Thursday, April 25th, 2013



Syfy’s IGNITERS vs. Top 10 Cable Viewers

Family/friends ask for & trust their advice on autos  +15%
Always look for the most advanced medicines available  +54%
 “Super Influential” beer consumers  +13%
Buy video games within a week of release  +26%

And much more!  Find the best places to connect with IGNITERS at
Click HERE for Source


Good morning. It’s Thursday April 25, 2013, and this is your first early morning briefing.

Tonight’s Premieres:
Food: Giving You the Business at 10p                   

Tonight’s Finales:
DIY Network: House of Bryan at 9:30p
Food: Chef Wanted with Anne Burrell at 9p
Lifetime: Project Runway Finale: Part 2 at 9p


Upscale Lives Here.

#1 Most Upscale Audience in all of Cable.

Scripps Networks Interactive.  BRANDS FOR LIFE.
HGTV-DIY Network-Food Network-Cooking Channel-Travel Channel-GAC-SNI Digital

Source: Nielsen NPower. For details, visit

Join for the Cynopsis webinar, Leveraging Social Media and TV Ads: Best Brand Strategies, on Tuesday, April 30 at 1:30pm ET. For more information and to register, go to:


There’s a new 24/7 reality show headed to NBC this fall. The Million Second Quiz, a live competition series to take place for 12 consecutive days and nights, will air in primetime and on NBCUniversal’s digital platforms, it was announced at the NBU Digital.Amplified event in New York last night. Contestants will test their endurance and battle it out in trivia challenges from a gigantic hourglass-shaped structure in New York City, which also serves as the living quarters for the four players in the game. Other contestants will try to unseat the reigning champs during primetime, as viewers will be able to play along at home in real time and win a chance to appear on the show. The winner will claim a prize up to $10 million. The series is produced by All3 Media America, Studio Lambert and Universal Television.

Nexstar Broadcasting Group and Mission Broadcasting Inc. have agreed to acquire Communications Corp of America (CCA) and White Knight Broadcasting for $270 million. The deal includes 19 television stations and seven associated digital channels in ten markets.

Another judge overhaul at American Idol? It’s been reported that the FOX series’ dip in ratings prompted producers to consider replacing Mariah Carey midseason with former Idol judge Jennifer Lopez. According to The Hollywood Reporter, the show backed off when Carey threatened legal action, if such plan was carried out. Nevertheless, the show still hopes to have Lopez return for its finale. In regards to the replacement rumblings, a FOX spokesperson called the whole thing a “ridiculous Idol judge rumor.”

Mad Men star John Hamm has been tapped to host the 2013 ESPY Awards. The show, which honors the year’s sports milestones, will be air live Wednesday, July 17 at 9p on ESPN from the Nokia Theatre at L.A. Live in Los Angeles.

Bravo Media is stirring up a new dose of culinary drama with Chef Roble & Co., premiering Tuesday, June 4 at 10p. Now that Roble Ali has established his Brooklyn-based catering company, season two follows his business as it continues to grow with high-end clientele, including musical artist John Legend, NBA star Tyson Chandler, and Phaedra Parks of The Real Housewives of Atlanta. In addition, there will be two new staff members: Roble’s personal assistant, Dan, a pastry chef who appeared on Hell’s Kitchen; and Jeorge, who rounds out the team as the new prep chef.

Three top CBS executives are scheduled to highlight the Banff World Media Festival as keynote speakers. Nina Tassler, President, CBS Entertainment, will deliver the opening keynote, while David Stapf, President, CBS Television Studios and Armando Nunez, President and Chief Executive Officer, CBS Global Distribution Group, will deliver a CBS global content keynote. Banff named CBS Corp. its inaugural Company of Distinction for this year’s event. The 34th annual Banff World Media Festival will take place June 9-12, 2013 at the Fairmont Banff Springs Hotel in Banff, Canada.


The Arsenio Hall Show, debuting in national syndication on Monday, September 9, will be filming at the historic Sunset Bronson Studios. The legendary complex was home to the first-ever talking feature-length motion picture The Jazz Singer in 1927. Other notable productions include Golden Girls, Married With Children, Who’s the Boss and Judge Judy. The Arsenio Hall Show is produced by Eye Productions Inc., in association with Arsenio Hall Communications Ltd. and Octagon Entertainment Productions, and distributed by CBS Television Distribution.



