Cynopsis: Kids!
03/20/08
Good morning. It’s Thursday, March 20, 2008, and this is your first early morning briefing.
Britt Allcroft has re-acquired the underlying rights to Mumfie, the “little elephant with great big heart”. Allcroft is best known as the creator of Thomas the Tank Engine and Friends TV series, which is based on The Railway series books by Rev. W. Awdy as well as Shining Time Station. Allcroft’s own Britt Allcroft Productions re-purchased the rights from Bridgefilms Ltd., part of the Hit Entertainment Group, which has owned the property since 1999 (the series aired in the US on Fox). The terms of the deal were announced. Allcroft wrote and produced the series Britt Allcroft’s Magic Adventures of Mumfie for TV in the 1990s.
NEW PRODUCTION & DEVELOPMENT
Horrible Histories to return to TV, but this time it will be live-action and for the BBC’s CBBC, per Broadcast Now, versus the previous Mike Young Productions animated version that aired on ITV’s CITV. From Lion TV, the new live-action Horrible Histories (13×30) is to be a sketch comedy series and will be produced by Richard Bradley and Caroline Norris. Other recent new CBBC fact-based series commissions include Red Alert (13×30/2008) and Explorers (13×30/2009).
TV-Loonland begins production on two seasonal specials based on its preschool series Little Princess. TV-Loonland has teamed up with The Illuminated Film Company, producers of Little Princess, and UK broadcaster, Five, to premiere 2×22 minute specials themed around Halloween and Christmas 2008.
MORE KIDS STUFF
All3Media International concludes two format development deals for the teen drama Skins. The series has been optioned to Cuarzo TV (Spain) and to MediaPro Distribution (Romania). These follow a recently completed pact for a pay TV window for the series to Teuve (Spain). Skins, now in its second season, current airs on E4 and Channel Four in the UK.
Exilene Films names The Box Distribution as the international distributor for the teen-targeted series Five (52×26, and an additional season currently in development). Five currently airs during the teen slot KD2A on France 2. The series revolves around five teens at boarding school that put together a band.
Turner Broadcasting picks up a second season of the live-action K6-12-targeted series My Spy Family for its Boomerang channel in the UK. A co-production between Turner and Kindle Entertainment, the new season of My Spy Family is comprised of 20×22 and is set to begin production in July 2008. Decode Enterprises will retain the distribution rights. The remaining 13 episodes from the first season are slated to premiere on Boomerang from March 25 at 5p.
BBC Magazines will launch two of its kid-aimed titles, Learning is Fun and Charlie and Lola, in Singapore this April. The cover price for the magazines will be $4.90 and the print run between 5,000-10,000 copies.
MARKETING/LICENSING
Miffy and Friends is going hopping in some news shoes and sporting engraved products under new deals inked by Big Tent Entertainment, which represents the property in North America, and Skechers and Etchstar. Under the agreement, Skechers will distribute Miffy Cali Bits shoe charms in department stores, footwear specialty stores and Skechers stores in 2008, while Etchstar makes Miffy images available worldwide for the laser engraving of electronics. Additionally, Big Tent has signed a deal with Adorable Kids (apparel, robes, loungewear etc), expanding the Miffy brand into Canada. Miffy is also set to step out in her debut at Hot Topic stores with a tween/teen-targeted line. Other recent Miffy license deals include those with Loungefly, Mighty Fine, Inc. and Innovative Designs.
Lionsgate partners National CineMedia’s Fathom to host the Bratz dolls in their upcoming animated musical DVD (fall 2008), Bratz: Girlz Really Rock, in a one-day in-theater event on April 19 at 10a. Presented by Fathom in partnership with Lionsgate and MGA Entertainment, the sneak peak will take place at about 400 movie theaters nationwide. Additionally, a never before seen Bratz TV episode will be screened at the event. Tickets are available at theaters and online at www.fathomevents.com , the site also offers a list of theaters where the preview will play. Bratz: Girlz Really Rock includes new songs and a new character.
4Kids Entertainment teams with Subway for a Yu-Gi-Oh! GX promotion at Subway restaurants, March 24 May 11. Yu-Gi Oh! GX branded premiums will be available with purchase of any Subway Fresh Fit Kids Meal at restaurants in the US, Canada, Australia and New Zealand. The promotion then extends to the UK and Ireland, where it will run April 7-May 18. The promotion will be supported at www.subwaykids.com . Further information about Yu-Gi-Oh! can be found at www.yugioh-card.com .
