Saturday, April 8th, 2006


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Good Morning. It’s Friday, April 8, 2006, and this is your first early morning briefing.

And the other shoe has dropped.  Meredith Vieira will get a new view – from the couch of NBC’s Today. She will stick with the ABC daytime network series The View thru the May sweeps, and will join NBC in September. Vieira also has two years left on her contract with Buena Vista Television to host the syndicated daytime series Who Wants to Be a Millionaire?, tho there is no information yet what will happen with that gig. Conceivably she can continue to do both, as Millionaire tapes daily at two in the afternoon.

At Fox, Steven Spielberg will be looking for the next great filmmaker in American Idol fashion with executive producer Mark Burnett, in a show titled On the Lot. The action takes place on the lot at DreamWorks where aspiring young filmmakers will compete for a development deal with the studio.  Don’t expect Spielberg to be appear weekly to judge the contestants works – that aspect of the show is still being worked out.  As is the format for Idol, the show will include two airings a week beginning some time during the 2006-07 television season, and after one night of viewing and judging the short films by the players, the second night will reveal the audiences’ choice for who will be eliminated.
CSTV will air a marathon tribute to the NCAA Division 1 Women’s National Basketball champs, the Lady Terrapins, called Maryland Women’s Basketball: Under the Shell. All 13 episodes will air consecutively beginning today at 1p.

As you ink in your network upfront dance card, here’s a new one you may not have counted on — 20th Television’s MyNetwork TV will have its own upfront on the morning of Tuesday, May 16.

A new series coming to CNBC as of April 17 – American Made.  The network has ordered 6 episodes and the show will focus on America’s most successful business leaders, their entrepreneurial spirit and insight into what drives them. The premiere episode will take a good look at Starbucks’ Chairman Howard Shultz and his climb to the top.  The show will air Mondays at 8p.

FOX debuts a new Saturday late night talker in September – Talk Show with Spike Feresten (working title) will launch on September 16, at 12m. The half-hour show will follow MADtv and include traditional talk show segments interspersed with comedy sketches. The show will also have field pieces, mock commercials and pop culture parodies, all before a live studio audience.

A couple of items from the folks at Discovery

  • Discovery Communications will now have video content on Google Earth  If you’re not familiar, Google Earth is a way-cool satellite imagery-based mapping product that depicts 3D images and terrain with mapping capabilities and Google’s search engine. (Go ahead, plug your home address into it and get the aerial view!) Discovery will initially offer information and video content, in a two-to-four-minute segment, showcasing 10 American National Parks, including Yellowstone, Mount Rushmore and Dinosaur National Park.
  • Discovery Communications will launch its first ad-supported broadband channels on April 15. Discovery Channel Beyond and Travel Channel Beyond will offer original and exclusive short-form programs as well as user-generated documentaries. Broadband channels for TLC, Animal Planet and Discovery Health Channel will launch later this year.
  • And finally, Discovery Communications had their annual upfront presentation yesterday in New York City, and a goodly chunk of that information will be included in Monday’s edition of Cynopsis.

Station group Media General will acquire four new television stations, all currently NBC owned-and-operated stations, in a deal valued at $600 million.  The stations are WNCN/Raleigh, WCMH/Columbus, WVTM/Birmingham and WJAR/Providence. The completion of the deal is subject to FCC approval and is expected to be finalized by the second half of this year. With this acquisition, Media General will also divest its CBS affiliate in Birmingham, WIAT, as well as its KWCH/Wichita station, KIMT/Mason City and WDEF/Chattanooga. 

Turner Broadcasting System, Inc. will now provide content from Cartoon Network, Adult Swim and Turner Classic Movies via Verizon Wireless V CAST. Currently, 150 million Verizon customers have the V CAST service. Among the network offerings will be The Grim Adventures of Billy & Mandy, The Powerpuff Girls and Dexter’s Laboratory, along with The Venture Bros., Aqua Teen Hunger Force, and Harvey Birdman, Attorney at Law from Adult Swim.
MTV can now stream to wireless customers its first-ever made-for-mobile concert with performances by Warner Music Group artists Sean Paul, T.I., The Veronicas and Lupe Fiasco. The performances by Sean Paul, The Veronicas and Lupe Fiasco will be available cross-carrier for a two week window on MTV channels, and the T.I. performance will be available during the same period exclusively on Sprint.
Cablevision Systems Corporation will offer INHD2, that is an InDemand Networks’ high-definition channel offering viewers HD movies, music and entertainment. Cablevision now has 20 programming services available to all iO digital cable customers at no additional charge. Some of the programming on INHD2 will include movies originally made for IMAX theatres, original series such as The Aussie Wine Trail and Caribbean Escapes and music events including Farm Aid, Norah Jones, and The Who.


