Cynopsis: DIGITAL
7/05/07
Good Morning, it’s Thursday, July 5, 2007 and this is your first early morning digital briefing.
eBay launched the classified site Kijiji in the U.S. as a direct competitor to the ubiquitous Craigslist. It’s a little snazzier than its text-only predecessor, allowing users to target searches also by state and zip code, but it essentially does the same thing. Kijiji was originally launched overseas in February 2005 and maintains classified sites throughout Europe and Canada. As of now it is a standalone site, with no direct links or reference to it on eBay.com. eBay is not the first to try to challenge Craigslist’s dominance in a space it says it occupies for altruistic reasons. Microsoft soft-launched a site called Expo last year but abandoned the project after very little promotional effort. Yet Craigslist’s success is eBay’s gain, as it still owns the 25% of the company it bought from a former employee in 2004.
~ MULTIPLATFORM CONTENT NEWS ~
In addition to the live Wimbledon coverage it is providing Verizon’s V CAST subscribers, Qualcomm subsidiary MediaFLO is adding sports programming from CBS, ESPN, Fox and NBC to its network this summer. The ESPN Mobile TV channel will offer live coverage of major NASCAR races, with replays appearing on Fox Mobile TV. ESPN Mobile TV will also provide coverage of Busch Series Racing, the Under-20 FIFA World Cup and The X Games. NBC2Go will carry coverage of the AST Dew Tour starting with the June 23 Panasonic Open. CBS Mobile and CSTV will feature beach volleyball, softball, weightlifting, wakeboarding, snowboarding and lacrosse.
South Korea’s LG Electronics signed a deal with YouTube to enable mobile phone users to upload, view and share video clips directly from their phones to the site. LG is planning to release handsets that support the service in Europe during the second half of the year. The company also began selling “Google phones” enabling applications such as search, Google maps and Gmail in Europe last month.
A Dog’s Breakfast, a movie produced by the cast and crew of Sci Fi Channel’s Stargate, is now being distributed on iTunes and Amazon’s Unbox service. A Dog’s Breakfast tells the story of Patrick (David Hewlett) and Marilyn (Kate Hewlett), siblings who get on each other’s nerves. Awareness was built by producers and distributor MGM Studios Worldwide when they put the trailer of the film up on YouTube.
Cox added HD movies to its On Demand library of films in San Diego, with rollouts planned in Northern Virginia, Oklahoma City and other locations this summer.
VH1.com‘s live coverage of the Concert for Diana was streamed 335,000 times on VSPOT, VH1’s broadband channel. A total of 126,000 unique visits were made to the concert page, according to MTV Networks. The concert drew 453,000 page views, and average time spent viewing the live video was over 12 minutes.
Fine Living is distributing “Tips du Jour” from chefs David Myers and Jill Davie via iTunes beginning July 15, a week before its new series Shopping With Chefs premiers on air July 22 at 8 pm ET. It is the Scripps network’s first initiative with iTunes.
Bravo says page views of its online properties (BravoTV.com, BrilliantButCancelled.com, OUTzoneTV.com, TelevisionWithoutPity.com and getTRIO.com) grew by 476 percent during 2Q07 compared to a year earlier to 240 million total views, according to internal NBCU web logs Omniture and Urchin. Page views on TelevisionWithoutPity have increased 64% since Bravo acquired the blog in March.
AOL Black Voices will broadcast highlights of the Third Annual Apollo Theater Spring Benefit held at the New York City Theater. As part of the coverage, Black Voices will feature exclusive interviews with Chris Tucker, Ruby Dee, Kevin Bacon, the Rev. Al Sharpton and others. This year’s Spring Benefit commemorated the life and music of the late James Brown, who was the central figure of Black Voices’ Black Music Month package, with a ceremony inducting Brown posthumously into the Apollo Legends Hall of Fame.
