Tuesday, August 24th, 2010

Cynopsis: Classified

 

Advantage

 

08.24.10

Good morning – it’s Tuesday, August 24, 2010, and this is your weekly issue of Cyn opsis: Classified Advantage! This edition includes the top job listings in the Television, Media and Ad Agency markets, professional development advice from national experts, your Q & A’s with our experts, and a summary of executive moves among top companies. 

The Panel Interview

A panel interview, simply stated, involves more than one interviewer at the same time.  The panel will include a number of people who are involved in the decision making process, each asking questions relevant to their department.  Once the interview has ended, the panel can discuss the applicant, all with a common experience.

Tips for a Panel Interview

Do everything you would do for a one on one interview, plus:

Learn the names of the people interviewing you and their departments.

Engage each member of the panel in discussion, and use their names throughout the interview process.

Introductions are especially important in a panel discussion, take your time.

When seated, take out pen and paper, try to make a cheat sheet of the interviewers names and where they are sitting.

Start and finish each question, giving your focus to the person who asked you.  While answering the question, scan the panel, briefly stopping on each member, try to build a rapport.

Make sure you answer the question asked.

If you can cross reference a question posed by another panelist, do so, by name.

Don’t be intimidated by panelist taking notes during the interview, this is a good thing.  Worry when they don’t.

As with all interviews, prepare purposeful questions for the panelists.  But a panel interview gives the unique opportunity to question panelist about their own departments.
By taking advantage of this favorable circumstance, you will demonstrate that you are prepared, have done your research and have shown genuine interest in the company as a whole.

When the interview is over, again, shake hands with everyone on the panel and ask for their business cards.  When you get home, write a separate thank you note to each member of the panel, referencing their particular department.

A panel interview makes a lot of sense for a company, and can condense the agony of three or four interviews into one.  As with all types of interviews, the more prepared you are walking in, the more confident you will be walking out.

Next week: Resume: Profile v Objective

We are always on the look out for more Experts to advise our readers – if you’re a headhunter, job coach, career advisor, etc., and may be interested in contributing to this edition from time to time, please contact me at [email protected] .

~ ACTIONABLE EXPERT ADVICE ~
Serendipity: make it happen to you
by Michael Pollock

Knowledge of all sorts  including where the perfect job is waiting for you – is spread far and wide. It’ s easy and cheap to connect and interact with people who we never thought in the past would reachable. The Internet makes it possible for us to tap into many fast moving resources and informal information flows.

This brings us bad news and good news. First the bad: since knowledge is so widely spread about, it has become harder than ever to get what we want with a traditional search. But the good news for us, is that it is more likely than in the past that we will find something valuable through a chance encounter .

I have been inspired by The Economist’ s review of a book called The Power of Pull: How Small Moves Smartly Made Can Set Big Things in Motion. It speaks to something I believe is most important in a job search, indeed in all of our business development: and that is being open to serendipity  even actually encouraging it. The authors propose a three-pronged strategy. First: approach the right people. Second: get the right people to approach you. And third: use these relationships to do things better and faster.

They have three tips. One is to live near brainy changophiles. For example, people of interest cluster together in Silicon Valley, NYC, London, Shanghai, Bangalore and so on. So if you are in such a locale, every social interaction is potentially profitable. Even chatting to your dentist, or to another parent at the little league game could lead to something interesting.

Second go on the conference trail. There are many new conferences popping up as our businesses are changing so very rapidly. They remind me, as I have so often found, that corridor conversations are far more often useful than the formal sessions.

Their third tip is to make better use of online social networks; particularly to make contact with new people. Your friends’ friends may be just who you need to be talking to.

So get out there. Be open. Be smart. Ask questions. Ask your friends who you should meet. Do it online, do it in the flesh.

Make the serendipitous possible. Position yourself both physically and psychically. The chance encounter could be your ticket to a new gig or to the new idea that changes everything.

Michael Pollock is President of Pollock Spark ( www.pollockspark.com ). He is an Executive Coach and Consultant to Creative and Media professionals. He works with people in film, TV, advertising, design, marketing, music and the Internet, bringing them the experience, techniques and inspiration to take their businesses and careers to new levels of success.

If you have any specific questions you’d like our Experts to address, please email them to me, John Cox at [email protected].
 

~ ASK THE EXPERTS ~
Questions from our Readers
Answered by Michael Pollock

I was recently let go (it’s tough to use the word ‘fired’) for reasons that I believe were unjust and confirmed by old coworkers and contacts that I was doing no wrong. While I have been ready to move-on for quite a while, I just don’t know the best way to explain ‘what happened’ during interviews. I’ve tried the “personality conflict” route but it’s been scaring potential employers. Any advice?

A: How do they know you were let go, you don’t have to volunteer that information  might they not just think you left? I would stick to the high road and don’t get into detail about how you were let go. If you have to say something, say, “It happens. It was time to move on and it has really freed me up to find something more challenging.” Talk about what you are looking forward to. Talk perhaps about how you weren’t stretched there. Talk about how you thrive on challenges and there were not enough challenges there. Be excited about how this change is a great thing for you because it has opened your eyes to possibilities and opportunities that you had not been considering.

Stay positive at all times. Do not be defensive. Do not mention personality conflicts  that can only work against you. Do not complain about your old boss. Do not run the company down. The interviewer will immediately think: “He sounds like a whiner, and that just what we don’t need.”

Quick Question:  I’ve always sent an email thank you letter rather than a hand written one. Is that acceptable?

A: I know I am supposed to like the handwritten letter. But really! In this day and age?

In the media business context I find a hand-written letter smacks of trying too hard. And if it’ s been sent to me, it shows a lack of understanding of who I am and how I operate.

So perhaps if you are writing to Anna Wintour – and even then I am not sure. You should have gained a sense of their style when you met and be able to intuit their preference. (Search online for the handwritten letter that Pink sent to Anna Wintour and tell me if that is easier to read and absorb than something typed.)

