Thursday, July 22nd, 2010


August 14 through August 16

Little Airplane Productions is offering limited enrollment in a unique workshop led by accomplished preschool TV veterans on creating a hit preschool series. Classes include Pitching, Writing, Research, Design, Music, Directing, Legal, Licensing, and a notable panel of children’s television network executives.

Please contact Melinda Richards at 212-965-8999 [email protected] .

Cynopsis: Kids!


Good morning. It’s Thursday, July 22, 2010, and this is your first early morning Kids briefing.

Nickelodeon greenlights The Legend of Korra (working title), a new animated TV series set 70-years after the animated series Avatar: The Last Airbender and from the same creators, Michael DiMartino and Bryan Konietzko.  The Legend of Korra is slated to premiere on Nickelodeon in 2011.  The series follows the adventures of the new Avatar named Korra, a passionate, rebellious and fearless teen girl from the Southern Water Tribe.  Having gained control over three of the four elements (Earth, Water, and Fire), Korra works to master the final element, Air.  Korra’s airbending training is overseen by her tutor Tenzin, who is Aang’s son (the previous Avatar).  The new series will be produced at Nickelodeon Animation Studios in Burbank.  Avatar: The Last Airbender animated series originally launched on Nickelodeon in February 2005 and ran for three seasons.


The ensemble cast of Martin Scorsese‘s live-action 3D adventure movie Hugo Cabret rounds out with two new members Emily Mortimer (City Island, Shutter Island) and Michael Stuhlbarg (A Serious Man).  Based on Brian Selznick’s kid-targeted book The Invention of Hugo Cabret, the movie also stars Ben Kingsley, Sacha Baron Cohen, Jude Law, Christopher Lee, Asa Butterfield and Chloe Moretz, Ray Winstone, Helen McCrory, Frances de la Tour, and Richard Griffiths.  The movie is penned by John Logan (Rango, Sweeney Todd, Gladiator), and produced by Scorsese, GK Films’ Graham King and Tim Headington, and Johnny Depp, with executive producers Emma Tillinger Koskoff, Charles Newirth and Christi Dembrowski.  Currently filming at London’s Shepperton Studios, Hug Cabret is scheduled for a December 2011 release in North America from Sony Pictures.


Televisa (Mexico) acquires the animated comedy/action-adventure series Hero:108 (52×11) in a deal with Moonscoop.  Hero:108 is a collaborative effort of artists from Asia, Europe and Hollywood and is a co-production between Gamania, Moonscoop and Cartoon Network.  Ireland’s Telegael Teo is also involved in the co-production.  The new Massively Multiplayer Online Game (MMOG) based on the series and developed by RedGate Games, a unite of Asia-based Gamania Digital Entertainment, had its open beta launch this month in Asia.

Al Jazeera Children’s Channel‘s preschool-targeted Baraem TV acquires the WotWots (52×10).  Baraem TV will debut the preschool series in primetime in 2011.  Already airing in New Zealand, Australia and Canada, the WotWots is also slated to debut this fall in the US on The Hub, when the channel launches on October 10, 2010.  the WotWots is produced by Pukeko Pictures, a partnership between Richard Taylor and author/creator Martin Baynton, and is made at Taylor’s Weta Workshop.

Michael Poryes, Hannah Montana co-creator and executive producer, will deliver the keynote address at MIPJunior, which will be held in Cannes, October 2-3, 2010.  In addition to Hannah Montana, Poryes also co-created and executive produced Disney Channel’s That’s So Raven, and was co-executive producer on series including Cybill and Veronica’s Closet.  He also served as a writer on TV series including The Facts of Life, Who’s the Boss?, and Saved by the Bell.


Disney Consumer Products and Target team up to launch D-Signed, a new tween-targeted apparel and accessories line (prices $5-$20) debuting for back-to-school this August 1, 2010, available exclusively at Target stores and  The initial D-Signed line launches with designs based Sonny Munroe, the character played by Demi Lovato on Disney Channel’s Sonny With A Chance.  The mix and match clothing (tween girl sizes 4-16) does not feature characters or show logos, rather the line is based on the look and personality of a specific character and series.  The D-Signed fashion line is being supported with a YouTube music video/advertisement (1:40) from Disney Living of Lovato’s song Me, Myself, and Time.

