Thursday, October 2nd, 2008


Lock Up Viewers with RENO 911!

The RENO 911! Season 5 premiere on Comedy Central was one
of the best performing premieres in the history of the franchise
with Men 18-34, Men 18-49 and Men 25-54.

New episodes with great guest stars available now!

Contact Your MGM Representative Today!

Source:  NHI (Galaxy Explorer), Season 5 premiere (1/16/08, 10:30-11pm, Comedy Central), best since season 2 with Men 18-34, best since season 1 with Men 18-49 and Men 25-54.  Based on Live+SD CVG AA% on Comedy Central.



Good morning. It’s Thursday, October 2, 2008, and this is your first early morning briefing.  
Tonight’s Premieres:
MNT: Magic’s Biggest Secrets Finally Revealed at 9p
Bravo: Tim Gunn’s Guide to Style at 11p

Tonight’s Special: (check listings for all participating networks)
Vice Presidential Debate at 9p: 90-minute Live Presentation at Washington University in St. Louis on ABC, CBS, FOX, NBC, BBC America, CNN, FOX News Channel, MSNBC


Lifetime Television is turning pink with a new reality competition series Blush: The Search for the Next Great Make-Up Artist starting November 11 at 10p. Over six one-hour episodes, contestants will compete for a professional contract from Max Factor, a cash prize of $100,000 and the chance to do the make-up for an In Style photo shoot. Vanessa Marcil will host the series with In Style’s fashion director Hal Rubenstein and professional make-up artist/author Joanna Schlip as judges. Well-known make-up artist to supermodels, Charlie Green will be mentor to the players. Similar to most competition series, the contestants will live together in Los Angeles while battling through various challenges as one by one they are eliminated. IMG Entertainment and connective tissue, the branded entertainment unit of MediaVest, are co-producing for Lifetime.

Bravo takes a bite out of the Big Apple for the fifth season of Top Chef premiering November 12 at 10p. Seventeen new contestants will cut, chop and create culinary delights to impress the judges headed by Tom Colicchio, chef/owner of Craft Restaurants and Gail Simmons of Food & Wine Magazine, along with new judge Toby Young, food critic/author. Padma Lakshmi will once again host and throughout the season celebrities such as Martha Stewart, Foo Fighters, Jean-Georges, Eric Ripert, Rocco DiSpirito, Wylie Dufresne, Jean-Christophe Novelli and Natasha Richardson will make appearances. Magical Elves produces Top Chef: New York.

Showtime will premiere The United States of Tara on January 18 at 10p following the sixth season opener of The L Word at 9p and prior to the second season debut of The Secret Diary of a Call Girl at 11p, cites Variety. The United States of Tara, based on an idea from Steven Spielberg, features Toni Collette as a suburban housewife who has multiple personalities.


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The CW gave a put pilot commitment for The Graysons, a one-hour series about the early days of Dick “DJ” Grayson before he becomes Batman’s sidekick Robin, reports Variety. This project is the next franchise from DC Comics produced for TV by Warner Bros. TV. Also involved is Wonderland Sound and Vision.

Atlas Media Corp. received a fourth season renewal order for Dr. G: Medical Examiner from Discovery Health Channel. Twenty-one new episodes will be produced, taking the total number of series episodes to 70.

Jeff Rake also has an untitled dramedy in association with Mitch Hurwitz picked up by FOX, says THR. For this project, Sony TV and Tantamount will produced the one-hour high-energy action concept surrounding the government’s Defense Advanced Research Projects Agency and a Pentagon inventor who starts using his creations in secret. FOX gave a script commitment with penalty.

HBO is teaming with TV veteran Norman Lear on a drama series project tentatively titled Everybody Hurts set in the 1970s about a family running a pro wrestling company in New York, according to THR. Aaron Blitzstein will write the project while Lear’s Act III Productions produces with Lear and Lara Bergthold as executive producers.


CYNOPSIS DIGITAL – TODAY’S TOP STORY:  Fair use of online content can go too far, apparently. NBC asked YouTube to pull a mashup ad yesterday from the Obama campaign, according to reports, that combines NBC and MSNBC news footage to imagine a future where John McCain wins the election in November. NBC also asked the campaign to quit using the ad, which has been posted on and has been racking up thousands of views on political sites such as DailyKos as an embed. Full edition: CYN DIGITAL.

