A CYNOPSIS MESSAGE FROM PROGRAM PARTNERS INC. and SONY PICTURES TELEVISION
DA VINCI’S INQUEST 1.9 AA%/2.0 GAA% Your Partners In Crime for Fall 2006 CYNTHIA TURNER’S
Good morning. It’s Thursday, October 13, 2005, and this is your first early morning briefing. CBS has given full season orders to three freshman series – How I Met Your Mother (Mon 830p from 20th), Ghost Whisperer (Fri at 8p from Sander/Moses Prods w/Touchstone Television and Paramount Network Television) and Criminal Minds (Wed at 9p from Touchstone Television/Paramount Network Television). How I Met Your Mother kicked off on September 19 and to date has averaged a 3.7/9 A18-49. Ghost Whisperer launched on September 23rd and has averaged a 2.9/10 season to date among A18-49. And Criminal Minds debuted behind CSI on 9/22 and then moved to its regular time period. On Wednesdays at 9p, the show has averaged a 3.3/8 in the key adult demo. And a cancellation – despite being picked up and ordered by Fox, the network has announced it will not go forward with a fourth season of The Simple Life. Though the friends aren’t as friendly anymore, Fox says the reason is the it didn’t have a time period in midseason for it. This does not rule out the possibility of the show to move to another network … Bunim-Murray Prods and 20th both suggest the show could go forward with another season Tonight’s Premiere: MTV has ordered a third season of its unscripted documentary series My Super Sweet 16, set to debut in 1st quarter 2006. Last Monday’s season finale of Season #2 delivered 4.1 million total viewers at 10p,and a 2.9 P12-34 rating. For the full second season, the show averaged a 3.0 P12-34, up 8% over year #1. 20th has cleared its syndicated series Geraldo at Large in 55% of the country, ready for its October 31st launch date. The newest stations to sign up include KPIX/San Francisco; WXIN/Indianapolis; KUSI/San Diego; WCNC/Charlotte; WFLX/West Palm; KOB/Albuquerque, KGPE/Fresno, WSJV/South Bend; WUPW/Toledo, and KGBT/Harlingen. In all the markets clearing Geraldo at Large thus far, the new show will replace A Current Affair, and in general will air in the same time period. TV One will debut its new series Sharp Talk with Al Sharpton on Friday October 28 at 830p. The half hour weekly series is set in Levels barbershop in Brooklyn where public officials, journalists, authors, sports figures, celebrities, policy experts and other interesting characters join Rev. Sharpton in tackling a wide range of cultural, political and economic topics. The House, Inc. is producing. December 2 will mark the Tony Perkins’ last day at his regular early morning gig on Good Morning America. The weather man will return to his previous local station, WTTG/Washington. In a memo to staffers, Perkins said his reason for leaving was to be closer to his wife and young son, who live in Washington. No definitive announcement yet from ABC as to who will step up to the plate next. Correction : This first set of numbers in yesterday’s edition were labeled “A18-49”. Not so. Should have been HH numbers. So here they are again, correctly labeled, followed by the A18-49 Top Ten for the week: Top 10 Cable Programs among HH (000) for the week of 10/3-9, 2005: Top 10 Cable Programs among A18-49 (000) for the week of 10/3-9, 2005: * NEW ORDERS / CASTING / DEVELOPMENT / PRODUCTION *Fox has ordered a pilot at a new project from Werner Gold Miller called Happy Hour. Per Variety, the story revolves around two roommates – one burned by love, the other buoyed by love. * EXECUTIVE MOVES *AETN International has named Rick North to the newly-created