Mr. Nice Guy, the comedy project in development at ABC with Touchstone Television and Brillstein Grey has been put on the back burner for future development next season.


Betsy Frank has been named the Chief Research and Insights Officer for Time, Inc. In this newly created position, Betsy will lead all the company’s research efforts. You rock, Betsy!

David Ellender has been promoted to CEO of FreemantleMedia Enterprises and also joins the company’s Operating Board. David will manage both the FID and FreemantleMedia Licensing Worldwide divisions and will report to Tony Cohen, CEO/FreemantleMedia.
CBS marks the return of programming executive Ghen Maynard, developer of such CBS notables as Survivor and The Amazing Race.  Maynard had a stint at NBC and now returns to CBS as EVP/Alternative Programming and New Media Entertainment for the CBS Paramount Network TV Group, effective June 5.
Ramsey A. Naito is the new VP/Long-form Development for Cartoon Network. Ramsey will be responsible for searching, creating and producing long-form properties for the network. She will be based in Burbank and report to Michael Ouweleen, SVP/Development and Creative Direction.
Audrey Moskowitz has joined the HorseTV Channel as Director/National Sales and Distribution. Based in Denver, Audrey will lead the national distribution and sales negotiations for all U.S. cable operators

Initiative Worldwide has upped Larry Orell to COO and Amanda Ploughman to EVP/Director, Business Development. Both positions report to Richard Beaven, CEO and will be based in New York.


Top 10 M-F Syndicated Strip Series for the week of 3/20-3/26/06 ranked by HH Rtg
Wheel of Fortune (King World)                            9.6 AA
Jeopardy (King World)                                         7.1 AA
Friends (Warner Bros.)                                         6.6 AA / 8.9 GAA
Oprah (King World)                                             6.6 AA / 6.7 GAA
Everybody Loves Raymond (King World)           6.1 AA / 8.0 GAA
Seinfeld (Sony)                                                    5.6 AA / 7.0 GAA
Dr. Phil (King World)                                          5.1 AA / 5.2 GAA
Judge Judy (Paramount)                                       5.0 AA / 7.7 GAA
Entertainment Tonight (Paramount)                     4.8 AA / 4.9 GAA
That ’70s Show (Carsey Werner)                          4.0 AA / 5.1 GAA
Source Nielsen Media Research – Live + SD Data
Top 10 M-F Syndicated Strip Series for the week of 3/20-3/26/06 ranked by A18-49
Friends (Warner Bros.)                                       4.7 AA / 6.2 GAA
Seinfeld (Sony)                                                   3.7 AA / 4.6 GAA
Everybody Loves Raymond (King World)         3.5 AA / 4.5 GAA
Wheel of Fortune (King World)                         2.8 AA
That ’70s Show (Carsey-Werner)                     2.7 AA / 3.4 GAA
Oprah (King World)                                           2.5 AA / 2.5 GAA
Jeopardy (King World)                                      2.1 AA
Entertainment Tonight (Paramount)                 2.0 AA / 2.1 GAA
King of Queens (Sony)                                      1.9 AA/ 2.4 GAA
Dr. Phil (King World)                                         1.9 AA / 1.9 GAA
Source Nielsen Media Research – Live + SD Data
Broadcast Daytime Ratings Rankings – Women 18-49, week of 3/27-4/2/06
Young & Restless              2.2
Days of Our Lives             1.8
General Hospital               1.8
Bold & Beautiful               1.6
One Life to Live                1.6
All My Children                1.5
As the World Turns           1.4
Guiding Light                       1.4
Price is Right 2                  1.4
The View                           1.3
Passions                            1.2
Price is Right 1                  1.2
Source Nielsen’s Galaxy Explorer, NTI as dated *Sorted by W18-49 Rtg.  Data reflects Live + Same Day and does not include share because playback occurs outside the normal time period.
Wednesday – A18-49 Analysis: FOX was the clear winner Wednesday night with a 5.9/16 A18-49, according to fast affiliate ratings from Nielsen Media Research. ABC was second with 4.1/11; then NBC 3.2/9, CBS 3.1/8, UPN 1.8/5, UNIV 1.4/4, WB 1.0/3, TELE 0.4/1. At 8p, NBC’s Deal or No Deal took the hour at 4.2/12. Then at 9p, FOX stole the limelight with the American Idol Results Show and Unan1mous with an average of 8.3/20, beating out all other networks. At 10p, there was a three-way tie as ABC with The Evidence, CBS with CSI: NY and NBC with Law & Order each ended the night with a 3.5/9.
Live + Same Day Ratings: Wednesday, April 5, 2006 – time period averages. Source: Nielsen Media Research

