Thursday, January 17th, 2008


Cynopsis: Kids!


Good morning. It’s Thursday, January 17, 2008, and this is your first early morning briefing.

Warner Bros. has put the brakes on the live-action Justice League movie, which director George Miller had been set to begin shooting soon for a 2009 release.  There are several issues at hand, including the studio wanting a re-write of the current script, which can’t happen until the WGA strike is resolved, as well as awaiting tax incentives related to shooting the movie in Australia.  Additionally, the studio has not exercised further options to hold the cast, most of whom are newcomers, though. Reportedly Warner Bros. does intend to stick with the cast as selected by Miller when the movie does go forward.

PBS Kids Sprout launches Sprout Smart, a multiplatform effort designed to encourage parents to talk with their preschoolers about key everyday issues.  Sponsored by Mott’s for Tots and in partnership with, The 2008 Sprout Smart topic is Healthy Living & Nutrition.  Four Sprout Smart Public Service Announcements begin running on today, and then rolling out on cable networks throughout the year, and from February 15 on Sprout On Demand.

Fox International’s BabyTV launched on Narrowstep’s IPTV platform as babytvchannel .com. BabyTV launched internationally in 2005 and is available on 100+ platforms in 65 countries and in 12 languages via linear TV, VOD, mobile, broadband, home videos and in-flight services.

Following its November 30, 2007 launch, Family Channel’s commercial-free, multiplex channel, Playhouse Disney, is now available to Canadian subscribers of Cogeco Cable, Mountain Cablevision, and Access Communications.  Additionally, SaskTel is set to launch the service on February 21. These four TV providers, servicing communities in Ontario and Saskatchewan, join previously announced Bell ExpressVu.

Johnny Bravo (65×30), one of Cartoon Network’s first original series, makes its debut on Boomerang with a 3-hour marathon this Monday, January 21, 8-11p.  Johnny Bravo will run nightly at 10p beginning January 22.

The Entertainment Software Association has established a political action committee, which will support video-game industry friendly politicians/candidates through monetary donations, per a New York Times report.  The movie and TV industry have similar PACs to support their interests on Capitol Hill.

Granada International heads to NATPE, January 28-31 in Las Vegas, with a host of programming including those for families and kids:

  • My Boy Jack (1×95) – a family targeted drama, starring Daniel “Harry Potter” Radcliffe, which is based on Rudyard Kipling’s poem and real life search for his 17-yr-old son Jack (Radcliffe), who went missing during WWI.   Written by David Haig, the movie is directed by Brian Kirk (The Tudors, Middletown) and is a co-production of Ecosse Films, WGBH Boston and Ingenious Broadcasting for ITV in association with Octagon Films and Granada.
  • Ballet Shoes (1×95) – a family drama starring Emma Watson (aka Harry Potter’s Hermione) as the oldest of three orphaned girls who discover their unique talents.  Produced by Granada for the BBC, Ballet Shoes is based on Noel Streatfeild’s 1936 book of the same name.
  • Nick Baker’s Weird Creatures (7×47)  hosted by wildlife expert Nick Baker, who travels the world looking for all sorts of bizarre animals. An Icon Films production for the UK’s five, Animal Planet in association with Granada International.
  • Boowa & Kwala (52×5)  a preschool animated music-filled series produced in HD by PMMP/ for Canal J and Radio Canada.  The series revolves around Boowa, a big dog with a good sense of humor and loves to sing, and Kwala, a funny inquisitive yellow koala.
  • Supernormal (52×11) – a family-targeted HD animated comedy from Granada Kids and World Leaders Entertainment in association with Granada International.