For me an email is absolutely perfect. Especially if it not only says thank you, but also
adds some follow up information or response to a question you discussed at the interview. Demonstrate that you were listening, you care and you don’ t drop the ball.  It’ s the content that counts.
 
Michael Pollock is President of Pollock Spark ( www.pollockspark.com ). He is an Executive Coach and Consultant to Creative and Media professionals.

Have a question for our experts? Send it to [email protected]

 

JOB OF THE WEEK …

track, solicit, evaluate, procure, develop and oversee the production of scripted programming from pitch to pilot

VP, Drama Development   260474
Disney ABC Television Group
Burbank CA

http://corporate.disney.go.com/careers/index.html

OTHER INDUSTRY JOBS OF INTEREST …

 interact with sales marketing/ site leaders to schedule campaigns for calendar based sponsorships and events
Coordinator, Digital Sales Fulfillment   1251186
NBC Universal
NYC NY
http://www.nbcunicareers.com /

management of all advertising campaigns for NBC Universal’s Digital Media Group: Telemundo.com and HolaMun2.com
Manager, Digital Sales Operations-TLMD   1251155
NBC Universal
NYC NY
http://www.nbcunicareers.com /

management of all advertising campaigns for NBC Universal’s Digital Media Group: Telemundo.com and HolaMun2.com
Manager, Digital Sales Operations-TLMD   1251139
NBC Universal
NYC NY
http://www.nbcunicareers.com /

keeping a detailed working knowledge of long form programs and updating them when needed
Associate Producer   1250636
NBC Universal
NYC NY
http://www.nbcunicareers.com /

responsible for contributing writing of content for “The Last Word” blog
Online Producer   1250633
NBC Universal
NYC NY
http://www.nbcunicareers.com /

create the vision for developing, communicating, and implementing the user experience and associated UI framework and assets on all screens and devices
Director, User Experience   1250566
NBC Universal
NYC NY
http://www.nbcunicareers.com /

develop and execute a consistent social media strategy across NBC’s city websites working with Local Media’s senior editors
Social Media Editor   1249983
NBC Universal
NYC NY
http://www.nbcunicareers.com /

growing revenue across NBC Local Media’s digital platforms through the development and sale of creative advertising solutions to clients
Account Executive   1249972
NBC Universal
NYC NY
http://www.nbcunicareers.com /

manage top line and detailed analyses, ratings reporting, audience trends, and highlights covering Syfy and its competitors
Manager, Syfy Program Research   1249936
NBC Universal
NYC NY
http://www.nbcunicareers.com /

manage strategic & day-to-day communications for the MW org. including internal communications and employee engagement
Media Works Communications Manager   1249930
NBC Universal
NYC NY
http://www.nbcunicareers.com /

tracking, managing and disseminating competitive research information
Manager, Strategic Planning- USA   1249715
NBC Universal
NYC NY
http://www.nbcunicareers.com /

conceptualize, design, develop, execute and animate broadcast design projects
Broadcast Designer   1249701
NBC Universal
NYC NY
http://www.nbcunicareers.com /

Band Coordinator for a late night program produced in 30 Rockefeller Plaza
Band Coordinator   1249483
NBC Universal
NYC NY
http://www.nbcunicareers.com /

responsible for the program & execution for NBC Universal’s Digital Contract Mgmt, Sales, Pricing, Billing, & Reporting Systems
Project Manager, Digital Sales Systems   1249350
NBC Universal
NYC NY
http://www.nbcunicareers.com /

help shape editorial vision for broadcast for daily, hour-long broadcast
Senior Producer, The Daily Connection   1248789
NBC Universal
NYC NY
http://www.nbcunicareers.com /

leads the creation of the Enterprise Architecture (EA) program, including the coordination of an appropriately balanced pursuit of enterprise business, information, technical and solution architecture viewpoints
Vice President, Architecture & Compliance   4990BR
CBS Corporate
NYC NY
https://sjobs.brassring.com/1033/ASP/TG/cim_home.asp?partnerid=25084&siteid=5129

directing the entire sales process from account identification to close
Account Executive   FNG20223
Fox Digital Media
NYC NY
http://www.foxcareers.com/jobSearch.html

assists in the overall development and implementation of sports marketing campaigns
Marketing Coordinator   260395
ESPN
NYC NY
http://corporate.disney.go.com/careers/index.html

creation of audience portion of cross media proposals by partnering with other research group leads to ground promotional ideas
Manager, Research   260250
Disney ABC Television Group
NYC NY
http://corporate.disney.go.com/careers/index.html

coordinates with research group on sales estimates for all submissions
Vice President – Sales Strategy & Planning   260010
Disney ABC Television Group
NYC NY
http://corporate.disney.go.com/careers/index.html

supporting the Customer Relationship Management team by managing finances (e.g. revenue/expense tracking), dashboard/campaign reporting and media plan analysis
Manager, Reporting & Analysis
MTV Networks
NYC NY
http://www.mtvnetworkscareers.com /

supporting the VP Marketing & Business Development, Customer Relationship Management, with managing commerce and third party partner opportunities and developing enterprise programs to support their respective business objectives
Manager, Program Development (CRM)
MTV Networks
NYC NY
http://www.mtvnetworkscareers.com /

create campaign concepts that knit together all potential creative elements, including television spots, digital and off-channel
Senior Director, Advertising Concepts
MTV Networks
NYC NY
http://www.mtvnetworkscareers.com /

work with Vice President/Creative Director of Advertising and our internal Ad Sales Vice Presidents to review and understand client goals
Director, Advertising Strategy
MTV Networks
NYC NY
http://www.mtvnetworkscareers.com /

developing and managing the following processes for all reality programming
Vice President Business & Legal Affairs
MTV Networks
NYC NY
http://www.mtvnetworkscareers.com /

manage team of 3 direct reports with a total staff of approximately 27 people
SVP, General Sports Turner SI Digital   119682BR
Turner Broadcasting
NYC NY
http://www.timewarner.com/corp/careers/