CYNOPSIS KIDS – TODAY’S TOP STORYJack Black and Angelina Jolie return for DreamWorks Animation’s Kung Fu Panda sequel, which is scheduled for release on June 3, 2011.  The movie will be produced in stereoscopic 3D and is to be released into Imax theatres as well.  Kung Fu Panda 2 will again be written and co-produced by Jonathan Aibel and Glenn Berger.  Melissa Cobb will produce.  The movie will be directed by Jennifer Yuh Nelson, head of story on the first movie, and will be produced by Melissa Cobb.  Full edition: CYN KIDS.

CYNOPSIS INTERNATIONAL – TODAY’S TOP STORY:  Today is the day for Comedy Central Hungary as the new MTV Networks International channel makes its debut in the country for more than 1.5 million households via cable and satellite.  Two of its first local productions will include an original, weekly 30-minute sketch show, Magyarok az urben (Hungarians in Space) and the 14×60-minute improv show, Beugro (Understudy).  The channel will launch simultaneously online ( with a Hungarian language website. Full edition: CYN INTERNATIONAL.


Top Ten Basic Cable Ad Supported Network Rankings among A18-49 for the week of: 9/22-9/28/08
Primetime    (000)        Total Pgm Day      (000)
ESPN             1997         ESPN                        808
USA               1384         USA                         629
TBSC               986         NAN*                       621
FOXN              790         TBSC                        548
CNN                760         TNT                          541
FX                   727         ADSM*                     529
TNT                 665         NICK                        515
AEN                 652         LIF                           409
CMDY              593          FX                           402
LIF                  538         SPK                          388
Source: Turner Research from Nielsen Media Research Data.
All ratings based on Total U.S. Television Universe of 114,500,000 homes
* = Network broadcasts less than 51% of minutes in a 24 hour day. Primetime listing only includes those networks broadcasting more than 51% of the primetime hours (M-Su 8p-11p)

Top Ten Basic Cable Ad Supported Network Rankings among Total Viewers for the week of: 9/22-9/28/08     
Primetime    (000)      Total Pgm Day            (000)
ESPN             3745         NICK                           1848
FOXN             3309         FOXN                          1518
USA               2668         NAN*                          1355
CNN               2192         ESPN                          1347
TBSC             1746         USA                            1212
TNT               1650         TNT                            1110
TOON            1536         TOON                          1076
NAN              1470         ADSM*                        1040
MSNB            1462         CNN                            1034
FX                 1278         TBSC                            909
Source: Turner Research from Nielsen Media Research Data.
All ratings based on Total U.S. Television Universe of 114,500,000 homes
* = Network broadcasts less than 51% of minutes in a 24 hour day. Primetime listing only includes those networks broadcasting more than 51% of the primetime hours (M-Su 8p-11p)

Top 10 Cable Programs among A18-49 (000) for the week of: 9/22-9/28/08
ESPN   Jets/Chargers                                           6615
ESPN   College Football  9/27                              3657
ESPN   College Football  9/25                              3330
CNN    SR/Pres Debate 1 2008                              3115
CNN    Anderson Cooper 360                                3001
FOXN   Presidential Debate                                   2840
BRAV   Project Runway                                         2601
MTV    The Hills                                                    2594
USA    WWE Entertainment 10p                             2524
ESPN   NFL Sportscenter                                       2400
Source: Turner Research from Nielsen Media Research Data.
All ratings based on Total U.S. Television Universe of 114,500,000 homes

Tuesday – A18-49 Analysis: FOX took charge Tuesday night with 4.8/13 A18-49 according to final national ratings from Nielsen Media Research. FOX’s House was at home in first place during 8p with 5.4/15 followed by CBS’ NCIS at 3.5/10. At 9p, FOX remained in the lead with Fringe at 4.2/11 while ABC’s Dancing with the Stars Results was second at 3.7/9 followed closely by CBS’ The Mentalist at 3.6/9. NBC won the 10p hour with Law & Order: SVU at 3.8/11 and CBS found itself in second place as Without a Trace did a 2.7/8.

Live + Same Day Household Ratings: Tuesday, September 30, 2008 time period averages. Source: NTI Galaxy, as dated. Live+SD.

