Good morning. It’s Tuesday, December 7, 2004, and this is your first early morning briefing.
You gotta figure ABC has to be pretty confident to preempt its highest rated series for a made-for TV movie – sweeps or not – and that confidence was well founded on Sunday night. ABC delivered with a 5.7/14 A18-49 for the night that included the movie The Five People You Meet in Heaven, according to fast nationals from Nielsen Media Research. Fox was #2 for the night with a 4.6/11, followed by NBC 3.3/8, CBS 2.9/7, WB 1.0/2. At 7pm Fox’s NFL Runover easily won the hour with a 5.0/13 while CBS and ABC tied at 3.4/9 for the same hour. ABC owned the next three hours with its movie, scoring a healthy 6.5/15. Fox as the chief competition at 8pm with a 4.1/10 for the hour, while it was NBC closest during the 9p hour with a 4.3/10, and during the 10p hour with a 4.7/11
Tonight’s Premiere: WB: High School Reunion, 9p Telemundo: La Mujer en el Espejo (The Woman in the Mirror), 8p
CBS has extended its deal with The Young and The Restless for an additional five years. Y&R is currently in its 32nd year and pulls in approx 5 million viewers daily, on average.
And the new face of late night comedy is ….. (insert drumroll here) …. Craig Ferguson! Ferguson has been named the new host of The Late Late Show, replacing Craig Kilborn, airing at 1235am. Ferguson starts on January 3.
Casting / Development / Production
Lifetime has ordered up 13 episodes of a new reality/cameras-in-the-home series called I Married a Princess, starring Catherine Oxenberg and her husband Casper van Dien and their blended family of five children. Oxenburg is in fact royalty – daughter of Her Royal Highness Princess Elizabeth of Yugoslavia.
Elsewhere at Lifetime, the net has ordered a pilot project called Tripping the Prom Queen from exec prod Jon Avnet, based on the non-fiction book Tripping the Prom Queen: How Far Women Will Go to Get What They Want, by Susan Shapiro Barash (St. Martin’s Press), according to Variety.
And if that’s not enough, Lifetime has also ordered a pilot of reality show Sergeant. In this project, the parents are sent off on a relaxing trek, while a military drill sergeant type enters the home to get it, and its remaining short inhabitants, back in shape, per Variety. This pilot project will likely air as a special in 2005.
Touchstone TV has signed writer/producer John Eisendrath to a two year development deal to develop/write/produce a project called The Catch along with creator/exec prod JJ Abrams. The drama project is about bounty hunters and has already been cast with Orlando Jones and Greg Grunberg. Eisendrath will also work on other projects for Touchstone. According to HOllywood Reporter, other projects on the barby for Eisendrath include a scripted boxing series for ESPN; a script commitment from ABC for a project called Wanted about FBI agents tracking down the Ten Most Wanted; and a drama for Fox about a woman divorce lawyer.
Telemundo‘s newest production, La Mujer en el Espejo (The Woman in the Mirror) will begin airing today at 8 pm. In a magical transformation Juliana appears as the beautiful, successful Maritza by day but by night and by mirror she shows as a kind but plain woman loved by those close to her. It is a story of dual worlds and the price to be paid for vanity. The show stars Paola Rey and Juan Alfonso Baptista.
King World has cleared CSI: Miami in 80% of the country for two year deal beginning in Fall 2006. The deal is similar to the original CSI series – that is 2 years, weekend plays only, 2 eps per weekend. On the same vein, CSI: NY is expected to debut in broadcast syndication in 2008. Clearances for CSI Miami in the top 20 are: WCBS/NY, KCBS/LA; WBBM/Chicago; KYW/Phil; WBZ/Boston; KPIX/San Fran; KTVT/Dallas; WUPA/Atlanta; WKBD/Detroit; KHOU/Houston; KSTW/Seattle; WTOG/Tampa; WCCO/Minneapolis; KTVK/Phoenix; WEWS/Cleveland; WFOR/Miami; KCNC/Denver; KCRA/Sacramento; and WKCF/Orlando.
Univision‘s November primetime Sweep period this year rated as its highest ever for the Hispanic 18-49 and 18-34 viewing groups. This translates into a 6% and 13% increase respectively for the network over last year’s November ratings. Its 7-10 pm novela programming block saw a 13% (18-49) and 23% (18-34) growth spurt. Univision’s new Lo Veremos Todo con Niurka y Bobby show came out in front when compared to the same period last year with 12% (18-49) and 19% (18-34) increase. Don Francisco Presenta grew its viewing audience by 6% (18-49) and 13% (18-34) with Cristina pulling in higher increases with 38% (18-49) and 49% (18-34).