Speed Racer Enterprises inks more licensing deals for both the new animated series Speed Racer: The Next Generation (26×30), which bows May 2008 on Nicktoons Network, and the classic Speed Racer (52×30) series.  New products for the two brands begins rolling out now through Q3 2008: IMT Accessories’ Monkey Business (indoor and outdoor furniture) and Street Flyers (bicycles/tricycles, skate boards, scooters, skates, accessories, fishing rods, pool accessories); Saramax Apparel (boys/men/girl sleepwear, underwear, loungewear, and infant sleepwear, apparel, bottles and frames); Star Ride Kids (boys apparel, sportswear, swimwear, outerwear); Hanes (underwear, socks, casual-wear); Rubie’s Costume Co (costumes, masks, accessories); DecoPac (cake decorating kits).

Vringo, a distributor of video ringtones, completes a deal with Turner Broadcasting System Europe, under which its subscribers will be able to download 2 to 10-second animated clips from Cartoon Network and Adult Swim to be used as video ringtones.  Vringo has similar agreements with Discovery Channel and Universal Music Group.


Correction: Turner Entertainment’s, President/Turner Broadcasting Sales, is David Levy, and not David Levi (who is my cousin and not in the industry at all).

Decode Entertainment upps Janice Walker to VP/Animation Production, from her role as Producer.  Reporting to Beth Stevenson, EVP/Production and Development, Walker will oversee production on all animated for the company.  Walker was previously Production and Studio Manager for Berlin Film Company and Hahn Film, and as Studio Producer/Manager at Canuck Creations.

Razor & Tie Entertainment names Heather Weisberg a Licensing Manager and Kerri Brusca as Director/Media & Artist Relations.  Most recently Executive Producer, RMI Music & Lucid Music, Weisberg will report to SVP/Marketing, Michael Krumper and Music Publishing, JW Johnson.  Brusca, former founder and principal of KB Entertainment, reports to Krumper and VP/ Media & Artist Relations, Carise Yatter.


The premiere of Nickelodeon’s The Backyardigans Tale of the Mighty Knights primetime 1-hour special on Monday, January 14, at 7p drew 2.8 million Total Viewers P2+, and becomes the series’ highest-rated special among K2-5 (963,000), according to Nielsen Live plus Same Day Ratings.

Live + Same Day Ratings Kids Cable Network Averages (000) for Monday, January 14, 2008, 6am-11pm, ranked by K2-11:
NICKELODEON:         K2-11 1129; K6-11 501; TWEENS 9-14 332
DISNEY CHANNEL:     K2-11   884; K6-11 544; TWEENS 9-14 438
CARTOON NETWORK: K2-11   487; K6-11 263; TWEENS 9-14 194
TOON DISNEY:           K2-11   144; K6-11   69; TWEENS 9-14   43
Source: MTVN Research from Nielsen Media Research Data

Live + Same Day Ratings Kids Cable Network Averages (000) for Tuesday, January 15, 2008, 6am-11pm, ranked by K2-11:
NICKELODEON:         K2-11 1032; K6-11 460; TWEENS 9-14 348
DISNEY CHANNEL:     K2-11   741; K6-11 487; TWEENS 9-14 373
CARTOON NETWORK: K2-11   538; K6-11 292; TWEENS 9-14 175
TOON DISNEY:           K2-11   133; K6-11   56; TWEENS 9-14   42
Source: MTVN Research from Nielsen Media Research Data

Answer to Yesterday’s Trivia Question: On the classic TV series Leave It to Beaver,  Beaver’s brother Wally had a friend called Lumpy Rutherford. What was Lumpy’s actual first name?  CLARENCE RUTHERFORD III    Kudos to:  Jeffrey Lesser-Little Airplane Productions, Inc./NY; Jeffrey Grant-Cartoon Network/Turner New Media/NY; David Stern-BARD Entertainment/NY; Austin Haeberle-Listen Up!/NY; Ron Salcedo-Zimmerman/Nashville; Tom Boyd-WGN/Chicago; Steve Hirsen/Sherman Oaks, CA; Dinny McGuire-Luxor Enterprises/Las Vegas; Richard Quan-Imaginary Time/San Francisco; Bonny Dore Productions Inc./LA

Today’s Trivia Question: On the cartoon series Underdog, what was the name of the villain who led a mafia-like gang?   ( Click here with your answer and be sure to include your name, company, city and time zone. Unofficial rules: Only the second four correct answers from each time zone will be mentioned; and once you’ve been mentioned in any of the Cynopsis editions, you can’t be mentioned again that calendar week.)