the sale of all theatrical new release, catalog and franchise products to Barnes and Noble as well as other NE retailers
Key Account Manager   119807BR
Warner Bros. Entertainment Group
NYC NY
http://www.timewarner.com/corp/careers/

executing business development deals and establishing key relationships with potential partner distributors, including but not limited to focus area of content, traffic sharing, and syndication
VP, Business Development, Lifestyle Digital   119720BR
Time Inc.
NYC NY
http://www.timewarner.com/corp/careers/

provide business leadership, strategic thinking and operational excellence for SPC digital properties
VP/GM, Southern Progress Corporation Digital   119719BR
Time Inc.
NYC NY
http://www.timewarner.com/corp/careers/

concept and design various forms of marketing collateral including logos, brochures/sell sheets, newsletters, print ads, custom presentations, physical mocks, event signage, co-branded promotions
Designer, Brand Marketing – Sports Illustrated   119346BR
Time Inc.
NYC NY
http://www.timewarner.com/corp/careers/

responsible for the design of digital platforms (e.g., websites, mobile, VOD, etc.)
Multimedia Designer – Sports Illustrated   119345BR
Time Inc.
NYC NY
http://www.timewarner.com/corp/careers/

meet and exceed budget, using respective networks, direct and maintain the sale and distribution of inventory to agencies and clients to meet revenue budget requirement
Account Executive   117088BR
Turner Broadcasting
NYC NY
http://www.timewarner.com/corp/careers/

translating business and functional requirements (business process models and use cases) into detailed technical design from system architecture down to code-level design
Technical Architect   6395
Razorfish
NYC NY
http://jobs-razorfish.icims.com/jobs/6395/job

manage staff, workflow and department capabilities
Associate Media Director   6530
Razorfish
NYC NY
http://jobs-razorfish.icims.com/jobs/6530/job

provide strategic guidance to clients in the digital PR and word of mouth marketing space
Director, Word of Mouth Marketing   7319
Razorfish
NYC NY
http://jobs-razorfish.icims.com/jobs/7319/job

taking a leadership role in developing the information architecture and content strategy of transactional, informational, and marketing website
Experience Lead   7390
Razorfish
NYC NY
http://jobs-razorfish.icims.com/jobs/7390/job

managing the operations of the Experience Strategy, IA, User Research and Insights communities within the User Experience group
Experience Director   7438
Razorfish
NYC NY
http://jobs-razorfish.icims.com/jobs/7438/job

leading the strategy behind each specific paid search campaign by providing budget estimates, competitive analysis information, and insight into the category
Search Account Manager   7652
Razorfish
NYC NY
http://jobs-razorfish.icims.com/jobs/7652/job

leading the strategy behind each specific paid search campaign by providing budget estimates, competitive analysis information, and insight into the category
Search Account Manager   7653
Razorfish
NYC NY
http://jobs-razorfish.icims.com/jobs/7653/job

navigate various data sets to tell comprehensive stories about Hulu and the online video landscape
Audience Measurement Maniac   481
Hulu
NYC NY
http://www.hulu.com/jobs

develop action plans for achieving and measuring SEO success, including determining key metrics, processes for measurement, and optimization
Search Manager SEO
Organic
NYC NY
http://tbe.taleo.net/NA6/ats/careers/requisition.jsp?org=ORGANIC&cws=1&rid=4106

leader in measuring marketing effectiveness and optimization
Executive Director, Marketing Intelligence
Organic
NYC NY
http://tbe.taleo.net/NA6/ats/careers/requisition.jsp?org=ORGANIC&cws=1&rid=4112

makes service calls on existing clients to achieve customer satisfaction and develop new business opportunities
Account Executive (NE Non-metro)   5744BR
CBS Outdoor
Rochester/Syracuse NY
https://sjobs.brassring.com/1033/ASP/TG/cim_home.asp?partnerid=25084&siteid=5129

all aspects of preparing a rundown, selecting and writing stories, preparing or requesting graphics, contributing stories for the web, promoting shows topically
Producer   1251117
NBC Universal
Hartford CT
http://www.nbcunicareers.com /

develop revenue through strategic partnerships with other media sources
Account Executive   1248913
NBC Universal
Bala-Cynwyd PA
http://www.nbcunicareers.com /

develop and execute a personal sales plan to meet and/or exceed assigned annual revenue targets
Account Executive (UVA)   5438BR
CBS Outdoor
Charlottesville VA
https://sjobs.brassring.com/1033/ASP/TG/cim_home.asp?partnerid=25084&siteid=5129

developing original video content and editing existing programmed content for NCAA
Multimedia Producer   119758BR
Turner Broadcasting
Atlanta GA
http://www.timewarner.com/corp/careers/

developing original video content and editing existing programmed content for NCAA
Multimedia Producer   119756BR
Turner Broadcasting
Atlanta GA
http://www.timewarner.com/corp/careers/

producing, editing and publishing original and programmed daily content, and making this content available for multiple distribution platforms and revenue streams
Senior Multimedia Producer   119755BR
Turner Broadcasting
Atlanta GA
http://www.timewarner.com/corp/careers/

developing original video content and editing existing programmed content for SI
Multimedia Producer   119754BR
Turner Broadcasting
Atlanta GA
http://www.timewarner.com/corp/careers/

developing original video content and editing existing programmed content for SI
Multimedia Producer   119753BR
Turner Broadcasting
Atlanta GA
http://www.timewarner.com/corp/careers/

developing original video content and editing existing programmed content for SI
Multimedia Producer   119751BR
Turner Broadcasting
Atlanta GA
http://www.timewarner.com/corp/careers/

manage all on-air processes and work the creative process of executing promos, trailers, graphic elements, sales presentations, behind-the-scenes promos and vignettes, etc.
Creative Director
BBC America
Miami FL
http://www.bbcamerica.com/employment.jsp

