showtime’s Dexter came in third at 2.3/6.

Live + Same Day Household Ratings: Sunday, February 17, 2008 (February Sweep Day 18)time period averages. Source: Nielsen Media Research

ABC: 6.6/11     America’s Funniest Videos 5.0/8, Extreme Makeover: Home Edition [2 hours] 7.9/12, Brothers & Sisters 5.7/9

CBS: 5.9/9        60 Minutes 8.1/13, Big Brother 9 4.1/6, Cold Case 6.1/9, Dexter [p] 5.2/9

NBC: 5.4/9        American Gladiators [2-hour f] 3.8/6, Movie: Knight Rider 7.1/11

FOX: 4.3/7        NASCAR: Daytona 500 6.8/12, King of the Hill [r] 3.1/5, The Simpsons 4.5/7, King of the Hill 3.7/6, Family Guy 4.3/6, American Dad 3.3/5

UNIV: 1.2/2       Hora Pico 1.2/2, Chavo Animado 1.2/2, Los 5 Magnificos 1.2/2

CW: 0.6/1         CW Now 0.6/1, Everybody Hates Chris [r] 0.6/1, Everybody Hates Chris [r] 0.7/1, Aliens in America [r] 0.6/1, Girlfriends [r] 0.7/1, The Game [r] 0.6/1

TELE: 0.6/1       Concierto a Caballo: El Chapo de Sinaloa 0.6/1, Cine Millonario 0.6/1

A18-49: NBC 4.0/10, ABC 3.7/9, FOX 3.2/8, CBS 2.1/5, UNIV 1.0/2, TELE 0.5/1, CW 0.3/1


Former TiVo VP, Davina Kent joins Comcast Spotlight, the advertising sales unit of Comcast Cable as Director/Strategic Alliances. While based at Comcast Spotlight’s office in San Francisco, Davina will work closely with clients and agencies to commercialize the company’s advertising products with the goal to improve the effectiveness and efficiency of national advertisers’ marketing strategies. In addition, she will work with national advertisers on multi-platform marketing efforts, expanding existing business relationships and identifying new sales opportunities.

Guardian Television Network, a division of Guardian Enterprise Group, Inc. named Dale Remy as EVP/GM of WSFJ-TV/Columbus to manage the daily operations of the station. Dale replaces Richard Schilg, President and former GM, who will now be able to focus on management of the company’s recent digital broadcast network start-up, .2Network which will launch this month.

Amber J. Lawson joined maniaTV.com as Executive Producer/Head of Comedy where she will broker content partnerships, develop original comedy content and supervise special comedic projects. Prior to this appointment, Amber was SVP/Development at National Lampoon.


USE CableU .

Producers with BIG ideas for cable spend a little time with CableU !

Atlas Media – Edelman Productions – Jupiter Entertainment – Lightworks Producing Group -Lion Television –
Lucky Duck Productions -Sony Pictures Entertainment – Towers Productions – and more!

What are U waiting for?

www.CableU.tv – Know Networks Better. Pitch Smarter.

This day in History:  1881
Kansas became the first state to prohibit all alcoholic beverages.

Answer to Yesterday’s Trivia Question:  On the TV series House, starring Hugh Laurie, what TV show is Dr. Gregory House’s guilty pleasure?  GENERAL HOSPITAL   Kudos to: Alison Bourke-LaRue Productions/NY; Christina Torres-EXTRA/NY; Lee Simmons-WTNH/New Haven, CT; Debbi Rothenberg-Promonation, Inc./NY; Kyle Brawner-KDAF/Dallas; Judy Margolis-The Ad Place/Dallas; Marcy Goldman/West Hollywood; Susan Nessanbaum-Goldberg-Merv Griffin’s Crosswords/LA; Erwan de Charette-TF1/Paris

Today’s Trivia Question:  This 1950’s TV commercial showed an animated bear dancing around a lake. The slogan was “From the land of sky blue waters.” What brand of beer was this ad for?   (
with your answer and be sure to include your name, company, city and time zone. Unofficial rules: Only the second four correct answers from each time zone will be mentioned; and once you’ve been mentioned in any of the Cynopsis editions, you can’t be mentioned again that calendar week.)

