Cynopsis: Kids!

04/21/11

Good morning. It’s Thursday, April 21, 2011, and this is your first early morning Kids briefing. 

Entertainment One (eOne), an indie entertainment distributor, renews its Canadian and UK output deals with the indie film studio Summit Entertainment. Under the terms of these multiyear agreements, eOne will continue to distribute Summit films in all media across Canada and the UK.  eOne plans to release up to eight Summit films a year in Canada and the UK, including the much anticipated fourth and fifth installments of The Twilight Saga: Breaking Dawn – Part 1 and Breaking Dawn – Part 2.

Paramount, Marvel Entertainment and Imax have finalized plans to release the new feature film Thor (PG-13) in digital Imax theatres worldwide day-and-date on May 6, 2011.  The movie’s release continues an ongoing partnership between the three companies.  Based on Marvel’s Thor comic book, the movie is directed by Kenneth Branagh, from a screenplay by Ashley Edward Miller & Zack Stentz and Don Payne, which is from a story by J. Michael Straczynski and Mark Protosevich.  Produced by Kevin Feige, Thor stars Chris Hemsworth, Natalie Portman and Anthony Hopkins.

NEW PRODUCTION & DEVELOPMENT

Lionsgate‘s movie adaptation of the first book in Suzanne Collins’ young adult trilogy, Hunger Games, gets a number of new cast members this week.  Director Gary Ross taps Willow Shields (In Plain Sight) for the role of Primrose Everdeen (aka Prim), the younger sister of the protagonist Katniss, per Heat Vision.  As previously announced, Katniss will be played by Jennifer Lawrence.  Other new cast members over the last bit include Josh Hutcherson (The Kids Are All Right, Bridge to Terabithia, Journey 2: The Mysterious Island) as Peeta Mellark and Liam Hemsworth (The Last Song, Knowing) as Gale Hawthorne.  Elizabeth Banks is said to be up for the role of Effie Trinket, who Katniss’ handler.  Additionally, four of the tribute members from the various Districts in the story have also been cast by Ross, with Jack Quaid and Leven Rambin set as Marvel and Glimmer, and Dayo Okeniyi and Amandla Stenberg as Thresh and Rue.  Lionsgate will release The Hunger Games on March 23, 2012.

MORE KIDS STUFF

A new Nickelodeon branded programming block to debut in the Balkan region, the first localized Nickelodeon block in Bulgaria, under a new deal between Viacom International Media Networks (VIMN) and Bulgarian broadcaster TV7.  Launching Monday, April 25, the new Nickelodeon four-hour block will be split in two, with a daily two-hour preschool block in the morning and a two-hour block (animation and live-action series) in the afternoon, on TV7’s cable, satellite and free-to-air terrestrial analog platforms including TV7 and Super 7.  The Nickelodeon branded block will also be available as part of the TV7 IPTV service.  The new deal includes 20+ Nickelodeon titles, such as Dora the Explorer, SpongeBob SquarePants, The Penguins of Madagascar, iCarly, The Troop, Big Time Rush, Jimmy Neutron and True Jackson, VP.

The PBS Kids Go! series The Electric Company launches its third season on May 2, 2011 (check local listings) with a new interactive cross media segment, The Adventures of The Electric Company on Prankster Street, both at the end of each new episode of the show and via a new area of the website ( www.pbskidsgo.org/electriccompany ).  Designed to take fans from the series to the website and back again, Prankster Planet includes 12×2 animated segments, 12 multi-level online quests, 60 mini-games, an avatar creator, a rewards system that encourages repeat play, and a new magazine that all together further the math concepts and vocabulary mission of the series.  This summer will also see the addition of a progress tracker online for parents and teachers to follow kids learning online.  The animated Prankster Planet segments feature Electric Company’s Jessica and Marcus as comic book heroes on a mission to get to Prankster Planet ASAP and stop the pranksters, with the help of fans, from stealing all the words from earth using their evil Wordsuckeruppernator.  Each animated episode ends in a cliffhanger, which drives kids to the online game.  The magazine, distributed to PBS and other Electric Company partners, will contain secret Prankster Planet information that readers can use to collect hidden words and save the world from becoming wordless.  The Electric Company is produced by Sesame Workshop.