Deadliest Catch Season 9
#1 cable program on Tuesday nights

Check out the high-stakes world of wildcat drilling in the new series Backyard Oil

#BackYardOil was a perfect follow up to my all time favorite #DeadliestCatch!
Thanks for all of that entertainment @Discovery. Fran Yancey @YanceyFD

Click for Source.


ABC Family has greenlit the new one-hour original drama Chasing Life, formerly known as Terminales. The series is scheduled to start production in Santa Clarita in July and will premiere in early 2014. Chasing Life is adapted from the Televisa Spanish-language Mexican television series and is a co-production of BV Family Productions, Lionsgate, and Televisain association with ABC Family. It stars Italia Ricci as April, an aspiring journalist trying to work her way up the ladder at a Boston newspaper, when she receives the devastating news she has cancer.

44 Blue Productions, producer of non-fiction, reality, action-adventure and syndicated first-run programming, has signed a development deal with Jesse Draper, creator and host of online business talk show The Valley Girl Show and CEO of Valley Girl, Inc. As per the agreement the two parties will work to develop a business competition series called What Women (Really) Want and to bring Valley Girl to television.


Top 10 M-F Syndicated Strip Series for the week of 4/15-4/19/13 ranked in order by HH Rtg
The Big Bang Theory (WB)                               7.3 AA
Wheel of Fortune (CTD)                                   6.8 AA
Judge Judy (CTD)                                             6.7 AA
Jeopardy (CTD)                                                6.0AA
Family Feud (2/T)                                             4.5 AA
Two and a Half Men (WB)                                4.5 AA
Family Guy (2/T)                                               3.6 AA
Entertainment Tonight (CTD)                           3.5 AA
Dr. Phil Show (CTD)                                         2.9 AA
Inside Edition (CTD)                                        2.9 AA
Source: Nielsen Media Research

Top 10 M-F Syndicated Strip Series for the week of 4/15-4/19/13 ranked in order by A18-49 Rtg
The Big Bang Theory (WB)                               4.0AA
Family Guy (2/T)                                               2.5 AA
Two and a Half Men (WB)                                2.1 AA
Judge Judy (CTD)                                             1.7 AA
Family Feud (2/T)                                             1.7 AA
How I Met Your Mother (2/T)                            1.6 AA
King of the Hill (2/T)                                         1.5 AA
Wheel of Fortune (CTD)                                   1.4 AA
Jeopardy (CTD)                                                1.3 AA
Seinfeld (SPT)                                                  1.2 AA
Source: Nielsen Media Research

Tuesday A18-49 Analysis:  NBC led among A18-49 viewers on Tuesday with a 2.6/8, according to final primetime national ratings from Nielsen. NBC’s Voice began the night on top at 8p at 4.1/13, and CBS’ NCIS followed at 2.8/9. At 9p, CBS’ NCIS: Los Angeles led at 2.7/7, while ABC’s Dancing with the Stars and Univision’s Amores Verdaderos tied for second at 2.0/5. At 10p, ABC’s Body of Proof took over the #1 spot at 1.6/4. CBS’ Golden Boy and Univsion’s Que Bonito Amor tied for second at 1.4/4.

Live + Same Day Household Ratings: Tuesday, April 23, 2013  time period averages.  Source: NTI, Galaxy as dated. Live+SD.

CBS: 8.4/13             NCIS 11.0/17, NCIS: Los Angeles 8.9/13, Golden Boy 5.3/9

ABC:5.9/9            Splash 3.2/5, Dancing with the Stars 8.3/12, Body of Proof 6.3/10

NBC: 5.1/8          The Voice 8.2/13, Ready for Love 2.0/3

UNIV: 2.1/3       Porque El Amor Manda 2.0/3, Amores Verdaderos 2.4/4, Que Bonito Amor 1.8/3

FOX: 1.8/3             Hell’s Kitchen 2.9/5,  New Girl [r] 1.4/2, The Mindy Project [r] 1.2/2

TELE: 1.1/2            Pasion Prohibida 0.8/1, La Patrona 1.2/2, El Senor de los Cielos  1.2/2

ION: 0.9/1/2             Criminal Minds 0.8/1, Criminal Minds  0.9/1, Criminal Minds  1.0/2

