Cynopsis: Kids!
02/07/08
Good morning. It’s Thursday, February 7, 2008, and this is your first early morning briefing.
EA’s Casual Entertainment Label schedules the release of Boom Box, the first game title developed in collaboration with director/producer Steven Spielberg, in May 2008 for the Nintendo Wii console. Boom Box is an action game that allows players to remix any level of the game in Create Mode using props, blocks, or characters that have been unlock during game play. Additionally, players can share their designs on WiiConnect24, where other gamers can play/solve them. A mobile phone version of the game is currently in development. Targeted to kids/families, the game is not yet rated.
MORE KIDS STUFF
Valentine’s Day turns evil as Boomerang celebrates Villainstine’s Day on February 14 with an 11-hour marathon (9a-8p), featuring some of Hanna and Barbera’s most villainous characters and their love of evildoing.
Nicktoons Network acquires 10 Bzots music videos. Produced by Eat Your Lunch, the Bzots music videos follow the exploits of three assembly robots that start their own band in an effort to escape the monotony of work. Rubber Duck Entertainment, which is a division of The Contender Entertainment Group, put the pact together.
Gener8Xion Entertainment, a family/faith-based company, enters into a three-picture agreement with Media 8 Entertainment. Under the deal, Media 8 will handle international distribution and licensing for Gener8Xion’s family-targeted drama, Noelle, and two other titles to be named. Released in 4Q 2007, the movie revolves around a priest who arrives in a small town just before Christmas to close the doors to a waning church.
Jack Black will host the 2008 Nickelodeon’s Kids Choice Awards, which will be held on March 29, live from LA. This marks Black’s second time serving as host for the kids screamfest, he hosted back in 2006.
Correction: Hasbro is a client of the William Morris Agency, and not the Creative Artists Agency as stated here yesterday. Hasbro concluded its previous relationship with CAA some time ago.
Habbo, the teen-targeted virtual world, partners with the William Morris Agency (WMA). Under the deal WMA will help expand Habbo through new partnerships and generating cross-marketing and promotional opportunities, as well as bringing in celebrity talent for in-game interviews/appearances in www.habbo.com.
TV producer Vin Di Bona jumps into the world of comic books later month when Image Comics publishes the first issue of its first three issue series, Urban Monster, per Variety.
The 9th annual KidScreen Summit takes place in NYC next week, February 13-15. This year’s gathering will be the largest KidScreen event so far with some 1300+ people expected to attend. If you’re coming in from out of town for the event – bring an umbrella. We’re looking at rain and snow showers mid-week and average daytime temps in the low to mid-30s. Cynopsis Kids will be in attendance all next week and we plan to report news and goings on at the Summit in a Cyn Kids Special: KidScreen Summit section inside this daily edition each day during the event – so send in your related news releases early!
MARKETING/LICENSING
Twentieth Century Fox Home Entertainment and HIT Entertainment will release three new kid-targeted DVDs on March 4, 2008: A Barney DVD titled Animal ABCs (55 minutes), which also features a bonus episode Fifi and the Flowertots; Bob the Builder: Building Bobland Bay (54 minutes) features six new stories and introduces five new Can-Do Crew members; Thomas & Friends: Engines and Escapades (50 minutes) includes six previously unseen stories, as well as two music videos.
STONE SOUP
The preschool animated series Wow! Wow! Wubbzy! will serve as the sponsor of the Wuzzleburg Preschool Garden Awards, a new grant program launched by The National Gardening Association (NGA) and Starz Media. This year 75 preschool organizations will receive grants of gardening supplies from NGA’s Gardening with Kids Store, to encourage kids to get involved in planting and caring for plants and learn about going green. Co-produced by Starz Media and bolder Media, Wow! Wow! Wubbzy! currently airs in the US on Nick Jr. and Noggin.
EXECUTIVE MOVES
ION Media Networks appoints Eleo Hensleigh as Chief Marketing Officer. Based in NY, Hensleigh will develop, manage and implement marketing and branding efforts across ION’s network and digital multiplatforms. Additionally, she will also expand ION’s research group to provide findings for all divisions. She will report to Brandon Burgess, Chairman and CEO. Most recently, Hensleigh was CMO & EVP/Marketing & Brand Strategy, Disney-ABC TV Group. Previously, she held several other positions with Disney ABC Television and Cable Groups, FX Networks and Nickelodeon/Nick at Nite. Congrats Eleo.
Erick Rouille is named as Sales and Licensing Director for Galleon Entertainment. Rouille will oversee international sales and licensing activities for company, including properties such as Skunk Fu!, Apollo’s Pad, Sokator-442 and Mysti. Previously, Rouille managed IP rights and licensing deals for animated series and movies. Prior to that he toiled in consumer products for Saban Entertainment, Disney, Universal Studios and DreamWorks Home Entertainment.
RATINGS
Disney Channel Worldwide premiered the new Disney Channel series Phineas and Ferb in several international markets on Monday, February 1, following last week’s successful debut in the US. In the UK, Australia and New Zealand the series was well received becoming the network’s top series or animated series premiere among kids ever.
Live + Same Day Ratings Kids Cable Network Averages (000) for Monday, February 4, 2008, 6am-11pm, ranked by K2-11:
NICKELODEON: K2-11 1050; K6-11 498; TWEENS 9-14 404
DISNEY CHANNEL: K2-11 852; K6-11 544; TWEENS 9-14 463
CARTOON NETWORK: K2-11 489; K6-11 294; TWEENS 9-14 169
TOON DISNEY: K2-11 123; K6-11 57; TWEENS 9-14 32
Source: MTVN Research from Nielsen Media Research Data
Answer to Yesterday’s Trivia Question: Yessman, Stargazer, Buzzsaw and Copperkid were characters from what late 1980’s cartoon? SILVERHAWKS Kudos to: John Harman-Screenvision/NY; Christopher Byrne-Byrne Communications, Inc./The Toy Guy®/NY; Ian Lambur-KidScreen Magazine/EST; Jessica DePaul-Random House Children’s Books/NY;Aaron H. Bynum-AnimationInsider.net/Champaign, IL; Chip Beaman-Soundelux Design Music Group/Hollywood; Izzy Neis-6 Degrees Games/LA; Claire Wilmut-Boomstone Animation Inc./Ottawa
Today’s Trivia Question: On the animated TV series Disney’s Adventures of the Gummi Bears, what was the name of the villain who tried to capture the Gummi Bears so he could learn the recipe for gummi berry juice potion in order to take over the kingdom? ( Click here with your answer and be sure to include your name, company, city and time zone. Unofficial rules: Only the second four correct answers from each time zone will be mentioned; and once you’ve been mentioned in any of the Cynopsis editions, you can’t be mentioned again that calendar week.)
Later — Gwen
Gwen Billings for Cynopsis: Kids!
02.07.08
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