Cynopsis

05/05/08

Good morning.  It’s Monday, May 5, 2008, and this is your first early morning briefing.  And as always, if you prefer to watch this morning’s news instead of reading it, click here.

For the yet-unnamed premium pay television network and VOD service launching next year, Viacom will infuse no more than $100 million, and is talking to others about joining the partnership. Current partners in the venture include Viacom’s Paramount Pictures, MGM and Lionsgate, all of which are not renewing their output deals with Showtime and placing their movies on the new network. According to Viacom president/CEO Philippe Dauman, Viacom will not be the majority owner, but will be the lead investor.

Tonight’s Premiere:
Travel Channel: Life’s a Trip at 11p

CBS Television Distribution’s Ghost Whisperer has been sold to WE tv and Sci Fi Channel, who will both begin airing the off-net CBS series this fall, reports Variety.  the show was also sold to broadcaster ION Television. We tv is expected to strip the series, while Sci Fi Channel is likely planning on running the show in mini-marathons, once or twice a week.  Sci Fi also picked up a handful of other series from CBS Television Distribution including Charmed, Star Trek: TNG, Highlander and Mork & Mindy.

Buoyed by its airing of Legally Blonde The Musical, MTV has a new reality competition series which chronicles the search for a lead star to follow Laura Bell Bundy on Broadway as Legally Blonde The Musical: The Search For Elle Woods premiering June 2 at 10p. Throughout the eight episode series, starring Broadway actress Haylie Duff who also executive produces along with Reveille, ten hopefuls will live together in a New York City loft apartment while at the same time competing with each other, each ultimately hoping to be Broadway’s new Elle Woods.

There’s buzz about new syndicated properties and personalities being considered for next season – among them:

• Food Network’s Paula Dean with Telepictures
• Donald Trump for 20th
• Harpo’s Dr. Oz
• Janice Dickinson (who also has her own show on Oxygen), reports TVWeek
• Dancing with the Stars’ Marissa Jaret Winokur with Sony
• Deb-Mar Mercury is looking at radio personality Wendy Williams
• and Telepictures is reportedly looking at a daytime show based on the website MomLogic.com

Weekend Box Office Estimates: May 2-4, 2008
Iron Man (Paramount)                              $100.7 million – opening weekend
Made of Honor (Sony)                               $15.5 million – opening weekend
Baby Mama (Universal)                             $10.3 million – 2 wk total $32.3m
Forgetting Sarah Marshall (Universal)         $6.1 million – 3 wk total $44.8m
Harold and Kumar Escape from
Guantanamo Bay (New Line)                     $6.0 million – 2 wk total $25.3m
The Forbidden Kingdom (Lionsgate)           $4.2 million – 3 wk total $45.1m
Nim’s Island (Fox)                                    $2.7 million – 5 wk total $42.5m
Prom Night (2008) (Sony/Columbia)          $2.5 million – 4 wk total $41.4m
21 (Sony)                                                $2.1 million – 6 wk total $79.0m
88 Minutes (Sony)                                    $1.6 million – 3 wk total $15.4m
Source: Box Office Mojo

A CYNOPSIS MESSAGE FROM HALLMARK CHANNEL

TruTV has ordered six episodes of LA Stringers from 44 Blue Prods wtih Buena Visa Prods, report THR.  The show focuses on freelance news writers as they chase down news stories day and night, and then sell their on-camera interviews/headlines to various location and national news organizations.  TruTV is looking at a fall start.

Casting notes:

• Leading the cast of The CW’s Beverly Hills 90210 spinoff series will be Tristan Wilds as Dixon Mills, son of a prominent Beverly Hills family, reports THR. Shenae Grimes plays his sister Annie. Also cast is Michael Steger as the high schools noted politician.
• Catherine O’Hara is in talks to play the matriarch for the ABC dramedy pilot Good Behavior produced by ABC Studios about a clan of criminals who decide to go straight.
• The ABC drama pilot Prince of Motor City from ABC Studios has cast Andie MacDowell to portray the mother of the young Harvard philosophy professor played by Warren Christie who just claimed this role.

