Cynopsis: Kids!
08/16/11
Good morning. It’s Tuesday, August 16, 2011, and this is your first early morning Kids briefing.
Turner Broadcasting is set to launch an HD simulcast of Cartoon Network in the UK on Sky next month, simultaneous to the network’s 18th birthday. Cartoon Network HD goes live on September 14 and will feature a range of its shows in full HD, including Ben 10: Ultimate Alien, Regular Show, Adventure Time and Star Wars: The Clone Wars. Other series available in HD will be The Amazing World of Gumball, the new UK-produced 2D/3D animated show with live-action backgrounds that is set to premiere on Cartoon Network September 5. Cartoon Network HD is the first HD channel from the broadcaster whose other kid-targeted channels include Boomerang, Cartoonito and CN Too.
A CYNOPSIS MESSAGE FROM LITTLE AIRPLANE ACADEMY
“HOW TO MAKE A GREAT PRESCHOOL SERIES” SATURDAY August 20
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MONDAY August 22
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Sprout features NBC News‘ Ann Curry, co-anchor of Today, and Brian Williams, anchor/managing editor of NBC Nightly News, for the first Public Service Announcement (PSA) for its Kindness Counts multiplatform initiative. Kindness Counts is designed to help preschoolers develop a sense of empathy. Sprout will debut two more PSAs featuring Barney and Nina and Star, the duo from the channel’s The Good Night Show, in September. The Kindness Counts PSAs, which feature preschoolers demonstrating real acts of kindness, will air nationally on Sprout and others channels, as well as being featured online at SproutOnline.com ( www.sproutonline.com ). Sprout will support its campaign with kid and parent/caregiver aimed digital and social media components, programming tie-ins and local extensions to help build a log of one million acts of kindness its website. Sprout is co-owned by Sesame Workshop, HIT Entertainment, PBS and NBCUniversal.
3rd & Bird! lands in the US this fall. The BBC preschool series from Little Airplane Productions makes its US premiere on Disney Channel‘s Disney Junior programming block, Monday, September 26 at 12p. 3rd & Bird!, comprised of 20×25 episodes and a holiday special, will air weekdays at 12p and weekends at 6:30a. The series features original music by guest star Ziggy Marley. All the music for 3rd & Bird! is produced by Little Airplane’s Musical Director, Jeffrey Lesser. Created by Little Airplane founder Josh Selig (The Wonder Pets!, Small Potatoes), 3rd & Bird! is distributed by BBC Worldwide in the US, where it is also seeking licensing partners across all categories.
In other Disney Junior news, Josh Duhamel (Transformers, Fanboy and Chum Chum) joins the cast of the preschool animated series Jake and the Never Land Pirates in the recurring role of Captain Flynn. Other recently announced celebrity guest stars for the second season of the series, which premieres early 2012, include Sharon Osbourne and Jane Kaczmarek. Produced by Disney Television Animation, Jake and the Never Land Pirates airs daily as part of Disney Channel’s Disney Junior programming block.
Teletoon Canada is set to kick off its fall daytime programming lineup with seven new series, five returning series and a sneak peek of the new original series Detentionaire. New series premiering on Teletoon this September include:
- Looney Tunes Show (26×30) – this new CG animated series launches on the channel Monday, September 5 at 7a and 6:30p.
- Hole in the Wall (40×30) – the series premiers Monday, September 5 at 8:30p
- My Life Me (13×30) – a Teletoon original production, the comedy premieres Saturday, September 10 at 2:30p.
- Beyond Human (working title, 13×30) – debuts Friday, September 9 at 7:30p.
- Young Justice (13×30) – the animated series premieres Friday, September 9 at 7p
- Best Ed (26×30) – a Teletoon original production, the animated series launches Saturday, September 10 at 7a.
- Meta Jets (40×30) – also a Teletoon original production, the animated series debuts Saturday, September 10 at 3:30p.