Later  — Cyn

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Cynopsis CLASSIFIEDSFor More classifieds, visit the Cynopsis.com classifieds page here

JOB OPENING: MGR.ON-AIR PROMO PRODUCTION/LIFETIME TV/LA: Must have solid TV on-air promo exp. and knowledge of post-production technologies and digital file management. Apply to:

JOB OPENING:  SR.WRITER PRODUCER/LIFETIME TV/LA: Conceptualize, write and produce on-air and radio promos. Must have demonstrated exp. within cable or broadcast network.   Apply to:

JOB OPENING:  CREATIVE DIRECTOR/LIFETIME TV/LA: Must have extensive exp. in on-air promos within cable or network and demonstrated editorial expertise. Apply to:

JOB OPENING:  PR COORDINATOR/FOODNETWORK/NY:  Work w/ PR Mgr to provide market press support for select primetime series; develop support materials & select show releases. 1-3 yrs exp PR/related. Apply at: www.scrippsnetworks.com   (2/26)

JOB OPENING:  DIRECTOR & AE SALES POSITIONS (NY, LA, Chicago)/Arena Media Networks: Exciting opportunity to join quickly growing digital placed based media company in sports & entertainment arenas.Contact:

JOB OPENING: DIR OF PRODUCTION (ADMIN)/Wash D.C: Dir prod multiple TV series: schedules, budgets, crews, equip, deliverables. Upbeat /detail oriented. Exp w/ 3+ series, 5+ yrs prod mgmt. Ltr/ Res:

JOB OPENING:  ACCOUNT EXECUTIVE/CABLEVISION/WOODBURY NY:  Seeks AE for local ad sales.2+ yrs ad sales exp. pref cable tv, radio, internet adv.  Valid NY DL.  See full posting and apply to www.cablevision.jobs req 4047BR (2/23)

JOB OPENING:  ONLINE REVENUE MGR/Discovery Communications /Miami:  Mgmt of online ad campaign, SEO exp req’d, Lat Am mkt knwldg, ROI Analysis, campaign budgets, media plans, staff mgmt. Resume to:

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JOB OPENING: REGIONAL NAT’L SALES MGR/KSBI-TVDT, OKC: Proven success record & 5+yrs exp working regn’l /nat’l accts. Knwlg of Nielsen ratings & effective/creative pckgng strategies a must. Some travel req’d. Res to:

JOB OPENING: SR SYSTEM ANALYST: Act as Sales liaison for sys reqments, issues & support, EDI, troubleshoot, train, test, proj mgmt, EDI coord, & wk w Donovan for VAN (Value Added Ntwrk). Apply: www.disneycareers.com Req 135147 EOE (2/22)

JOB OPENING: ACCT MGR-NAT’L SALES/BET/New York,NY: Cable salesperson w/strong presentation skills. Comfortable w/multi-platform & integrated opps.Sales/agencyexp. req’d. Email:

JOB OPENING: SALES PLAN’R/BET/NY: Prepare Sales Plans, Mng mult Accts, 2 yrs exp in Cable Sales or buying a must.Detailed-oriented, org’d, multitasker, exc comm & math skills, BA req. Email resume:

JOB OPENING: EXEC DIR PROD/ GSN, The Network for Games/ SANTA MONICA: Report to VP Prog. 10 yrs. exp in Prod incl 5 yrs exp Line Prod. BA/BS degree in related field. Send Res/Cov Letter:

JOB OPENING: ACCOUNT EXEC/ Ovation TV/New York: Immediate opening for 5+yrs exp professional. Heavy client/planning selling; seek new business/create marketing platforms tailored for client’s needs Apply:

JOB OPENING:  SALES PLANNER/OvationTV/1NYC/1LA:   Prep/update client proposals. Asst establishing TV/media orders. Rsch client spending/brand analysis Process orders, handle fin. credit process. BA/BS resume:

JOB OPENING: TV PROD MGR/Chi: Produce creative programming for TV & other platforms. Creative problem solving & mgmt ability within fast moving, multi-tasking station group that breaks the mold every day.

JOB OPENING: AFFIL/BE PROMO PROD/Sundance Ch/NY: 5 yrs exp;manage branded ent prod; supervise affiliate mktg, VOD & multiplatform deliverables. Able to coord multiple projects w/ tight deadlines. Res:

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JOB OPENING: MGR NEW MEDIA RSRCH/E!, Style & G4/LA: BA 3+ yrs exp w/ new media analytics tools Report web, brdband, mobile & VOD usage/trends Exp w NetView, Site Census/Google Analytics & Rentrak pref’d

JOB OPENING: DIRECTOR, RESEARCH/E!, Style & G4/LA: BA 5+ yrs media research experience w/proficiency in Nielsen systems required. Apply: www.cegjobs.com or

JOB OPENING: DIRECTOR-APP DEV. SALES & TRAFFIC SOLUTIONS/CT (Fairfield County): Radio exp. Preferred. PMI cert. a plus. Project planning, rollout planning, support planning.   Resume to: 

JOB OPENING: MGR, PLNG & OPS/DIRECTV/NY: Will plan and conduct thorough, accurate analyses in support of company wide pricing and inventory initiatives. For immediate consideration, please send resume to:

JOB OPENING: SALES PLNR/DIRECTV/NY: This position supports our AD Sales Group with their sales efforts and manages accounts on a day-to-day basis. For immediate consideration, please send resume to:

JOB OPENING: SALES PLANNER/The Knot Inc/NY: Presale research, prepare RFP, manage inventory, competitive industry analysis. 2-3 yrs. Interactive media exp. pref. Email Resume/Salary:
(subject Sales Planner).  (2/21)