must ensure that all broadcast media is delivered to origination facilities in compliance with agreed standard operating procedures
Director, Network Operations
BBC America
Miami FL
http://www.bbcamerica.com/employment.jsp

strategically, seek, assess and identify new channel revenue opportunities
Development and Distribution Director
BBC America
Miami FL
http://www.bbcamerica.com/employment.jsp

makes service calls on existing clients to achieve customer satisfaction and develop new business opportunities
Account Executive   5439BR
CBS Outdoor
Sanford FL
https://sjobs.brassring.com/1033/ASP/TG/cim_home.asp?partnerid=25084&siteid=5129

helping craft network’s identity by creating strong & innovative off-air materials for radio, print, video and online
Off-Air Creative Supervisor   1248364
NBC Universal
Hialeah FL
http://www.nbcunicareers.com /

gather and prepare weather information for on-air presentation in our WSNS-TV Chicago weekday afternoon and evening newscasts
Weather Anchor   1248101
NBC Universal
Chicago IL
http://www.nbcunicareers.com /

strong grasp of HTML, the ability to create basic graphics and an understanding of other Web tools like FTP and digital video
Website Producer   260792
Disney ABC Television Group
Chicago IL
http://corporate.disney.go.com/careers/index.html

development of new business partnerships, sales and execution of internet, digital and mobile applications, sales promotions, station sponsorships and local marketing initiatives
Account Executive   260601
Disney ABC Television Group
Chicago IL
http://corporate.disney.go.com/careers/index.html

develops and tests client side interface implementations and tests these implementations for conformance to creative and development specifications
Senior Interactive Developer (Contract)
Organic
Detroit MI
http://tbe.taleo.net/NA6/ats/careers/requisition.jsp?org=ORGANIC&cws=1&rid=4370

representing and communicating Organic’s business philosophy, methodology and capabilities to current and potential clients, as well as across all departments, business units and service lines
Vice President of Engagement Management
Organic
Detroit MI
http://tbe.taleo.net/NA6/ats/careers/requisition.jsp?org=ORGANIC&cws=1&rid=4347

managing the delivery team, and developing and managing project/program schedules, scope and budgets (including project P&Ls)
Senior Associate, Delivery Management
Organic
Detroit MI
http://tbe.taleo.net/NA6/ats/careers/requisition.jsp?org=ORGANIC&cws=1&rid=4363

work collaboratively with agency peers, clients, and technology providers to determine and communicate the best approach to user-centered content throughout the web design process
Senior Content Strategist (Contract)
Organic
Detroit MI
http://tbe.taleo.net/NA6/ats/careers/requisition.jsp?org=ORGANIC&cws=1&rid=4180

demonstrates bigger picture understanding of client’s marketing strategy and can communicate how current data insights/tactics associate with longer-term strategy objectives
Account Manager   7256
Razorfish
Seattle WA
http://jobs-razorfish.icims.com/jobs/7256/job

act as the primary media expert for assigned clients and client service team, including planning and buying of media
Media Planner   7383
Razorfish
Seattle WA
http://jobs-razorfish.icims.com/jobs/7383/job

managing distribution sales with MSO accounts in an assigned territory by developing and maintaining relationships with distributors
Director, Distribution Field Sales   73953
Lifetime Networks
Los Angeles CA
https://www.abso.com/jobboard/default.aspx?JobDetail=73953

navigate various data sets to tell comprehensive stories about Hulu and the online video landscape
Audience Measurement Maniac   461
Hulu
Los Angeles CA
http://www.hulu.com/jobs

day to day management of display and video ad campaigns
Associate Campaign Manager   342
Hulu
Los Angeles CA
http://www.hulu.com/jobs

assess, develop, and bring to market custom advertising programs, targeted media rotations and innovative marketing solutions
Advertising Solutions Pioneer   480
Hulu
Los Angeles CA
http://www.hulu.com/jobs

design and animate motion graphics for the FX Network
Art Director (FX Networks)   FNG20576
Fox Cable Networks
Los Angeles CA
http://www.foxcareers.com/jobSearch.html

directing the entire sales process from account identification to close
Account Executive   FNG20519
Fox Digital Media
Los Angeles CA
http://www.foxcareers.com/jobSearch.html

handle day to day publicity for award winning, high rated syndicated television show
Senior Publicist   5588BR
CBS Television Distribution
Los Angeles CA
https://sjobs.brassring.com/1033/ASP/TG/cim_home.asp?partnerid=25084&siteid=5129

sourcing projects with international appeal for UPI, i.e. identifying production opportunities and/or development opportunities for the International production group
Director Production International Studios   1250430
NBC Universal
Universal City CA
http://www.nbcunicareers.com /

build new relationships/strategic alliances with external companies (eg. gaming, publishing, merchandising) to create new markets/revenue streams for UCP IP
VP, Business Development   1248480
NBC Universal
Universal City CA
http://www.nbcunicareers.com /

creates potential opportunities for revenue by gathering all integrated marketing concepts for potential execution
Integrated Marketing Analyst   119787BR
Warner Bros. Entertainment Group
Burbank CA
http://www.timewarner.com/corp/careers/

conceptualizing, planning and executing WBTV, WHTV and WBA’s participation in major events, including Comic-Con
Director, Publicity & Special Projects   119786BR
Warner Bros. Entertainment Group
Burbank CA
http://www.timewarner.com/corp/careers/

day to day trade publicity for domestic and international television distribution, including writing press releases, pitching stories and coordinating executive interviews
Vice President, Communications Operations & Strategy   119790BR
Warner Bros. Entertainment Group
Burbank CA
http://www.timewarner.com/corp/careers/

develop expertise on internal Trade Marketing system & assist trade managers and sales team with day-to-day questions
Senior Analyst   119776BR
Warner Bros. Entertainment Group
Burbank CA
http://www.timewarner.com/corp/careers/

carry development from the idea stage, through script writing, production, and on to air
Director – Original Movies   260400
Disney ABC Television Group
Burbank CA
http://corporate.disney.go.com/careers/index.html