- Detentionaire – the new series gets a five episode sneak peek Monday-Friday, September 12-16 at 5p. The series follows Lee Ping, a 10th grader, as the best year of his life swiftly turns into the worst when he’s blamed for pulling off an epic practical joke and is then punished with detention for the remainder of the school year. Lee spends all of his time trying to clear his name.
- New episodes of returning series for Teletoon include: the channel’s original productions Johnny Test (season five) and Jimmy Two-Shoes (season three). Also returning with new episodes are Ben 10: Ultimate Alien (season two) and Adventure Time with Finn and Jake (season one continued).
BBC Worldwide launches the new preschool app, CBeebies On The Go. Developed by Tag Apps, CBeebies On The Go is a free app that includes games, activities and features many of the characters from preschool channel, such as Charlie & Lola, 3rd & Bird!, Numberjacks and the Teletubbies. The app also features video clips from CBeebies shows. Cbeebies On The Go is available for the iPhone, iPod touch and iPad in Australia, Hong Kong, India, Indonesia, the Philippines, Singapore, Sri Lanka and South Korea.
PBS launches its new educational PBS Kids ( www.pbskids.org/mobile ) language app, Little Pim Spanish. The curriculum-based app is designed to help young kids acquire Spanish language vocabulary while playing games with the animated panda Little Pim, who is also featured in the direct-to-DVD foreign-language series Little Pim. The Little Pim Spanish app ($2.99) is available via the iTunes app store.
Program Call: Cynopsis Media will be producing our annual MIPCOM Shopping Guide sent to all Cynopsis and Cynopsis Kids subscribers on Thursday, September 29, the week before MIPCOM 2011 in Cannes. If you’re exhibiting programming at MIPCOM or MIP Jr. this year, please send us only the following info for your top 5 shows: title, availability date, number of episodes, length, type (i.e., movie, series, special, etc.), genre and your terms (barter, cash, etc.) as well as your company’s stand/booth location. To be included in this free and highly-read special edition, please send your submission to Lisa Ball at: [email protected] no later than Friday, September 23, 2011. A confirmation email will be sent following each submission from Lisa (if you don’t receive a confirmation email, please resubmit).
CartoonNetwork.com and Lego Systems enter into a digital partnership to launch an ad-supported branded content section at www.cartoonnetwork.com/lego, which will showcase video content and games featuring seven Lego brands (Ninjago, Lego brand Pirates of the Caribbean, Pharaoh’s Quest, Hero Factory, City, Alien Conquest, and Lego Games). The partnership will see CartoonNetwork.com develop, produce, host and promote the new Lego section through the end of this year. Additionally, Lego characters and images will also be on the second for users to upload for use on their CartoonNetwork.com profiles. Users will also be able to interact with content by earning virtual badges that can be used on the site’s social experience. To support the partnership, Cartoon Network will feature select Lego brands in on-air promos this fall. Starcom USA, Lego Systems media agency of record, facilitated the partnership.
HIT Entertainment enters into a licensing deal with Morgan Home Fashions for a new Thomas & Friends seasonal beach product lines. Morgan plans to debut the new Thomas & Friends beach products at the New York Home Fashions Market Week (September 19-23). Set to be available at retail in 2012, the Thomas & Friends kid/family beach line will feature sun shades, zip-up beach mats and roll up beach mats.
EXECUTIVE MOVES
The Hub appoints Stan Lim as Design Director. Lim will report to Jordan Beck, VP/Creative Services. He will work closely with Beck and The Hub’s marketing and promotion group to continue developing the brand. Lim will oversee creative on graphics for on-air and off-air promotions for the network. Most recently, Lim was an art director for the branding agency Troika Design Group, where among other things he was responsible for the on-air/print brand esthetic and logo design for The Hub.
