Monday, November 1st, 2010


Cynopsis: DIGITAL
11/01/10

Good morning, it’s Monday, November 1, 2010, and this is your first early morning digital briefing.  If you would like to read this or any other Cynopsis edition online, click here

Google announced that two of its top digital media executives – AdMob founder Omar Hamoui and YouTube co founder Chad Hurley – have decided to step down from their prospective posts. Internet wunderkind Omar, who sold AdMob to Google for $750 million last May, is expected to pursue other opportunities. Mr Hurley, on the other hand, will (like his fellow YouTube co-Founder Steve Chen) stay on at Google in an advisory role to work on other areas. Longtime YouTube operational manager Salar Kamangar will take over as new CEO of YouTube as it continues to make moves to improve ad products, content integrations, syndication strategies and protections against unauthorized usage.
 

~ MULTIPLATFORM CONTENT NEWS ~

 
AOL will take the wraps off a new redesign early this week, according to the WSJ, refocusing users’ attention on trending topics, content mined from partners and other AOL content sites as well as heavy doses of social integration. The company has created a new technology platform to push out articles based on popular topics, struck deals with celebrities to revive it falling traffic needle and will rely on recent acquisitions such as TechCrunch and 5min Media to improve engagement.
 

~ INNOVATORS & START-UPS ~

 
Cynopsis contributor and long-time industry reporter Daisy Whitney’s first novel The Mockingbirds is about a secret society of students dedicated to righting the wrongs of their fellow peers. It goes on sale tomorrow in bookstores nationwide from Little, Brown Books for Young Readers and can also be purchased directly from DaisyWhitneyBooks.com. Good work Daisy!
 

~ DIGITAL ADVERTISING ~

 
Ben Silverman’s Electus studio, operating as a subsidiary of IAC, has launched an 8-week Facebook program with sponsor Subway to encourage high school students and teachers to nominate local heroes of their own communities. Users will be able to upload and share videos, comment, and vote for their favorite heroes, with the Facebook community making the ultimate decision on the country’s best and most inspiring heroes ­­- the winning Subway High School Hero will be announced via Facebook Dec. 16, 2010, and will win a grand prize of $10,000 and an Apple iPad. Subway’s digital agency Publicis Modem also worked on the campaign.
 

~ TECHNOLOGY DEALS, MERGERS AND SKIRMISHES ~

 
Fox Networks finally reached a transmission agreement with Cablevision just before first pitch on Saturday night that has brought the remaining World Series games to some 3 million New York and Philadelphia subscribers. WNYW FOX 5 and WWOR My 9 in New York, WTXF FOX 29 in Philadelphia, along with cable channels FOX Deportes, FOX Business Network, and Nat Geo WILD were all restored. Exact dollar figures for the deal were not disclosed, but Fox is believed to have secured rates similar its hard-fought terms won from Timer Warner Cable late last year. (Cablevision issued a statement saying it agreed to Fox’s “unfair price, including many in which our customers have little or no interest.”)
 
Verizon Wireless learned they were hit by “the largest fine in FCC history” for changing 15 million customers “mystery fees” over the past 3 years. The FCC’s idea of a record payment is $25 million being paid to the U.S. Treasury and another $52.8 million being refunded to affected Verizon consumers.
 

~ TRENDS, RESEARCH, ETC.  ~

 
Vendors shipped 340.5 million mobile phone units in 3Q10 compared to 297.1 million units in the third quarter of 2009, according to IDC with the growing popularity of converged mobile devices, or smartphones pushing Apple into the number 4 position worldwide in 3Q10 (growing its mkt. share by 90% y/y,) and joining Research In Motion (RIM) as the only two top 5 smartphone-only vendors. Apple and RIM also posted the highest-growth rates among the top 5 vendors last quarter. Nokia maintained the top spot in the overall mobile phone market despite year-over-year unit shipment growth of less than 2% in new chief executive Steven Elop’s first quarter at the helm.
 