position of VP/International Ad Sales. Rick is responsible for developing international ad sales strategies for AETN brands and will work alongside local ad sales teams outside the U.S. to create new business opportunities and to extend ad sales programs into new media. Angela Leaney has been named SVP/Brand Communications, Nickelodeon Digital Television. She will continue to oversee the branding, promotional creative and public affairs for both NOGGIN, and The N. Kathleen Polett has been named VP/Midwest Sales, NBC Universal Domestic Television Distribution, based in Chicago. Kathleen will handle programming sales in a number of major markets and with station groups based in the Midwest. The appointment was announced by Sean O’Boyle, SVP/NSM. * RATINGS *Tuesday — A18-49 Analysis: NBC led on Tuesday night with an overall 4.6/12 A18-49 rating, according to final numbers from Nielsen Media Research. CBS was #2 with a 3.9/10, followed by ABC 3.7/9, Fox 3.5/9, WB 2.5/7, UPN 1.1/3. The game on Fox ran until 11:07p and finished up the evening with a 3.5/9. At 8p NCIS was in front with a 4.1/11, with Biggest Loser a close #2. At 9p My Name is Earl continues to do well, posting a time-period winning 5.5/13; The Office followed, slipping to a 9 share. Commander in Chief also continues to do well, earning a 4.7/11 in the demo; Amazing Race on CBS was right behind it with a 10 share. Law & Order SVU led the 10p hour with a 5.6/14. Freshman series Close to Home tied with Boston Legal, each earning a 9 share. FINAL HOUSEHOLD RATINGS: Tuesday, October 11, 2005, for all Networks – program averages. Source: Nielsen Media Research. CBS 8.2/13 NCIS 10.9/17, The Amazing Race 6.9/10, Close to Home 6.9/11 ABC 7.8/12 According to Jim 5.1/8, Rodney 5.3/8, Commander in Chief 10.8/16, Boston Legal 7.5/12 FOX 7.6/12 MLB: ALCS Game #1 7.6/12 (ends at 11:07p) NBC 7.4/11 The Biggest Loser 5.6/9, My Name is Earl 8.0/12, The Office 5.0/7, L&O: SVU 9.9/16 WB 3.7/6 Gilmore Girls 4.0/6, Supernatural 3.4/5 UPN 1.6/2 America’s Next Top Model [r] 2.0/3, Sex, Love & Secrets 1.2/2 A18-49 NBC 4.6/12, CBS 3.9/10, ABC 3.7/9, Fox 3.5/9, WB 2.5/7, UPN 1.1/3 The History Channel presents This Day in History: A CYNOPSIS MESSAGE FROM COURT TV TALK. Tonight on HOLLYWOOD HEAT , Charlize Theron talks about North Country; Tony Scott and Keira Knightley talk about Domino; and the guys from www.thesmokinggun.com talk about Boy George and Reese Witherspoon. Thursdays at 11PM E/P on Court TV. AND MORE TALK. Advertisers are talking about the great variety of marketing opportunities at Court TV! Visit www.courttvmediakit.com . Today’s Trivia Question: In what film was John Lithgow called in to replace another actor, and completed his part in three days during a break from filming for Footloose? (click here with your answer and be sure to include your name, company, city and time zone. Unofficial rules: Only the second four correct answers from each time zone will be mentioned; and once you’ve been mentioned in any of the Cynopsis editions, you can’t be mentioned again that calendar week.) Later — Cyn If you’d rather listen than read, you can sign up for the Cynopsis: In Your Ear podcast available for download each morning by 630a at www.cynopsis.com or via iTunes 4.9 listed in the podcast directory under “News.” Subscribe, unsubscribe, or change a subscription for any Cynopsis edition: www.cynopsis.com Cyn opsis CLASSIFIEDS — JOB OPENING: MGR, MKT RES: HBO/NYC: Dev/execute quant/qual consumer res projects for HBO’s advanced dig.prod’s: VOD/SVOD, HSD, VoIP, DVRs, HDTV. Rec/presents to Affil Sales/Mktg