Thursday, April 11th, 2013

Cynopsis: Kids!
04.11.13

Good morning. It’s Thursday, April 11, 2013, and this is your first early morning briefing.

Today’s Top Headlines
We’ve got kids news covered for you daily during Upfront season…

Japanese Invasion: Marblemedia is developing an adaptation of I Survived a Japanese Game Show called Japanizi: Going, Going, Gong!, and Disney XD is already signed on to carry it. The show will debut on the network in the fall and will launch in 2014 on Disney Channels in Europe, Middle East, Africa and parts of Asia Pacific via an agreement with Distribution 360. In this adaptation, audiences will experience the zany world of Japanese game show culture complete with conveyor belts, dizzy chairs, giant fans and Velcro walls. All 40 half-hour episodes will feature four teams of two contestants who are dropped into a world filled with crazy costumes, physical gags, over-the-top stunts and wild characters. Audiences at home will be able to immerse themselves in the experience through an interactive web site and a second screen-enhanced mobile app. “The Japanese game show genre is inherently random and frenetic, loaded with physical humor that is sure to entertain families,” said Matt Hornburg, co-CEO/executive producer at Marblemedia. Canadian broadcaster YTV and Canadian French language network will also begin carrying the show this spring.

The names Andrew Lloyd Webber and Jack Black don’t often appear in the same sentence, but that could all be changing. Webber has commissioned stage rights to School of Rock, the PG-13, Black-starring, Richard Linklater-directed film and plans to bring it to the musical theater. The 2003 movie’s soundtrack features songs from the Doors, Led Zeppelin, The Who and a bunch of other classic rockers Lloyd said he intends to integrate into the stage version.

PROGRAMMING PICKS

ABC is mining the Mouse as it looks to future content development. Among the pilots planned for the Disney-owned network’s next television season is a drama based on the Disney theme park rollercoaster Big Thunder Mountain Railroad; Marvel’s Agents of S.H.I.E.L.D., a series based on characters from last year’s Marvel Entertainment movie “The Avengers”; and the much-anticipated Once: Wonderland, a spinoff of fairy tale series Once Upon a Time, that focuses on Alice and friends.

DIGITAL UPDATE

It’s game on for Cartoon Network’s Regular Show. The Emmy-winning series, about best pals who just happen to be a six-foot-tall blue jay and hyperactive raccoon, is getting its first-ever video game publishing deal, with D3Publisher. The deal continues the strategic partnership between D3P and Cartoon, which already includes the global Ben 10 interactive franchise and last year’s Nintendo DS and 3DS release Adventure Time: Hey Ice King! Why’d You Steal Our Garbage?!


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LICENSING

This week marks the 30th anniversary of Jim Henson Co.’s beloved Fraggle Rock, and a host of marketing partners are joining the celebration. Among the festivities: FAO Schwarz is opening the Fraggle Rock Feature Shop for the month of April at its New York City flagship location. The Feature Shop includes themed signage, Fraggle Rock merchandise, and select items from the Henson archives, including original artwork and costumes… The Hub Network will host a Fraggle Rock marathon on Sunday, April 21… Gaiam Vivendi Entertainment is releasing a DVD collection May 14 including all four seasons and extra content… Archaia has created an exclusive graphic novel… Other Fraggle licensors include Heydey Footwear, Threadless, Cupcake Digital, Deckdaq, Genera, ICUP, Insight Editions, Walls 360 and Truffle Shuffle.

NEW PRODUCTION & DEVELOPMENT

Casting is kicking into high gear for Kung Fu Panda 3, the first planned co-production between DreamWorks Animation in the U.S. and China-based Oriental DreamWorks. Bryan Cranston (Madagascar 3: Europe’s Most Wanted), Mads Mikkelsen (Casino Royale) and Rebel Wilson (Pitch Perfect) join Jack Black, Angelina Jolie and other original cast members in the third installment of the franchise, slated for theatrical release Dec. 23, 2015. Distributed by 20th Century Fox, the film follows Po, the chosen one, as he continues on his journey “mastering the art of Kung Fu… and noodle slurping.”  The first two Kung Fu Panda films debuted in 2008 and 2011, respectively; together they’ve earned approximately $1.3 billion in worldwide box office.