oversees the management and growth of relationships with key clients and should be the single point of contact for a defined set of business areas within the Disney ABC Television Group
Client Relationship Manager   260251
Disney ABC Television Group
Burbank CA
http://corporate.disney.go.com/careers/index.html

lead & guide discussions with digital Marketing, Linear Marketing & Product on Product & Marketing performance;pre-planning and post-performance
Manager, Marketing Intelligence   260211
Disney ABC Television Group
Burbank CA
http://corporate.disney.go.com/careers/index.html

media strategist, campaign planner and spokesperson for assigned shows
Senior Manager, Communications   1247808
NBC Universal
Burbank CA
http://www.nbcunicareers.com /

oversee strategy development, implementation, management and marketing of new customer loyalty programs for the Disney Family sites
Senior Manager, CRM   260192
DIMG
North Hollywood CA
http://corporate.disney.go.com/careers/index.html

defining and documenting the reporting and analytics needs of business owners and stakeholders, analyzing multiple sets of data, identifying trends and developing insights about our businesses
Reporting Analyst   260186
DIMG
North Hollywood CA
http://corporate.disney.go.com/careers/index.html

coordinate execution of tactical product marketing campaigns across multiple departments
Product Marketing Coordinator   6010BR
CBS Interactive
Carlsbad C
A
https://sjobs.brassring.com/1033/ASP/TG/cim_home.asp?partnerid=25084&siteid=5129

develop and oversee DIS’s strategy for online, viral and social media marketing with an emphasis on building and maintaining consumer engagement, loyalty and purchase intent
Director, Digital Marketing   260190
DIMG
Glendale CA
http://corporate.disney.go.com/careers/index.html

overall station promotion and marketing strategy
Creative Service Director   260003
Disney ABC Television Group
Fresno CA
http://corporate.disney.go.com/careers/index.html

leader in conceptualizing interactive marketing strategy
Director of Strategy (Contract)
Organic
San Francisco CA
http://tbe.taleo.net/NA6/ats/careers/requisition.jsp?org=ORGANIC&cws=1&rid=4382

provides insights across a broad spectrum of strategic problems:pricing, inventory forecasts, product packaging, revenue mix, advertiser segmentation, to name just a few
Senior Analyst Yield Management   5748BR
CBS Interactive
San Francisco CA
https://sjobs.brassring.com/1033/ASP/TG/cim_home.asp?partnerid=25084&siteid=5129

demonstrates bigger picture understanding of client’s marketing strategy and can communicate how current data insights/tactics associate with longer-term strategy objectives
Account Manager   7472
Razorfish
San Francisco CA
http://jobs-razorfish.icims.com/jobs/7472/job

demonstrates bigger picture understanding of client’s marketing strategy and can communicate how current data insights/tactics associate with longer-term strategy objectives
Account Manager   7574
Razorfish
San Francisco CA
http://jobs-razorfish.icims.com/jobs/7574/job

manage staff, workflow and department capabilities
Associate Media Director   7661
Razorfish
San Francisco CA
http://jobs-razorfish.icims.com/jobs/7661/job


 A CYNOPSIS MESSAGE


 

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~ RECAP: THIS WEEK’S CYNOPSIS CLASSIFIEDS & INTERNSHIPS ~


 ATTENTION JOB RECRUITERS FOR THE TELEVISION AND ADVERTISING INDUSTRY – send us your contact information so we can begin to build a database for referrals.  We get people all the time around the country asking us for names of local recruiters.  Help us out – send us your contact information, name, company, address, phone, email and fax.  NY and LA are great, but we also need names of firms in Chicago, Dallas, Miami, Atlanta, DC, and elsewhere.  We have people to send you!   Email your info to [email protected].



JOB OPENING: DIRECTOR COMM/Discovery Communications/SS: dvlp comm strtgy & oversee comm outreach & prgm publicity for Science Channel; 7+yrs media exp & mng high profile talent & execs, www.discovery.com Req#9914 (8/28)

JOB OPENING: INV ANALYST/BET, NY: Manage inventory and pricing.Detailed-oriented, org’d, multitasker, exc comm &knowledge of excel, BA req. Email resume: [email protected] (8/28)

JOB OPENING: MGR, DIST. STRATEGIES/Game Show Network/Santa Monica: 3+ yrs exp in Finance, Management & Analysis. BA req. Send Res & CL to [email protected]. (8/28)

JOB OPENING: BUSINESS AFFAIRS EXEC/Fuse/LA: Negotiate terms & deals for development & prod. 7+ yrs biz/legal affairs in entertainment, plus media rights/licensing, digital rights exp. Rez to: [email protected] “BAE” in subj (8/28)

JOB OPENING: DIGITAL ACCOUNT EXECUTIVE/Hearst/NYC: 5+ yrs exp in media ad sales. Digital exp required. Must us Dart Sales Manager and Sales Force. http://hearstcareers.silkroad.com/ (8/28)

JOB OPENING: INTERNAT’L LICENSING MGR/Brand Mgmt. & Prod Co/ W. LA: Int’l Licensing Mgr. 5yrs+ exp wkng for brand owner or studio or prod co w/ lg amt of global mgmt of rights & partners Email: [email protected] (8/28)

JOB OPENING: ACCOUNT MANAGER/Hearst/Chicago: 3+ yrs interactive media ad sales exp. Must know DART, Media Visor. http://hearstcareers.silkroad.com/ (8/28)

JOB OPENING: ONLINE SALES ACCT DIR/Hearst/Chicago: 7+ yrs exp in media ad sales, digital exp a must. Strong leadership and agency/client contacts. Use Media Metrix, Comscore, @ Plan, Omniture http://hearstcareers.silkroad.com/ (8/28)

JOB OPENING: P.R. PRACTITIONER/LA: Seeking an Experienced P.R. Practitioner to Handle Day-To-Day Publicity for High-Rated Syndicated Television Shows in LA office. Exp in Syndication Industry. Resume: [email protected]  (8/28)