teams.Apply www.timewarner.com job # 47560BR. (10/20) JOB OPENING: MGR, BRAND RES: HBO/NYC : Dev/mng quant/qual res projects for HBO brand; focus on brand strategy, HBO’s Home Video business, & assessing strategic partnerships/sponsorships. Apply www.timewarner.com job # 42662BR (10/20) JOB OPENING:SITE DIRECTOR/WE/Long Island, NY.7+ yrs exp in TV/interactive. Dev & mng content & marketing for network website. Apply to JOB OPENING: MGR. SCHED. & ACQUISITIONS/ Wash. DC: Nat Geo Channel. Dvlps primetime program sched., recommend programs for purchase, 4-7yrs.exp.TV ability to program/purchase shows. Apply@ www.foxcareers.com . (job# fng1180) EOE (10/19) JOB OPENING: ACCOUNT EXEC/Nielsen, New York. Sell Nielsen products to Local Stations/Agencies. Focus on East Coast markets. 5+years research/sales industry experience a must. www.NielsenMedia.com (200502854-JL) (10/19) JOB OPENING: DIRECTOR, MUSIC RESEARCH, MTV/NYC. 6+yrs music ind. Exp, Pref in music media, Strng knwlg qual/quan research Xcross platforms esp TV/online, Knwlg Nielsen/media metrics A+ EOE/M/F/D/AAP. Apply www.mtvncareers.com (10/19) JOB OPENING: MANAGER, ACQUISITIONS, VH1/CMT/Logo/NYC. 5+yrs ent. industry, Basic knwlg acq&contracts, Knwlg research/ratings/emrging tech, Strng Xcel/PPt, Strng Knwlg Pop Cult/Gay/Country EOE/M/F/D/AAP. Apply www.mtvncareers.com (10/19) JOB OPENING: SUPERVISING PRODUCER,DEV & PROD (2 spots), VH1/NYC. 5+yrs Prod in News/Reality/Related media, Stg Exp in Building Story&Writing, Strg Prod/Negotiating/Mgmt, Able to travel EOE/M/F/D/AAP. Apply www.mtvncareers.com (10/19) JOB OPENING: VICE PRESIDENT, COMMUNICATIONS & PUBLIC AFFAIRS, Logo/NYC. 10yrs PR/Comm Exp Strg int/ext Strategy exp, Strg media relationships, Manage high vol&crisis, Xcllnt writer&leader EOE/M/F/D/AAP. Apply www.mtvncareers.com (10/19) JOB OPENING: DIR, AFFIL MKTG/TNA Wrestling/Nashville: Mktg for TV prog & PPV events. Creative, versatile, self-starter, ok w/travel. Exc comm & pres skills. 3-5 yrs in Aff Mktg req. Res & cvr ltr: JOB OPENING: MEDIA BUYER/ Boston Ad Agency (Waltham area): 3-5 yrs. ‘ exp. negotiating mid-to- large – size markets (TV/radio). Email resume: JOB OPENING: MTV Networks ACCT EXEC in AFSM: Collaborate w/ the Nat’l Acct Group & Sales Exec team members to dvlp new ideas & strategic objectives resulting in maximizing revenue & distribution goals. Apply: www.mtvncareers.com (10/19) JOB OPENING: EXEC ASST, DEVELOPMENT/CITY LIGHTS TELEVISION NYC: Entry-level w/ potential for growth, supporting President. Must be org, det-oriented & personable w/passion for devt /reality tv.Res: JOB OPENING: PUBLICIST , Nickelodeon/NY: Support publicity efforts corp comm.dept.Dev press releases, story placement; mng events. 3-4 yrs Publ. exp; strong relationships w/ nat’l press/TV trades. Apply: www.mtvncareers.com EOE (10/19) JOB OPENING: WRITER/PRODUCER WE: Women’s Entertainment. Strong promo writing & natl. TV exp. in 2 or more of the following: episodics, movie promos, presentation reels. Preditors a plus. Resumes: JOB OPENING: SR. WRITER/PRODUCER WE: Women’s Entertainment. Must know female TV audience & have conversational, witty promo writing style, extensive exp. in reality-genre launch campaigns. Resumes: JOB OPENING: MGR, AFFIL MKTG/Long Island, NY 5+yrs exp. Strat sales/mktg prof. Cable industry exp a must.Apply to JOB OPENING: COPYWRITER /LIFETIME TV,NY: Creative, strategic thinker to assist in the planning, development and execution of copy in support of promotional and mktg. efforts. Apply at http://www.lifetimetv.com/about/jobs.html (10/18) JOB OPENING: MGR, NATIONAL AD SALES