STONE SOUP
Kabillion, the kid-aimed multiplatform service, launches a kid only (k7-17) American Idol contest, American Idol Ticket Giveaway. To take part in the sweepstakes kids need to be registered Kabillion users and must also create their own avatar at www.kabillion.com/idol . The community then vote on the favorite avatars, now through April 29. Each vote kids cast serves as an entry into the contest, as does each vote received. The winner gets to go to the American Idol finale in LA this May. Beginning this week,
EXECUTIVE MOVES
New Line Cinema names Toby Emmerich as its new President & COO. Emmerich will lead New Line’s reorganization to become a stand-alone production entity as part of Warner Bros. Entertainment. As previously announced, New Line will continue to maintain its own development, creative and production teams. New Line’s marketing, publicity, distribution, business and legal affairs and physical production will report to Emmerich, while also closely coordinate with their Warner Bros. counterparts. Emmerich, who joined New Line Cinema in 1992, most recently served as President/Production.
Disney appoints Peter Fitton to the new role of VP/International Sales, Disney Media Advertising Sales and Marketing Group. The group oversees all ad sales, marketing and promotions business for Disney’s kid and family TV platforms, online, publishing and kid and mom-focused radio. Charged with maximizing global ad sales for Disney Channels Worldwide, Fitton will oversee ad sales strategies in all markets outside the US, while also being responsible for establishing cross-market partnerships. He will report to EVP, Tricia Wilber. Most recently, Fitton was Director, New Business Development, MTV Networks Digital. Previously he was VP/Commercial Director, Turner Broadcasting France.
RATINGS
Weekly Top Ten Basic Cable Ad Supported networks, Total Day and Primetime Rankings among K2-11 (000) 3/10-3/16/08 :
Total Day (000) Primetime (000)
NICK°: 1268 DSNY*: 1244
DSNY*: 770 CARTOON: 608
CARTOON: 506 NAN**: 488
NAN**: 285 NOGGIN: 239
NOGGIN: 202 TOON DIS: 161
ADSM**: 158 NICKTOONS: 92
TOON DIS.: 124 DISCOVERY: 84
NICKTOONS: 44 MTV: 79
DISCOVERY: 44 BET: 77
BET: 38 TLC: 61
Source: Disney Research from Nielsen Media Research Data Live + SD Data
*Disney Channel is not an ad supported cable network, unlike the others in this listing.
**Denotes a network that broadcasts less than 51% of minutes in a 24hr day.
°Nickelodeon Total Day 6a-11p
Weekly Top Ten Basic Cable Ad Supported networks, Total Day and Primetime Rankings among K6-11 (000) 3/10-3/16/08 :
Total Day (000) Primetime (000)
NICK°: 683 DSNY*: 957
DSNY*: 493 NAN**: 394
CARTOON: 284 CARTOON: 382
NAN**: 223 TOON DIS: 86
ADSM**: 111 DISCOVERY: 63
TOON DIS.: 67 BET: 57
NOGGIN: 42 MTV: 54
DISCOVERY: 32 NICKTOONS: 50
NICKTOONS: 26 NOGGIN: 40
MTV: 23 ESPN: 36
ANIMAL PLANET: 23
Source: Disney Research from Nielsen Media Research Data Live + SD Data
*Disney Channel is not an ad supported cable network, unlike the others in this listing.
**Denotes a network that broadcasts less than 51% of minutes in a 24hr day.
°Nickelodeon Total Day 6a-11p
Weekly Top Ten Basic Cable Ad Supported Networks, Total Day and Primetime Rankings among Tweens 9-14 (000) 3/10-3/16/08 :
Total Day (000) Primetime (000)
NICK°: 513 DSNY*: 824
DSNY*: 414 NAN**: 455
NAN**: 314 CARTOON: 346
CARTOON: 208 MTV: 141
ADSM**: 168 BET: 101
MTV: 67 DISCOVERY: 87
DISCOVERY: 54 COMEDY: 80
BET: 46 TOON DIS.: 50
TOON DIS: 42 ESPN: 45
COMEDY: 41 MTV2: 39
Source: Disney Research from Nielsen Media Research Data Live + SD Data
*Disney Channel is not an ad supported cable network, unlike the others in this listing.