RATINGS
Live + Same Day Ratings Kids Cable Network Averages (000) for Thursday, August 11, 2011, 6am-11pm, ranked by K2-11:
DISNEY CHANNEL: K2-11 1401; K6-11 969; TWEENS 9-14 679
NICKELODEON: K2-11 1269; K6-11 774; TWEENS 9-14 612
CARTOON NETWORK: K2-11 626; K6-11 443; TWEENS 9-14 322
DISNEY XD: K2-11 240; K6-11 187; TWEENS 9-14 131
NICKTOONS: K2-11 121; K6-11 84; TWEENS 9-14 62
Source: MTVN Research from Nielsen Media Research Data
Live + Same Day Ratings Kids Cable Network Averages (000) for Friday, August 12, 2011, 6am-11pm, ranked by K2-11:
NICKELODEON: K2-11 1215; K6-11 749; TWEENS 9-14 559
DISNEY CHANNEL: K2-11 1290; K6-11 928; TWEENS 9-14 696
CARTOON NETWORK: K2-11 636; K6-11 443; TWEENS 9-14 323
DISNEY XD: K2-11 245; K6-11 191; TWEENS 9-14 136
NICKTOONS: K2-11 120; K6-11 84; TWEENS 9-14 66
Source: MTVN Research from Nielsen Media Research Data
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Answer to Yesterday’s Trivia Question: On the cartoon series The Flintstones, what lawyer never lost a case? Perry Masonary Kudos to: Michael Ratliffe-TV-One/Silver Spring MD; Jim Salicrup-Papercutz/NYC; Barry Solomon-Retailability Inc/NYC; Mike Cumbermack-Turner Broadcasting/Atlanta.
Today’s Trivia Question: Puffy AmiYumi sings the theme song for what TV show? (Email [email protected] with your answer and be sure to include your name, company, city and time zone. Unofficial rules: Only the second four correct answers from each time zone will be mentioned; and once you’ve been mentioned in any of the Cynopsis editions, you can’t be mentioned again that calendar week.)
Later — Gwen
Gwen Billings for Cynopsis Kids!
08.16.11
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JOB OPENING: TEMP DIR. INT’l PROMOTIONS NICK/VIACOM INT’L/NY: Manage int’l promotions, program dev, pitch, secure & implement multi-reg partnerships & promos,3-4 mnth temp assignment. Apply: [email protected] (8/23)
JOB OPENING: ASST. BROADCAST BUYER/Lockard & Wechsler, Irvington, NY: Must be detailed and math orientated, organized , self motivated and computer literate. Prior ad agency/ sales a major plus. Resume/cover: [email protected] (8/23)
JOB OPENING: DIR PRODUCTION, PLAN. & OPS/AMC/NY: Oversee Production of On-Air Promo. Creative, resourceful, brand-knowledgeable & budget-oriented LEADER. 10+yr prodctn/post-prod. exp in brdcst/cble. [email protected] (8/23)
JOB OPENING: SPECIAL PROJECTS COORD/NYC: Help to manage promo & prod process. Coordinate/sched edit, audio, voice over, and process invoices for specl projects. 1-2+yrs production experience. Apply: www.nbcunicareers.com/REQ#2248 (8/23)
JOB OPENING: DIR CORP COMMUNICATIONS/NuvoTV/LA: PR expert to lead publicity efforts & oversee talent relations; 7+ yrs network experience, familiarity w/ American Latino market ++, EOE/M/F/D/AAP www.mynuvotv.com/jobs (8/23)
JOB OPENING: SALES ASST-AD SALES/Access360 Media/LA: Exp w/ad sales/advrtsng pref. to asst Sales Execs to svc clients. Build/trk prpsals. MS Office knwlg req’d. Self-strtr., Exp.w/graphic apps a +. Res: [email protected] (8/23)
JOB OPENING: MGR, BUSINESS SOLUTIONS/NASCAR/NY: dvlp innovative, strategic mktg & promotional ideas. 7+ yrs exp consumer marketing w/ exp in ad & mktg agency. www.employment.nascar.com (8/20)