Later — Gwen
Gwen Billings for Cynopsis: Kids!

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JOB OPENING: SR PRODUCER BRANDED ENT/Sundance Ch/NY:Create hi-concept interstitial series/promos for BE/Sponsorship. A+ copywriting; promo prod; quick idea generation; 7+ yrs exp. Res: [email protected]. (1/25)

JOB OPENING: ONLINE PRODUCER/ LIFETIME TV NY: Looking for a creative and experienced online producer to oversee the development of show and movie websites for Apply at: (1/25)

JOB OPENING: SCHEDULING ASST/Lifetime: Admin Asst to SVP, Scheduling. Budget prep, phones, travel plans, prepare invs, attend mtgs, asst w/ presentation, etc. Exp in TV/cable & PC knwlg.Apply: [email protected] (1/25)

JOB OPENING: REGIONAL ACCT DIR/Screenvision Cinema, LA: 3-5 yrs exp, proven media sales performer to dvlp, present & sell cinema advrtsng to regional clients, BA req., regional travel req. Apply online at: (1/25)

JOB OPENING:  MGR, INDUSTRY SERVICES/ Interactive Advertising Bureau/NY:  Experience w/ project mgt/strategic planning/strong written & oral communicator/2+ years experience interactive ad space. Please send resumes to: [email protected] (1/25)

JOB OPENING: SALES ASSISTANT/BET, NY:Entry level position, detailed-oriented, organized, multi-tasker.Bachelors degree req. 1-2yrs sales exp. preferred Email resume: [email protected] (1/25)

JOB OPENING:  DIR, WEB OPERATIONS/KidRo Prods/NYC: Asst w/ dvlpmnt & lead implementation of a holistic strategy for celeb’s web site. Dynamic, self-motivated ind. w/ exp & skills in web content   Res:  [email protected] (1/24)

JOB OPENING:  ONLINE PRODCTN ASSOC/NYC: Work w/site planning, content development, HTML coding, Flash, graphic design & CMS skills. Exp w/video editing, webcams or writing/editing all huge +.. Resume: [email protected] (1/24)

JOB OPENING: RESEARCH PROJECT MANAGER/TURNER ENTERTAINMENT NEW MEDIA/NYC: Leadership opportunity. New media ad sales research projects/positioning/trending/reporting. 5 yrs media research exp. Apply: [email protected] (1/24)

JOB OPENING:  TRAFFIC COORDINATOR/Hallmark Channel/NY: Edits daily broadcast logs; executes agency traffic instructions; maintains commercial inventory. See full posting and apply at (1/24)

JOB OPENING:  SALES ASST/DISCOVERY NEW MEDIA/NY: Provide general support and account maintenance for NY AE’s. New Media group is responsible for on-line, mobile, podcasting and VOD ad sales. Apply: #7195  (1/24)

JOB OPENING: MGR, SYNDI CONTENT & PROMOS/MEDIA STORM/NY or CT: Create/execute/mng content strategy of clients to achieve max exposure/results. Exp: 5+ yrs Cable, Brdcst and/or Online. Resume to:  [email protected] (1/23)

JOB OPENING: MGR NEW MEDIA RESCH/E!, Style & G4/LA: BA 3+ yrs exp w/ new media analytics tools Report web, brdband, mobile & VOD usage/trends Exp w NetView, Site Census/Google Analytics & Rentrak pref’d [email protected] (1/23)

JOB OPENING: ACCT EXEC/DIRECTV/El Segundo CA: Sell commercial time on regional sports networks in the great LA area.Report into the VP of Ad Sales. For immediate consideration, please send resume to: [email protected]  (1/23)

JOB OPENING: FREELANCE WRITER/PROD/Voom HD Ntwrks/NY:Seeking top creative to prod promo & interstitial material for HD movie channels. 5 yrs min exp w/major cable net. Edit/Photoshop skills & ability to quote “Evil Dead 2” a +. [email protected] (1/23)