MKTG/LIFETIME TV,NY. CREATIVE MGR w/ excellent writing skills; 2+ yrs at a cable network in an ad sales mktg or national promotions dept. Apply at http://www.lifetimetv.com/about/jobs.html (10/18) JOB OPENING: MGR, PRIMARY RES./LIFETIME TV NY Oversee prim. res./media studies; work w/ suppliers on all phases of studies; BA/BS plus 2-4 yrs exp designing & executing studies Apply at http://www.lifetimetv.com/about/jobs.html (10/18) JOB OPENING: ACCT EXEC/Zenith Media/Irvine CA: Maintain all aspects of Acct Mgmt incl signif. client contact.1yr media exp. Exc analytical & comm skills. Attn to detail. Strong Excel & PP. Res/sal req’s to: JOB OPENING: SR. PUBLICIST/National Geographic Channel-Wash. DC: Run publicity campaigns, press outreach across all mediums, 4-7 yrs. exp sr .media contacts. Must apply on-line @ www.foxcareers.com for position #FNG1299 (10/18) JOB OPENING: ASSOC. RES. ANALYST/CNN/NY: Multi-tasker, strong analytical/problem solving skills & MS Office proficient; media exp a+, info www.turnerjobs.com #46313; Res: JOB OPENING: VOD COORD. iN DEMAND/NY: Maintain VOD databases, distribute VOD info, prepare reports, communicate VOD info to affiliates. Bchlrs degree with 1 year work/intern exp. JOB OPENING: TALENT MNGMNT JR EXEC/ NYC based TALENT BRAND MNGMNT FIRM: Creative, Org, detail oriented, energetic w/ exp & passion for Fashion, Advertising, New Media, Mrktng, & Publicity. Res & cvr letter to 212-226-9791 or JOB OPENING: VP/GM /Nexstar Br’casting Grp/Evansville IN: Oversee WTVW, FOX Affil. Track record of success in revenue, community & audience dev building motivated team & bottom line growth is req’d. Credentials to: JOB OPENING: RESEARCH CONSULT / G4 Media/LA: Thorough knwldg of Nielsen ratings data & other resrch tools. Strong PC knwldg (esp Mrktbreaks or StarTrak, MS Office) req’d. BA & prev TV resrch exp req’d. Temp position. JOB OPENING: MGR WORLD WIDE PROGRAMMING STRATEGY/Burbank; 2+ yrs exp in int’l tv; television/children’s programming & research exp pref’d; exp in global bus and foreign language skills. Resumes To: JOB OPENING: ADMIN ASST, PROGRAMMING/OLN-Stamford, CT. Entry-level, supporting busy VPs. Proficiency w/MS Office, detail-oriented/deadline driven, interest in programming. See: www.olntv.com. Resume/salary: JOB OPENING: TV NETWORK PLANNER/Galavision/Chicago– Media Planner w/1+ years exp. Strong analytical & comm. skills. Spanish speaking pref/not req. Resume: FALL SEMESTER INTERNSHIP POSITIONS are all non-paying positions (unless otherwise noted), available for school credit only. Nobody here gets paid – not even Cynopsis for the listing. To learn more about posting your Internship position here, email Cynopsis . Internship Credits Only: OLN/Stamford, CT: Juniors/Seniors. Positions inProduction Dept.Winter into Spring. See full listing at www.olntv.com . Send Resumes to: Fall Internship Credits Only: DEPARTURE FILMS/NYC: Seeking intern for NY based TV Production Company to assist in all areas including research, production, and basic office duties.Email resume to Fall Internship Credits Only: CHANNEL ONE NEWS/NYC: Assist mktg dept of teen TV news ntwk w/sales & cons mktg projects, promos, sponsor programs. 