CW: 0.6/1             Hart of Dixie 0.7/1, America’s Model Challenge [r] 0.5/1

UMA: 0.3/0           Cineplex [7p start] 0.3/0, Heroes Del Norte 0.3/0, Rosario Tijeras 0.2/0

A18-49: NBC 2.6/8, CBS 2.3/7, UNI 1.7/5, ABC 1.6/4, FOX 1.4/4, TEL 0.9/3, ION 0.4/1, CW 0.4/1, UMA 0.2/1


Tribune Company has announced the appointment of Dana Zimmer as President of Distribution for Tribune Broadcasting. Zimmer will oversee distribution of the company’s broadcast and television content portfolio to the cable, satellite and telco industries and be responsible for the strategy, execution and day-to-day management of Tribune’s relationships with all of its distribution partners, effective May 13. She formerly served as EVP/TV Networks Distribution at NBCUniversal.

Judy Glassman has been named Associate Publisher, Marketing, of Smithsonian Media, effective immediately. Glassman previously served as Marketing Director at the company. In her new role, Glassman will be responsible for developing multi-platform marketing opportunities among the Smithsonian Media Group assets, including Smithsonian magazine, Air & Space, goSmithsonian, Smithsonian Channel and

Big Fuel has appointed Rob FitzGerald to the post of Managing Director, Head of Network Services. FitzGerald, formerly Executive Vice President, Head of Engagement and Media at GlobalHue, will lead all initiatives across account management, strategy and analytics and help develop best-in-class product.


Cynopsis Webinar
: Leveraging Social Media and TV Ads: Best Brand Strategies
April 30 ~ 1:30-3:00pm ET ~ $295/site
This 90-min webinar will deliver the latest must-have strategies to help you marry the reach & efficiency of TV spots with the flexibility & precision of social media & how they measure their relative ROI.
Seth Shapiro
(New Amsterdam Media), Karie Ford (Subway) Mike Freeman (Hallmark Channel & Crown Family Network), Eleo Hensleigh (The Travel Channel)
Arthur Greenwald

This Day In History, sponsored by Military Channel: 1944 – Professional ballroom dancer and Dancing with the Stars judge Len Goodman was born.  

Answer to Our Last Trivia Question: What was Jack Tripper’s main occupation on Three’s Company? Chef. Kudos to: Ed Goode-Connelly Partners/Boston, MA; Smiti Kumar-Merrill Lynch/NYC; Charles Mannino-Tyco Electronics Subsea Communications/Eatontown, NJ; Michael Branch/NYC; Derek Crownover-Crownover, Blevins, P.C./Nashville, TN; Linda Nordstrom-Compass Point Media/Minneapolis, MN;Heather R. Floore-CW33-KDAF TV/Dallas,TX; Tom Boyd-WGN/Chicago, IL; David Westberg-SAG-AFTRA/Los Angeles, CA;Anne Wettig-MundoFox, Los Angeles; Paul Blutter-General American Group, Inc./Northridge, CA; Steve Howard/Los Angeles, CA;Jessica Schmiedchen-CBC Television/Toronto, Canada.

Today’s Trivia Question: What’s the name of the hospital Jackie, Zoey and company work at on Nurse Jackie? (Email with your answer and be sure to include your name, company, city and time zone. Unofficial rules: Only the second four correct answers from each time zone will be mentioned; and once you’ve been mentioned in any of the Cynopsis editions, you can’t be mentioned again that calendar week.).


– – – S A V E   T H E   D A T E – – –

Cynopsis: Kids !magination Awards Luncheon
Hosted By: Megan Alexander from Inside Edition!

June 4, 2013 | 8:00 – 10:00a.m.
The Yale Club of NYC

*Coming Soon: Award finalists will be announced mid-April

Keep Watching & Reading,
Roberta Caploe

Cynthia Turner: Founder & Editor Emeritus
Denise O’Connor: Group Publisher, Cynopsis Media
Diane K Schwartz: Senior Vice President, Media Communications Group 

Cynopsis Ad Sales: Mike Farina | VP Sales & Marketing | 203-218-6480
Classifieds Sales: Trish Pihonak | Director of Operations & Content | 888-702-3858

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Cynopsis CLASSIFIEDSFor More classifieds, visit the classifieds page here.