~ TECHNOLOGY DEALS, MERGERS AND SKIRMISHES ~
Google acquired GrandCentral Communications for an undisclosed amount. The Fremont, California-based start up operates a service that allows users to manage multiple voice mailboxes over the web in a single account.
MySpace co-founder Brad Greenspan, who put in a bid for Dow Jones last week, acquired partnership stakes in Chinese video sites Mofile.com and Hubotv.com through investment company BroadWebAsia. The sites attract 26 million and 22 million unique users per month respectively, according to BWA, ranking among the top community sites in China.
Amazon.com will begin selling independent HD DVDs through its on-demand DVD printing service. The company is waiving processing fees for the first 1,000 films accepted for production.
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ZenithOptimedia projects 29% growth in U.S. online ad budgets this year amid slow, steady growth of 3.7% of the overall ad market. With stalwarts such as network and spot TV expected to be flat or to slip slightly, the internet is growing at rate roughly six times faster than traditional media. Next year will see more of the same, predicts the agency, with internet spending growing by another 23% to $41.2 billion thanks to strong growth in online video ads and local search. (The Olympics should also help the cause, adding a total of $3 billion in additional ad spending worldwide next year, nearly a third of it spent in China.) The internet share of the overall pie is growing rapidly, according to this chart:
Share of total Ad Spend by Medium 2005-2009 (%)
2005 2006 2007 2008 2009
Newspapers 30.0 29.2 28.4 27.4 26.8
Magazines 13.1 12.8 12.5 12.2 12.1
Television 37.6 37.7 37.5 37.7 37.5
Radio 8.5 8.2 8.1 7.8 7.8
Cinema 0.4 0.4 0.4 0.4 0.5
Outdoor 5.5 5.6 5.7 5.8 5.9
Internet 4.8 6.1 7.4 8.6 9.4
Source: ZenithOptimedia
~ TRENDS, RESEARCH, ETC. ~
New series and seasons (full eps only) released online since 26 June 2007:
- The Adventures of Ozzie and Harriet (ABC; Unbox): volume 1
- American Body Shop (Comedy Central; iTunes): current season
- Design Squad (PBS; iTunes): season 1
- Dexter (Showtime; iTunes, Unbox, Movielink): season 1
- Greek (ABC Family; iTunes): current season
- Haunting Evidence (Court TV; iTunes): current season (season 2)
- Hey Paula (Bravo; iTunes): current season
- The L Word (Showtime; Unbox): season 4
- Mega Movers (History; iTunes): seasons 1 & 2
- My Gym Partner’s a Monkey (Cartoon Network; iTunes): current season (season 3)
- Styleyes: Miami (Si TV; iTunes): current season (season 3)
- This American Life (Showtime; Unbox, Movielink): current season
- Unacceptable Behavior (Si TV; iTunes): season 1
- The Larry Sanders Show (Showtime): Best of (iTunes)
- Rick & Steve (Logo): current season (iTunes)
- Urban Jungle (Si TV): (iTunes): current season (season 2)
Source: Trivial TV
ShaqsFamilyChallenge.com is a subscription-based website launched to support the fitness-themed reality show of the same name airing Tuesday nights at 9 pm on ABC. It encourages kids to log in what they eat and how much they exercise each day. They’re even asked to sign their name on the bottom line of a pledge that promises not to eat fast food more than once a week. Charging families $2 a week for healthy recipes, tips and online weight-loss tools, it’s the first commercial show site to actually launch before its corresponding show premiered. And producer RDF USA hopes it will be successful in motivating healthy living long after the show finishes its run. ABC is promoting the site on air, and health specialist Waterfront Media is promoting it online.
A new website will be featured here everyday for you to check out. Some are TV-centric, some creative, some just plain strange, but all have something to do with this crazy business. Email me your suggestions at wayne@cynopsis.com and if I include the site you mention, your name, company and city will be credited. Only one mention per calendar week, to make it fair.