3-5 dys/wk. Creative/enthusiastic/organized, Excel/PPoint. Cover ltr/resume: Fall Internship Credits Only: NAT GEO CHANNEL/DC: Seeks Credit-Only Intern to support Communications dept in various duties. Knowledge of PR/Communications a + but not necessary. Email resume to: Fall Internship Credits Only: Creative Entertainment Services / Burbank has internship opportunities in: Product Placement, Promotions, Ent. Event Mrktng & TV Media Advertising. Must be avail 15-20 hrs/wk. Apply to: Fall Internship Credits Only: LBM/WISDOMMEDIA/NY: Seeks Credit-Only Intern for Admin. Mkting, Sales General Service dept to assist in various duties. Duties include filing, greeting, answering phones, mrkt research. Send to: Fall Internship Credits Only: Warner Bros TV Prods/LA: Assist RESEARCH DEPT with ratings analysis and focus groups. Must be proficient in excel and have strong interest in TV. Email: SITUATION WANTED ADS, POSTED BY THOSE LOOKING TO BE HIRED — SITUATION WANTED: MKTG/PUBLICITY : Enthusiastic, personable graduate w/ BA deg seeks position. Strong interest in all aspects of mktg/publicity w/in TV/film.1 yr solid mktg exp at Disney. Looking in CA& NYC. Email: SITUATION WANTED: Eager College Graduate. Interested in all aspects of the AD AGENCY. Looking in northern NJ, NY city, and Philly. Contact SITUATION WANTED: EXP. w/strng TV News bkgnd.seeks position. TALENT EXEC/PROD/DIR OF PR Exp./news & ent.include: Prod exp. ABC, ET,Access Hollywood and PR Exp. Discovery, BET and PR Projects. E-mail Are you looking for a job? Post your Situation Wanted Ad here — Email WHAT’S ON TONIGHT: Thursday, October 13, 2005 ABC Alias, Night Stalker, Primetime |
Related Stories
Cynopsis 02/06/25: Fox News signs Lara Trump

Thursday February 6, 2025 IN THE NEWS As requested, CBS News handed over the unedited video and transcript of its “60 Minutes” interview with Kamala Harris to the FCC – and the FCC made it public. The interview is the source of a lawsuit by then-presidential candidate Donald Trump, and its attendant FCC inquiry. […]
02/05/25: Cynopsis Jobs

Interested in moderating a roundtable this fall? We need leaders comfortable with subject matter including media planning, buying, leveraging ai, cross-platform measurement and more. SUBMIT MY INTEREST Wednesday February 5, 2025 FEATURED JOB VICE PRESIDENT, POLITICAL SALES >> NEXSTAR MEDIA GROUP, INC./WASHINGTON, DC: Lead the company’s political advertising revenue across its […]
Cynopsis 02/05/25: “The Flip Off” a hit for HGTV

Wednesday February 5, 2025 IN THE NEWS AMC Networks kicked off its Upfront on Tuesday with a technology breakfast, where the company unveiled AMCN Outcomes, a feature built into its Audience+ data and insights platform. The tool allows advertising partners to view the performance of their campaigns, across all platforms, in real-time based on […]
Cynopsis 02/04/25: Trump sits for Super Bowl interview

Interested in moderating a roundtable this fall? We need leaders comfortable with subject matter including media planning, buying, leveraging ai, cross-platform measurement and more. SUBMIT MY INTEREST Tuesday February 4, 2025 IN THE NEWS After a four-month standoff, Paramount Global signed a multi-year contract with Nielsen. The deal includes measurement for […]
02/03/25: Cynopsis Media Tech Update

Monday February 3, 2025 Sweet 16: Apple reported record-breaking sales for 4Q24, the first full quarter its new iPhone 16 models were available. While iPhone sales were $69.1 billion, a tad down from $69.7 billion recorded the same period in 2023, CEO Tim Cook noted, “We’ve never seen a higher level of upgraders before. The […]
CynCity
Cynsiders
Super Bowl Strategy
Audience are changing – and advertisers along with them. Martin Blich, Executive Director, Sports and...Ahead of the Game
How have Super Bowl advertising strategies evolved over the years, and what makes a winning campaign...Marketing: The Next Frontier
Jonathan Gudai, Co-Founder and CEO of AdOmni, sees a world where social media, video, and...