Top Five Mobile Phone Vendors, Shipments, and Mkt. Share, Q3 2010
(Units in Millions, global)
Vendor           3Q10 Units  3Q10 Mkt. Share 3Q09 Units  3Q09 Mkt. Share 3Q10/3Q09 Change
1. Nokia              110.4              32.4%        108.5              36.5%                 1.8%
2. Samsung           71.4              21.0%          60.2              20.3%               18.6%
3. LG Electronics     28.4               8.3%          31.6              10.6%             -10.1%
4. Apple                 14.1                4.1%           7.4               2.5%                90.5%
5. R.I.M.                12.4                3.6%           8.5               2.9%                 45.9%
Others                 103.8               30.5%         80.9              27.2%                28.3%
Total                   340.5               100.0%      297.1            100.0%                14.6%
Source: IDC Worldwide Quarterly Mobile Phone Tracker, October 28, 2010
 
                      

~ GADGETS & APPS ~

 
Look for a major update with the Xbox Live dashboard later today, leading the way for the launch of the much anticipated Kinect motion controller set to launch Nov. 4 in North America. The interface will feature new fonts, colors and content organization options, adding access to ESPN streaming sports content, Zune music and movie titles, a new Netflix search feature, etc.
 
Better Homes and Gardens
magazine launched its first ever iPad app, Celebrate The Holidays, now available for purchase on iTunes for $3.99. The app is designed to be a one-stop party planning holiday resource featuring recipes, menus, decorating and activity ideas around various holiday events. The app allows you to link to your iTunes vault to create playlists of songs you’d like to listen to during the party. A digital edition of the magazine is also planned for spring 2011.
 

~ EXECUTIVE MOVES ~

 
Austin, TX-based Unicast announced the promotion of long-time veteran, James Dillon, to GM and SVP. James will now be responsible for overseeing Unicast’s global operations as well as driving the company’s global market strategy.
 
Cable and satellite channel BabyFirst has upped Arik Kerman to EVP/Programming and New Media, with his expanded role to include the direction of new media development including mobile applications and website expansion.
 


~ WEBSITE OF THE DAY ~

 
The Google Election Center is Google Lab’s new clearing house of information to help voters discovery how to register, where to vote and how to contact local state and local election offices. The new Google Election Center widget, allows you to embed the election app to your own blog or website. The interface is clean and easy to navigate, featuring color-coded maps and loads of other related data, including voting places nearest to you, local results as they filter in, and  clues as to which way the wind is blowing in your county on certain contentious issues. Also check out the Google Election Center for Mobile at m.google.com/elections from your mobile browser.
 
Later — Wayne
Wayne Karrfalt for Cynopsis Digital
[email protected]
11.01.10

Cynopsis Ad Sales:
Mike Farina – VP/Business Development & Sales – 203-218-6480 / [email protected]
Classifieds – Trish Pihonak- 203-381-9096 / [email protected]

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Cyn opsis CLASSIFIEDSFor More classifieds, visit the Cynopsis.com classifieds page here .


ATTENTION JOB RECRUITERS FOR THE TELEVISION AND ADVERTISING INDUSTRY – send us your contact information so we can begin to build a database for referrals.  We get people all the time around the country asking us for names of local recruiters.  Help us out – send us your contact information, name, company, address, phone, email and fax.  NY and LA are great, but we also need names of firms in Chicago, Dallas, Miami, Atlanta, DC, and elsewhere.  We have people to send you!   Email your info to [email protected].