Casting Call: The 1970s variety show, The Gong Show is back with a new version on Comedy Central hosted by Dave Attell. The series will begin taping soon, so get your unusual, crazy, stupid human and pet tricks ready and send a link of your video-taped act to
or contact Hedda Muskat, Casting Producer at 310-413-2861 to schedule a live audition in Los Angeles, Las Vegas or New York City.

Casting Call: Toronto-based HDI Productions is seeking people who have always desired to be on television to audition for several pilot projects. Interested candidates must be at least 19 years old and the producers are looking for people from a variety of backgrounds. Auditions begin May 6 and shooting on May 14. Applicants should call 416-470-6829 or send an email to
.

Casting Call: Embassy Row is producing new versions of The Dating Game and The Newlywed Game and are looking for singles and newlyweds of all ages to apply. Interested candidates can email either
or
.

Casting Call: A new Food Network series titled Ask Aida debuting this summer and produced by Sharp Entertainment will feature on-air viewer questions posed to cooking expert Aida Mollenkamp. Videos of interesting and creative cooking questions and challenges will be considered for the on-air show by uploading a :45-:60 video (:90 maximum if it’s really amazing) that explains the problem to www.foodnetwork.com/food/show_ai/text/0,3201,FOOD_31376_67875,00.html .

CYNOPSIS DIGITAL – TODAY’S TOP STORY:    Microsoft CEO Steve Ballmer sent out a “Dear Jerry” letter on Saturday, officially withdrawing his bid for Yahoo. In the end, upping the offer to $33/share failed to entice the portal’s leadership, who resisted Microsoft’s advances from the get go. Now the speculation begins regarding how Yahoo and Microsoft will strengthen their positions as they continue to lose search market share to Google. Will Yahoo merge with AOL? Will Microsoft go after Facebook? Let the parlor games begin.  Full edition: CYN DIGITAL. (Or to listen to the Cynopsis Digital Podcast click here or subscribe to it at iTunes here .)

CYNOPSIS KIDS – TODAY’S TOP STORY:  Iron Man muscled into its opening weekend to glean an estimated $101 million domestically in its first weekend, and if you include the Thursday night preview showings that moves up to $104+ million.  The Paramount and Marvel Studios’ the PG-13 movie rang in as the second-biggest superhero movie opening weekend ever for a movie that was not a sequel, behind Spider-Man (May 2002), and the 10th biggest of all time, according to Box Office Mojo.  This was the first Marvel Studios financed movie.  Let’s hope this is a foreshadowing of the summer movie season!  Full edition: CYN KIDS.

CYNOPSIS INTERNATIONAL – TODAY’S TOP STORY:  As part of an agreement between Sony Pictures Home Entertainment and Galaxy Studio, Sony Pictures will become the first major U.S. studio to launch its titles on DVD in Vietnam.  The debut in the market on May 9 will see an initial launch of 15 titles such as Surf’s Up and the Spider-Man film franchise. Future plans seem to include hopes of releasing 5-10 Sony movies on DVD a month in Vietnam and eventually Blu-ray Disc titles.  Full edition: CYN INTERNATIONAL. 

Thursday – A18-49 Analysis: ABC retained its #1 status Thursday night at 4.4/12 A18-49, according to final national ratings from Nielsen Media Research. Ratings results favored CBS at 8p as Survivor posted a winning 4.0/12. The remainder of the night went to ABC as Grey’s Anatomy did a 6.1/16 during 9p and a 4.7/13 for Lost at 10p.

Live + Same Day Household Ratings: Thursday, May 1, 2008 (May Sweep Day 8) time period averages. Source: NTI Galaxy, as dated. Live+SD.