INTERNATIONAL RELATIONS

CBeebies has commissioned Andy’s Dinosaur Adventures, a new series starring Andy Day in a prehistoric adventure searching for the dinosaurs that once roamed the planet, for release in early 2014 and on the international CBeebies network next summer. Produced by the BBC’s world-renowned Natural History Unit, Andy’s Dinosaur Adventures uses footage from the BBC’s archive alongside digital CGI and green-screen technology… Zodiak Kids is expanding its VOD strategy via deals with an array of providers. Ace Entertainment (France) picked up 270-plus eps of programming, including Marathon Media’s Totally Spies and Martin Mystery, and Teleimages‘ Street Football. The ProSiebenSat.1 Group (Germany) licensed Famous Five and Rekkit Rabbit, and Vivendi has picked up 180-plus eps also for Germany, Austria and Switzerland for its new SVOD service www.watchever.de. Other deals include Nordisk Film Egmont and Smart Cocuk (Turkey). Last month, Hulu and Hulu Plus picked up all three series of animated property Gormiti for U.S. distribution… Ireland’s national television and radio broadcaster RTE is amping up its kids offerings by giving RTEjr its own channel across TV, digital radio, online and mobile beginning April 15.

MORE KIDS NEWS

WGBH Boston is headed back to school. Through a one-year research grant from the John Templeton Foundation, the producer of PBS’ perennial hit Arthur is conducting a research project with Tufts University that will design and pilot an interactive comic book that features characters from the Arthur series promoting character development, positive decision-making and prosocial behavior in children. The project is part of a new collaboration with the Institute of Applied Research in Youth Development (IARYD) at Tufts’ School of Arts and Sciences and its Eliot-Pearson Department of Child Development. The interactive comic book will roll out in the fall as part of a cross-age buddy program, matching first and second graders with older students in elementary schools in Massachusetts.

The producers of Broadway musical Spider-Man: Turn Off the Dark and their former director, Julie Taymor, reached a settlement in their yearlong legal battle over profits, copyright claims, and artistic credit, The New York Times reports. The $75 million show is the most expensive in history; terms of the settlement were not released.

BY THE NUMBERS

Top 10 Basic Cable Ratings for the week of March 25-31, 2013

K9-14 Total Programming Day
Network / Rating / (000s)

DSNY 2.9  593
TOON 1.3  274
NICK 1.3  262
ADSM 1.1 233
NAN 0.7  144
DXD 0.7 126
MTV 0.3  58   
TNNK 0.3  43
NKTN 0.3  40
A&E 0.2  46 

K9-14 Prime (Monday  Sunday 8-11p.m.)
Network / Rating / (000s)
DSNY 4.7  945
ADSM 1.2  240
NAN 1.1  221
DXD  0.9 158
USA 0.6  113
A&E 0.5  104                     
MTV 0.4  90
TBSC 0.4 80
SYFY 0.4 73
TRU 0.4  72

K9-14  (Monday-Sunday 6 a.m.-11 p.m.)
Network  / Rating / (000s)
DSNY  2.9  525                    
TOON 1.3  284
NICK 1.3  267
DXD 0.8  169
MTV 0.3  57
TNNK 0.3  61
NKTN 0.3  54
FAM 0.2   53
USA 0.2  53
FX  0.2  40

Source: Disney from Nielsen Media Research National MIT, ranked on coverage ratings
Viewing Type: Live+ SD

CYNKIDS SPOTLIGHT

Time to dig out that patterned sweater. The Cosby Show’s Huxtables are the ’80s television family we would most want to be adopted by. This according to a pop culture survey Nat Geo Channel commissioned as research for its upcoming miniseries The 80s: The Decade that Made Us. The Huxtables nabbed 38% of the vote, followed by Family Ties’ the Keatons and Dallas’ the Ewings, tied for second with 17% each. Growing Pains’ the Seavers and Diff’rent Strokes’ Drummonds rounded out the top five.

EXECUTIVE MOVES

Congratulations to Jessica Murphy, who’s been promoted to VP, strategic property planning and marketing, for Nickelodeon Group. Murphy, who previously was senior director of integrated marketing, new business, will oversee the development of strategic marketing plans to support key partnerships for series that air on Nickelodeon such as Power Rangers, Rabbids, Monsters vs. Aliens, Kung Fu Panda, Penguins of Madagascar, Lalaloopsy and Paw Patrol.