JOB OPENING: DESIGN DIR/REELZ/Albuquerque: Lead & manage design team. Oversee brand mgmt, creative direction for on-air, print & web. Mng all of phases of creative work. 5+yrs exp. Apply: [email protected] (5/4)

JOB OPENING: CUSTOMER ACQUISITION MGR/FANDANGO/LA: Oversee all aspects of srch engine mktg, affil mktg & various other direct response mktg initiatives. 4+ yrs exp mngng acquisition mktg campaigns. Apply here (5/2)

JOB OPENING: EMAIL MKTG MGR/FANDANGO/LA: Oversee Email and Mobile marketing channels and vendor relationships. BA Degree. 4+ years of experience in consumer mktg and/or digital mktg. Apply here (5/2)

JOB OPENING: LOYALTY & RETENTION MKTG MGR/FANDANGO/LA: Partner with Dir, Digital Mktg to dvlp segmentation contact and offer strategies that increase customer engagement and retention. Ba DEG 4+yrs exp consumer mktg. Apply here (5/2)

JOB OPENING: SOCIAL MEDIA MKTG MGR/FANDANGO/LA: Implement social media strategy and best practices across various platforms and social communities. Ba deg and 4-6 yrs mktg exp Demonstrated passion for social meda a must. Apply here (5/2)

JOB OPENING: MGR, CONSUMER INSIGHTS/LA/E! and Esquire Network: 5+ years’ experience in primary research, utilize primary and secondary research tools to generate insights that impact the business. (5/2)

JOB OPENING: SR DIR PUBLICITY/A&E/NY: Dev & implement pub strategies & campaigns resulting in positive media placement. 10 yrs exp in TV prgm pub and/or public/media relations. Apply: (5/2)

JOB OPENING: SR.MNGR/MNGR, BRAND & CREATIVE STGY/CHARTER/STAMFORD, CT: Develop & execute ad cmpgns. Strong prjct mgmnt skills 4+ yrs Agency or Client exp. Ability 2 work in nibble envrnmnt. Kwldg of TV prod a plus; Apply: (5/2)

JOB OPENING: AD SALES PLANNER/NUVOtv/NY: Freelance-support/asst. Ad Sales dept. 2+ yrs exp. req. Analytical, Excel and comm. skills req. Industry & Dealmaker exp+. Resume to: [email protected] EOE (5/2)

JOB OPENING:  SALES PLANNER/Screenvision/NYC: Sales acct management support, sales reporting, campaign tracking, Need BS+3yrs media exp, strong excel. Apply at (5/2)

JOB OPENING: POST SUPER/Jupiter Ent./NYC: Hire/schedule/manage post for multiple series. Oversee workflow/output, communicate w networks&senior mgmt. 5+ yrs in post, mgmt. exp. Resume: [email protected] (5/1)

JOB OPENING: MANAGING EDITOR SPORTS MEDIA/THE WHISTLE/NYC: Experienced multimedia editor to lead digital team for creation of daily editorial agenda & content development for teens sports brand. Resume: [email protected] (5/1)

JOB OPENING: ACCT MGR/NYC: Bilingual Spanish AE to dvlp new biz for ad sls @ client & agcy lvls on all SXM channels, incl Latino. Own sls process from pitch to close & acct mgmt thru-out campaign. Some travel. [email protected] (4/30)

JOB OPENING: DIG. MKTG MGR/MTV INTEGRATED MKTG/NYC: Conceptualize digital and convergent mktg opps in response to RFPs & to proactively take to mkt. 5 yrs exp mktg w/major brands as a client or partner. More info/apply here (4/30)

JOB OPENING: MGR, DIG MKTG, USA Network/NYC: Dev & execute Digital/360 Ad Sales Mktg.Research Knwlge: ComScore, Neilsen, Omniture. Dig media plan/buy acumen. Adv PPT skls. 5+ yrs mktg TV/agncy exp (9791BR) (4/27)

JOB OPENING: SALES DIR WO NETWORK/NY: Exp selling to large cable nets, solid understanding of plan’g/buying/stewardship & systems that support this. Sftware sales exp is a +. Must be in tri-state area. Apply here (4/27)

JOB OPENING: SR POST PROD PRODUCER/NY: Min 12 yrs TV Network exp. Support network programming/promo, creative, AE exp. + Sports background a plus. Send res and cov ltr Attn: Rose to [email protected] (4/27)