Nickelodeon‘s game show BrainSurge will feature a week of celebrity co-hosted episodes, Monday-Friday 25-29, 7p.  Celebrities helping out series host Jeff Sutphen next week are Tony Hawk, Jordin Sparks, Misty May Treanor, Natalie Coughlin, and Tom Kenny (voice of SpongeBob and many others).

Boomerang will mark Earth Day this Friday, April 22, from 8a with a 12-hour marathon of the animated series Captain Planet and the Planeteers.  The Earth Day celebration begins with the pilot episode of Captain Planet, A Hero for Earth, at 8a.  It doesn’t have to be Earth Day to think about our planet, Captain Planet and the Planeteers airs daily on Boomerang at 6a.

Disney Junior will premiere a special Mother’s Day episode of its animated series Special Agent Oso on Friday, May 6 at 1p.  The Mom’s Day episode features guest appearances by Mary Lou Retton (Olympic Gold Medalist), actress Ming-Na (ER) and her 10-year-old daughter Michaela Zee.

Studio100 Media inks a license deal with Austrian public broadcaster ORF for two of its classic animation properties Maya the Bee (78×11) and Vicky the Viking (78×11).  The pact has ORF acquiring the exclusive FreeTV and German language rights for Austria for both of the newly re-mastered 3D animated series.  The two new versions of May the Bee and Vicky the Viking are both produced by Studio100 Animation in association with TF1 and ZDF and are set for delivery at the end of 2012 and end of 2013 respectively.

MARKETING/LICENSING

Columbia Pictures/Sony Pictures Animation‘s mixed live-action and CG animated 3D movie The Smurfs gets a confectionery license deal with My Idol Pops ( www.myidolpops.com ), which will design custom exclusive molds to create lollypops fashioned in the shape of licensed brands, movie and TV characters.  The Smurfs movie is set for release on July 29, 2011.

American Greetings Properties (AGP) and Mindworks Entertainment have unveiled a new promotion for American Greeting’s Care Bears property at Kentucky Fried Chicken Japan restaurants.  The promotion features a Care Bears premium item in each KFC Smile Set Kids Meals this spring.  Mindworks is AGP’s agent in Japan.

Loews Hotels will host the kid/family targeted music-based Baby Love Disco Superhero Tour, with 12 stops scheduled for this spring and summer.  Each Baby Loves Disco afternoon dance event features a special guest DJ and MC and invites kids and families to come dance, play and have snacks, and on this tour to dress up like superheroes.  The proceeds of all 12 events will support community schools through DonorsChoose.org, the official charity of Loews Hotels, which provides essential classroom tools to teachers nationwide.  A full schedule can be found at www.babylovesdisco.com/events .  Other sponsors of the Baby Loves Disco Superhero Tour include H&M, Creativity for Kids, Honest Kids, Snikiddy and Piggy Paint. Last fall, the Baby Loves Disco Lemonade Tour co-sponsored family dance parties at Loews properties in Coronado Bay in California and Ventana Canyon in Arizona.

EXECUTIVE MOVES

Turner CN Enterprises appoints Christian Zeidler as the Territory Manager for the Middle East.  Zeidler will lead the development and execution of licensing strategy for Turner CN Enterprises in the Middle East and integrate it into the wider channel objectives for key brands and properties. In conjunction with the Cartoon Network Arabic Channel team based in Dubai, he will manage and implement a full circle licensing approach.  Prior to this Zeidler was head of Sales and Marketing for stationery and branded toys for the Middle East and North Africa for a global toy manufacturer.  In his previous position Zeidler was the project leader on development of the stationery and toy program for the Cricket World Cup 2011.