TeleFutura saw its highest Sweep primetime ratings ever with Hispanic adults in November. The network’s primetime Cine de Las Estrellas showed a 40% growth for the Hispanic 18-49 year old age group with the 18-34 year old viewers increasing by 46% when compared to the same time period in 2003. Solo Boxeo drew another increase for the 18-34 (22%) and 18-49 (13%) group. TeleFutura’s game show, 100 Mexicanos Dijeron, saw the most growth from last year with a 50% increase for its 18-49 group and a 64% growth spurt for Hispanic 18-34 year olds. November 28’s semi-final Futbol Liga Mexicana (FLM) match (Atlas and Guadalajara) proved to be both the highest rated program for the Hispanic Adults 18-49 group and the FLM television broadcast since the network’s launch.
Discovery Communications, Inc., and PepsiCo Inc. will team up in a multi million dollar partnership to promote Pepsi’s new Smart Spot initiative. The campaign is designed to help consumers identify foods that help promote a healthier lifestyle with a Smart Spot symbol. The initiative with Discovery will last for one year, and will include six of the Discovery US networks (Discovery, TLC, Animal Planet, Discovery Health, Travel and FitTV) as well as the Discovery website. The networks will all carry a variety of on-air ads with each network providing other specific promotional tie ins
Clear Channel Radio has signed off on a five year deal with Fox News Radio wherein the latter will be the chief supplies of news content to approx 100 Clear Channel radio stations, including LA, San Diego, Atlanta and Phoenix. And in exchange, as part of the agreement, Fox News Radio will gain access to Clear Channel station’s local news content.
A new NikeTV ad, Chamber of Fear isn’t flying in China and in fact has been barred from airing. In the commercial, the NBA’s LeBron James fights a cartoon kung fu master. It has already aired on CCTV’s sports channel and local stations. China’s State Administration for Radio, Film and Television stated that it “violates regulations that mandate that all advertisements in China should uphold national dignity and interest and respect the motherland’s culture… It also goes against rules that require ads not to contain content that blasphemes national practices and cultures…”
I love a good holiday tradition. Be it Grandma’s special holiday cookies baked every year, or the traditional snowball fight at each season’s first snowfall, or just a cheese grater atop the tree, traditions are good. This year, as in past years, ABC will present The Sound of Music on Christmas night. Warms the cockles, don’t it?
Brett Bouttier has been named VP/New Business and Sales Strategy for Telepictures, reporting to both Estey McLoughlin, EVP/GM Telepictures Prods; and Jim Paratore, EVP/Warner Bros. Doemstic Television Distribution. , has been recruited for the newly created post of VP, new business and sales strategy. Brett’s directive is to look for new opportunities in the world of product placement in both network and syndication Telepictures productions (including Bachelor, The Will), VOD and direct to video.
Talk show exec producer Amy Rosenblum (Maury Povich show) has been recruited by NBC’s Today Show as a consultant. Rosenblum’s roots were as a booker for CBS News, so the daytime talk show business is not her only strong point. In the past year, Today Show chief competitor, Good Morning America has eaten into Today Show’s lead, with just a little more than a half million viewers between them now. Certainly Amy’s background in news combined with her daytime talker sense of grabbing ratings, could be an asset for Today.
Comcast Cable’s Comcast Spotlight named Phillip Woodie as Director of Multicultural Sales. He will oversee the expansion of the company’s multicultural unit’s offerings, act as liaison with advertisers and agencies and collaborate with the National Cable Communications’ multicultural office. Philip was previously as president of sales and marketing at Azteca America. He will be based in New York.
here! named Karen Flischel as General Manager. She will oversee brand strategy and management. Karen was previously with Nickelodeon as managing director of Nickelodeon’s international unit. She will be based in New York and report to President/COO Andrew Tow.
Sunday, December 5, 2004.Fast Ratings for all Networks – time period averages.Source Nielsen Media Research. Time Period Averages Only. [p] = Premiere; [o] = Original; [r] = Repeat
ABC 10.2/15 EM: Home Edition [r] 6.1/10, Movie: The Five People You Meet in Heaven 11.4/17
CBS 8.2/12 60 Minutes 10.5/17, Cold Case 9.3/14, Movie: A Very Married Christmas 6.4/10
FOX 6.3/10 NFL Runover 9.0/15, Malcolm 6.3/10, Simpsons 5.8/9, Arrested Development 4.1/6; My Big Fat Obnoxious Boss 2.6/4
NBC 5.5/8 Fear Factor 2.5/4, Movie: Family Man 6.0/12
WB 1.6/3 Steve Harvey1.7/3, Charmed 1.6/2, The Mountain 1.0/1
A18-49 ABC 5.7/14, Fox 4.6/11, NBC 3.3/8, CBS 2.9/7, WB 1.0/2
A MESSAGE FROM COURT TV
Where do their rights end and yours begin?