Later — Wayne
Wayne Karrfalt for Cynopsis: Digitals
07.05.07
Cynopsis Ad Sales: Mark Bohn- 203-583-1224 / mark@cynopsis.com
Classifieds – Trish Pihonak- 203-926-9878 / trish@cynopsis.com
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Cyn opsis CLASSIFIEDS – For More classifieds, visit the Cynopsis.com classifieds page here
JOB OPENING: DIRECTOR, DIGITAL MEDIA ASSET MGT/Stamford, CT: Create, drive, execute strategies for media inventory management. Exp with media flex preferred. Apply www.aetn.com (7/12)
JOB OPENING: SR ANLYST TV RSRCH/Disney*ABC/LA: Pgm analysis and syndie research. 2+ yrs. exp. at a studio/distributor. Knwldg Galaxy Explorer, WRAP Overnights/Sweeps, Word Excel PowerPoint. Apply www.disneycareers.com REQ 94668 (7/12)
JOB OPENING: PROD ASST/NY: Inside Edition, NY based nationally syndicated newsmagazine seeks orgz’d, outgoing PA w/opp to grow. FT position to assist daily operations of the on-air promotion dept. Apply: kwresumes@kingworld.com (7/12)
JOB OPENING: EXP WRITER/PROD/ Rachael Ray/NY: Syn talk show seeks promo prod w/exc writing skills & strong conceptualizing ability for topical promo prod. Strong org skills & 5-10+ yrs in TV promo prod. kwresumes@kingworld.com . (7/12)
JOB OPENING: PROMO EDITOR/Rachael Ray/NY: Syn talk show seeks exp avid editor w/ 5-10 yrs in TV.Ideal cand. is creative, conscientious, team player, works well under pressure, & has a good ear for music. kwresumes@kingworld.com (7/12)
JOB OPENING: NEW BUSINESS SALES/ WRNN-TV in NY: needs salesperson 4 new business initiatives 4 both tv & online.Must have exp. selling media to agencies & direct business.E-mail resume AND SALARY REQ. to salesresume@rnntv.com. (7/12)
JOB OPENING: DIGITAL AE/History/A&E Chicago: Sell digital advertising solutions to clients/agencies. Dvlp new business. Client service and acct mgmt. 4 yrs in sales -min 2 yrs digital sales. Apply: www.aetn.com/careers.html (7/12)
JOB OPENING: REGN’L ACCT DIR/Screenvision/Chicago: Dvlp/present/sell integrated in-theatre advrtsng & media prgrm campaigns to regn’l clients. 3+yrs selling media advrtsng exp. BA equiv work exp. Apply at www.screenvision.com (7/11)
JOB OPENING: ACCT MGR-Nat’l Sales/Detroit, MI: BET-Cable salesperson w/strong presentation skills. Comfortable w/multi-platform & integrated opps. Sales/agency exp. req’d. Email: Margaret.matthews@bet.net (7/11)
JOB OPENING: VP, AFF. FINANCE/MTVN/NY: Lead a large team responsible for managing affiliate revenue recognition, A/R & subscriber reconciliation. 10+ yrs required & Degree in Finance/Accting. www.mtvncareers.com . EOE/M/F/D/AAP (7/11)
JOB OPENING: SR MGR/SpikeTV-Research & Planning/NYC: Gather/interpret ratings data & assemble research findings. 4-5yrs TV exp. Strong analytical/numeric skills & knowledge of Nielsen systems. EOE/M/F/D/AAP www.mtvncareers.com (7/11)
JOB OPENING: DIGITAL MEDIA AE/WCCO-TV/Mpls, MN: Sell digital advertising to clients/agencies, dvlp new business for CBS O&O. Client service and acct mgmt for online/wireless/all media. 2+ yrs online exp. Apply www.wcco.com/jobs (7/11)
JOB OPENING: GM /Equity Media Holdings Corp. for Univision/Telefutura affiliates in Amarillo, TX: Must have TV sales and/or sales mgmt. exp; bilingual a +. Email resume to Connie Vaughn cvaughn@ebcorp.net. EEO (7/10)
JOB OPENING: SALES ASST/Comcast Networks (Detroit): Maintain accts ie: Dialogue w/ agency clientele re: acct maintenance. Resolve billing issues. Work w/traffic dept re: schedule mgmt. Reply: mmermann@comcastnets.com (7/10)
JOB OPENING: DIRECTOR, RESEARCH/E! Networks: Manage dept workflow custom requests and standardized reports. Full job description and application online, www.eentertainment.com/careers (7/10)