CBS: 9.7/15           NCIS 11.0/17, The Mentalist 9.8/15, Without a Trace 8.4/14

FOX: 7.0/11            House 7.8/12, Fringe 6.1/9

ABC: 5.8/9            Opportunity Knocks 3.8/6, Dancing with the Stars Results 10.2/15, Half Their Size: The People Magazine Weight Loss Challenge 3.4/6

NBC: 5.5/9             The Biggest Loser 4.8/7, Law & Order: SVU 7.0/12

UNIV: 2.0/3            Cuidado con El Angel 2.0/3, Fuego en la Sangre 2.5/4, Aqui y Ahora 1.6/3

CW: 1.8/3              90210 2.2/4, Privileged 1.3/2

MNT: 1.0/2            Street Patrol 0.9/2, Street Patrol 2 [r] 0.9/1, Jail 1.0/2, Jail 2 [r] 1.0/2

TELE: 0.7/1            El Juramento 0.4/1, Dona Barbara 0.8/1, Sin Senos No Hay Paraiso 1.1/2

A18-49: FOX 4.8/13, CBS 3.3/9, NBC 3.3/9, ABC 2.4/7, UNIV 1.7/5, CW 1.3/3, TELE 0.6/2, MNT 0.5/1



Simon Philips advanced to President/Worldwide Consumer Products with Marvel Entertainment, Inc. in addition to continuing in his position as Marvel’s Head/Worldwide Animation. In this new capacity, Simon will lead the company’s international consumer products expansion and will be involved with increasing Marvel’s direct to retail partnerships and nurturing alliances with major retailers, growing Marvel’s video game and wireless licensing divisions and engaged with new themed entertainment park partners. Simon will now be based at Marvel’s New York office. Moreover, Paul Gitter, President/Consumer Products, North America will continue to oversee the Marvel’s U.S. and Canadian consumer products division and will now manage the same areas in Central and South America.

Meredith Corporation upped Darrin McDonald to VP/GM of KVVU/Las Vegas and Patrick McCreery to VP/GM at KPTV-KPDX/Portland, OR. Both Darrin and Patrick previously served as Acting GMs of their respective stations.

Peter Gaffney was upgraded to SVP/Programming Strategy, Scheduling and Acquisitions for History and History International. Peter will be charged with increasing the network’s ratings, impressions and viewer loyalty. He will report to Nancy Dubuc, EVP/GM, History.

ABC News promoted Al Prieto to VP/ABC NewsOne and David Reiter to VP/Newsgathering. Al will lead the daily operations for ABC’s affiliate news service that supports more than 200 stations and clients including ABC Owned Television Stations and affiliates, BBC, Fuji TV, Associated Press Television and Univision. David continues to spearhead ABC’s newsgathering functions in addition to assigning correspondents, produces and crews among other duties. Both report to Kate O’Brian, SVP/News.

BET Networks elevated Keith Brown to SVP in the BET News division. Keith will continue to be located out of BET’s New York office and will report to Stephen G. Hill, who is currently BET’s interim Head/Entertainment as well as EVP/Music Programming and Talent. Furthermore, BET tapped Russell Torres as Director/BET News & Public Affairs. Russell joins from NBC where he was a producer of The Today Show Weekend Edition. Russell will be based in New York and report to Keith Brown.

TNS named Sam Thayer as President/Client Services of TNS US Custom. Sam will manage TNS client services in the U.S. across all areas and sectors.

Kristina Warner joined RealD as VP/Marketing where she will work to carry on the international expansion of the company’s 3D cinema brand. Most recently, Kristina served as VP/Exhibitor Relations for New Line Cinema.


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This day in History:  1955 – Alfred Hitchcock Presents debuted on CBS-TV and continued to scare viewers each week for the next 10 years.

Answer to Yesterday’s Trivia Question, Sponsored by Fuse. Ignite Your Brand.: Pop’s latest it-girl, Katy Perry, dates the lead singer of what band?   Katy Perry dates Travis McCoy, the lead singer of Gym Class Heroes. Kudos to: James Herron-NYU/NY; Jane Oestreicher-Mindshare/NY; Matt Taukus-Zenithmedia/NY; Brandon Clark-Horizon Media/NY; John Kukla-KDFW/KDFI/Dallas; Jen Eby-Zimmerman Advertising/Dallas; Cristina Ramirez-SpotPlus y Mas/Dallas; Briana Theiss-SpotPlus/Dallas; Jesse Nunez-HyperActive Media, Inc./ Whittier, CA; Abbey Ramsey-Tremor Media/PST; Kerri Nelson-Buena Vista Productions/Burbank; Josh Pool-IGN Entertainment/LA

Today’s Trivia Question: Who played characters Charlie the Doorman and Newton the Waiter on the Morey Amsterdam show? (Email
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ReelzChannel Launches New Schedule

ReelzChannel®, the only TV network dedicated to “Everything About Movies™,” launched its fall schedule with a lineup that includes “Our Favorite Movies,” a weekly presentation of popular movies selected and hosted by ReelzChannel’s staff, the addition of “ReelzChannel Spotlight” as a weekly series, and the new “Saturday Morning Scramble,” television’s first weekend programming block providing movie fans with news and entertainment about movies available that weekend in theaters, on DVD, PPV and VOD.