FOX     9.3/15   Bones 6.6/11, American Idol Results Show 15.3/23, Unan1mous 8.5/13

NBC     6.8/11   Deal or No Deal 8.8/15, Heist 4.3/7, Law & Order 7.2/12

ABC     6.4/10   George Lopez 4.1/7, Freddie 4.1/6, Lost 9.5/14, The Evidence 5.6/9

CBS     6.3/10   The Amazing Race 5.0/8, Criminal Minds [r] 6.4/10, CSI: NY [r] 7.6/13

UPN     2.6/4   America’s Next Top Model 3.3/5, Veronica Mars 1.8/3

UNIV    1.9/3    Barrera de Amor 1.8/3, Alborada 2.4/4, Don Francisco Presenta 1.7/3

WB      1.6/2   One Tree Hill 1.9/3, The Bedford Diaries 1.2/2

TELE   0.6/1   Tierra de Pasiones 0.7/1, Corazon Partido 0.5/1, Decisiones – Casos Extraordinarios 0.5/1, Decisiones 0.6/1

A18-49:         FOX 5.9/16, ABC 4.1/11, NBC 3.2/9, CBS 3.1/8, UPN 1.8/5, UNIV 1.4/4, WB 1.0/3, TELE 0.4/1

Friday Fun Fact:  The U.S. television drama “Law and Order” is called “New York District” in France.

The History Channel presents This Day in History:
1985: At the World Table Tennis Championships in Goteborg, Sweden, China continues its long standing domination of international table tennis by winning top honors in every category but one: men’s doubles.

Answer to Yesterday’s Trivia Question: Jack ran the Bistro.  What kind of work did his fiance do? VICKEY WAS A FLIGHT ATTENDANT  Kudos to:  Jennifer H. Brabson-ESPN Sports/NY; Cindy Arlantico-Green Eyes Studio/Summerville SC; Casey Schaeffer-Courtroom TV/NY; Matthew Willence-ITN Networks/NY; Eric Litt-WGN TV/Chicago; Dan Whitford-RPA/Chicago; Jim Smith/Dallas; Jayson Shmueli-Ambleside Logic/San Francisco; Joelle Pelaez-Rebel Entertainment Partners/LA; Mark Scott-Mark Scott Casting/LA; Derrick Goulet-CBS Television/Burbank

Today’s Trivia Question: Barbara Cooper was the sister of Julie and a daughter of Ann with a different last name. Mark was married to Barbara. What did Mark do for a living? ( click here with your answer and be sure to include your name, company, city and time zone. Unofficial rules: Only the second four correct answers from each time zone will be mentioned; and once you’ve been mentioned in any of the Cynopsis editions, you can’t be mentioned again that calendar week.)