JOB OPENING: COORD, BIZ OPS/MTV Networks/NYC:support signal auth for 28+ ntwrks & related reporting /analysis / data maint. Interact directly w/clients, sales, finance, legal. BA deg 1-3yrs exp . Apply: www.mtvnetworkscareers.com (11/6)

JOB OPENING: SALES COORD-FREELANCE/New York: DB mgt of prg sales orders. Trk deal stats thru lifecycle. TV prg sales/dist exp, Int’l prfd; Excel. BA. https://www.abso.com/jobboard/Default.aspx?JOBBOARDID=618&JobDetail=80299 (11/6)

JOB OPENING: SSE/MTV Networks/NYC: Seeks exp’d SSE. Digital and/or linear exp. Must have exp in compelling PP creation, interaction w agencies/clients, ability to go above & beyond. 3 yrs min exp ad sales. Apply: www.mtvcareers.com (11/6)

JOB OPENING: ACCT EXEC/OUTDOOR CHANNEL/NY: Dvlp, sell, implmt on-air/online media plns; crte new biz, mng accts, meet sls gls; Must be slf strtr, proactv; Media sls ind exp, 4yr deg reqd. To: [email protected] m (11/6)

JOB OPENING: DIR PRICING & PLANNING/Fox Cable Networks /New York: 5+ yrs exp in mgmt and P&P at a media company w/ Ad Sales and Exec Mgmt. Apply: www.foxcareers.com FNG0000076 (11/6)

JOB OPENING: PROMOTIONS MANAGER/Turner/NY: Turner Sports has a fantastic opportunity for a Promotions Mgr looking to work w/ some of the most exciting properties in Sports. Go to www.turnerjobs.com Search Req # 119099BR to apply (11/5)

JOB OPENING: MGR, PRICING AND PLANNING/Fox Hispanic Media Grp/NY: 2+ yrs exp P&P. Ad Sales systems exp. Prof w/Excel. Sales Planning func, inv mgmt, reporting. Apply: www.foxcareers.com , FNG0000059 (11/4)

JOB OPENING: MGR, PRICING & PLAN’G/Comcast Networks/NY: 4-5+ yrs exp w/strong analytical skills; Resp for overseeing all elements of inventory mngmnt w/ focus on sales plan’g/reporting. www.ecentralmetrics.com/url/?u=2443453614-300 (11/4)

JOB OPENING: DIR DIG MEDIA/Rainbow/NY: 8+yr software dev in Cable/Media/Sales indstry. Strg presentation, creative, budget & ppl mgmt skils.  LAMP/LINUX/JAVASCRIPT PHP/MYSQL/REST API/web framewk/Agile. Rez: [email protected] (11/4)

JOB OPENING: DIR, LICENSING/CONSUMER PROD SALES/CNE/NY: Mng bus for Spin Master brands. BA/BS req’d. 8+yrs licens’g exp. Exp launching new brands & bus & mngng antwk of licensees. www.turnerjobs.com ref req # 120780 (11/4)

JOB OPENING: MANAGER, MEDIA/PANERA BREAD/St Louis MO:  3-5 yrs exp media strategy and planning, local media, digital exp, agency mgt, track/plan budgets, media analytics Resume: [email protected] (11/4)

WINTER/SPRING INTERNSHIP CREDITS ONLY:  PRGRMNG INTERN/Cable network: Intern will work in the areas of scheduling and acquisitions. The internship begins in January and is for course credit. Hrs are flex. cover letter/resume to [email protected] (11/4)

JOB OPENING: SR. MGR,RESEARCH-MUSIC CHOICE/NY: Support mktg,prgmg & product initiatives across multi platforms w/ actionable rsrch. BA/BS, + 6-8 yrs relevant media rsrch exp. mandatory. http://musicchoicecareers.iapplicants.com (11/3)

JOB OPENING: RSRCH MGR/NJ: NJ media agcy looking for exp’d Rsrch Mgr with strong Television bkgrd. Proficient in Nielsen, Kantar, IMS, Simmons & Excel. Strong communication skills a must. Contact: [email protected] (11/3)

JOB OPENING: SR CREDIT ANALYST/20th TV/LA: 5-7yrs collection exp. Resp. for contacting past due cust. & resolving payment discrepancies. Will maint records& prepare rpts.(EOE)  Info/apply:  www.myfoxla.com Email: [email protected]  (11/3)