JOB OPENING: VP, RESEARCH/E! Networks: Oversee design, implementation and presentation of all secondary research to support networks. Full job description and application online, www.eentertainment.com/careers (7/10)
JOB OPENING: MGR PLANNING & PRICING/NBCUNI/NJ: Supporting role to the Dir by preparing financial modeling/analysis, sales/marketing initiatives & driving controllership Degree w/min 3 yrs related exp www.nbcjobs.com job#600131 (7/10)
JOB OPENING: VP PROD & DEV-DISC-DISC PLANET GREEN/MD & CA: Strong, creative ldr with enviro passion. 8-10 yrs Prod and Dev exp. Exp in long/short form prog, docs and live ent all ideal. More Planet Green jobs: www.discovery.com (7/10)
JOB OPENING: NAT’L SALES COORD/Screenvision/NY: Seeking detail oriented ad sales coord. College dgre reqd, sales/agency exp preferred. Slight admin work necessary. Support VP, 3AEs & Planner. Apply at www.screenvision.com (7/10)
JOB OPENING: AD SALES MKTG COORD/NY: Create sales proposals, execute added value, support Mktg VP, develop ad sales materials, premiums, coord. events. 1-2 years exp cable/agency. Email res: Janice@gospelmusicchannel.com (7/10)
JOB OPENING: RES. STRATEGIST/Discovery Nets, NY: Min 5 yrs res. exp., proficiency in Nielsen systems req. Strong analytical/communication/computer/presentation skills. Estimate exp a plus. Apply: www.discovery.com . Req 5500 (7/10)
JOB OPENING: FLASH WEB DEVELOPER, DIGITAL MEDIA/Sesame Workshop/NY: Development & programming chops req’d – CS3, After Effects, FCP, Flash video & games, etc. human.resources@sesameworkshop.org (7/7)
JOB OPENING: ACCOUNT DIRECTOR/Scripps Networks/LA: – Sell-in netwrk distrib quarterly promos to maximize media value. 5-7 yrs exp in affiliate or sales. Strong pres & comm. skills pref’d. recruiter@scrippsnetworks.com ref #6147 (7/7)
JOB OPENING: COPYWRITER /The ZUNE brand team is looking for an experienced copywriter to drive the strategy and execution of ZUNE voice, tone, style in all communications. Go to www.microsoft.com/careers req#183782 (7/7)
JOB OPENING: SR ANALYST Vh1 AD SALES RESEARCH/NYC: 2+ yrs natl rsch exp.Detail-oriented with strong analytical/written/oral comm sk.Expert w/ Nielsen, MRI, Simmons.Prof in MS Office. EOE/M/F/D/AAP. Apply www.mtvncareers.com (7/7)
JOB OPENING: MKTNG ASST/ NBC Universal/USA Ntwrk: Must be self-starter and passionate about Mktng. Will act as admin. Assst and support consumer mktg projects. Long-term temporary position. Resumes to: Charlene.Chan@nbcuni.com (7/6)
JOB OPENING: MKTG DIR/Legally Blonde/NYC: 2+ yrs promo/mktg w/in media/entertain/theater. Develop mktg/ tix sales initiatives/ viral mktg/ promotions. Graphic skills a plus. email to jobs@foxnyc.net (7/6)
JOB OPENING: SALES PLANNER/ Oxygen Media/ NY: Support two AE’s, 3 yrs exp. buying or plan’g. Must be detail oriented & possess excellent communication skills. Email res and cover letter to jobs@oxygen.com, ref job title in subject (7/6)
JOB OPENING: PROGRAM OPS COORDINATOR/Oxygen Media/NYC: Provide tech assistance & coordinating support for Broadcast Ops; digital media & master control aptitude. Email w/ sub line: “Prog Ops ” cover letter & res to jobs@oxygen.com (7/6)
JOB OPENING: AD SALES ADMINISTRATOR/Weather Channel/NY: providing support of proposal, traffic, and sales systems to Cable Ad sales. Exp with Dealmaker and VCI. Please apply online at www.weather.com/careers ref VSA004. (7/6)
SUMMER INTERNSHIPS – These positions are for credit only – nobody gets paid here. They are posted for free, and students work for school credit only. For more information on the specs for posting an Internship ad, email Trish at trish@cynopsis.com .
