Thursday, March 18th, 2010

Cynopsis: Kids!



Good morning. It’s Thursday, March 18, 2010, and this is your first early morning Kids briefing.

Peter Workman, founder/Workman Publishing, said yesterday he is “kicking myself upstairs,” but not “all the way to the attic,” as he announced that publishing veteran Robert Miller will join the company as Group Publisher as of May 3, 2010.  Miller, who most recently helmed HarperStudio and prior to that founded and as President of Hyperion, will oversee Workman and its imprints Algonquin and Artisan.  Workman, who will continue to serve as President and CEO of the company working closely with Miller, explained “I’ve reached a time in my life when I need to look to the future of the company and to make changes. … Bob will be a vital part of the transition, and all that lies ahead.”  In the kid arena Workman is best known as the publisher of Brain Quest, Sandra Boynton’s books, Gallop!, Peter Lippman’s Mini House book series, the Baby Eyelike books, among many other books, products and Page-A-Day Calendars, as well as for expecting parents the What to Expect When You’re Expecting series.

Cary Granat and Ed Jones open the doors of their new family-centric Bedrock Studios, which will develop/produce animated and live-action projects for movies, TV, publishing and digital media, with budgets of $35 million or less, per The Wrap.  Their first project is Turkeys, an animated feature film that will be directed by Ash Brannon (Toy Story 2, Surf’s Up) and features a voiceover cast including Owen Wilson and Woody Harrelson.  The Thanksgiving themed Turkeys is currently in pre-production.  Granat is a co-founder and former CEO, Walden Media and Jones is an animator who runs Reel FX Creative Studios, he is a former executive at Industrial Light and Magic (ILM).  Bedrock plans to draw on the various resources from the prolific Reel FX.  Other projects on Bedrock’s development slate also includes movies based on popular kids books The Rats of NIMH by Robert C. O’Brien, A Wrinkle in Time by Madeleine L’Engle and Dinosaur Bob by William Joyce.


Nickelodeon UK picks up the new tween-targeted live-action comedy Summer in Transylvania (20×30) from The Foundation, a division of RDF Media Group.  Currently in production, Summer in Transylvania revolves around Summer Farley (Sophie Stuckey  My Life in Ruins, Midsomer Murders) as she struggles to make the best of her home, school and social life when her family relocates to Transylvania for her dad’s job.  Life in their new home is complicated when the local community, which of course, is comprised of zombies, werewolves, vampires and mummies, looks upon Summer’s “normal” family as weird.  At least Summer has two new friends to help her along, Heidi (Amy Wren  Life Bites), a zombie girl, and Bobby (Kane Ricca), a wereboy.  Created by Andy Watts (My Parents Are Aliens), Nickelodeon UK plans to premiere this series in fall 2010.

Capstone Publishers, a publisher of original characters and graphic novels for schools in the US, teams with actress/writer Marisa Coughlan and veteran entertainment lawyer/producer Eric Feig to develop their kid-targeted fiction books for kids in grades K-9 from Captstone’s Stone Arch Books imprint for movies, TV, new media and merchandising.  Feig and Coughlan are working with literary rep Alan Gasmer and licensing agent Ken Abrams, on their projects.  Currently President/Character Vision, Abrams was previously Director/Licensing, Paramount Pictures and VP/Consumer Products and Marketing, Marvel Entertainment.


In Toronto this week, C.O.R.E. Digital Pictures abruptly shuttered its doors and Cookie Jar Entertainment reduces its production staff by 35, primarily in the animation group, both blaming the economic downturn that has made it more expensive for US companies to commission work in Canada, per THR.  C.O.R.E. Digital, a digital effects and noted animation studio, is known for its CGI animated productions including The Wild, Ant Bully and Valiant as well as work on The Tudors, X-Men and other projects.  According to the report, Cookie Jar says it is moving more towards live-action production and also plans to further grow its Copyright Promotions Licensing Group, which is based in London and has 16 offices worldwide.

Zinkia Entertainment completes a deal with RAI 2 (Italy) for the animated preschool series Pocoyo (104×7).  Co-produced by Zinkia and ITV Studios Global Entertainment, Pocoyo will debut this month on RAI 2, with two episodes airing back-to-back at 9:15a Tuesdays and Thursdays, and one episode at 9a on Fridays.  ITV Studios Global Entertainment handles worldwide distribution rights for Pocoyo, excluding Spain, Italy, Portugal and Latin America, which are handled by Zinkia.

CBeebies new music-based preschool series ZingZillas (52×22) is set to premiere next month.  Set on a tropical island, the series features a group of musical primates, Zak (a gorilla and lead singer), Tang (an orangutan  lead guitar), Panzee (a chimpanzee  bass guitar/keyboard), and Drum (a monkey  percussionist), under the guidance of their mentor and music expert DJ Loose, who together perform once each show.  The group is visited on the island by music stars including opera’s Sarah Connolly, scat singer Dame Cleo Laine, and didgeridoo player Dhinawan.  Kids/families can also be able to hear the ZingZillas songs via CBeebies radio or by logging onto .  Additionally, kids can join the band and play along using their own webcams.