JOB OPENING: ANALYST, MASTER DATA MNGMNT/NBC/NYC/Temp to Hire: Report data quality metrics; ongoing data quality audits for NBCU Advrtsng Sales props. 3 yrs exp in AdSales & 1 yr in database mgmt. Apply: [email protected] (11/3)

JOB OPENING:  SALES POWERHOUSE in MEDIA, TV & FILM/NY: 7+ years of Domestic and International sales in Film & TV with strong Rolodex of clients, with a sharp and professional presence. email [email protected] (11/3)

JOB OPENING:    EDITOR/NYC: Edit PBS documentary on being LGBT in America. Need 10+ years serious docu exp. Must know After Effects and be very technically proficient on AVID PC systems. Cov. letter/resume to [email protected] (11/3)

JOB OPENING: ACCOUNT EXECUTIVE, DIRECT RESPONSE/Hallmark Channel/New York: 3+ yrs network sales exp w MS Office proficiency. See full posting and apply @ www.hallmarkchannel/jobs.com (11/2)

JOB OPENING: SALES DVLPMNT MGR/CaptionMax: Exp Sales only, Contacts ent media, ntwrk prgmng a plus. Increase caption bus, negotiate rates. NYC, Burb or Mpls. No calls. Res: http://www.captionmax.com/about/careers/ (11/2)

JOB OPENING: PROJECT MGR, PRODUCTION FACILITIES/TV One LLC/Silver Spring MD: Mng, schdlng, orgnzing & providing frontline maintenance for editing & graphic design.; knwldg of Avid Media Composer & Avid Unity. Visit: www.tvoneonline.com (11/2)

JOB OPENING: DIRECTOR, STRATEGIC INSIGHTS & RATINGS RESEARCH/MTV/NYC: 7 + yrs TV ratings research/data analysis exp. B.A req. EOE/M/F/D/AAP apply www.mtvnetworkscareers.com (11/2)

JOB OPENING: VP, DIGITAL MARKETING/MTV/NYC. 10 + yrs exp consumer mktg in Ent; Exp. implementing successful online, social media, tune-in & direct mail mktg campaigns a must. B.A req. EOE/M/F/D/AAP apply www.mtvnetworkscareers.com (11/2)

JOB OPENING: MGR, DIGITAL INTEGRATED MARKETING/MTV/NYC: 5+ yrs Digital ad sales marketing/agency exp. in media/entertainment; BA req. EOE/M/F/D/AAP www.mtvnetworkscareers.com (11/2)

JOB OPENING: DIR, INTEGRATED MARKETING/MTV2/mtvU/NYC: 7+ yrs exp. creating multiplatform marketing programs at a TV/media company. EOE/M/F/D/AAP. Apply www.mtvnetworkscareers.com (11/2)

JOB OPENING: MGR, BUSINESS DVLPMNT/NY: Identify/evaluate potential business opps in dig media (online, mobile, gaming, social, etc.). 3+ yrs of exp. in Bus Dev (Internet/media co). Apply: www.scrippsnetworks.com . Search Req#: 1652 (11/2)

JOB OPENING: SR ANALYST/RSRCH MGR/WME/LA: Provide research support to company/client initiatives. Strong analytic and writing skills required. 2-3+ yrs research exp w/ Nielsen software a must. Apply: [email protected] (11/2)

JOB OPENING: ADMIN ASST/COORDINATOR/WME/LA: Directly support Research Dept activity. Strong organizational, phone and client servicing required. Software intensive. Apply: [email protected] (11/2)

JOB OPENING: AE/GSN/Chicago: promotes/sell inventory on GSN must be extremely organized and driven. Excellent media math skills and comprehension of media terms are a must.Knwldg MS software req’d [email protected] (11/2)

INTERNSHIPS – These positions are for credit only – nobody gets paid here. These ads are always posted for free , and students work for school credit only. For more information on the specs for posting an Internship ad, email Trish at [email protected].