Later  — Cyn
04.07.06 – 5:08a
Ad Sales – Barbara Shapiro – 203-583-1224 / [email protected]
Classifieds – Trish Pihonak – 203.926.9878 (new number!) / [email protected]

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Copyright Cynthia Turner 2006


JOB OPENING: CONSUMER MKT COORD/WE, Long Island: Prev. exp in cons mktg (TV or agency). Support Sr. mgmt. Exc org and comm skills. MS office. BA/BS. Apply to [email protected]   (4/14)

JOB OPENING: DIRECTOR RESEARCH, OLN/Stamford: Provide research support to all depts.  7+ yrs exp nat’l cable/broadcast tv & sports exp req’d. More info: Resume/Salary: [email protected] EOE/AA/Drug (4/14)

JOB OPENING:  BUYER /NY: 5+ years exp in Spot TV, Radio and Cable. Online a plus. Detail oriented, ability to multitask, strong interpersonal/communication skills. resumes to 212-352-5935. (4/14)

JOB OPENING: LIBRARIAN/DELIVERABLES Prod. Co./NYC: 2+yrs exp organizing library/deliverables/show bibles, strong Word/Excel skills, org skills & detailed, quick & efficient, BA Comm/Journ. Apply [email protected] (4/14)

JOB OPENING:  MARKETING MANAGER/iN DEMAND Networks, NYC: Develop marketing plans. Implement media planning and ad efforts.  Min 5 yrs broadcast, cable, studio or agency.  No relo.  Apply at [email protected]. EOE. (4/14)

JOB OPENING:  DIR, AD SALES MARKETING/AMC/NY: Dev & Mng Strat Mktg concepts, integrations, sponsorships for Clients/Adverts for AMC brand. 8+ exp in mktg, ad sales & promo in Cable/Media. resumes: [email protected] (4/14)

JOB OPENING: PR & MKTG COORD./ LIME /NYC: Degree in Mk tg, PR or Comm. Min 2 yr cable/entert. PR exper. Flexible, team player, Strong writing/pitching skills, knowledge of key trade/cons press. Interest in category: [email protected]  (4/14)

JOB OPENING: AD SALES ASSISTANT/Galavision, NY. Detail-oriented, exec comm/math/MS Office skills; asst Sales Team w/presentations/reports/clerical work. Spanish speaking highly pref/not req. Resume: [email protected] (4/20)

JOB OPENING: RESEARCH ANALYST/Discovery Nets-NY: Min 2-4 yrs research exp & proficiency in Nielsen sys; will consider at Sr Analyst level. Strong analytical /comm/computer/presentation skills. Apply: /Job Req #3620  (4/13)

JOB OPENING: INTERACTIVE MRKTNG MGR/CBS Radio-Digital Media/Altitude Group/NY. Develop creative marketing/advertising ideas & solutions for integrated nat’l programs. 4-6 yrs interactive exp req; MBA +. Resume: [email protected]. (4/13)

JOB OPENING: SALES DEVELOPMENT MGR/CBS Radio-Digital Media/NY: Work w/stations to grow online sales @ local level. Heavy presenting; Excellent communicator; Travel; 3-4 yrs media-related exp.;online +. Resumes: [email protected] (4/13)

JOB OPENING: ART DIRECTOR/LA : New Age Co ( looking for someone w/strong exp designing content & consumer driven websites. Email res: [email protected]   (4/13)

JOB OPENING: FREELANCE VIDEOGRAPHERS/EDITORS/Plum TV/NY: 2 yrs exp-FCP, Photoshop, and shooting broadcast-quality DV. Skilled in sound & lighting. Send DVD & resume to: NSP Plum TV  419 Lafayette, 7th Fl NY, NY 10003 (4/13)

JOB OPENING: MEDIA SALES ASST/KING WORLD, Santa Monica. Create/prod sales materials & proposals; distrib contracts/research materials; assist VP. Media sales/ ad agency exp pref’d. Resume: [email protected] (4/13)

JOB OPENING: MANAGER, LICENSING MTV/NYC: 3+yrs licensing exp w/consumer prod in media/entertainment, Strng Word/PPt/Excel skills, Strng fin/acct skills, org skills & highly detailed EOE/M/F/D/AAP. Apply (4/12)

JOB OPENING: DIRECTOR, MARKETING URGE/ MTV/NYC: 6+yrs Consumer Mrktg exp in ent/media/digital media, Strng exp in customer acq/retent esp. in subscript prod., Wrking knwldg of web tools EOE/M/F/D/AAP. Apply (4/12)

JOB OPENING: DIRECTOR, ON AIR PROMOTIONS/FREELANCE, MTV Espanol/NYC: 3+yrs Sr Writ/Prod in TV Promos, Exp managing writ/prod in TV/comms, Strng concept skills, Fluent Spanish EOE/M/F/D/AAP. Send resume [email protected]  (4/12)