JOB OPENING:  DIRECTOR, RESEARCH/PBS KIDS Sprout/Philly, PA: will manage the creation and implementation of all Nielsen television ratings activities to support the channel www.ecentralmetrics.com/url/?u=9980400254-230 (8/27)

JOB OPENING:  SR ACCT EXEC, STRAT. ALLIANCE MKTG/Bottle Rocket Mktg/NY: Mng client relations; solicit prtnrshps; neg deals; execute promo campaigns. 5 yrs related mktg exp & Bach deg. a must. Res: [email protected] (8/27)

JOB OPENING:    DIR BRAND MKT/noise/NYC: Manage brand marketing for top brands, develop strategic insights, more. Creative, inventive, and entrepreneurial environment. Mainly digital. Apply: http://noisenewyork.com/#/contact/careers (8/27)

JOB OPENING: VP, SALES STRATEGY & PLANNING/ABC Family/NY: 10+yrs exp in cable industry, strong media math skills, research knowledge and great technical skills. Apply online www.disneycareers.com req ID 260010 (8/26)

JOB OPENING: MANAGER OF BROADCAST SYSTEMS/NYC: perm. Exp w/Video Encoding, Master Control, Transmission and Automation systems required. Pro-Bel, Omneon and AutoCad exp. a plus.Resume to: [email protected] (8/26)

JOB OPENING: RSRCH DIR/MSNBC/NYC: 6+ yrs exp, TV rsrch. Nielsen systems essential. Strong analytical skills & spreadsheet, written & presentation skills. Interest in news prgrmng. Apply @ www.nbcunicareers.com req# 1240888 (8/26)

JOB OPENING: SR MANAGER AD SALES RESEARCH/DIRECTV NYC: 5+ yrs in national TV research working w/ sales, pricing & planning. Strong relationship with Nielsen. Apply online www.directv.com/careers search for req#1001150 (8/26)

JOB OPENING: MGR, STANDRD PRACTICES/RADIO DISNEY/BURBANK: Revw commercial copy & audio for policy compliance. review lyrics, video, sweepstakes, online. Knwldg kids issues, COPPA, CARU, FCC, radio www.disneycareers.com Req 257993 (8/26)

JOB OPENING: DIGITAL PRODUCER/NY, MTVNI: Produce content & services for websites, wap, mobile & social media. Project mgmt and digital exp req.  Apply: www.mtvnetworkscareers.com. An EOE/M/F/D/AAP  (8/26)

JOB OPENING: FREELANCE DIGITAL PRODUCER/NY:  European Music Award Show (MTVNI). Req: website content dev and prod, prod & project mgmt exp, site documentation. Apply: [email protected] . An EOE/M/F/D/AAP (8/26)

JOB OPENING: VP PROG & DEV/SUNDANCE CHANNEL-NYC/NY: To create, produce & mng groundbreaking new prgrms & genres (scripted & unscripted); needs 8+ yrs exp & successful track record on national level. Apply: [email protected] (8/26)

JOB OPENING:   SR MANAGER AD SALES RESEARCH/DIRECTV NYC:  5+ yrs in national TV research working w/ sales, pricing & planning. Strong relationship with Nielsen. Apply online www.directv.com/careers search for req#1001150  (8/26)

JOB OPENING:  PRODUCTION COORD/Gameshow Network/Santa Monica:  Production Coord. 3+ yrs exp in Production, Finance, Studio and Field operations. Send Res & CL to [email protected] (8/25)

JOB OPENING:  MGR, SPONSORSHIP SOLUTIONS/TBS/TNT/ATL: Manages strategic dev of innovative, custom, multi-platform sponsorships. Excellent mktg skills/communication/proj mgmt required. Resumes: [email protected] (8/25)

JOB OPENING:  ASST. DRTV MEDIA BUYER/Lockard & Wechsler, Irvington , NY:  Entry level, data entry, self motivated , must like numbers. DRTV agency or sales experience a major plus. Send resume to [email protected] (8/25)

JOB OPENING:  ASSOC MGR/MARVEL ENTERTAINMENT/NYC: Work w/ Consumer Products team, providing business support to category Dirs. 3+ yrs exp.  Excellent communication and analytic skills.  E-mail resumes to [email protected]  (8/25)

JOB OPENING:  EXEC PRODUCER, MKTG, CREATIVE SERVICE/NAT GEO CHANNEL/DC: Creates, produces mktg & promo campaigns. Strong conceptual ideas & mgmt exp. 7+ yrs creative svs exp. Apply: www.foxcareers.com FNG20613 (8/25)

JOB OPENING:  MEDIA ANALYST/Billetts America/NYC: Analyze media plans on both a cost & quality basis. 4-8 Yrs Media Buying/Planning Exp Req; Strong Excel and analytical skills reqd; resume: [email protected] (8/25)

JOB OPENING: DEVELOPMENT PRODUCER/DC: Develop, research, and write concepts and treatments for Event Series & Specials programming to be produced by NGT. Apply: www.nationalgeographic.com . Search job ID #4301. EOE (8/24)

JOB OPENING: EXECUTIVE EDITOR/NYC: Mng licensing editorial staff. 5 yr + editorial & licensing experience. Leadership qualifications, excellent editorial skills a must. Cover letter and resume to: [email protected] (8/24)

JOB OPENING: VP, MVIE PROG/AETN/Los Angeles: VP to dev/execute orig prog fr LT mvies; ptchs/rvw subs/dev projects; 8+ yrs TV network/stdio/cbl prgmr/exp. https://www.abso.com/jobboard/Default.aspx?JOBBOARDID=618&JobDetail=77539 (8/24)

INTERNSHIPS – These positions are for credit only – nobody gets paid here. These ads are always posted for free , and students work for school credit only. For more information on the specs for posting an Internship ad, email Trish at [email protected].