BabyTV enters into a three-year deal with Empire International Merchandising to act as the licensing and merchandising agent for BabyTV across Asia (excluding Japan).  In the last year BabyTV has expanded in Asia including brand partnerships in Hong Kong, Singapore, and Malaysia. Additionally, BabyTV recently launched in Thailand and Australia, and as a daily bock on free-to-air broadcaster aTV (Hong Kong).

Zest Books, publisher of teen-targeted books, shifts its distribution to Houghton Mifflin Harcourt from independent sales reps, per Publishers Weekly.  The new deal takes effect from January 2011.


TeenNick sets a new record with the premiere of its original two-hour Degrassi TV movie, The Heat is On, on Monday, July 19 (9p).  The new TV movie becomes the networks most-watched telecast in TeenNick’s history with Total Viewers 2+ (1.2 million).  The Heat Is On, which also kicks of the 10th season of Degrassi, was also the top show on all TV with Teens 12-17 (665,000) and Females 12-17 (610,000).  Additionally, TeenNick earned its most-watched week (7/12-7/18/10) ever with Total Viewers.

Live + Same Day Ratings Kids Cable Network Averages (000) for Tuesday, July 20, 2010, 6am-11pm, ranked by K2-11:
DISNEY CHANNEL:     K2-11 1425; K6-11 1051; TWEENS 9-14 846
NICKELODEON:          K2-11 1380; K6-11   874; TWEENS 9-14 656
CARTOON NETWORK: K2-11   686; K6-11   450; TWEENS 9-14 284
DISNEY XD:               K2-11   231; K6-11   170; TWEENS 9-14 133
NICKTOONS:              K2-11   140; K6-11   101; TWEENS 9-14   84
Source: MTVN Research from Nielsen Media Research Data

Answer to Yesterday’s Trivia:
  What are two the names that Corey says he and Topanga will name their children?  Chewbacca and Plankton  Kudos to: Catherine D. Casquero-The NPD Group/Port Washington; Joy Evans-Pocket Prods, Earth-Guards Adventure Team

Today’s Trivia Question: What cartoon character was mistaken for a giant mouse in a Warner Brothers Looney Tunes cartoon feature?.  (Email [email protected] with your answer and be sure to include your name, company, city and time zone. Unofficial rules: Only the second four correct answers from each time zone will be mentioned; and once you’ve been mentioned in any of the Cynopsis editions, you can’t be mentioned again that calendar week.)

Later —
Gwen Billings for Cynopsis Kids!

Cynopsis Ad Sales:
Mike Farina – Sr. Dir/Business Development & Sales – 203-218-6480 / [email protected]
Classifieds – Trish Pihonak- 203-381-9096 / [email protected]

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Cyn opsis CLASSIFIEDSFor More classifieds, visit the classifieds page here  .

JOB OPENING: DIGITAL MEDIA/Sesame Workshop/NY: Seeking freelance producers, production assistants, interaction, viz designers, QA managers to work on various digital platform projects. [email protected]  (7/29)

JOB OPENING: DIR, CREATIVE SERVICES/Citadel Broad/NYC: 5+ yrs exp developing successful multi-media mktg campaigns. Oversee brand image strategy and mktg. materials execution. [email protected] ref. NY 154 EOE/AA (7/29)

JOB OPENING: TV One Vacancies (4) TV One/MD: DIR, AFFL. MRKTNG; 2 REGIONAL SALES MGR FOR NE/SE reg & W/MIDWEST reg:  Req’s. sales/mrkting exp; WEB DESIGNER: mng. crtve devlp of online consumer comm. Visit: (7/29)

JOB OPENING: SR. WRITER-PRODUCER/Fuse/NY: Write, produce and edit promos for on-and-off air. Lead Editorial Creative for Creative Services. Must know Final Cut Pro, AVID a plus. Rez to [email protected] “SWP” in subj. (7/29)

JOB OPENING:  SR RESEARCH ANALYST/ABC Burbank: Min 2 yrs exp in Digital & TV research and software, strong written, PC & analytical skills, college degree req. Apply at: (7/29)

JOB OPENING: TV Host: QVC/West Chester, PA: Experience in hosting TV, radio, trade shows, live events, product demos or web. Must be energetic, intelligent enthusiastic, curious, sincere and credible. [email protected]   (7/29)