JOB OPENING: VP, PRINT ADVERTISING/LIFETIME TV/LA/Extensive exp. running print dept. in cable network or ad agency.  Strong management and team building skills.  Apply to:  [email protected]  (1/23)

JOB OPENING: VP, GRAPHICS/LIFETIME TV/LA:  Exp. in on-air graphic design within broadcast or cable industry. Strong leadership skills req. Apply to: [email protected] (1/23)

JOB OPENING: SR.WRITER PRODUCER/LIFETIME TV/LA: Conceptualize, write and produce on-air and radio promos. Must have demonstrated exp. within cable or broadcast network.   Apply to: [email protected] (1/23)

JOB OPENING: ONLINE MKTG ASSOC/EXERCISE TV/LA: Write promot’l copy for banners, newsletters & web site.  Mng message boards & blogs.  BS/BA req’d (pref Bus/mktg) 1-3yrs exp online mktg/advrtsng. Apply: (1/23)

JOB OPENING: FREELANCE WRITER/PRODUCER/Voom HD Networks/NYC:Top creative to produce promos for HD movie channels. 5 yrs min exp w/major cable net. Edit/Photoshop skills & ability to quote “Evil Dead 2” a plus. [email protected] (1/23)

JOB OPENING: MGR DISTRIBUTION/CHICAGO/GSN, The Network for Games: Report to Exec Dir Dist. Mng Sales Activities & Mark/Sales Promotions. 3+ yrs. exp in Mktg/Sales. BA/BS degree in related field. Send Res/Cov Letter: [email protected]   (1/23)

JOB OPENING:  SENIOR INTERACTIVE RESEARCH ANALYST/Scripps Networks/Knox: Research support for all SN Websites. 3+yrs exp in on-line or mkt research. Field mgmt and data analysis is reqd. Apply at EOE. (1/19)

JOB OPENING: INTERACTIVE MKTG ADMINISTRATOR/WB Pictures/NY: Organized, 3-5 yrs. exp. digital mktg/media at agency/media co. Need exp. with plan/buy online media and ad creative. Email: [email protected] RE: UCTC/93360BR (1/19)

JOB OPENING: SPORTS SLS ASST/Univision/NY: Highly motivated. srvcng agencies/clients daily basis. Det oriented/time mgment/comm/PC/math skills. Prepare flowcharts/presentations. Soccer knowledge a +, EOE.Res: [email protected] (1/19)

JOB OPENING: SVP STRATEGIC RESEARCH/Disney ABC Dom TV/Burbank: 10 yrs broad-based TV exp + 7+ yrs mgmt; leading edge exec w/proven ability to assess media trends/developments. APPLY Req #137377 (1/28)

JOB OPENING: DIRECTOR OF STRATEGIC PLANNING/Turner Entertainment New Media (NY):   5-7 yrs exp in ad sales industry; must have DIGITAL & mgmt exp; analytical & presentation skills. Apply online , Req#92471. EOE (1/19)

JOB OPENING: SR WRITER/PRODUCER/iN DEMAND/NYC:  Write, research & produce promo spots monthly.  Manage edit & audio sessions. 3-5 yrs on-air promo exp.  Reel required.  Apply [email protected] .  EOE. No relo. (1/19)

JOB OPENING: ACCT EXEC/FOX/NYC: BS/BA/Min 5 yrs ad sales exp at media firm or network. Working with the National Geographic Channel. Please apply at (1/19)

JOB OPENING: COPYWRITER /In DEMAND Networks/NYC:  Develop ad/online/marketing copy.  BA + 5 yrs writing exp in TV/cable/studio/ad agency.  Apply at:  [email protected] (1/19)

JOB OPENING: PM SCHEDULER/POST PROD/LIFETIME/NY: 2-3 yrs related exp in TV or film/Degree in Broadcasting and/or exp in a hands-on tech broadcast environment/ See full posting and apply at: (1/19)