JOB OPENING:  MANAGER, INTEGRATED MARKETING, VH1/NYC: 5+yrs exp in marketing/ad agency/entert/media, Strg knwldge of Xcel/Word/PPt, Strng writ/comm skills, Strng orginz & detail, EOE/M/F/D/AAP. Apply (4/12)

JOB OPENING:  MANAGER ACQUISITIONS/VH1/CMT/Logo/NYC: 5+yrs ent. industry, Basic knwlg acq & contracts, Knwlg research/ratings/emrging tech, Strng Xcel/PPt, Strng Knwlg PopCult/Gay/Country EOE/M/F/D/AAP. Apply (4/12)

JOB OPENING: SENIOR RESEARCH PROFESSIONAL/SMITHGEIGER /LA/NY. Design & enterprise quant & qual research plans. Deliver findings to blue chip clients. Adv degree. 8 years exp. Exc comm a must. [email protected]    (4/12)

JOB OPENING: EXEC PERSONAL ASST 4 PRES/Darnestown MD: MBA Prefd. Will need to do everything for busy CEO. Must have Exc. written/oral skills. Ability 2 travel & WKL8. Resumes to: [email protected]  (4/12)

JOB OPENING: SR RESEARCH ANALYST/ BVTV, LA: Processes ratings via Galaxy Expl, NPower, MrktBreaks, Wrap Sweeps & Overnights, Excel, and PwrPt. 2 yrs synd/brdcast/cable exp; Send resume: [email protected] (4/9)

JOB OPENING: TRAINING MANAGER/Fox Cable Networks/NYC: Create curriculum & train staff on bus process, sys functionality & upgrades, troubleshoot, 2-4 yrs Sales Plan or Sales Ops, Deal Maker reqd, apply at (4/11)

JOB OPENING: ADMINISTRATOR AD SALES MRKTNG/GSN/NYC: 3+ yrs mktg exp. Dvlp Ad Sales Mktg Collateral, execute added value elements & plan events. Proficient  MS PP. Organized, detailed w/strong writing skills. Res: [email protected]   (4/11)

JOB OPENING: SR. RESEARCH ANALYST/SCREENVISION/NY, Cinema: Support sales & all other business units w/Nielsen, MRI/Simmons data and primary research. 2-4 yrs ad sales, TV exp prefd. Email res: [email protected] , EOE  (4/11)

JOB OPENING: SR PROJ MGR/Corp. Strategic Research/ATL: Work/play hard; fun enviro. Strong analytic & project mgmt skills. Report bdcst/cable, support Turner PR & strategic res. initiatives. 6+yrs TV exp [email protected]   (4/11)

JOB OPENING: DIR, ONLINE VIDEO PROD, UGO NETWORKS, INC./NY: Own strategy, technology and production of online video content, plan/execute on budget.  2+ years similar experience reqd. Apply at [email protected].  (4/11)

JOB OPENING: ONLINE MKTG MGR, UGO NETWORKS, INC./NY: Oversee/execute online mktg initiatives, incl. planning, reporting, analysis.  Knowledge of entertainment critical/Online exp reqd. Apply at [email protected].  (4/11)

JOB OPENING: RESEARCH ASSISTANT/King World Media Sales/New York. Monitor and analyze Nielsen ratings data. Maintain program lineups. Motivated individual who works well within a team environment. E-mail: [email protected]   (4/11)

JOB OPENING: MEDIA PLNG/Davis Elen Adv/LA: 5+ yrs of agency exp. Must be strategic, good presenter & manager. A fast pace on retail oriented clients.  Contact Pam McCarthy, HR, 213-688-7071; [email protected]    (4/11)

JOB OPENING: PRODUCERS/ASSOCIATE PRODUCERS/PRODUCTION ASSISTANTS: New York-based nationally syndicated daytime talk show is looking for Producers/APs/PAs with previous talk show experience. Resumes: [email protected] (4/11)

JOB OPENING: VP Prod/Smithsonian Networks/D.C. Newly-created venture Showtime Networks/Smithsonian Institution. Oversee orig/co-prod of non-fiction prog. Strong writing, editorial judgment, creative vision. [email protected] (4/8)