JOB OPENING:  DVLPMNT MANAGER/RSRCHR/NYC: For reality/non-fict TV. Extnsve rsrch for characters, subcultures, formats for next big hit. Basic shoot/edit/cast & treatment writing. Res/Cov Ltr: [email protected]. 1+ yrs exp req’d (7/29)

JOB OPENING:  ACCT EXEC,DIGITAL SALES, NY,NY-WWE seeks experienced Digital AE w/ proven experience, established contacts, and excellent sales acumen. Competitive compensation & excellent benefits. Apply: (7/29)

JOB OPENING: RESEARCH /MTV Networks/LA:   MTV Networks has a few openings in Research for both Nickelodeon and MTV/VH1. Please apply directly to to check out the specifics. EOE/M/F/D/AAP (7/28)

JOB OPENING: FREELANCE DIG. PROJ MGR/PASADENA/CA: 5-7 yrs front end PM exp mngng websites, banner & email prgrms. Must be adept at proj prioritization & process mngmnt. Apply: .No recruiters (7/28)

JOB OPENING: PRODUCTION MGR/BET Networks-NY: Oversee Creative Services projects ensuring completion on time and on budget; project timelines, deliverables, assignments, and budgets (5 yrs exp)-submit resumes to: [email protected] (7/28)

JOB OPENING: DIRECTOR AD SALES MARKETING/Hallmark Channel/NY: direct & implement advertising, direct mail, upfront, events. Min 7 yrs exp. Full posting & apply at (7/28)

JOB OPENING: RESEARCH MGR/CNBC-Englewood Cliffs NJ:reporting/strategic insights for digital media properties; maintain accurate/consistent audience. 3-5 yr web analytics/media/ad/mkting rsrch. Apply @ #1229758(7/27)

JOB OPENING: ACCOUNT EXECUTIVE/NESN/MA: Develop new business & existing accounts utilizing NESN and’s brand position. 2+ years of TV or cable ad sales experience to include new media sales. (7/27)

JOB OPENING: DIGITAL SALES MANAGER/NESN/MA: Develop and enhance a new media sales strategy and execute the strategy. 5+ years experience in media sales 3+ years of internet sales experience (7/27)

JOB OPENING: EXEC ASST/DISH Network/NY: Support 2 VPs Nat’l AD Sales. Proficient in Microsoft office, travel/expenses/office mgmt.Detail orientated. College degree req, related exp a +. Resumes to: [email protected] (7/27)

JOB OPENING:  SALES PLANNER/MUSIC CHOICE/NYC: Create integrated cross platform proposals,mng accts,update sales materials,identify & research prospects. 2+yrs of ntwrk or agency exp pref’d [email protected] (7/23)

JOB OPENING:  PR FREELANCE/NYC: Seasoned professional for dvlpmnt/execution of PR plan for digital property needed ASAP. Project 3-4 mnths, full time focus req’d. Ability to deliver results a must. Resumes: [email protected] (7/23)

JOB OPENING: MGR AD SLS RSRCH/Discovery Communications/NY: Create sls estimates, dvlp sls positioning, produce custom sls materials. TV Rsrch exp & Nielsen proficiency a must. Req 9676  (7/23)

JOB OPENING:  ADMIN ASST/ION/NY: Admin Asst to the Pres & SVP of Nat’l sales. Prof in all Microsoft office, support sales team. Detail orientated & good comm skills a must. College degree pref. EOE [email protected] (7/23)

JOB OPENING:  SR ACCOUNT EXECUTIVE/ ION Media Networks/NY: Seeks AE for network spot sales. 3-5 years exp preferred National TV Sales, est relationships & proven track record. Apply at [email protected] EOE  (7/23)

JOB OPENING: SALES PLANNER/ION Media Networks/New York, NY: Seeks Planner for national tv sales. BA, 2 to 3 years network sales planning experience, works with AE & Sales Assistant. Apply at [email protected] EOE (7/23)

JOB OPENING: MEDIA ANALYST/Billetts America/NYC: Analyze media plans on both a cost & quality basis. 4-8 Yrs Media Buying/Planning Exp Req; Strong Excel and analytical skills req’d; resume: [email protected] (7/23)