RATINGS

Live + Same Day Ratings Kids Cable Network Averages (000) for Tuesday, April 19, 2011, 6am-11pm, ranked by K2-11:
NICKELODEON:         K2-11 1062; K6-11 531; TWEENS 9-14 423
DISNEY CHANNEL:     K2-11 1054; K6-11 624; TWEENS 9-14 512
CARTOON NETWORK: K2-11   555; K6-11 330; TWEENS 9-14 240
DISNEY XD:               K2-11   276; K6-11 178; TWEENS 9-14 149
NICKTOONS:              K2-11   106; K6-11   76; TWEENS 9-14   65
Source: MTVN Research from Nielsen Media Research Data

A CYNOPSIS MESSAGE FROM ACADEMY OF TELEVISION ARTS & SCIENCES

Answer to Yesterday’s Trivia: What TV character nicknamed himself the Drywall Master of the Universe?  DAN CONNOR on ROSEANNE  Kudos to: Andy Krinner-aNb Media/NY; Joe Swaney-Cartoon Network/Atlanta; Greg Janover-CBS/NY; Heather Floore-KDAF/Dallas; Genevieve DeMars-Creatiing4Kids Inc/LA; Michael Ross-The Hub/Burbank;

Today’s Trivia Question:  She drove a very practical all-American sedan on this NEW version of the classic sitcom.  The license plate on her car read “NO. 1 MOM”.  Who was she?   (Email [email protected] with your answer and be sure to include your name, company, city and time zone. Unofficial rules: Only the second four correct answers from each time zone will be mentioned; and once you’ve been mentioned in any of the Cynopsis editions, you can’t be mentioned again that calendar week.)

Later —
Gwen Billings for Cynopsis Kids!
04.21.11

Cynopsis Ad Sales:
Mike Farina – VP/Business Development & Sales – 203-218-6480 / [email protected]
Classifieds – Trish Pihonak- 203-381-9096 / [email protected]

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JOB OPENING: PUBLICIST, ACCT SPRVSR/DKC/NYC: Exp’d Sr level for Sports/Ent Group. 5+yrs est PR exp w/specific. knwlg of kids, family and licensed properties space. General video game industry knwldg a + [email protected] (4/28)

JOB OPENING: SR. DIR OF TRAFF/TV One/NYC: operational logistics & train, eval & supp sales operation, devlop strategies/process, manage inventory, Ad Sales/Sales exp required, Broadway exp a+; Sal DOE Visit: www.tvoneonline.com (4/28)

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JOB OPENING:  MANAGER, RETAIL DEVELOPMENT/Nickelodeon/NYC: 3+yrs exp in retail sales/development, promo mktg or buying. Execute successful promo opps at retail. Strng analytical skills EOE/M/F/D/AAP.Apply www.mtvnetworkscareers.com (4/27)

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JOB OPENING: DIR, PRGRM PLAN’G & ACQUISITIONS/TBS, Inc/ATL: 4yr Degree req’d. 2+ yrs buying and selling in TV ind. Exp at studios, cable ntwrks, or cable sales as an AE desired. Exc presentation skills. Apply http://bit.ly/gZIsfl (4/26)

JOB OPENING: SENIOR DIRECTOR, DIGITAL MARKETING/Nickelodeon/NYC: 8+yrs MKTG focus on digital, thorough knowledge of online mktg including Social media, CRM, traffic driving, SEO, SEM. EOE/M/F/D/AAP.Apply www.mtvnetworkscareers.com (4/26)

JOB OPENING: DIRECTOR, DIGITAL CREATIVE ADVERTISING Movies & Video Games/Nickelodeon/NYC: 7+yrs exp in studio, agency or entertain field. Present at high-level clients/agency mtgs. EOE/M/F/D/AAP.Apply www.mtvnetworkscareers.com (4/26)

JOB OPENING: MGR, MKTG/MARVEL ANIMATION/LA: Support mtkg animation dept: interfacing w/ licensees & promotional partners, comm w/ brdcst & home video partners, handling internal brand approval processe. Res: [email protected] (4/26)