Cynopsis CLASSIFIEDSFor More classifieds, visit the classifieds page here   .

JOB OPENING: ACCT EXEC/MediaPlace/NY & CHI: Out of Home TV, creative “out of box” thinking, media sales/planning exp. Please email res/cl to:
. “AE” in subj (10/9)

JOB OPENING: VP BUS AFFRS/LA: Acq/dist/mktg wrk for prg & dist actvties. Strct/neg/drft/serv-deals/agrmt, mtkg/promo, dom/intl licns, acquis & biz affrs. 7+ yr lwyer @ firm, 4+ yr TV & mem of CA or NY Bar. Res:

JOB OPENING: BUS AFFRS ATTRNEY/LA: Prod deals w/ dev & acq. Advse execs/clients on bus strctres/labr/guild/intell prp. Rview bdgts & licns. 5yrs lwyer @ firm & 3 yrs in TV. Membr of CA or NY Bars. Res:

JOB OPENING: AFFILIATE RELATIONS: Input clearances in Station Clearance System for region stations. Negot make goods for netwrk distribut. Day-to-day contact w/stations . Apply: Req 179259 EOE (10/9)

JOB OPENING: EXPERIENCED PRODUCER AND PRODUCTION COORDINATOR: Wanted for animated pre-school properties based in New York City. Animation production experience required. Email 

JOB OPENING: NYC ENTERTAINMENT CO INVESTMENT FUND ACCOUNTANT: 3yrs exp Fund/investment/endowment a+ Day2day acctg for funds 1/4ly reports-wk/w fund mgrs/banks- Deg nec.
60-70K (10/8)

JOB OPENING: AD SALES MKTG MGR, DIGITAL/Zoom Media NY: Develop advertising & mktg solutions for clients; produce proposals illustrating Zoom’s Digital media offerings; assist in client mtgs. 2-4 yrs. media mktg exp. Send resume & cover ltr:

JOB OPENING: PROMOTIONS PRODUCER/FINAL CUT EDITORS/LX.TV/NY:  Promotions producer / editor needed immediately for LX.TV prods. 3 yrs exp. in producing, writing & editing promos w/ Final Cut pref’d. Resumes to

JOB OPENING: MGR AFFILIATE MKT/ION/NY: develop plans/implement campaigns for IMN properties bachelors required, 5-7 yrs. in Mrkt, 3-5 yrs in cable affiliate sales and mkt./must multitask
. EOE (10/8)

JOB OPENING: EXECUTIVE ASSISTANT-HARMONIX/Boston: 2+yrs admin exp. Strng communic & interprsnl sk; Proficient MS Word/Excel/PPT. Detail-oriented; str organ sk; fast-paced env. EOE/M/F/D/AAP. Apply (10/7)

JOB OPENING: PRODUCTION MANAGER /NATIONAL GEOGRAPHIC CHANNEL/Washington, DC: 2+ yrs exp in long form documentary. EOE. Apply to JOB ID 3601 at (10/7)

JOB OPENING:  RESRCH MGR/PRGM AND MKTG/Lifetime/LA: TV/Data Anlys in Prgming, Mktg Affil Distr. Prep reprts for ratings/comp perform. Est prgm/sched chges. Star Trak/Nielsen sys, and strng math. Res:

JOB OPENING: SR RSRCH ANALYST/Lifetime/LA: Analyze & prdce reprts- daily ratings & compet perfmnce to guide Prgm, Mktg, & Aff Mktg strat. Exp TV Rsrch/data anlyst/Star Trak/Nielsen/math/stats. Res:

JOB OPENING: SR ANALYST, PRIM RSRCHER: Mng quant/qual rsrch studies. 3rd party rsrch, outside comp; Anylze prim + sec data/Intrpt finds & prvide recomm. Rsrch exp in media or ent co/Anlys+wrting skills. Res:

JOB OPENING: MANAGER PRODUCTION /ABC-Burbank: Support Disney XD/SOAPnet, BA/BS, 6-8 year’s series, post supvsr/producer or production mgr. Movie Magic/Excel, Network & Union/Guild knowledge, Req. #178476 (10/7)

JOB OPENING: VP, OXYGEN AD SALES RESEARCH/NBCU/NY: Resp for research-based strategic direction of Oxygen. BA. Min 8 yrs exp in sales research at ntwrk. Apply: (#849618) (10/4)

JOB OPENING: RESEARCH ANALYST/ION/NY: Entry level, Nielsen/MRI, 1 yr broadcast or cable/media buying agency exp, College Degree req’d, Business Degree a +, proficient in media math/MSOffice.
. EOE (10/4)

JOB OPENING: FREELANCE: ON AIR MARKETING MANAGER/SLEUTH & UNIVERSAL HD/NYC: On air promotional planning & scheduling. 2+ Yrs exp in mrkt, adv, or related field. Email resume to:

JOB OPENING: DIR BUSINESS AFFAIRS/SONY PICTURES TV INT’L/LA or Miami: Provide Bus Affairs expertise to dvlpmnt & prod team for US Hisp & Lat Am mkts. Reqs: JD; 5+yrs TV prod Bus Aff exp; Fluent Eng/Span. Apply @ (10/4)

JOB OPENING: PROMO PRODUCER/V-me Media, Inc: Hispanic TV ntwrk; Create promos for TV & web. Must be creative, orgnzd & solid in all aspects of post-prod. & fluent Spanish (read & write). Res w/cover & sal req’s to:

SUMMER/FALL INTERNSHIPS – These positions are for credit only – nobody gets paid here. These ads are always posted for free, and students work for school credit only. For more information on the specs for posting an Internship ad, email Trish at

FALL INTERNSHIP CREDITS ONLY: MEDIA & ENTERTAINMENT PUBLICITY INTERN. Manhattan PR agency is looking for students to assist w/ all aspects of business, from events to rsrch. Good communication skills & enthusiasm are a must.

FALL INTERNSHIP CREDITS ONLY: Ripe Digital- LA looking for Viral Video Interns. Find, log and write video descriptions. Fax resume to

FALL INTERNSHIP CREDITS ONLY: The Chamber Group is a full service PR firm seeking passionate interns! Internship is for credit only, w/compensation for travel/meals (min of 15 hrs/wk). Contact: Damali Elliott 212.366.5801/

FALL INTERNSHIP CREDITS ONLY: MEDIA RESEARCH INTERN: Provides reporting & strategic insights & supports internal functions, incl. prgrmng, mktg, & sales. Provide reporting & analysis. Semester-long, unpaid.

SITUATION WANTED ADS, POSTED BY THOSE LOOKING TO BE HIRED … Interested in posting your Video Resume? Contact
for more information ….

SITUATION WANTED: TRAFFIC MANAGER: With over 12 years exp seeks position in Radio/TV/Entertainment or traffic software in NY Metro Area only.

SITUATION WANTED: EXPERIENCED ENTERTAINMENT ATTORNEY: (Television, film, music, comics and new media) looking for in-house position (NY). E-mail

for rates and specs for Job Openings.

Interested in posting your Video Resume? Contact
for more information ….

Are you looking for a job? Post your Situation Wanted Ad here — Email
for specs.

WHAT’S ON TONIGHT –  Thursday, October 2, 2008

ABC: Ugly Betty, ABC News Vote ’08:Vice-Presidential Debate
AZTECA: Camino a La Fama, Historias Engarzadas, Al Extremo
CBS: Survivor: Gabon – Earth’s Last Eden, CBS News Coverage of the First Vice- Presidential Debate
CW: Smallville, Supernatural
FOX: Hole in the Wall, Vice-Presidential Debate
ION: Boston Legal, Movie: Unbreakable
MNT: WrestleMania , Magic’s Biggest Secrets Finally Revealed
NBC: My Name is Earl, My Name is Earl, Vice-Presidential Debate #1
PBS: This Old House Hour, Vice-Presidential Debate
TELE: El Juramento, Decision 2008: Debate Vice-Presidencial – Live
UNIV: Cuidado con el Angel, Fuego en la Sangre, La Rosa de Guadalupe

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