Program Call: Cynopsis Media will be producing our annual MIPTV Shopping Guide sent to all Cynopsis subscribers on Thursday, April 8, the week before MIPTV 2010 in Cannes. If your company is exhibiting and you’d like to have your programming included, please send us only the following info for your top 5 shows: title, availability date, number of episodes, length, type (i.e., movie, series, special, etc.), genre and your terms (barter, cash, etc.) as well as your company’s stand/booth location. To be included in this free and highly-viewed special edition, please send details to [email protected] no later than Thursday, April 1, 2010. A confirmation email will be sent following each submission (if you don’t get the confirmation, please resubmit).


More new apps for preschoolers: 
PBS Kids launches two new apps for iPhone/iPod touch that are designed to encourage kids to explore the world around them and support literacy skills.  They are available at the iTunes App Store or  Developed as part of the PBS Kids Raising Readers initiative, The Super Why! ($2.99) app features four interactive literacy games (rhyming, spelling, writing and reading) and four series characters, as well as a virtual sticker book.  The PBS Kids Photo Factory (free) app features characters/art from 11 PBS Kids series, which can be added to your own family photo, as well as offering local tune-in information.  The photos can be shared via iPhoto, e-mail, Facebook, or Twitter.
Kindle Entertainment will release a new app based on CBeebies preschool series Big and Small via the iTunes App Store on April 1, 2010.  Developed by Ace Games in partnership with kindle, the Big and Small app will feature video clips and songs from the series, as well as sound effects from two series characters.

RDF Rights (RDFR) names two new international licensing agents for Tiger Aspect ProductionsMr Bean brand.  Supermarcas Licenciamento E Gestao sings on to represent Mr Bean in Brazil, while Euro Lizenzen will look for licensing partners in Germany, Austria and Switzerland on behalf of RDF Rights.  Additionally, RDFR has inked a license with Clifton Trends to develop a complete Mr Bean apparel line for men, women and kids in India.  Clifton plans to launch the line at retail for Q3 2010.  Tiger Aspect appointed RDFR as the new UK licensing agent for Mr Bean earlier this year.  As part of the deal RDFR is also responsible for setting up licensing deals into territories where Tiger Aspect does not have international licensing agents.


The Banijay Entertainment Group establishes Banijay International, a new global distribution division, which will operate out of both Banijay’s Paris and Copenhagen offices.  Banijay International will include Nordisk Film TV World’s activities and distribute all formats and completed programming produced by Banijay Entertainment companies, including format such as, The Missionaries, Beat your Host, 71 Degrees North, My Big Fat Parents and many more.  Karoline Spodsberg, currently International Director/Nordisk Film TV World, a Banijay Entertainment Group company, will serve as MD/Banijay International. The new division will operate out of offices in both Paris and Copenhagen, with current members of the Nordisk Film TV World and Banijay Entertainment distribution team will staff the new division.

Starz Media inks a deal with veteran casting executive Marc Hirschfeld to serve as a casting consultant for the original programming on its Starz’ premium channels.  Under this non-exclusive deal, Hirschfeld will work with Starz programming executives on the casting of top talent for scripted and non-scripted programs, beginning with Martin Lawrence Presents 1st Amendment Stand-Up, which is heading into its fifth season.  Hirschfeld has been an EVP/Casting, NBC Universal Television Entertainment, overseeing casting for NBC Entertainment, Sci Fi, bravo and USA Network scripted programming, while also consulting on non-scripted hosts and celebrities for NBC Primetime and NBC News.  Previously, he also founded and helmed Liberman/Hirschfeld Casting with partner Meg Liberman, and was Director/Talent, Norman Lear’s Embassy Television.


Live + Same Day Ratings Kids Cable Network Averages (000) for Tuesday, March 16, 2010, 6am-11pm, ranked by K2-11:
NICKELODEON:         K2-11 1059; K6-11 476; TWEENS 9-14 378
DISNEY CHANNEL:     K2-11   791; K6-11 475; TWEENS 9-14 401
CARTOON NETWORK: K2-11   539; K6-11 305; TWEENS 9-14 187
DISNEY XD:               K2-11   159; K6-11   99; TWEENS 9-14   72
Source: MTVN Research from Nielsen Media Research Data

Answer to Yesterday’s Trivia:  She’s single and lives in Manhattan; her parents live in Brewster, NY, and own La Parisienne Restaurant in Brewster. Who is she?  ANNE MARIE on THAT GIRL  Kudos to: Ann Kearns-Sesame Workshop/NY; Jacki Zix-Macy’s/NY; McPaul Smith-Sideways Hat Creative/Montclair; Robin Keats-My Tupelo Entertainment/NY

Today’s Trivia Question:   This super hero’s special costume was referred to simply as The Suit.  Who is he? (Email [email protected] with your answer and be sure to include your name, company, city and time zone. Unofficial rules: Only the second four correct answers from each time zone will be mentioned; and once you’ve been mentioned in any of the Cynopsis editions, you can’t be mentioned again that calendar week.)