JOB OPENING: SALES ASSISTANT/RLTV/NY: supp for sales team, booking orders, agency liaison, client research, coord sales reports, presentations, admin duties, exp w/Salesforce, excel organized & detail oriented apply at: [email protected] (8/20)
JOB OPENING: MGR PRGRMNG RSRCH/COMEDY CENTRAL/NYC: 3-5 yrs exp prgrmng/ ratings rsrch. Top performer, accurate & detail driven. Passionate about TV, takes initiative. Nielsen/ N-Power exp, also MultiTrak systems. www.mtvncareers.com (8/20)
JOB OPENING: VP STRAT & BUS DEV /MTV NETWORKS/NYC: Identify, eval, structure & help implement new deals, commercial relationships, joint ventures & acquisitions. MBA & 6 yrs exp, mngt consulting or IB + TV exp. www.mtvncareers.com (8/20)
JOB OPENING: EDITOR /NYC : NYC: seeking editor w/ strong reality/lifestyle background & Windows-based AVID experience, for new HGTV home renovation show. 2+ yrs exp req’d. Res/Cov Ltr: [email protected] (8/20)
JOB OPENING: SR. RESEARCH ANALYST/ESPN/NY: Coordinate and manage projects focused on cross-media advertising effectiveness research; 1-2 years of research experience media/agency exp. a +. REQ ID 319775 http://espncareers.com (8/20)
JOB OPENING: DIR, Syfy PRIMARY RSRCH/NYC: Plan, design, analyze & report consumer rsrch projs. 7+yrs exp internet surveys, focus groups & syndicated rsrch services desired. BA/BS Req. Apply: www.nbcunicareers.com Job# 2137 (8/19)
JOB OPENING: FREELANCE WEB ANALYST/NBCUNIVERSAL/LA: 3-6 mos. assignment. Supports G4tv.com & E!Online. 3+ yrs. Omniture exp. needed. Apply: http://tbe.taleo.net/NA6/ats/careers/requisition.jsp?org=ENETWORKS&cws=1&rid=964 (8/19)
JOB OPENING: MGR, DIGITAL MKTG/TVL: Mng overall dig mktg plans/deliverables, help dev strat/excute tactics. Str knwldg anlyzng/optimizng SEM, mobile, social ntwks. TV mktg exp plus EOE/M/F/D/AAP Apply www.mtvnetworkscareers.com (8/19)
JOB OPENING: DISTRIBUTION COORD/OTF/NY: Play meaningful role in all mktg initiatives to acquire & sell prgrmng across mult platforms in the US & Canada. Content sales & admin exp prfd. Res/cover: [email protected] (8/18)
JOB OPENING: ACCOUNT EXECUTIVE/CNBC/NY: Job#2583BR Responsible for revenue goals which include growing existing business as well as developing new business. To apply, please visit http://www.nbcunicareers.com/search_nbc/ (8/17)
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FALL INTERNSHIP CREDITS ONLY: TV PROD INTERN handle fast-paced position for a min of 10 hrs per wk. Addt’l hours may be banked. Must have basic knwldg of Excel & Word. Prior office exp is a +. Please contact [email protected] (8/23)
FALL INTERNSHIP CREDITS ONLY: PT PROD INTERN/Waterman Ent/S Monica: www.watermanent.com Self-starter�, creative thinker, multi-tasks w/little instruction. Strong writing skills.Orgnzd & able to mng time effectively. Res: [email protected] (8/23)
FALL INTERNSHIP CREDITS ONLY: Fall Internship Credit ONLY: Billboard/Adweek events team/NYC seeking a motivated marketing intern to assist with marketing initiatives and event logistics. Send resumes and cover letters to [email protected] (8/20)
FALL INTERNSHIP CREDITS ONLY: Paolucci Communications Arts in PV, CA is looking for Fall Intern. Internship includes Social Media, PR efforts. Learn how an Agency runs incredible networking opp. Res/Cover Lisa @ [email protected] (8/19)