FALL INTERNSHIP CREDITS ONLY: mPRm Public Relations /LA: Opportunity to learn film, TV, digital media, event and social media PR at fast-paced agency. Able to work 2-3 full days/week. Email: [email protected] (8/27)

FALL INTERNSHIP CREDITS ONLY: Internship availability at Indie Record Label. We currently have internships in Marketing, New Media, Press, Children’s Media and Production.Email resume to [email protected]  (8/27)

FALL INTERNSHIP CREDITS ONLY: PRODUCTION INTERNS/Martha Stewart Productions/NYC: Students MUST receive college credit; position is 5 days a week/ 3pm til 8pm. Contact [email protected] (8/27)

FALL INTERNSHIP CREDITS ONLY: INSIDE EDITION/WEB INTERN/NYC: Tasks include: resizing photos, writing/editing photo captions, site content updates, previewing/logging footage for videos, blogs with correspondents. Email [email protected] (8/27)

~ RECAP: THIS WEEK IN EXECUTIVE MOVES ~

Friday Abernethy joins TV Guide Network, as of today, in the position as EVP/Affiliate Sales and Marketing where she will supervise the network’s affiliate operations and content distribution. Friday will additionally be part of TV Guide Network’s launch of hi-def programming as well as full-screen launches in markets nationwide. Before this appointment, Friday was VP/National Accounts/Field Operations for Content Distribution at MTV Networks.

The Hub, the upcoming children’s and family television network set to launch October 10, 2010, hired Michael Grover as Director/Consumer Marketing and Cindy Slocki as Director/Integrated Marketing Solutions for the network’s marketing department. Michael will oversee the development and implementation of consumer marketing and promotional campaigns. He joins The Hub from Cartoon Network where he was Marketing Manager. Cindy will have responsibility over the development and execution of integrated sponsorships involving external clients in addition to advertising sales, programming and on-air marketing. She joins from United Media where she was a Brand Director. The Hub is a joint venture between Discovery Communications and Hasbro, Inc.

Mike Leach, former head coach at Texas Tech from 2000-2009 takes on the new role as Game Analyst with CBS College Sports Network. Mike joins veteran play-by-play announcer Roger Twibell who also joins the announcer lineup this season.

Sergio Gonzalez was tapped as VP/Publicity and Promotions at Los Angeles-based Arenas Entertainment, the entertainment and media agency that markets entertainment products to the US Latino audience. Sergio will be in charge of developing and executing marketing campaigns across multiple platforms for the company’s clients. Sergio succeeds Isaac Cuevas in this role who left to take a new position at Warner Bros. Previously, Sergio was Managing Director at Terry Hines and Associates.

Effective immediately, Optimedia US hired Andy Heath as SVP/Communications Strategy Director where he will focus his attention on the L’Oreal USA account, specifically heading the Maybelline and Garnier teams. Andy most recently worked for WPP Group’s Mindshare New York as a Managing Partner/Communications Planning Director on Unilever. Based in New York, Andy reports to Frank Friedman, EVP/Managing Director, Optimedia US.

Former VP of Zodiak Television World and Head/Sales at Banijay International, Jan Salling will become Sales Director/COO at Nordic World in December this year to supervise a new format division. Established in 2005, Nordic World is a 50/50 joint venture between TV2 Norway and TV4 Sweden to develop new business opportunities in addition to a comprehensive export platform for all Nordic content. Since its inception, other broadcaster and producer partners have joined including NRK in Norway, MTV3 and YLE in Finland, TV2 in Denmark and about a dozen Scandinavian production firms. Based in Copenhagen, Jan will report to Espen Huseby, CEO in Oslo.

National Geographic Global Media (NGGM) President Tim Kelly announced Melina Gerosa Bellows, the present EVP/Children’s Publishing at National Geographic Kids and Family will expand her role to include Chief Creative Officer of the division. Melina will continue to serve as editor-in-chief of the National Geographic Kids and Little Kids magazines and will work in tandem across all NGGM divisions that produce kids and family-related products. Melina will further be involved with developing the broader business plans and strategies pertaining to this category. Melina continues to report to John Q. Griffin, National Geographic EVP/President of Publishing on all publishing areas and to Tim Kelly in her broader scope of duties.

Current TV hired three executives for a trio of newly-created positions within its ad sales team with all based at Current’s New York office, reporting to John Arianas, Head/East Coast Ad Sales:

  • Ryan Forbell as Director/Advertising Sales joins from Turner Sports where he spent the last three years selling multi-platform sponsorships for the NBA, MLB, NASCAR and the PGA.
  • Jessica Kleiner as AE/Advertising Sales previously worked for Viacom’s MTV Networks in sales at LOGO for the last five years.
  • Kathryn McCarthy as AE/Advertising Sales joins from NBC Universal’s Bravo Network where she spent the last three years.

Canada’s Rogers Communications Inc. (RCI) named Keith Pelley as President for Rogers Media. Keith begins his new appointment as of September 7, 2010, succeeding Tony Viner who retired from the company this past May. Keith will have responsibility over Rogers Media assets including Rogers Broadcasting, Rogers Publishing, Rogers Digital Media, Rogers Sportsnet, the Shopping Channel, the Toronto Blue Jays and Rogers Centre. In his upcoming role, Keith will report to Nadir Mohamed. Most recently, Keith was EVP/Strategic Planning at CTV and President of Canada’s Olympic Broadcast Media Consortium. 

CNN renamed its Audience and Marketing Research unit to CNN Research and Analytics and also added several new employees. For its Television sector Jill Dowless joins as VP/Television Research to manage CNN and HLN television research groups. She will be based in Atlanta. Also Maureen Lynch as Director/CNN Research in charge of CNN TV research initiatives. For the Digital arena, Bruce Tyroler was added as VP/Digital Research and Analytics based in New York; Ann Harris as Director/Digital Analytics based in Atlanta; and Devora Olin as Research Analyst also located in Atlanta. 