JOB OPENING:  FREELANCE PROD. OFFICE ASST/C2 Creative/NY: Self-starter to asst Exec Prod & team on integrated project July-Dec. Calendar, finance, travel, files and other; PC and TV/interactive exp. preferred. [email protected]   (7/23)

JOB OPENING:  SENIOR PRODUCER/PARENTS & PRESCHOOL/ MTV Kids & Family/NYC. 4+yrs exp. in nxt generation web/digi media prod. Exp managing projects. Strng written & verbal com. skills.  EOE/M/F/D/AAP. Apply (7/23)

JOB OPENING: (1)-SR WRITER/PROD (1)-WRITER/PROD/NYC: Develop and execute film/video productions for BET Creative Services; writing/editing/producing, etc. send resumes to [email protected] (7/23)

INTERNSHIPS – These positions are for credit only – nobody gets paid here. These ads are always posted for free , and students work for school credit only. For more information on the specs for posting an Internship ad, email Trish at [email protected] .

FALL INTERNSHIP CREDITS ONLY:  PRODUCTION, FIELD, ART DESIGN INTERNS/Martha Stewart/NYC: Students MUST receive college credit; position is unpaid. Contact [email protected] (7/28) 

FALL INTERNSHIP CREDITS ONLY: SALES INTERN/NYC: Work closely with AE’s; gain knowledge of maintaining detailed paperwork, support Assistants utilizing basic computer skills to process orders. Resume and cover letter to [email protected] (7/24)

FALL INTERNSHIP CREDITS ONLY: RESEARCH INTERN/NYC: Research Intern: Gather research information, learn to read the rating books used for TV ad sales, attend meetings, complete audience tracking reports using Excel. Resume and cover letter to [email protected] (7/24)

SITUATION WANTED ADS, POSTED BY THOSE LOOKING TO BE HIRED …  There is no charge for placing your Situation Wanted ad … for more information contact Trish Pihonak at [email protected]

SITUATION WANTED: DIGITAL MEDIA/ TECHNOLOGY/CABLE ATTORNEY Broad in-house exp incontent distribution, digital media, technology licensing,affiliate & ad sales. Avail for project/consultant/FT. Contact [email protected] (7/29)

SITUATION WANTED: MEDIA SALES/MARKETING MANAGER/LA: 15+ years experience in educational, documentary, advertising media sales , product, biz development   True Closer!!!!!  [email protected] (7/29)
SITUATION WANTED:  WEB/TV PRODUCER/EDITOR/MANAGER seeking full-time work. 14 years experience, based in L.A. willing to relocate. Contact: [email protected] (7/29)

SITUATION WANTED: EXECUTIVE ASSISTANT POSITION FILM/TV/NY: 7 years experience: Interned for a President, Executive Assistant to SVP/VP/film director/celebrity [email protected] (7/28)

SITUATION WANTED:  International Business Development Executive, with experience in sales, marketing, licensing, acquisitions, distribution, packaging, co-production finance. [email protected] (7/28)

SITUATION WANTED: Cross-genre WRITER/PRODUCER 10 years+. Hi-profile digital branding. Award-winning travel/inspirational writer. Mystery series creator. Contribute vision & storytelling talent to positive projects. [email protected] (7/27)

SITUATION WANTED:   STORY/POST PRODUCER (LA): Creative thinker/hard worker, 10+ years experience, all reality genres, many network & cable credits. Great at paper cuts, solid in edit bay, detail-oriented, fun. [email protected]   (7/23)

SITUATION WANTED:   DIRECTOR/CREATIVE DEVELOPER: Animation. Dynamic, award-winning, fun-filled…Past clients include Warner Brothers, ABC Family, Comedy Central, Nick JR, HBO Family, MTV2, The Tornante Company. [email protected] (7/23)

SITUATION WANTED:   DOCUMENTARY. PRODUCER, DIRECTOR, WRITER in L.A. Five prime time Emmys. Credits: National Geo, PBS, Discovery, History CH, TLC and MSNBC. Contact email: [email protected]   (7/23)

E-mail [email protected] or call Trish Pihonak at 203.926.9878 for rates and specs for Job Openings.

Are you looking for a job? Post your Situation Wanted Ad here — Email [email protected] for specs.

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