Cynopsis Media presents
Kids! Upfront 2010 Special Edition

Publishing March 24th to the entire Cynopsis Media Audience, Kids! Upfront 2010 will provide an
in-depth look at the 2010 Upfront selling season from both the Buyer and Seller perspectives.

Talk Directly to Your Target Audience.
Influence Brands and Agencies’ Upfront Buying Decisions.

Space is limited. Contact Mike Farina to reserve your advertising today!
[email protected]  203.218.6480

Later —
Gwen Billings for Cynopsis Kids!

Cynopsis Ad Sales:
Mike Farina – Sr. Dir/Business Development & Sales – 203-218-6480 / [email protected]
Classifieds – Trish Pihonak- 203-926-9878 / [email protected]

Member of Interactive Advertising Bureau (iab)

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To unsubscribe , click the button at the end of this email.

Cyn opsis CLASSIFIEDSFor More classifieds, visit the classifieds page here .

JOB OPENING: NATIONAL BROADCAST MEDIA DIRECTOR/Starcom/NY: Resp for managing Nat BC, Cable, Syn TV and network radio negotiations for GM. Details & Apply: m Qualified candidates will be contacted (3/25)

JOB OPENING: COUNSEL /iN DEMAND/NYC: Contract management, copyright & trademark, standards & practices. JD plus 3 yrs cable/entertainment. Reply: [email protected] (3/24)

JOB OPENING: SUPERVISOR, PROGRAMMING/iN DEMAND/NYC: Create/Maintain/Track PPV, VOD, SVOD scheduling docs. Data gathering/delivery deadlines with program suppliers. Bachelors + 3 yrs exp. Reply: [email protected] (3/24)

JOB OPENING: DIR, BUSINESS & LEGAL AFFAIRS: Production, Talent agreements, etc. For indy producer. NY. Entertainment law experience a big plus. Great opportunity. [email protected] (3/23)

JOB OPENING:  VP LEGAL/BIZ AFFAIRS for NY media company. Draft review & negotiate agreements including, ad sales, distribution, new media, programming, talent, rights and other IP. res to: [email protected] (3/23)

JOB OPENING:  RESEARCH ANALYST/AETN/Los Angeles: Anlyz LT & comp rtings prfrmnce, prov anlyses/reprts fr Prog & Mrktng.  Exp in TV rsrch/data anlysis. (3/23)

JOB OPENING: DIRECTOR, MEDIA AD SALES RESEARCH/NY-Warner Bros. TV Dist: (Syndication) strong analytical and presentation skills. Adept w/Nielsen, Galaxy, Npower, + Simmons. Email: [email protected] RE: UCTC/117019BR  (3/20)

JOB OPENING: DIR, AD SALES MARKETING/PRN/SF: Lead day-to-day, strategy for team that preps custom, client specific persuasive mktg materials for nat’l sales team. 7+ yrs sales mktg digital or brdcst (3/20)

JOB OPENING: DIRECTOR OF SALES, POST-PRODUCTION & DIGITAL MEDIA SOLUTIONS/LA: Lead sales efforts of traditional post-production and digital media solutions. 5 yrs min. exp. req’d.  Apply: (3/20)

JOB OPENING:  Sr. MANAGER SOCIAL MEDIA MARKETING/Showtime/NY: 5yrs exp, develop and manage social media mrktg projects to drive series awareness. Apply at: (3/20)

JOB OPENING:  MANAGER, RETAIL SALES RESEARCH NICK/Viacom CP/NYC: 2+yrs database processing/analysis, Strng CP Analytical exp, Mastery w/Excel, Nielsen/IRI/Walmart Retail Link A+ EOE/M/F/D/AAP. Apply (3/20)

JOB OPENING: VP OFF-CHANNEL COMMUNICATIONS/ Nickelodeon /NYC: 10+yrs PR exp, Strng Nat’l/Trade Press Relations, Stng exp CP/Digi/TV & Business, Strng Corporate Comm exp, Strng Writ/Pitch skills Apply (3/20)

JOB OPENING:  ABC Family/NY: VP AD SALES MKTG: Oversee ad sales mktg dept, dvlpmt & exec of intgrtd client promos, dev sales collateral/presentations Conduit betw sales & internal dept 10+ yrs exp # 232482   (3/20)

