Monday, March 31st, 2008



Superstar Talent
Joining Disney Channel superstars Hilary Duff, the Sprouse twins and The Cheetah Girls,
Hannah Montana is breaking all records!  7 out of 10 tweens watch Hannah Montana, and she’s
rocking with platinum albums, hit concerts and a box office smash!
Now there’s more amazing talent on deck – come join The Next Big Thing!

Tap into TV’s most engaged audiences –
Disney Media Sales & Marketing has The Next Big Thing!

Contact: Michelle Scarola
Source: Nielsen (NPower) 10/1/07-12/30/07, MSu 6-12A, undup aud, 6 min qual, K9-14

Cynopsis: Kids!


Good morning. It’s Monday, March 31, 2008, and this is your first early morning briefing.

Disney Channel has begun production on the preschool-targeted CG animated series Jungle Junction.  Produced in the UK by Spider Eye Ltd., Jungle Junction is scheduled to premiere in 2009 on Disney Channels and Playhouse Disney channels around the world.  With a focus on environmental messages and pre-literacy skills, such as signs and symbols that are seen in the daily life of a preschooler, the music-filled series follows the jungle adventures of a group of characters that are part animal and part vehicle.  Jungle Junction is created by Trevor Ricketts (Shaun the Sheep).


Each spring orange takes on a voice of its own, that of happily screaming kids and tweens celebrating their favorites in 18 categories … and such was the case again this past Saturday night, March 29, 8-9:30p, with the live broadcast of Nickelodeon’s 2008 Kids’ Choice Awards (KCA).  Hosted by Jack Black, his second time in the role, the 21st annual shriek-fest (yikes, does that make us old? – OK, it makes me old), celebrities walked the orange carpet, presented and received orange blimps and a number of them, including Harrison Ford, Orlando Bloom and Black, getting the green slime treatment. Some 86+ million kids (March 3-29) cast their votes, more than twice that as last year, for their favorites, which included winners such as Johnny Depp, Miley Cyrus, Drake Bell, Tony Hawk and Cameron Diaz (see lower down for a full list of winners).  While the KCA repeated several times over the weekend on both Nickelodeon, The N, Nicktoons and TurboNick, this week will also include the premiere of a highlights special, Kids’ Choice Awards: Best of the Mess on Nickelodeon, Tuesday, April 1 (8:30-9p).

Disney Channel picks up 35 new episodes each of its animated preschool series Mickey Mouse Clubhouse and My Friends Tigger & PoohWalt Disney Television Animation produces both series.

B. Wooding completes a series of international kids program sales just ahead of MIPTV (Cannes April 7-11, 2008).

  • Broadcast rights for Roofters are licensed to Al Jazeera (Middle East)
  • The Tale of Tillie’s Dragon is licensed to Al Jazeera (Middle East), Samanyolu Yayin Holding A.S. (Turkey), Barnhill Group (Russia and CIS countries), and DVD rights to Kartunz (Poland)
  • Baby Genius is acquired for broadcast by Baby First TV (Europe), Provideo (Romania), Innoform (Singapore), with VOD rights going to Treehouse Direct (Canada), via Puff TV for Rogers (Canada) and Telenet (Benelux), and for DVD to Zima/Cine y Video (Mexico and Central America), Majors for Minors (South Africa), Cosar Editores (Chile), and Essentials Marketing Editorial (Colombia).

Joining Foothill Entertainment’s lineup at MIPTV next month is the animated series Zot the Dog (13×30).  Produced for ITV (UK), Zot the Dog is based on author Ivan Jones’ books that follow the adventures of a Dog Named Zot and his best buddy Clive.  Foothill will also showcase the CGI development project Boy and the Dinosaur, created by Jason Harding, and Big Top Island (26×11).  Big To Island is slated for delivery in fall 2008.  Both series will be produced by Splash! Productions.  Additionally, pre-production continues on the preschool series, Iconicles.  Commissioned by BBC/CBeebies for 2009, the interactive variety series comes from phuuz entertainment and is co-produced with Create Media Ventures in the UK.