JOB OPENING: SR MGR, MEDIA RELATIONS/NPR/DC: PR pro with great business/ad/trade/tech placement exp to promote NPR’s extensive gvt relations, digital, business, HD radio activities. (1/18)

JOB OPENING: PLAN’G/SCHED’G PROMOS & INTERSTITIALS FOR BROADCAST AIR LOGS: 2+ yrs exp media planning, program’g & sched’g, traffic, or related field. Strong GRiPIT and/or BMS database skills for content sched’g. Visit : (Req ID 130381)  (1/18)

JOB OPENING:  SR COORD ADMIN/IFC/NY:  Coord all finance/adm process. Assist w/ business plan’g (forecasting& budgeting)&A/P. 1-3 yrs exp, Ent exp pref’d. Degree in Finance/Bus/Comm pref.
res: ref #5076BR (1/18)

JOB OPENING: NEW BUSINESS DEVELOPMENT ACCT EXEC/WTIC/WTXX/Hartford: seeking New Business Development AE w/ at least 1 yr media sales exp; broadcast TV, cable, or radio exp. preferred; strong work ethic; Resume: [email protected] (1/18)

JOB OPENING: INTEGRATED SALES MGR/AETN/NY: Looking for your next creative opp? Have  solid understanding of ad sales/media/ratings/mktg? Enjoy writing/presenting to groups? Take next step in career! Apply: (1/18)

JOB OPENING: MGR, RESIDUALS/RHI Ent/NY: Exp mngng a residual payment process. Knwldg of internat’l/domestic union & ind (film & talent) agreements, regulations. Strong org/negotiation/forecasting skills. Res: [email protected] (1/18)

JOB OPENING: DIR AFFILIATE SALES/ NY&LA: 4+ yr affil sls exp; strng presentation and comm skills; trvl up to 50%; strong PC and teamwork skills; BA degree req’d. Apply: [email protected] (1/18)

JOB OPENING: DIR AFFIL SLS MKTG/SiTV/LA: min 8yrs mktg/cable exp a must/resp to work w/Mktg & Affil Sls to lead/mng/and execute for multi-platform and event promos. BA req’d. Resume & salary history to. [email protected] (1/18)

WINTER AND SPRING INTERNSHIPS – These positions are for credit only – nobody gets paid here. They are posted for free, and students work for school credit only. For more information on the specs for posting an Internship ad, email Trish at [email protected] .

SPRING INTERNSHIP CREDITS ONLY: Immediate opening!/NYC (NO HO):  Boutique Entertainment & Lifestyle PR firm seeks motivated, bright intern. College Credit Only. Hands-On experience. Fun environment.  Apply to:  [email protected]  (1/25)

SPRING INTERNSHIP CREDITS ONLY: Rowdy Television & Film/ATL: TV & Film Production company looking for a fast paced assistant to work with the exec. assistant in production and administrative activities.  Email Brittany: [email protected]  (1/25)

SPRING INTERNSHIP CREDITS ONLY: True Entertainment/NYC: TV Production facility looking for hard working, versatile interns for production, post prod & administration. Please email resume: [email protected]   (1/24)

SITUATION WANTED ADS, POSTED BY THOSE LOOKING TO BE HIRED … Interested in posting your Video Resume?  Contact [email protected] for more information ….

SITUATION WANTED: Brian N. Potter, owner of LA-based premiere full service rights & clearances co. is avail. for hire for TV, film & new media prods.Visit for more info.  Contact: 310-709-7909  (1/24)

SITUATION WANTED: Former long time MTV staffer looking for work in TV & film prod industry. Exp in music composing/prod, music video, direction, & documentary film making. Vast ntwrk of connections & interesting res. [email protected]  (1/19)

E-mail  [email protected] for rates and specs for Job Openings. 

Interested in posting your Video Resume?  Contact [email protected] for more information ….

Are you looking for a job? Post your Situation Wanted Ad here — Email [email protected] for specs.

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