Tony Platt was elevated to Chief Creative Officer for the CRM and Custom Publishing practice at Meredith Integrated Marketing (MIM) within the Meredith Corporation. Tony will now manage the creative emanating from custom publishing, customer relationship management (CRM) and content development for all MIM clients. Tony has been with Meredith since July 2005 and will continue to be based at the company’s Los Angeles office, reporting to David Brown, SVP/GM, Meredith Integrated Marketing.

Kim Hatamiya was promoted to EVP/Marketing at Sony Pictures Television (SPT) where she will now manage marketing functions for the division worldwide. Kim’s duties will cover marketing on behalf of first-run and off-network syndication, primetime and daytime series, telefilms and family entertainment on broadcast and cable networks and support of advertiser sales. Kim will further supervise SPT brands as they enter the DVD marketplace and continue to oversee marketing efforts outside the US for SPT in addition to the company’s distribution efforts, international networks and international production. Kim reports to Steve Mosko, President, SPT.

AMC appointed Allison Hoffman effective immediately to the newly-created position as VP/Creative and Brand Strategy. Allison has been with AMC since 2005, joining as Director/Consumer Marketing and in her new position will report to Linda Schupack, SVP/Marketing. Furthermore, AMC upped Ben Davis as VP/Scripted Programming and Susan Goldberg to VP/Production. Ben will continue to assist with the original programming department’s development slate in addition to managing the creative for many of AMC’s current series in production. Susan will continue to manage all facets of physical production for the network’s scripted series and pilots. Ben is based in Los Angeles and continues to report to Susie Fitzgerald, SVP/Scripted Programming while Susan is based in New York and will soon report to the new SVP/Production and in the meantime is reporting to Joel Stillerman, SVP/Original Programming, Production and Digital Content.

Walker Jacobs has advanced to EVP/Turner/SI Digital Ad Sales within Turner Broadcasting System, Inc. Walker, previously SVP of the Turner Sports and Entertainment Digital unit, will continue to manage advertising sales and integrated marketing initiatives across online, VOD and mobile platforms for the recently named Turner/SI Digital roster of top entertainment, sports and kids sites. Based in New York, Walker will continue to report to David Levy, President/Sales, Distribution and Sports, Turner Broadcasting System, Inc.

Arnold Worldwide promoted Neela Pal to EVP/Global Director of Brand and Business Strategy and Tom Guerin to EVP/Executive Director. Both executives will serve as Managing Partners to the company.

Whit Haskel was tapped as VP/Marketing and Business Development by Fox Soccer Channel, Fox Soccer Plus and their associated websites. In his newly created position, Whit is the liaison between Fox Soccer Channel entities and FOX Sports Marketing as well as the company’s affiliate sales and advertising sales units. Whit reports to David Nathanson, GM, Fox Soccer Channel.

Melissa Roper Barnett was appointed SVP/Network Business Affairs at HBO where she will be in charge of negotiating domestic distribution deals for all of HBO’s networks. Melissa has been with HBO since 1997. She reports directly to Tom Woodbury, General Counsel/EVP, Networks Business Affairs.

MTV hired Meeri Park Cunniff as SVP/Programming Strategy to head franchise management functions for MTV properties and to establish a strategy for MTV2 and MTV’s digital networks including mtvU, MTV Hits and MTV Jams as well as non-linear platforms. Meeri will additionally manage program planning and scheduling for MTV2 and mtvU along with MTV’s acquisitions strategy. Most recently, Meeri was SVP/Programming and On-Air for TeenNick. In her new role, Meeri reports to Sarah Lindman, EVP/Programming Strategy, MTV.

Cabletelevision Advertising Bureau (CAB) tagged David Woolfson as SVP/Research and Insights where he will oversee CAB’s research efforts and will further be a leading advocate in generating progress in audience measurement for cable systems and cable networks. Prior to this appointment, David was founder of the consultancy firm David Woolfson LLC and was also at Nielsen, Turner Broadcasting and Univision. David succeeds Ira Sussman in this position who was with CAB until April 2010.

Chris Hayes was tagged as CMO at Young & Rubicam, North America where he will spearhead all marketing efforts in the North American region. Prior to this appointment, Chris worked for Euro RSCG 4D in the dual role as Marketing Director/Europe based in Amsterdam and as Global Brand Director on the Unilever account. Now at Young & Rubicam, Chris will report direct to Tom Sebok, President/CEO at the company’s New York headquarters.

Zocalo Group, Omnicom Group’s word-of-mouth marketing agency and a part of Ketchum, hired Jennifer Severns as Creative Director of Zocalo Studios. Jennifer will head a team charged with developing content, interactive and consumer experiences on behalf of the agency’s clients. She joins Zocalo Group from Harpo Productions, Inc. where for the last nine years she has been involved with supervising and implementing design and digital strategy for Harpo and the Oprah Winfrey Network.

Gary MacKinney, VP/Sales and Distribution at Rive Gauche Television takes on expanded responsibility in international regions with his position. Gary will now manage the company’s sales direction and execution in Western Europe, France, Italy, Belgium, Luxembourg, The Netherlands, Switzerland, Canada and Africa. Gary joined Rive Gauche Television in 2007 from the World Poker Tour where he worked as Head/Sales and Distribution.

Island Def Jam Music Group elevated Leesa Brunson to VP/A&R Operations. Leesa will work under Karen Kwak, EVP/A&R to manage the daily operations of the A&R Department. Specifically, Leesa will be involved with the process of all albums on the Island, Mercury and Def Jam lists and will oversee the timely delivery of all releases. Based in New York, Leesa will report directly to Karen Kwak.

Later — John
 John Cox for Cynopsis: Classified Advantage
[email protected]
08.24.10

Cynopsis Ad Sales:
Mike Farina – Sr. Dir/Business Development & Sales – 203-218-6480 / [email protected]
Classifieds – Trish Pihonak- 203-381-9096 / [email protected]

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