JOB OPENING: RESEARCH ANALYST SR (TV/MEDIA RSCH)/OUTDOOR CHANNEL/TEMECULA,CA: Compile, anlyz ratings data; metrix/anlytx; make recomndtns; expert Excel; deg & 3-5 yrs resch exp TV/cbl/brdcst. Apply: (4/27)

JOB OPENING: MGR-PARTICIPATION & RESIDUALS/IFC Films/NY: PT position, manage participation reports for all P&Ls, residual processing, primary guild contact, 4-7 yrs exp accounting. Click here (4/27)

JOB OPENING: SR EDITORIAL PRODUCER/HISTORY Digital/A+E/NY: write/edit/prod plus out-sourcing feature and news articles for cross-platform distr.; 4+yrs writing exp/editing & prod for dig. Outlet. – BA/BA degree in History and/or English or related. Apply: here (4/26)

JOB OPENING:  CREATIVE DIRECTOR/A+E/NY: Lead dig. design team to strategize, concept & oversee brand mngmnt, creative dir & redesigns. Mng all of phases of creative work. 8+yrs exp & portfolio showcasing web, mobile, social, app solutions. Apply: here (4/26)

JOB OPENING: DIRECTOR OF OPERATIONS/NESN/Watertown, MA: Lead/mng the network’s brdcst operations including studio, master control, prod & remote operations, and media assets. To apply: (4/26)

JOB OPENING: DIR, MEDIA RELATIONS/CABLEVISION/BETHPAGE, NY: Background in conv./modern media rel, interest in tech, knowledge of cable industry. 5-7 yrs exp, strong writing skills. Apply here (4/26)

JOB OPENING: WRITER/PRODUCER/iN DEMAND/NYC: Write, rough edit & produce through post prod process promos & marketing campaigns. Bachelors & 2-3 yrs industry exp. Apply: [email protected] (4/26)

JOB OPENING: MGR Devel/PROD/Discovery/MD: Dynmc idea genratr, exp in biz of devel/deal mking process. Confid/effctve cmnctr, take pitches/rprsnt dept., dvl ntwk cont. Suprts EPs. 5 yrs agncy/ntwrk exp, strng indstry cntcts: Apply here (4/26)

JOB OPENING: MGR-DIGITAL MEDIA & TECH/Sundance/NY: 5-7+ yrs. exp web tech & PM. PM site dvt., knwlg WordPress, HTML, PHP & CSS. Res here (4/26)

JOB OPENING: SENIOR WRITER/PRODUCER/Sportsman Channel/NY: Highly creative/innovative thinker. Strong writer with a keen eye. 6+ yrs exp in TV promotions dept or agency. Apply here (4/26)

JOB OPENING: DIR MEDIA RELATIONS/FX/LA: Resp: planning & implementation of PR campaigns, launch of new shows, cultivate Media support & awareness. 5+yrs Media/PR exp (Network/Studio) (4/26)

INTERNSHIPS – These positions are for credit only – nobody gets paid here. These ads are always posted for free, and students work for school credit only. For more information on the specs for posting an Internship ad, email Trish at [email protected].

SITUATION WANTED ADS, POSTED BY THOSE LOOKING TO BE HIRED… There is no charge for placing your Situation Wanted ad… for more information contact Trish Pihonak at [email protected].

SITUATION WANTED: NYC Based Former ADMINISTRATIVE ASSISTANT at CBS and Customer Service Rep seeks entry-level position. Degrees in TV Production and Media. Knowledge of linear editing and social media. Contact: [email protected] (4/30)

E-mail [email protected] or call Trish Pihonak at 888.702.3858 for rates and specs for Job Openings.

Are you looking for a job? Post your Situation Wanted Ad here — Email [email protected] for specs.


ABC: Wife Swap, Grey’s Anatomy, Scandal
CBS: The Big Bang Theory, Two and a Half Men, Person of Interest, Elementary
CW: The Vampire Diaries, Beauty and the Beast
FOX: American Idol, Glee
ION: Without a Trace, Without a Trace, Criminal Minds
MyTV: White Collar, White Collar
NBC: Community, The Office [r], The Office, Parks and Recreation, Hannibal
PBS: The This Old House Hour, Frontline, Antiques Roadshow
Telemundo: Premios Billboard de la Musica Latina
UMA: Rapido y Furioso: Reto Tokio,  Los Heroes Del Norte, Rosario Tijeras
Univision: Porque el Amor Manda, Amores Verdaderos, Que Bonito Amor

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