CBS: 9.1/15          Survivor: Micronesia 7.6/13, CSI 11.1/17, Without a Trace 8.7/15

ABC: 7.5/12           Ugly Betty 5.6/9, Grey’s Anatomy 10.2/16, Lost 6.7/11

FOX: 5.1/8             Are Your Smarter Than a 5th Grader? 5.5/9, Don’t Forget the Lyrics! 4.6/7

NBC: 4.4/7           My Name Is Earl 4.4/8, Scrubs 3.8/6, The Office 4.7/7, 30 Rock 3.4/5, ER 5.2/9

UNIV: 2.1/3         Al Diablo con los Guapos 2.3/4, Fuego en la Sangre 2.5/4, Amas de Casa Desesperadas 1.4/2

CW: 2.0/3            Smallville 2.4/4, Supernatural 1.7/3

MNT: 0.8/1           My Thursday Night Movie: Taking Lives 0.8/1

TELE: 0.6/1          La Traicion 0.5/1, Victoria 0.8/1, Pecados Ajenos 0.7/1

A18-49: ABC 4.4/12, CBS 4.1/11, NBC 3.1/8, FOX 2.4/6, UNIV 1.9/5, CW 1.3/4, MNT 0.4/1, TELE 0.4/1

Friday – A18-49 Analysis:  CBS had the winning lineup Friday night posting a 2.2/7 A18-49 for a second week in a row, according to fast affiliate ratings from Nielsen Media Research. CBS’ primetime dominance began at 8p as Ghost Whisperer did a 2.3/8; Moonlight delivered a 2.1/7 during 9p; and at 10p CBS had a slight jump in the ratings to 2.4/7 with Numb3rs. 

Live + Same Day Household Ratings: Friday, May 2, 2008  (May Sweep Day 9) time period averages. Source: Nielsen Media Research

CBS: 5.8/10      Ghost Whisperer 5.9/11, Moonlight 5.0/9, Numb3rs 6.4/12

NBC: 4.0/7         Most Outrageous Moments [r] 3.4/6, Most Outrageous Moments [r] 3.5/6, Dateline 4.3/8

ABC: 3.2/6         20/20: Secrets of the Sistine Chapel 4.3/8, Duel 2.6/5, 20/20 2.8/5

CW: 2.3/4          Friday Night Smackdown! 2.3/4

FOX: 2.1/4         Fox Movie: Are We There Yet? 2.1/4

UNIV: 1.8/3       Al Diablo con los Guapos 1.7/3, Fuego en la Sangre 2.0/3, Nuestra Belleza Latina 1.7/3

TELE: 0.6/1       La Traicion 0.5/1, Victoria 0.7/1, Pecados Ajenos 0.6/1

A18-49: CBS 2.2/7, NBC 1.7/6, UNIV 1.5/5, ABC 1.2/4, CW 1.2/4, FOX 1.1/4, TELE 0.4/1

Saturday – A18-49 Analysis:  FOX raced to finish first Saturday night at 2.3/8 A18-49, according to fast affiliate ratings from Nielsen Media Research. FOX’s NASCAR coverage zoomed past the competition at 8p with 2.3/8 and again at 9p holding steady at 2.3/8. During 10p, ABC’s movie presentation topped the rest with 2.4/8

Live + Same Day Household Ratings: Saturday, May 3, 2008 (May Sweep Day 10) time period averages. Source: Nielsen Media Research

FOX: 4.2/8           NASCAR Racing: Sprint Cup in Richmond 4.2/8

CBS: 3.8/7              CSI: Miami [r] 3.3/6, 48 Hours Mystery 4.0/7

ABC: 3.6/7              Wonderful World of Disney: The Chronicles of Narnia: The Lion, the Witch and the Wardrobe 3.6/7

NBC: 2.6/5             Medium [r] 1.9/4, Law & Order: CI [r] 2.5/5, Law & Order [r] 3.4/6

UNIV: 1.1/2          Sabado Gigante 1.1/2

TELE: 0.5/1          Cine en Casa/Estreno [7p] 0.5/1, Cine de Impacto 0.4/1

A18-49: FOX 2.3/8, ABC 2.0/7, CBS 1.1/4, NBC 1.0/3, UNIV 0.7/2, TELE 0.5/2

A CYNOPSIS MESSAGE FROM CABLE U

This day in History:  1961  Astronaut Alan Shepard became the first American in space when he made a 15 minute suborbital flight.