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JOB OPENING: AD SALES ASST/GMC/NY: Seeking a recent grad w/ previous ad sales/advertising internship exp to asst ad sales dept. Strong Excel & multi-tasking a +. Apply: [email protected] (4/22)

JOB OPENING: SOCIAL MEDIA ANALYST/NY: Social media and content analysis, synthesize & data for entertainment and fashion client reporting, work w/account team to make actionable recommendations. Apply: [email protected] (4/22)

JOB OPENING: SR MGR CONTENT INTEGRATION/ESPN/Bristol CT: BA deg/6+yrs Dig Exp. Media req: develop SEO and biz dev strategy for ESPN3. Apply: http://jobs.espncareers.com/search/286716 & email: [email protected] w/posting  (4/22)

JOB OPENING: RESEARCH ANALYST/NBCUniversal/NY: cutting edge opportunity for Research Analyst in area of alternative metrics across all NBCU media properties. To apply, please visit www.nbcunicareers.com job #1598BR (4/22)

INTERNSHIPS – These positions are for credit only – nobody gets paid here. These ads are always posted for free , and students work for school credit only. For more information on the specs for posting an Internship ad, email Trish at [email protected].

SUMMER INTERNSHIP CREDITS ONLY: SOCIAL MEDIA MARKETING/CHEER CHANNEL/LA/AUSTIN: Ideal opp to learn and manage social media platforms increase traffic, syndicate video content. 2-3 days per wk; Stipend. info: [email protected] (4/22)

SUMMER INTERNSHIPS CREDITS ONLY: Entertainment firm/NYC: 15-25 hrs wkly. Fluent read/write Chinese reqd. Fluent read/write English reqd. Apply: [email protected] (put “Internship” in subject) (4/28)

SUMMER INTERNSHIPS CREDITS ONLY: Media firm/Beijing: 20 hrs wkly. Unique/exciting media internship overseas. Fluent Chinese reqd. Fluent English reqd. Apply: [email protected] (put “Beijing” in subject) (4/28)

SITUATION WANTED ADS, POSTED BY THOSE LOOKING TO BE HIRED …  There is no charge for placing your Situation Wanted ad … for more information contact Trish Pihonak at [email protected]

SITUATION WANTED: MEDIA BUYER/PA: 20 years experience in (network & Spot) TV, radio, print & Cable. Seeking Freelance media buying position working from home  [email protected] (4/28)

SITUATION WANTED: ASSISTANT/ASSOCIATE PRODUCER, COORDINATOR/LA: 6yrs creative & management. Segment produced, transcribed, pre-pro, live, taped, & post experience. Recent credits: OWN TV & BET. Contact [email protected] (4/28)

SITUATION WANTED: CREATIVE MEDIA MIND/BRONX RIVERDALE NY: Seeking to asst, Entry- Jr level positions, B.A. & Comm/Media background, 3-5 yrs of exp domestically & internationally. NY based. Please contact, [email protected] (4/28)

SITUATION WANTED: Dedicated & Experienced ADV. SALES PLANNER (NY) Sales proposals, resolving client discrepancies, quarterly post analysis, special sales service projects, expert computer skills. Contact- [email protected] (4/26)

SITUATION WANTED: RESEARCH DIR/SALES Media, Nielsen, Hispanic Mkt, Research, Sales, and Presentation experience. Email: [email protected] (4/23)

SITUATION WANTED: MANAGER/DIRECTOR FINANCIAL PLANNING AND ANALYSIS/LA. 10+ yrs exp in corporate entertainment finance. Extensive background in financial budgeting, planning, modeling and executive presentations. [email protected] (4/22)

SITUATION WANTED: AGENT’S ASSISTANT in publishing, film, or TV. Seeking entry-junior level position, B.A., English & Film, 2+ years publishing industry experience w/ literary agents. Contact [email protected] (4/22)

E-mail [email protected] or call Trish Pihonak at 203.381.9096 for rates and specs for Job Openings.

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