Foothill has also inked a number of deals ahead of the market including: Kiddo the Super Truck has been acquired by SABC (South Africa), RTP (Portugal) and RTV (Slovenia); The live-action dance movie Hip Hop Kidz is picked up by RAISAT (Italy); Little Monsters has been purchased by TF1 (France) and Channel 4 (Finland); the animated movie Toy Warrior is picked up by Canal J (France) and DigiTurk (Turkey); with Microscopic Milton being licensed to Disney Spain, Canal + (Poland) and RTV (Slovenia); finally Rarg will be released on DVD under a new home video license deal IMC Vision.

Also leading into MIPTV, Nelvana Enterprises has inked a worldwide home entertainment rights deal for the CGI-animated series, The Backyardigans (60 episodes), with FremantleMedia Enterprises, excluding the US and Canada.  Produced by Nick Jr. and Nelvana Studios, the first season of The Backyardigans is set to be released on DVD in Japan, with seasons two and three bowing in various other countries (again except the US and Canada, where they are already available).

News from the Bologna Children’s Book Fair, which opens today and runs through Thursday, April 3, in Italy: Atlantyca Entertainment is named the exclusive licensing and merchandising agent in Italy for three of Taffy Entertainment’s brands, Code Lyoko, growing Up Creepie and Dive Olly Dive!  According to the deal, Atlantyca’s new licensing division, led by Elisa Pezzutti, will establish and manage licensing and merchandising programs for each property across a range of key categories.  Under a previous agreement, Taffy Entertainment will similarly represent licensing for Atlantyca’s Geronimo Stilton property outside of Italy.

HarperCollins has completed a six-figure deal with ballerina Darcey Bussell for her book series Magic Ballerina.  Targeted to girls 5-8, the Magic Ballerina series revolves around a young girl who joins a ballet school and the adventures her ballet shoes take her on.  The first titles are to be published in October 2008, followed by additional titles in spring 2009.  Bussell is working on the series with another writer.  HarperCollins will showcase the series in Bologna this week.

Actress/singer/author Julie Andrews and her daughter Emma Walton Hamilton are moving the publishing imprint The Julie Andrews Collection to Little, Brown Books for Young Readers, a division of Hachette Book Group USA, from its previous home at HarperCollins.  The imprint’s first new title in its new home, Julie Andrews’ Collection of Favorite Poems, Songs and Lullabies, will be published in fall 2009.  The title will be released with a bonus CD featuring archival musical recordings and new narrations by Andrews.  Other titles planned for release include an additional anthology, as well as the launch of a new picture book character, The Very Fairy Princess, set for spring 2010, which will follow the adventures of a mischievous girl and her quest to become a fairy princess.  Editorial Director Liza Baker will oversee the Julie Andrews Collection.

Last year we launched Cynopsis Digital, the year before the Cynopsis Daily Video, the year before Cynopsis audio podcast, and the year before that Cynopsis International.  It seems it has become something of a trend for us to launch something new each and every year, and why should this year be anything different?  Announcing Cynopsis Media: Top Tier, our newest Executive Search Division.  An extension of our well known Classifieds section, Top Tier will use our extensive reach to help locate and screen the best person for the executive job you are looking to fill.  Whether you’re looking for a new hire, or a change of scenery yourself, let us know, we can help.


Winners at Nickelodeon’s 2008 Kids’ Choice Awards included kid favorites in:

Movie: Alvin and the Chipmunks
Actress: Jessica Alba
Actor: Johnny Depp
Voice in an Animated Movie: Eddie Murphy in Shrek the Third
Animated Movie: Ratatouille

Show: Drake & Josh
Reality Show: American Idol
Actress: Miley Cyrus (Hannah Montana)
Actor: Drake Bell (Drake & Josh)
Cartoon: Avatar: The Last Airbender

Music Group: The Jonas Brothers
Female Singer: Miley Cyrus
Male Singer: Chris Brown
Song: Girlfriend (Avril Lavigne)

Male Athlete: Tony Hawk
Female Athlete: Danica Patrick

Cameron Diaz

Other Categories
Video Game: Madden NFL ’08
Book: Harry Potter (series)