**Denotes a network that broadcasts less than 51% of minutes in a 24hr day.
°Nickelodeon Total Day 6a-11p
Live + Same Day Ratings Kids Cable Network Averages (000) for Tuesday, March 18, 2008, 6am-11pm, ranked by K2-11:
NICKELODEON: K2-11 1058; K6-11 544; TWEENS 9-14 421
DISNEY CHANNEL: K2-11 738; K6-11 470; TWEENS 9-14 334
CARTOON NETWORK: K2-11 525; K6-11 318; TWEENS 9-14 244
TOON DISNEY: K2-11 144; K6-11 67; TWEENS 9-14 43
Source: MTVN Research from Nielsen Media Research Data
Answer to Yesterday’s Trivia Question: On what animated TV series could you find motley crew Cliff, Shreik and Lube? CATDOG (Nickelodeon 1998-2001) Kudos to: Kevin Gamble-Classic Media, Inc./NY; Richard Oren–Target Entertainment Ltd./NY; Geoff Todebush/NY; Maggie Magro-4Kids Entertainment, Inc./NY; Richard Quan-Imaginary Time/San Francisco
Today’s Trivia Question: On the educational children’s TV series Beakman’s World, two penguin puppets were seen throughout the episodes watching the show from their TV in the South Pole. What were their names? ( Click here with your answer and be sure to include your name, company, city and time zone. Unofficial rules: Only the second four correct answers from each time zone will be mentioned; and once you’ve been mentioned in any of the Cynopsis editions, you can’t be mentioned again that calendar week.)
Later — Gwen
Gwen Billings for Cynopsis: Kids!
03.20.08
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JOB OPENING: VP RIGHTS & CLEARANCES/ STANDARDS & PRACTICES LEGAL & BUS/A&E TV, NY: Mng tracking Rgts info to bus units. Dvlp S&P program, R&C initiatives – 7+ yrs R&C; mgmt, skills. Resume w/salary: www.aetn.com/careers.html (3/27)
JOB OPENING: TECH, STUDIO OPS/POST PROD/Rainbow Media/Bethpage NY: Min. 2 yrs Dub & QC exp. incl. editing, duplication, encoding. 12am to 8am shift. See full posting and apply to www.cablevision.jobs red id 5468BR (3/27)
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JOB OPENING: LICENSING MGR/Veggie Tales/Nashville TN: 3+ years exp, secure/manage licensees for Big Idea’s VeggieTales. Some travel req’d. Rpt to SVP of Marketing. Respond w/ resume: [email protected] (3/27)
JOB OPENING: PRODUCER /DISNEYCHANNEL: Degree, 6 yrs Dev/Deploy Net Content; Leader, meet deliverables, HTML/budget accountable. Visit: www.disneycareers.com (Req ID 91315) (3/27)
JOB OPENING: SALES ASSTS/Discovery/NY: Support Acct Execs with acct. maintenance. Strong cust. service skills. Exc communicator. Multitasker/Team Player. Attn to detail. Great PC skills. Apply: www.discovery.com/careers , Req#7512 (3/27)
JOB OPENING: SENIOR PM/NYC: “A” List Cable TV Network seeking Sr. PM for Ad Sales group. Exp. w/Ad Sales & vendor management required. PMP cert. a plus, not required. Apply: [email protected] (3/27)
JOB OPENING: VP NONFICTION DEVELOPMENT/NY: Prod co seeks creative, ambitious, dev exec to create & develop hit non-fiction TV series. 7+ yrs exp in non-fiction. Strong writing skills & prod experience. Resume: [email protected] (3/26)
JOB OPENING: RESEARCH ANALYST/National CineMedia/NY: Media research & sales support. MRI, Scarborough. Fast, deadline-driven. Strong analytic, computer skills. Bach deg, 1-2 yrs exp. Include salary req. [email protected] (3/26)
JOB OPENING: VP SALES/SE Multimedia Co: Merging traditional and internet media sales. Vision, coaching skills, passion and ability to handle complexity paramount. $150-$200k 1st year, no caps. Reply to [email protected] (3/26)
JOB OPENING: NATL SLS ASST/UNIVISION COMM/NY: Provide support for AE’s, act as liaison w/ stations/clients. Highly orgnz’d, det oriented & proactive w/ exc comm. skills. All MS & Donovan skills req’d. Res: [email protected] (3/26)