JOB OPENING: VP, STRATEGY & RSRCH/HowStuffWorks/IL: Lead team resp for executing initiatives to max website traffic & search engine exposure, creation of content roadmap & optimizing digital bus. opps. See howstuffworks .com/jobs (2/21)

JOB OPENING: VP/AD OPS/HowStuffWorks/ATL: Seeking strong individual for achieving rev objectives mthly, campgn mgmt, sev other duties. See www.howstuffworks.com for more info. (2/21)

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JOB OPENING: DIR OF MARKETING/LA: entertainment research co: Implement marketing/PR to sell full line of prod/serv. Degree+min 5 yrs mrktng mgmt w/PR exp Resume/salary hist to  h ttp://www.epollresearch.com/corp/aboutus/careers.view (2/20)

JOB OPENING: COUNSEL /iN DEMAND/NYC:  Contract management, copyright & trademark, standards & practices. JD plus 3 yrs cable/entertainment.  Reply: 

JOB OPENING: ADVERTISING ACCOUNT EXECUTIVE/Cablevision/Wall, NJ: Seeks AE for local ad sales.2+ yrs ad sales exp. pref cable tv, radio, internet adv.  Valid NJ DL.  See full posting and apply to www.cablevision.jobs req 5068BR (2/20)

JOB OPENING: PROGRAMMING MGR/TLC/LA: Provide support on range of projects in dev & prod for primetime incl. reviewing materials, cuts, managing production, etc. 5 yrs exp. broadcast/cable. Apply: www.discovery.com , #7657  (2/20)

JOB OPENING: PROGRAMMING COORD/TLC/LA: Track/maintain cuts, treatments, show materials, in various stages of dev. & prod. Liaise w/outside prod. companies. 2 yrs exp. in broadcast/cable. Apply: www.discovery.com , #7658  (2/20)

JOB OPENING: PRODUCTION  PRODUCTION COORDINATOR(Freelance) AETN, Stamford, CT: Work closely with Production Management to support fast-paced production department. M-F, 9-5 – very administrative. Apply:

WINTER AND SPRING INTERNSHIPS – These positions are for credit only – nobody gets paid here. They are posted for free, and students work for school credit only. For more information on the specs for posting an Internship ad, email Trish at

SPRING INTERNSHIP CREDITS ONLY: SUMMER INTERNSHIPS AVAIL/News Channel 8/MyTV9-New Haven. CT: Now hiring interns for 5 depts, news, sports, mktg/community, mktg rsch and web prod. Deadline to apply is April 1st. Contact

SPRING INTERNSHIP CREDITS ONLY: RESEARCH INTERNSHIP/Hallmark Channel/LA: Avail immed. Learn about cable television, ratings and programming. Must take for class credit. Available now! Email resume to

SPRING INTERNSHIP  CREDITS ONLY: PR /NYC: Boutique agency (kids TV, toys, CE, licensing) seeks smart, mature, highly-organized, communications-oriented intern. College JRs or SRs only. Apply to

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SITUATION WANTED ADS, POSTED BY THOSE LOOKING TO BE HIRED … Interested in posting your Video Resume?  Contact
for more information ….

SITUATION WANTED:  SHOWRUNNER/FIELD PRODUCER/WRITER: 10+ years producing for MTV, VH1, FUSE. Expertise in Celebrity Interview, Lifestyle, Entertainment News, Bio, Clip, and Reality genres.
/ www.markmarraccini.com (2/21) 

SITUATION WANTED:  Emmy Award Winning TV PRODUCER seeking exec/mgmt or producer position with production company or network. Background includes talk, reality and game.

SITUATION WANTED:  EXPERIENCED PA: LA based Film/TV/Music PA available for serious work Mon, Wed, Fri, Sat & Sun’s. Knowledgeable, Tech-Savvy, Detail-Oriented & Professional. Contact:

for rates and specs for Job Openings. 

Interested in posting your Video Resume?  Contact
for more information ….

Are you looking for a job? Post your Situation Wanted Ad here — Email
for specs.

WHAT’S ON TONIGHT – Tuesday, February 19, 2008

ABC: Just for Laughs, Just for Laughs [r], According to Jim, Carpoolers, Boston Legal
CBS: NCIS [r], Big Brother 9, Jericho
CW: Reaper [r], One Tree Hill
FOX: American Idol
ION: Mama’s Family, Mama’s Family, Drew Carey Show, Drew Carey Show, Drew Carey Show, Drew Carey Show
MNT: Street Patrol, Street Patrol [r], Jail, Jail [r]
NBC: The Biggest Loser, Law & Order: SVU [r]
PBS: Nova, Frontline, Independent Lens
TELE: La Traicion, Victoria, Pecados Ajenos
UNIV: Al Diablo con los Guapos, Pasion, Aqui y Ahora

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