Andrew Heller has left his post as vice chairman at TBS. A champion of the company’s TV Everywhere initiative, Heller joined TBS in 1998 and was named vice chairman in 2008. No replacement will be named, according to Turner officials.


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Answer to Yesterday’s Trivia Question:
On ShirtTales, what was the park ranger’s name? Mr Dinkel. Kudos to: Denise Mullen-Avanti/Philadelphia.

Today’s Trivia Question: What’s the final game in The Hub’s Family Game Night? (Email [email protected] with your answer and be sure to include your name, company, city and time zone.)

Cheers — Cathy
[email protected] for Cynopsis Kids!
04.11.13

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JOB OPENING: VP, ORIGINAL PROGRAMMING/ABC FAMILY/BURBANK: Drive creative/strategic direction for ABCF current programming. Min 7 yrs in similar role. Apply at www.disneycareers.com, req ID 98083 (4/17)

JOB OPENING: INV MGR-PLANNING/Uni Cable Nets/NY: Support Dir. on invntry mgmt/stewardship/sponsorships. Must be detailed/able to multi-task. Exp. in media/DM/VCI/Spanish a +.Apply- [email protected] (4/17)

JOB OPENING: SR INVENTORY & DATA MNGMNT ANLYST/WEATHER CHANNEL/NYC: Inventory analysis & tracking of all cable inventory, dist of sales Reports to Plan’g & Reg’l mgrs,. Exp in sale plan’g & media math. Resume to: [email protected] (4/17)

JOB OPENING: SR RESEARCH ANALYST/DISNEY/BURBANK: qualitative/quantitative studies. Exp in consumer insights/market research/tech/digital research. Min 2 yrs exp in primary research. www.disneycareers.com REQ 98010 (4/17)

JOB OPENING: SR WEB DEVELOPER/ION/WPB, FL: Web developer & strategic tech. Build/expand website Content Mgmt Systems. Manage internal & external teams. Exp 5+ yrs; coding PHP, Windows IIS, MSSQL. Apply http://goo.gl/0XyuO. EOE (4/16)

JOB OPENING: MGR MEDIA RESEARCH/NASCAR/CLT: Sports viewership, TV ad/exposure analysis and comms. Industry decision support/reporting. Team environment. BS w/2-4yrs Nielsen software Exp. www.employment.nascar.com EOE (4/13)

JOB OPENING: ASSOC DIRECTOR, RESEARCH/REELZ/NYC: Strategic thinker. 7+ years media/mkt research. Proficient with all research tools, dvlp prgm ratings. Digital a plus. Apply: [email protected] (4/13)

JOB OPENING: FREELANCE, MGR, Digital MKTG, USA Network/NYC: Devlp & execute Digital/360 Ad Sales Mktg.Research Knwlge: ComScore, Neilsen, Omniture. Dig media plan/buy acumen. Adv PPT skls. 5+ yrs mktg TV/agency exp: Apply: [email protected] (4/13)

JOB OPENING:  MANAGER NEW MEDIA RESEARCH/NBCUNIVERSAL/OXYGEN/NYC: Digital and mobile research, Nielsen comScore MRI preferred, SiteCatalyst and Discover req. Min 3 Yrs exp. Apply: www.nbcunicareers.com (8454) (4/12)

JOB OPENING: MUSIC & MEDIA CLEARANCES SPECIALIST/MLBNtwrk/NJ: Strong knwldg of music, footage, image licensing. Highly organized, self-starter w/exclnt comm skills. Min 3 yrs exp in TV/Film/Media Company. Resume: [email protected] (4/12)

JOB OPENING: MGR-DIGITAL MEDIA & TECH/Sundance/NY: 5-7+ yrs. exp web tech & PM. PM site dvt., knwlg WordPress, HTML, PHP & CSS. Res to: http://jobs.brassring.com/1033/ASP/TG/cim_jobdetail.asp?partnerid=25032&siteid=5340&Areq=20504BR&Codes=EXT,ICYN (4/12)

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INTERNSHIP CREDITS ONLY: POST PRODUCTION/iN DEMAND/NYC: Capturing tapes/media, encoding, QC, loading video & assisting editors. College students/related degree/course credit only. Summer/2 days per week Apply: [email protected] (4/17)

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