JOB OPENING: VP SERIES DEVELOPMENT REALITY/MTV/LA: 7+ yrs exp TV Prod &/or Dev; Exp w/reality based programming  all formats; EOE/M/F/D/AAP (3/19)

JOB OPENING: DIRECTOR, SERIES DEVELOPMENT-REALITY/MTV/NYC: 5+ yrs exp TV Prod &/or Dev; Exp w/reality based programming  all formats; EOE/M/F/D/AAP (3/19)

JOB OPENING:  MARKETING MANAGER/COOKING CHANNEL/ NY: manage integrated mktg, promo, partnerships & advertising for Food Network sister brand. 5-7 yrs. TV consumer mktg is preferred. Apply:, job #1316  (3/20)

INTERNSHIPS – These positions are for credit only – nobody gets paid here. These ads are always posted for free , and students work for school credit only. For more information on the specs for posting an Internship ad, email Trish at [email protected] .

SUMMER INTERNSHIP CREDITS ONLY: AD SALES/NBCU,LA:Summer Interns needed for the West Coast National Ad Sales office of NBC Universal for both the Network and Cable sales teams. [email protected]   (3/20)

SITUATION WANTED ADS, POSTED BY THOSE LOOKING TO BE HIRED …  There is no charge for placing your Situation Wanted ad … for more information contact Trish Pihonak at [email protected]

SITUATION WANTED: WRITER/PRODUCER CREATIVE DIRECTOR 20 years experience in on-air promotion for Cable and Broadcast companies. [email protected] (3/25)

SITUATION WANTED: EXEC BIZ DEV/STRATEGY/ CONTENT PARTNERSHIPS/NY: Seaside Heights resident. 10 yrs TV exp dancing at Karma. Harvard MBA. 2009 40 Under 40. Your next right hand. [email protected] (3/25)

SITUATION WANTED: EXECUTIVE ASSISTANT position film/TV (NY): 7 years experience: Interned for a President, Executive Assistant to SVP/VP/film director/celebrity [email protected] (3/24)

SITUATION WANTED: SHORT FORM VIDEO CONTENT PRODUCER: From conception to creation: I write, produce & direct content for online & interstitial on-air. Ten years experience, self starter, NY based but will travel. [email protected] (3/24)

SITUATION WANTED: Dedicated & Experienced ADV. SALES PLANNER. Sales proposals, resolving client discrepancies, quarterly post analysis, special sales service projects, expert computer skills. Contact- [email protected] (3/24)

SITUATION WANTED: Entry Level PR – Completed 4 Internships -Publicity/Columbia, TV Prod./MTV, Ent./RJM, Talent Cast’g/Studio Center. BS in Media/PR, Management exp. Fashion and Newspaper Adv. [email protected] (3/23)

SITUATION WANTED: Creative COPYWRITER. Award-winning, all media, affordable. [email protected]. For FREE samples, visit (3/23)

SITUATION WANTED: 9x Emmy winning CREATIVE PRODUCER/ATL seeking freelance. Great w/ clients.15yr exp in promo/creative TV. Also ON-AIR HOST/EMCEE -see (ROAD TRIP) [email protected]  site: (3/23)

SITUATION WANTED: EXEC ASST/NYC: Successful track record supporting the efforts of office mngmnt incl.President & CEO. Strong oral & written comm & interpersonal skills.15+ yrs exp cable & telecomm ind. Email: [email protected]   (3/23)

SITUATION WANTED: EIC/LINE PRODUCER Available now.10+ yrs exp. Variety, Docu-Reality, Game Show, Scripted, Competition/Elimination- Mngd Productions for major TV & cable nets. Looking for next project. [email protected] (3/20)

SITUATION WANTED: 2D MOTION GRAPHICS DESIGNER (NY/CT) 20+ years exp.  in TV & post-production. Freelance, pt. time or full time. ,, email [email protected] (3/20)

SITUATION WANTED: Seasoned Pro with 5+ yrs exp in media looking for Client Services/Campaign Management position in online, radio, tv, or entertainment. please email me at [email protected] (3/20)

SITUATION WANTED: ART/CREATIVE DIRECTOR (NYC): Concept through completion. Portfolio: Email: [email protected] (3/19)

SITUATION WANTED: EDITOR/DIRECTOR 10+ years in the industry, from Film to Reality Television. Demos and resume can be seen at , I can be contacted at [email protected] (3/19)

SITUATION WANTED:  20+ yrs. experience in TV Broadcasting & Cable ACCOUNTING/FINANCE. Seeking FT/PT or Temp-to-Perm position:   [email protected] (3/19)

E-mail [email protected] or call Trish Pihonak at 203.926.9878 for rates and specs for Job Openings.

Are you looking for a job? Post your Situation Wanted Ad here — Email [email protected] for specs.

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