A tough question to answer every day.
First Amendment Project Special: Some Assembly Required
Produced in partnership by Court TV and Sundance Channel John Walter examines the right of freedom of assembly and follows protesters, politicians, and security personnel at the 2004 Republican National Convention in NYC.
Tonight & December 14th at 10PM on Court TV.
The History Channel presents This Day in History: 1787: Underscoring the attractiveness of the new Federal Constitution to small states, delegates to the Delaware Constitutional Convention unanimously ratify the document, making Delaware the first state in the Union. New Hampshire, another small state, was the ninth state to ratify, in 1788, at which point the Constitution was formally adopted.
Answer to Yesterday’s Trivia Question: If you work for the General Insurance Company, who are you probably working along side? JIM ANDERSON (Father Knows Best). Kudos to: Marianne O’Leary-CBS/NY; Dave Ware-WKMG/Orlando; Marge Pistulka-Empower MediaMarketing/Coral Springs; Kathleen Gardner-NCC/NY; Ken Foote-KTVT, KTXA/Dallas; Bob derBoghossian-NCC/Chicago; Chanda Stegall-SpotPlus; Jordy Luft-WNOL, WGNO/New Orleans; Jennifer Erskine-Waterman Ent/Montecito; David Scott Jones-Marleigh Ent/LA; John Selig-KSWB/San Diego and David Stern-Bard Entertainment chiming in from Bahariya, Egypt.
Today’s Trivia Question: : If you’ve decided to have yourself a little early holiday cheer at the Pogue Mahone, who are you likely sitting next to? (click here with your answer and be sure to include your name, company, city and time zone with your answer. Unofficial rules: Only the second four correct answers from each time zone will be mentioned; and once you’ve been mentioned in any of the Cynopsis editions, you can’t be mentioned again that calendar week.)
A MESSAGE FROM COURT TV
Three little words.
Three common, little trademarked words.
Use them in your book title and you might get sued.
First Amendment Project Special: Fox v. Franken
Produced in partnership by Court TV and Sundance Channel
Chris Hegedus explores free speech and the Fox News/Al Franken lawsuit. Part of Court TV’s groundbreaking First Amendment Project series.
Tonight & December 14th at 10PM on Court TV.
Later — Cyn 12.07.04
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JOB OPENING: DIRECTOR CONSUMER MKTG /NY NBC Universal/ BRAVO seeks a brand leader. 5+ yrs exp. MBA pref. Smart strategist, promo wizard for nation’l guerilla mktg. Job# 390197. Apply at www.nbcjobs.com (12/14)
JOB OPENING: MGR PRIMARY RESEARCH, NBC/NY for cons. projects for News, Sports, Sales. 5+ yrs media research, knowledge of media/social res. methods. Clg deg (research methods and/or statistics). Apply: www.NBCjobs.com Job #389979 (12/14)
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JOB OPENING:MTV/NY: AD SALES SYSTEM SUPPORT & REPORTING positions. 3-5+ yrs exp cable adv sales & ops. Extensive knwldge of industry/processes; JDS or Gabriel exp a +. Systems savvy/IS aptitude. Resume: (12/14)
JOB OPENING: SR.ANALYST, Nielsen Media Rsch-NY/Assist w/client custom analysis/sales pitches of new studies, NPOWER client servicing.Analyze DVR data. Excel, PwrPnt,writing. NPower a+.Apply www.nielsenmedia.com ref:200402338-JL (12/11)
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JOB OPENING: PUBLICIST/OLN, Stamford, CT. Exceptional verbal and written skills, 2-3 yrs PR exp req’d; cable or sports industry a +. See www.olntv.com for more info. Resume/salary: (12/11)
JOB OPENING: ABC, INC./NY – TEMP/ON-LINE AD SALES RESEARCH DIRECTOR. Proficient in NetRatings, Media Metrix systems, analysis. 3-6 yrs On-line rtgs/analysis exp. Resume: , Subj: Ref #1201AA (12/10)
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JOB OPENING: MANAGER, AFFILIATE MARKETING, OLN- Stamford, CT – Develop/execute affiliate and LAS promos for anchor programming. 5+ yrs affiliate mktg exp at cable network. See www.olntv.com Resume/salary: (12/10)