JOB OPENING: ASSOC AE DIGITAL/History/A&E Chicago: Sell digital advertising solutions to clients/agencies. Dvlp new business. Client service & acct mgmt. 1 yr digital plng exp. Sales exp pref’d. Apply: www.aetn.com/careers.html (3/25)
JOB OPENING: DIR OF PROD/Sirens Media/DC: 5+ years Prod. Management experience. Excellent personnel management, budgeting, scheduling skills. Key role at growing company. Send info/references to [email protected] (3/25)
JOB OPENING: REGN’L/NAT’L SALES MGR/KSBI-TVDT/OKC: Proven success record & 5+ yrs exp working regn’l /nat’l accts. Knwlg of Nielsen ratings & effective/creative pckgng strategies a must. Some travel required. Res: [email protected] (3/25)
JOB OPENING: MARKETING MGR/MSNBC/NY: Must have BA & 5 yrs agency exp or 3 yrs in TV marketing;develop & execute sales initiated sponsorships & promo programs for MSNBC on-air, online& mobile. Apply: www.nbcunicareers.com #809277 (3/22)
JOB OPENING: INTERACTIVE AD SALES MKTG MGR/HGTV/NY: Concept convergent sponsorships for sales organizations. Implement online sponsorships. 4 yrs in field, deadline-oriented environment. Apply: www.scrippsnetworks.com (3/22)
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JOB OPENING: SALES/ Univision/TeleFutura National Spot Sales: Seeking dynamic Account Executive for NY HQ. Prior media sales experience required, broadcast experience preferred. Res to: [email protected] EOE (3/22)
JOB OPENING: FREELANCE COORD/USA Strategic Marketing/NY: Support creation of client programs inc. sponsorships, finances, etc. 2+ yrs integrated mktg exp in TV or ad agency preferred.Resumes to [email protected] (3/22)
JOB OPENING: ACCT MGR-DIRECT RESPONSE/ New York, NY: BET: Cable salesperson w/strong presentation skills. Comfortable w/multi-platform & integrated opps. Sales/agency exp. req’d. Email: [email protected] (3/22)
JOB OPENING: PROD MGR, PREMIUM BUSINESSES/MTV NETWORKS/NEOPETS/LA: Exp. w/subscription businesses, prod. mgmt, feature enhancements, etc. required. See full JD at www.mtvncareers.com or email [email protected] (3/21)
JOB OPENING: MGR. BRAND MKTG/MTV NETWORKS/NEOPETS/LA: Digital & viral campaigning exp. necessary. Grassroots/Guerilla a plus! Analytics exp. preferred. See full JD at www.mtvncareers.com or email [email protected] (3/21)
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JOB OPENING: RESEARCH METHODOLOGIST/Rentrak/Portland OR: Design & plan projects for a census level TV measurement product. Must have Nielsen TV Ratings and/or Nielsen Media Research Software exp. Send resume to [email protected] (3/21)
JOB OPENING: ART DIRECTOR/Sesame Workshop/NY: Oversee Digital Media visual production. 5+ yrs exp. reqd,w/ significant work in kids’ media and web. [email protected] (3/21)
SPACE AVAILABLE: TURN KEY PRODUCTION & POST PRODUCTION Space available immediately. Three Final Cut Edit Rooms, Digitizing Stations, 8-10 desks in Prod. Pit, Apple Computers, Phones, T1 line. TOTALLY TURN KEY. Call Travis: 212/242-1400 (3/21)
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SITUATION WANTED: SR. H.R. PRO/NYC: 19 yrs exp seeking short/long-term/perm oppty in media field. Bkgrd incl: Employee Relations, O.D., Recruitment, Training. Call Ray Palen at (631)732-2926 or via email at: [email protected] (3/27)
SITUATION WANTED: PRODUCER: 7 years exp. writing, producing & directing. Specialize in documentary, editorial, biography, reality, & short form narrative. Also new media projects, viral web media, VOD, mobile. [email protected] (3/27)
SITUATION WANTED: CASTING DIRECTOR: Diversity casting in low-cost assignments for TV, film, comedy festivals and the net. Special interest in scripted comedy, sketch and indie films. [email protected] (3/21)
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