Answer to Yesterday’s Trivia Question:  On MTV’s game show, Remote Control, at the beginning of each show, the host Ken Ober would get the questions out of a gigantic Pez dispenser. Who’s head was the Pez dispenser?  BOB EUBANKS    Kudos to:  Scott Miller-FamilyNet TV & Radio/GA; Kevin Van Wye-WISH/ MyNDY/Indianapolis; Jason Lewis-WTAT/Charleston, SC; Kate Markesky-Mullen Advertising/Boston; John G. Smith-Univision Channel 35/Oklahoma City; Les Stipp-GSD&M’s Idea City/Chicago; Carolyn R. Feltner-Anheuser-Busch, Inc./St. Louis; Guy Cacciarelli-Fuse/MSG Networks/Santa Monica, CA; Adam Zuvich–The Food Networks’ Chef Jeff Project/Pasadena, CA; Chris Iller–KWBQ/KASY/Albuquerque; Paul Cockerill-Room 403 Productions, LLC/CA; Caroline A. Godin-One Girl Revolution Inc./Toronto

Today’s Trivia Question: What was the name of the first of the “road” movies starring the duo Bob Hope and Bing Crosby?  (Email
with your answer and be sure to include your name, company, city and time zone. Unofficial rules: Only the second four correct answers from each time zone will be mentioned; and once you’ve been mentioned in any of the Cynopsis editions, you can’t be mentioned again that calendar week.)

A CYNOPSIS MESSAGE FROM TV GUIDE NETWORK

*Source: Nielsen Media Research 03/08

Later  — Cyn
05.05.08

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JOB OPENING: ASSOC RESEARCH ANALYST/CNN Digital/NY: Support sales & research across multiple digital platforms. BA, Strong analytical aptitude, relevant internships pref’d. Apply:
. EOE (5/10)

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(5/10)

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. EOE (5/10)

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(5/10)

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  (5/10)

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(5/9)

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  (5/9)

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JOB OPENING: SALES ASST-DIRECT RESPONSE/Hallmark Channel/NY: Provide admin. & sales support to DR Dept. Entry level. See full posting and apply @ www.hallmarkchannel.com (5/8)

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JOB OPENING: ACCT DIR/GMR/NY: Seasoned new media exec to serve as the lead acct dir to  portfolio of high profile tech clients. Exp.w/ digital platforms, web mktg, branding & online mktg  
   (5/8)

JOB OPENING: ACCT EXEC/MediaPlace/NY: Out of Home TV, creative “out of box” thinking, media sales/planning exp. Please email res/cl to:
. “AE” in subj.  (5/8)

JOB OPENING: DIRECTOR: For animated CG preschool TV series. Creative oversight of design, voice records, storyboard, animatics, overseas animation and post production.  Resume to:
(5/8)

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(5/8)

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(5/8)

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(5/7)

JOB OPENING:  ASST MGR, CLIENT SERVICES/Redwood City CA:  Develop client media campaigns, create sales presentations, manage client relationship. Responsible for launch details, campaign Q/A.
(5/7)

JOB OPENING:  SEVERAL POSITIONS/SALES OPS/Comcast Networks (Versus)/ NY: Traffic Coord 59765BR, Sales Service (Inventory) Coord 62578BR. For more info and to apply visit:  www.comcast.com. EEO/AA/Drug Free (5/7)

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(5/7)