Weekend Box Office Estimates for kids/tweens/teens rated G, PG or PG-13; March 28-30, 2008:
21 (Sony/Columbia) PG-13                                 Opening Weekend $23.7m
Dr. Seuss’ Horton Hears a Who! (Fox) G              $17.4m-3 wk total $117.3m
Superhero Movie (MGM (Weinstein)) PG-13          Opening Weekend $9.5m
Tyler Perry’s Meet the Browns (Lionsgate) PG-13  $7.8m-2 wk total $32.8m
Drillbit Taylor (Paramount) PG-13                        $5.8m-2 wk total $20.6m
Shutter (Fox) PG-13                                           $5.3m-2 wk total $19.1m
10,000 B.C. (Warner Bros.) PG-13                       $4.9m-4 wk total $84.9m
College Road Trip (Buena Vista) G                       $3.5m-4 wk total $38.4m
Never Back Down (Summit Entertainment) PG-13 $2.4m-3 wk total $21.3m
Vantage Point (Sony/Columbia) PG-13                 $2.4m-6 wk total $69.3m
Source: Box Office Mojo


Eileen McCarthy is named Program Director, KidsCo, the newly launched kid/family aimed channel.  McCarthy had been Programming Director, Asia for the Hallmark Channel in Hong Kong.  She previously toiled for April Films Pty Ltd (Australia), Sky Channel (Australia) Racing, Walt Disney Television (Singapore) and Network 7 Australia.

Razor & Tie Entertainment promotes Marty Gottesman to Director/Licensing & Administration.  He was most recently Manager/Licensing & Royalty Administration, and will continue to report Angela Alvino, VP/Finance & Operations.


Live + Same Day Ratings Kids Cable Network Averages (000) for Thursday, March 27, 2008, 6am-11pm, ranked by K2-11:
NICKELODEON:         K2-11 1045; K6-11 499; TWEENS 9-14 407
DISNEY CHANNEL:     K2-11   818; K6-11 541; TWEENS 9-14 416
CARTOON NETWORK: K2-11   586; K6-11 359; TWEENS 9-14 288
TOON DISNEY:           K2-11   133; K6-11   54; TWEENS 9-14   33
Source: MTVN Research from Nielsen Media Research Data

Answer to Yesterday’s Trivia Question:  On what children’s show can you find helpful characters Felipe, Turner, Stretch, Squeeze, Pat, Dusty and Rusty?  HANDY MANNY (Playhouse Disney)   Kudos to: Joel Press-DC Comics/NY; David S. Larson-CBS Television/NY; Jacqueline Cutler-Tribune Media Services/NY; Denise Wiggins-The Weather Channel/Atlanta; Justin Meadows-Disney/ABC Cable Networks Group/Burbank; Meryl Alper-Nickelodeon/Burbank; Jason Atkinson-Radio Disney Network/Burbank; Rebecca Rodriguez-Disney Channel/Burbank; Steve Folwer-The Licensing Shop/Toronto

Today’s Trivia Question: On what animated children’s TV series could you find a cat intern named Princess Blossom Pepper Doodle Von Yum Yum or “Blossom” for short? ( Click here with your answer and be sure to include your name, company, city and time zone. Unofficial rules: Only the second four correct answers from each time zone will be mentioned; and once you’ve been mentioned in any of the Cynopsis editions, you can’t be mentioned again that calendar week.)

Later — Gwen
Gwen Billings for Cynopsis: Kids!

Cynopsis Ad Sales: Jennifer Franko – 203-583-9796 / [email protected]
Classifieds – Trish Pihonak- 203-926-9878 / [email protected]

Cynopsis website – Video Resumes, Extended Classified Ads, Archives, and the Cynopsis Daily Video

CableU – Know Networks Better. Pitch Smarter. Click here


What would a year be without something new from Cynopsis?  Introducing …

Cynopsis Media: Top Tier
Executive Search Division

High level executive search, candidates fully screened and vetted, meeting precisely your criteria.