JOB OPENING: RES & DEV HEAD/Smithsonian Networks/D.C. Newly-created venture Showtime Net/Smithsonian Institution. Dev concepts, solicit prog proposals. Self-motivated. Extensive writing skills & TV prog dev. [email protected]       (4/8)

JOB OPENING: EXEC. IN CHARGE PROD. Prod whiz for budgets/schedules/multiple series. MUST have 10+yrs exp. as EIC in cable/synd. Incredible Opportunity. No calls. Resumes (attach & paste): [email protected]  (4/8)

JOB OPENING: DIR EMERGING PLATFORMS: Builds rev streams for digital media space, integrates Kids TV content w/in new media platforms. 5 yrs ad/promo agency exp developing prgrms targeting kids. Resume: [email protected]  (4/8)

JOB OPENING: AFFILIATE MKTG: Experienced in premium and/or PPV/VOD. 3+ years cable network or system marketing/field work and BA required. Email cover letter and resume to [email protected] at HorseTV Channel in the LA area (4/8)

JOB OPENING: EXEC ASSIST/NICKJR/NY: Assist Exec Prod of animated pre-school series. Manage daily sched, phone, meetings, travel. General admin office support. Bi-lingual Spanish pref’d. Fax res to Marc, 212-654-4735 . (4/8)

JOB OPENING: AFFILIATE PR MGR/Rainbow Media/NYC: Degree req’d in Mktg, PR or Comm. Min 1 yr cable industry PRexp.Strong writing & pitching skills, knowledge of key trade & consumer press req’d. 16038, [email protected] (4/8)

SUMMER INTERNSHIPS – These positions are for credit only – nobody gets paid here. They are posted for free, and students work for school credit only. For more information on the specs for posting an Internship ad, email Trish at [email protected] .

SUMMER INTERNSHIP – SCHOOL CREDIT ONLY: LOCAL RESEARCH INTERN/ ABC AFFILIATE RELATIONS/LA : Assisting creation of sales sheets & analysis/ tracking of ABC local performance. Knowledge of Excel & PowerPoint required. Resumes: [email protected]  (4/13)

SUMMER INTERNSHIP – SCHOOL CREDIT ONLY: PR INTERNSHIP/AMC/ LI & NYC Opportunity to write publicity materials. Assist in assembling original shows clip book. Organize publicity materials. Asst at publicity screenings and PR events. [email protected] (4/13)


SITUATION WANTED: JOURNALIST–15 years experience seeks position as part-time producer/researcher for a TV talk show in NYC. Dynamic-great with people,versatile, team player and detail oriented. Contact [email protected] (4/14)

SITUATION WANTED: PRODUCER w/ extensive contacts in Film/Music/Publishing.  Just off a run producing a fast paced/tight deadlines/weekly 30min entertainment variety program  & looking for a new challenging position [email protected] (4/14)

SITUATION WANTED: MEDIA RESEARCH ANALYST/Nielsen Media analytics experience, marketing MBA, prefer major NYC or LA network. Team player, provides strategic planning, analysis expertise, consulting to producer. [email protected] (4/8)

E-mail [email protected] for rates and specs for Job Openings.

Are you looking for a job? Post your Situation Wanted Ad here — Email [email protected] for specs.

WHAT’S ON TONIGHT: Friday, April 7, 2006

ABC             AFV [r], AFV [r], 20/20
CBS             Ghost Whisperer, Close to Home, Numb3rs
FOX             The Bernie Mac Show, The Bernie Mac Show,Trading Spouses
NBC             NBC Special: Tim McGraw; Reflected, Las Vegas, Conviction
i               Mary Higgins Clark’s Crime of Passion, It’s a Miracle
UPN             Friday Night Smackdown
WB              Survival of the Richest, Reba [r], Modern Men
TELE            Tierra de Pasiones, Corazon Partido, Decisiones Casos Extraordinarios, Decisiones
 UNIV           Barrera de Amor, Alborada, Casos de la Vida Real: Edicion Especial


10 Riveting films

10 Award-winning filmmakers

1 Unpredicted event


April 9th to 13th 9pm/8c

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