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JOB OPENING:  VP, AD SALES FINANCE/NY: Lead a robust ad sales finance team to fully support/analyze all facets of MTVN Ad Sales revenue. Apply: www.mtvncareers.com under Finance. EOE/M/F/D/AAP  (5/7)

JOB OPENING:  COORDINATOR, GAMES/Nickelodeon/NYC: Coordination of product development and creative for assigned categories; Min. 2- 4 yrs licensing exp; B.A; MS Word, Excel and PowerPoint EOE/M/F/D/AAP apply:  www.mtvncareers.com (5/7)

JOB OPENING:  AD SALES APPLICATION SUPPORT/NY: Provide user support & testing for ad sales systems. DealMaker or VCI required. Exp w/ media or TV Advertising desired. Apply: www.weather.com/careers . Position VSA005 (5/7)

JOB OPENING:  MGR- AFFILIATE AD SALES & DISTR. MKTG/LIFETIME TV:  Seeking creative thinker to manage projects that support the distribution efforts for Lifetime/ Apply at: http://www.mylifetime.com/about/jobs.html (5/7)

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(5/7)

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  (5/6)

JOB OPENING: DIR, MKTG SPECIAL PROJECTS/Cynopsis Top Tier (recruiter):  Oversee variety of special projects; 2-3+ yrs mktg/pr exp; highly creative thinker/executor – do things as never before. East Coast. Email Top Tier w/res: 
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JOB OPENING: VP/DIGITAL SALES/Cynopsis Top Tier (recruiter): Multiplatform seller w/ creative out of the box thinking. Initiate new ideas for new era. Digital/multiplatform selling exp a must.  East coast.  Res:
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JOB OPENING: VP DEVL/Buena Vista Prods/LA:  Extensive exp (min 8-10 yrs) in devlpment of non-scripted prgrmng incl talk, game, reality for netwk, 1st run, cable; Proven track record. APPLY www.disneycareers.com Req # 155219 (5/6)

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(5/6)

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JOB OPENING: RESEARCH STRATEGIST/Discovery/MD: Collect/analyze data to evaluate and dev. existing offerings. 3+ years research exp. Strong analytical skills. Travel up to 20%. Apply here: discovery.jobs   (5/6)

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SUMMER INTERNSHIP CREDITS ONLY: INTERNS (2)/May-Aug/LA:  Asst Exec Prod. paperwork, phone calls, sched’g, setting up meetings, casting, & generally assisting on shooting days. People skills, PC & Internet rsrch skills a must.Email:
  (5/10)

SUMMER INTERNSHIP CREDITS ONLY:  MKTG/SALES INTERN: MediaPlace seeks motivated interns, 2-3 days wk, with strong interest in marketing/sales, strong comm skills required. Assist w/ projects, college credit. E-mail Resume/CL:
  (5/9)

SUMMER INTERNSHIP CREDITS ONLY: PR INTERN/Priority PR/LA: Phones/outrch /writg/ editng/ typng / resrch / reprtng /website updtes. Strng comm skills & good attitude to asst boutique PR firm, begin ASAP. thru summer. Res/Cvr: 
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WHAT’S ON TONIGHT – Monday, May 5, 2008

ABC: Dancing with the Stars, Samantha Who?, The Bachelor: The Women Tell All
AZTECA: Ladrones, Historias Engarzadas, Bellezas Indomables
CBS: The Big Bang Theory, How I Met Your Mother, Two and a Half Men, Rules of Engagement, CSI: Miami
CW: Gossip Girl, One Tree Hill
FOX: Bones, House
ION: Mama’s Family, Mama’s Family, Quantum Leap, Drew Carey Show, Drew Carey Show
MNT: Celebrity Expose, Paradise Hotel 2
NBC: Deal or No Deal, Medium
PBS: Antiques Roadshow, American Experience
TELE: La Traicion, Victoria, Pecados Ajenos
UNIV: Al Diablo con los Guapos, Fuego en la Sangre, Cristina

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