For more information, call Trish Pihonak 203.926.9878
if you’re looking to make an executive change, or are looking for a change of scenery yourself.
[email protected]

Cyn opsis CLASSIFIEDSFor More classifieds, visit the classifieds page here

JOB OPENING: SVP STRATEGIC RESEARCH/Disney*ABC Dom TV/Burbank: 10 yrs broad-based TV exp + 7+ yrs mgmt; leading edge exec w/proven ability to assess media trends/developments. APPLY Req #137377  (4/5)

JOB OPENING: VP, PROMOTION MARKETING/Comedy Central/NYC: Min 8 yrs exp. promotion marketing at a television network/advertising agency; BA/BS, strong PC skills. EOE/M/F/D/AAP apply at (4/5)

JOB OPENING: DIGITAL RESEARCH MNGR/Bravo/Oxygen: Lead research analysis across Bravo/Oxygen properties. BA, Min 3 yrs exp, proficiency in Omniture & Media Metrix pref. Apply:   (job#812391) (4/5)

JOB OPENING: MGR- AFFILIATE AD SALES & DISTR. MKTG/LIFETIME TV:  Seeking creative thinker to manage projects that support the distribution efforts for Lifetime/ Apply at: (4/5)

JOB OPENING: ADMIN ASST/Hallmark Channel/LA: Support SVP Network Program Publicity. 2 yrs.  admin/exec. experience in TV publicity. See full posting and apply at (4/5)

JOB OPENING: MGR, AD SALES PLANNING/AETN/NY: Work to maximize rev across AETN through inventory mgmt, pricing & stewardship. Min 2 yrs ad sales cable exp as planner or in inventory/pricing group. Apply: (4/5)

JOB OPENING: ACCT EXEC, DIGITAL MEDIA/(WNBC NYC): 2+yrs Online Ad sales exp. Strong sales, presenting, negot. skills. Creative thinker who can sell on both local& nat’l level as well as online agencies. Post to:    job# 798183   (4/5)

JOB OPENING:  VP PROD & PACKAGING, WE tv/NY: Cable ntwrk noted for creating unique content for women seeks top creative, exp’d prod. exec. to dvlp all orig series, specials, pckgng & pilots.Resume: [email protected] (4/5)

JOB OPENING:  FREELANCE COORD/USA Strategic Marketing: Support creation of client programs inc. sponsorships, finances, etc. 2+ yrs integrated mktg exp in TV or ad agency preferred.Resumes to [email protected] (4/19)

JOB OPENING:  ACCT EXEC/ BENNETT GROUP/LA:  RESPONSIBLE FOR BOOKING HI-DEF Mobile Prod System.  Strong comm. skills, live HD TV prod knwldg a must. Proven track record in prod sales. Res: [email protected]   (4/4)

JOB OPENING:  MKTG MGR/BBC/RI: Dvlp mrktng campaigns & strat, analyze mrkt, price trends, cr8 trade prod catalog. Track success campaigns to sales goals of company. 3-5 yrs exp. Apply: (4/4)

JOB OPENING:  SR AR ADMIN/BBC/NYC: process invoices, mng cred contrl. Cash collectns/cred cntrl for ad sales of minimize debt outstanding. Attn detail, comm skilz. SAP. Apply: (4/4)

JOB OPENING:  SR PUB MGR/BBC/NYC: Wrk w/ media contacts & talent to max chnl exposure. Cr8 campaigns to supprt BBCA & manage messge to consumers. Exp w/ online campaigns. Apply: (4/4)

JOB OPENING:  DIG RSRCH MGR/BBC/NYC: maintain rsrch sls system, compile estimates, cr8 sales presentations. Track performance, monitor mrkt & industry trend. Comm w/ rsrch vendors. Apply: (4/4)

JOB OPENING:  NTWRK OPPS COORD/BBC/MD: Coord BBCA trffc & ntwrk ops. Trfc logs, monitor transmission logs & delivery. Verify delivery sched materl. 1-2 yrs exp. Apply: (4/4)

JOB OPENING: SR RESEARCH ANALYST/Fox Latin America Channels/NYC: Support Ad Sales, Programming, Marketing. 2+ years in managing quantitative and qualitative research. Email [email protected]   (4/3)

JOB OPENING: MGR, DIGITAL MEDIA AD OPS/AETN, NY: Manage trafficking & operations associated with Digital Media Sales of growing dept. Exp in Internet or Broadcast Ad Ops/Traffic dept. Apply: (4/3)

JOB OPENING: DIGITAL ASSOCIATE MEDIA DIR: 3-5+ Yrs digital media planning/buying exp, Develop POV’s, client location West Chester County. Competitive salary/benefits. Resume to: [email protected] (4/3)