SITUATION WANTED ADS, POSTED BY THOSE LOOKING TO BE HIRED …  There is no charge for placing your Situation Wanted ad … for more information contact Trish Pihonak at [email protected]

SITUATION WANTED: ADMIN. ASSISTANT/ NY: Pref.w/ a T.V. &/or film production co.; or T.V. network. American U.grad w/4+ yrs admin exp., strong organizational skills, proficient knowledge in all MS Office 2003 & 2007 & can work on Macs. Email Jen @ [email protected]  (11/6)

SITUATION WANTED: Dedicated & Experienced ADV. SALES PLANNER (NY) Sales proposals, resolving client discrepancies, quarterly post analysis, special sales service projects, expert computer skills. Contact- [email protected]  (11.6)

SITUATION WANTED: RIGHTS CLEARANCE PROFESSIONAL(NY) 20+yrs exp.researcher & contract negotiator Intellectual Property commercial licensing: Music/Clips/Photos/People/etc.Copyright/TM/PD research specialist [email protected]  (11/6)

SITUATION WANTED: 13 yrs exp Affiliate Relations Mgr (LA), selling national radio programs, mgr clients, territories. Strong presentation, closing and prospecting skills, highly motivated, exceeds expectations. [email protected] (11/4)

SITUATION WANTED: EIC/LINE PRODUCER looking for next project be it series or staff. Docusoap, lifestyle, live-to-tape, studio, competition, recreation, animation, clip, etc. Email: [email protected] (11/3)

SITUATION WANTED: ANIMATION PRODUCER/PRODUCTION MANAGER/NY:  20+ years experience in the US and UK, former senior manager at Walt Disney Feature Animation. Staff or Freelance. Email [email protected] (11/3)

SITUATION WANTED: MEDIA SALES/MARKETING MANAGER/LA: 15+ years experience in educational, documentary, advertising media sales,product,biz development. True Closer!!!!! [email protected] (11/3)

SITUATION WANTED: LA – Music Clearance Consultant looking for project based work. Reasonable rates. 20 years+ experience. Other rights clearance and production work available upon request. Email: [email protected] (11/3)

SITUATION WANTED: SALES CLOSER in MEDIA, TV & FILM/NY: 7+ years of Domestic and International sales in Film & TV with strong Rolodex of clients, with a sharp and professional presence. email [email protected] (11/2)

SITUATION WANTED: MEDIA SALES/MARKETING STRATEGIST/NY: Extensive exp in all forms of media. print/OOH/digital. Smart consultative seller. Can identify new niche markets and profitably re-purpose content. Contact: [email protected] (11/2)

SITUATION WANTED: VERY SR. WRITER. Very Reasonable Rates. Copy, content, concepts, creative + strategic, all media. Hire me and you will be happy. Visit https://freebeaaron.wordpress.com for FREE samples. [email protected] (11/2)

SITUATION WANTED: RESEARCH DIR/SALES STRATEGIST20+ yrs media, Nielsen, Hisp, research, sales, and presentation experience. Email: [email protected] (11/2)

SITUATION WANTED: EXECUTIVE ASSISTANT position film/TV (NY): 10 years experience: Interned for a President, Executive Assistant to SVP/VP/film director/celebrity [email protected] (11/2)

SITUATION WANTED: WRITER/PRODUCER/POST-PRODUCTION SUPERVISOR: 15+ yrs. Network/cable/syndication credits. Scripted/unscripted. Current focus: multicam live-to-tape. LA based, will travel. [email protected]  (11/2)

E-mail [email protected] or call Trish Pihonak at 203.381.9096 for rates and specs for Job Openings.

Are you looking for a job? Post your Situation Wanted Ad here — Email [email protected] for specs.
 

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