JOB OPENING: MEDIA RESEARCH PRO, LA. Develop research plans, write reports, present findings. Top res. & consult. firm w/clients in TV, film, web, gaming, tech. Min 3 yrs market research exp. Masters, PhD. (12/10)
JOB OPENING: SR. RESEARCH ANALYST, MTVN-LA. Self-starter w/2+ yrs media research exp or related field to support Ad Sales using trad’l research & innovative category/consumer resources. www.mtvncareers.com. EOE/AAP (12/10)
JOB OPENING: SALES ASST/MTV Networks, NYC. Dynamic, self-starter, to support Sales Exec and Sales Manager who travel frequently. Excel proficient, highly organized, efficient. Resume: fridayabernethy
(12/9)
JOB OPENING: SALES REVENUE ANALYST, FOX Television Network, NY. In Sales Rev. Analysis group. Resp: forecasting/analyzing revenue, budgets, sales rpts, other fin. Analysis. Bcst, cable, ad agency exp. Apply: www.foxcareers.com (12/9)
JOB OPENING: MANAGER, AD SALES MARKETING/Oxygen, NYC: Develop ad sales materials and trade marketing initiatives that break-through; 3 yrs experience in media, marketing or advertising fields. Resumes to . EOE (12/8)
JOB OPENING: MKTG DIRECTOR-Lifetime/NY. Dev. plan for Nat’l Ad Sales promotions, added value. Est. trade adv strategy, media plan dev/implementation. Cable ad sales mktg exp req. Resume: , subj: MKTG DIR (12/8)
JOB OPENING: ADMIN. ASST., NBC Universal TV Distribution (Dallas): Provides support to two VPs that frequently travel to license shows & TV stations in SW Region. Apply online: www.universalstudios.com/jobs (keyword: 388753) (12/8)
JOB OPENING: ADMINISTRATIVE ASSISTANT, AD SALES, TV One/ NY office. Please see our web site for a detailed job description and other exciting career opportunities. www.tv-one.tv (12/8)
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(12/11)
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BillyTompkins
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WHAT’S ON TONIGHT: DECEMBER 7, 2004:
ABC A Charlie Brown Christmas, According to Jim, Rodney, NYPD Blue CBS NCIS, Amazing Race, Judging Amy FOX The Rebel Billionaire, House NBC Biggest Loser, Scrubs, L&O: SVU PAX World Cup Comedy, Cold Turkey, Cold Turkey UPN All of Us, Eve, Veronica Mars WB Gilmore Girls, High School Reunion [p] TELE La Mujer en el Espejo [p], Gitanas, Te Voy a Ensenar a Querer UNIV Rubi, Amor Real, Lo veremos todo con Niurka y Bobby
SPORTS MEDIA AWARDS: ENTRIES CLOSING SUNDAY You have three days left to submit your entry for the 2025 Sports Media Awards. Align yourself with the big players in the industry already confirmed as luminaries: Aflac, Mets, Togethxr, Momentum and Professional Bull Riders. Check out the categories Friday March 21, 2025 IN […]
Thursday March 20, 2025 IN THE NEWS Paramount+ has ordered a third season of “School Spirits,” to launch in 2026. No surprise there – season two of the drama debuted to an average audience of 3.9 million in its first 28 days, a 94% lift rom the season one premiere. ABC News is restructuring […]
Wednesday March 19, 2025 FEATURED JOB DIRECTOR, AD MARKETING & SALES >> THE SHADE ROOM/REMOTE: Develop and execute a revenue growth strategy to drive direct advertising, branded content, and sponsorship sales as well as lead the development of compelling advertising and branded content offerings tailored for TSR’s audience and cultivate and maintain strong relationships […]
A CYNOPSIS MESSAGE FROM FAMILY ENTERTAINMENT TV Come Home to Family Entertainment Television FETV ranks 4th in Total Audience time spent viewing • Low duplication with other nets • Brand-safe ad environment • Engaged viewers Source Wednesday March 19, 2025 IN THE NEWS Half of Gen Z viewers admit to streaming […]
Tuesday March 18, 2025 CTV Connect 2025: Key Takeaways from the Industry’s Leaders By E.B. Moss Connected TV (CTV) is no longer the future—it’s the present. Over two packed days at CTV Connect, media leaders, brand marketers, and tech innovators gathered to cheer the industry’s opportunities and address the obstacles, from transparency and measurement gaps […]