JOB OPENING: ACCT EXEC/Gospel Music Channel/NY: Fast growing new ntwrk seeks dynamic nat’l ad sales acct exec. 2 yrs media sales exp; agency exp pref’d. Proven track rec w/ new bus dvlpmnt. Resume: [email protected] (4/3)

JOB OPENING: AFF. FINANCE ANALYST:  Cash application of MSO remittances and subscriber updating. Under grad degree Fin/Accting w/ 1-3 yrs of exp. Apply: EOE (4/2)

JOB OPENING: SALES PLANNER/Scripps Networks/HGTV:BA pref. 2+ yrs exp in advertising/buying/planning. Knowledge/exp in cable TV Ent. industry a+. Proficient in MS Office. Submit resume at (4/2)


JOB OPENING: (2) SR MGR, PROMOS & SPONS/Cartoon Network/ATL: Oversee the dev & execution of CN and Adult Swim promotions & sponsorships across platforms. 10+ yrs mkt/sales/promos exp in the ent ind. #90643BR (4/2)

JOB OPENING: SR RESEARCH ANALYST/Fox Latin America Channels/NYC: Support Ad Sales, Programming, Marketing. 2+ years in managing quantitative and qualitative research. Email [email protected]   (4/2)

JOB OPENING: SR DIRECTOR FIELD SALES/ESPN/Burbank CA:  10+ yrs affiliate sales Local/region/Div exp. with 3 yrs people mgt .Email resume to:  [email protected]   (4/1)

JOB OPENING: INVENTORY ADMIN/New York Interconnect, Jericho NY:  Min 2 yrs in TV media traffic dept.  Exp. with STRATA system.  See full posting at and apply to 5723BR (4/1)

JOB OPENING: ACCOUNT EXECUTIVE/CABLEVISION/BROOKLYN NY:  Seeks AE for local ad sales.2+  yrs ad sales exp.  pref cable TV, radio,  internet adv.  Valid NY DL.  See full posting and apply to req 4802BR (4/1)

JOB OPENING: ACCOUNT EXECUTIVE CABLEVISION/NORWALK CT: Seeks AE for local ad sales.2+ yrs  ad sales exp. pref  cable TV, radio, internet adv.  Valid NY DL.  See full posting and apply to req 5057BR

JOB OPENING: TEMP CREATIVE SRVCS DIR/Sundance Ch/NY: 7+ yrs adv/mktg exp in brdcst/cable. Strong client serv/proj mgmt skills. Liaise betw internal clients & creative team on non-brdcst media. Res: [email protected]   (4/1)

JOB OPENING: BRAND MANAGER/ TN: Ideal candidate has 5+ yrs exp online brand mgmt for overall creative and site programming, including selection of content and copywriting. (4/1)

SPRING AND SUMMER INTERNSHIPS – These positions are for credit only – nobody gets paid here. They are posted for free, and students work for school credit only. For more information on the specs for posting an Internship ad, email Trish at [email protected] .

SPRING/SUMMER INTERNSHIPS CREDITS ONLY:  Entertainment Production Co. in Armonk, NY seeks interns. Responsibilities: general office work, phones, mailings, research, errands. Email resume to [email protected] (4/2)

SUMMER INTERNSHIP CREDITS ONLY:  PR/MKTG Internship/Shelton CT HQ: The Cynopsis Foundation seeks 2 highly organized, mature interns to work with planning/organizing summer gala. Great communications skills a must. Email: [email protected]    (3/31)

SITUATION WANTED ADS, POSTED BY THOSE LOOKING TO BE HIRED … Interested in posting your Video Resume?  Contact [email protected] for more information ….

SITUATION WANTED:  DIRECTOR/PRODUCER : 5 years exp. writing, producing & directing. Specializing in Promos, Short form, New Media: Virals, and Music Videos [email protected] (4/4)

SITUATION WANTED: TRAFFIC MANAGER/ with 12 years exp seeks position in Radio/TV/Entertainment or Traffic Software. NY Metro Area only.Experienced, Focused & Extremely detailed. [email protected] (4/1)

E-mail  [email protected] for rates and specs for Job Openings. 

Interested in posting your Video Resume?  Contact [email protected] for more information ….

Are you looking for a job? Post your Situation Wanted Ad here — Email [email protected] for specs.

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