FALL INTERNSHIPS CREDITS ONLY: PR FALL INTERNSHIP/THE LIPPIN GROUP/NYC Seeking smart, creative self-starter to assist busy entertainment PR agency. Strong writing/research skills required. Resume and cover letter to [email protected] (8/18)
FALL INTERNSHIPS CREDITS ONLY: Media firm/Beijing: 40 hrs wkly. Unique/exciting media internship overseas.Includes RT flight to Beijing. Fluent Chinese reqd. Fluent English reqd. Apply: [email protected] (8/18)
FALL INTERNSHIPS CREDITS ONLY: FALL PROD INTERNS/SATURDAY NIGHT LIVE/NYC: completion of at least two yrs of college level courses related to field of interest is pref’d, good organizational skills a must. Email: [email protected] (8/18)
FALL INTERNSHIPS CREDITS ONLY:. START ASAP: RESEARCH INTERNS/TWO CATS PRODUCTIONS/NYC: Interns wanted to research and develop new TV show ideas. Please send resumes [email protected] (8/18)
FALL INTERNSHIPS CREDITS ONLY: Bergen County non-profit, Shelter Our Sister is seeking an intern (currently enrolled in school) to assist the Director of Development and PR. Hours/Days are flexible. Please send resumes to [email protected] (8/18)
FALL INTERNSHIP CREDITS ONLY: SALES/MARKETING FALL INTERNSHIP/PLUM NTWRK/NYC:Gain practical experience in the communications industry by working with a top-notch sales & marketing team at a multi-platform media company. Resume to [email protected] (8/17)
SITUATION WANTED ADS, POSTED BY THOSE LOOKING TO BE HIRED … There is no charge for placing your Situation Wanted ad … for more information contact Trish Pihonak at [email protected]
SITUATION WANTED: Jeanne Intile Burns, Voice-Over Artist: http://jburns.voices.com , [email protected], Cell: 845-721-9681 Specializes in unique character voices for various animated productions! (8/23)
SITUATION WANTED: LA- Seeking Assistant position in the Entertainment/PR/Marketing field. Hard working, bubbly personality! “Go Getter” attitude.B.A.in media relations 4+yrs exp. contact: [email protected] (8/20)
SITUATION WANTED: MANAGER/DIRECTOR FINANCIAL PLANNING AND ANALYSIS/LA. 10+ yrs exp in corporate entertainment finance. Extensive background in financial budgeting, planning, modeling and executive presentations. [email protected] (8/20)
SITUATION WANTED: A young creative & proactive NY-based woman seeking CREATIVE EXECUTIVE/DEVELOPMENT POSITION (Exp: 2 yrs. agency,2 yrs.Exec.Assistant,1+yrs.Creative & Acquisitions) Please contact [email protected] (8/19)
SITUATION WANTED: PRODUCER, FIELD PROD & CREATIVE WRITER: 9+ yrs exp on TV for MTV, Mun2 & others. Strong Mng, people skills, ethics, talent, artists & celebs intvs Eng/Spanish FCP, Photosh, Mini DV Cam. [email protected] 3102540131 (8/18)
SITUATION WANTED: SCRIPT DOCTOR w 16 yrs Broadcast Exec/ Story Editor can consult/edit/polish your TV or film pitch/bible/screenplay. 8500+ scripts eval’d. Credits include DeGrassi, DaVinci & Dragon Boys. Exp. w convergence [email protected] (8/18)
SITUATION WANTED: PRIME TIME EMMY DOCUMETARY. PRODUCER, DIRECTOR, WRITER in L.A. Credits: National Geo, PBS, Discovery, History CH, TLC and MSNBC. Contact email: [email protected] (8/18)
SITUATION WANTED: I’ve written a 1-hour dramedy entitled, Tree House, which is loosely based on my life story. It’s, ” A Contemporary, Edgy, Multiplatform Show “. I’m looking for studio executive assistance. [email protected] (8/17)
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