ALL YEAR INTERNSHIP CREDITS ONLY: GOSPEL MUSIC CHANNEL – ATLANTA seeks INTERN for MKTG/PR department for project and event support. Must be able to lift 10lbs. Knowledge of MS Word/Excel/Publisher req’d. For app/more info: star@gospelmusicchannel.com (7/10)
SITUATION WANTED ADS, POSTED BY THOSE LOOKING TO BE HIRED …
SITUATION WANTED: MEDIA PLANNING/Los Angeles Full Time/Freelance: 10+ yrs exp. Experience-General Market and Hispanic. Works independently or manages staff. Large and small agency exp. DBLasdon@ca.rr.com (7/11)
SITUATION WANTED: TV DEVELOPMENT/CREATIVE/PRODUCER/Los Angeles: seeking consulting or staff position. 15 yrs experience in show development, promo/trailer/EPK producing. www.daviddaigle.com
daviddaigle310@aol.com (7/11)
SITUATION WANTED: 07 Phi Beta Kappa Harvard grad seeks employment in entertainment industry. Worked two media internships and wrote professionally directed play. Skilled in script coverage. Email at joshclay.phillips@gmail.com (7/10)
SITUATION WANTED: INTERNET MARKETING SPECIALIST SEEKING CONSULTING /LA/NYC/SF/DC: Talented in complete campaign management including SEO, PPC, affiliates, e-zines, RSS, ad placement, etc. LA based, can work remotely. eli@lightshake.com (7/7)
SITUATION WANTED: MID-LEVEL DIGITAL MEDIA BIZ DEV MGR seeking position that leverages interpersonal and analytical strengths in international business, leadership, and cross-cultural interaction www.LinkedIn.com/in/RussellBernstein (7/7)
SITUATION WANTED: Experienced manager seeks immediate FT or FREELANCE OPPORT. In on-air promos or new media mgt. In NY, but maybe willing to relocate. For resume & ref, e-mail tomyerk9@yahoo.com (7/7)
SITUATION WANTED: INTERNATIONAL ONLINE ACCOUNT EXECUTIVE ONLINE MARKETING MANAGER/DALLAS: Interested in incorporating a passion for online sales with an internationally branded company-TV/New Media/. Chelsea933@hotmail.com (7/7)
SITUATION WANTED: WRITER/PRODUCER – LA: HBO Creative Services writer/producer recently relocated to LA looking for freelance or permanent gig. See resume and most recent work www.ostroviesky.com Contact: ostroviesky@gmail.com (7/7)
SITUATION WANTED: CONSULTANT w/ 20 yrs transactional/biz affairs/biz dev/legal experience in cable, broadband, broadcast. Successful and creative solutions. Available project basis/hourly rate. contact lawyer.poet@yahoo.com (7/6)
E-mail Trish Pihonak for rates and specs for Job Openings.
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