Monday, July 2nd, 2007



The network that ranks #1 in interest
among total adults 18+ and women 18+.

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Source:  June 2006 BETA Research Cable Subscriber Interest Study.  Ranking among 35 reported ad-supported emerging/digital networks (exclude commercial-free networks).



Good Morning, it’s Monday, July 2, 2007 and this is your first early morning briefing.

Joel Siegel, movie critic for ABC’s Good Morning America, died Friday after succumbing to colon cancer. He was 63. Siegel, who often added a dash of humor to his weekly reviews, was respected for his movie knowledge and focused judgment of films and actors and recognized by his ever-present thick mustache and glasses. Siegel got his start in the television industry in 1972 at WCBS-TV then later moved to WABC. Siegel then joined the team at Good Morning America in 1981. Throughout his career, he won five New York Emmy Awards, a public service award from the Anti-Defamation League of B’nai B’rith and was singled out by the New York State Associated Press Broadcasters Association for general excellence in individual reporting. Siegel is survived by his wife, Ena Swansea and son Dylan.
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USA Network’s premiere of Burn Notice last Thursday night at 10p (with the finale of The Starter Wife at 9p as a lead-in) set the network on fire as it delivered 2.2 million A25-54 viewers and 2 million A18-49 viewers, making it the top-ranking show of the night with both of these demos.
BET‘s July lineup, which starts July 9, will include 5 new shows:

  • Hell Date is a reality program debuting at 730p about singles believing they are on a date with a potential soulmate only to be faced with their date from hell.
  • Take The Cake takes over at 11p as interactive game show through text messaging and e-mail. 
  • Baldwin Hills begins on July 10 at 10p as a docu-drama about 12 African American teens with different economic ways of living. 
  • Socially Offensive Behavior (S.O.B.) takes a look into what people are really talking about through hidden cameras beginning July 25 at 10p. 
  • Hot Ghetto Mess follows at 1030p with host Charlie Murphy looking at ways for viewers to improve their communities.

Weekend Box Office Estimates: June 29-July 1, 2007
Ratatouille (Buena Vista)                         $47.2 million – opening weekend
Live Free or Die Hard (Fox)                      $33.2 million – opening weekend
Evan Almighty (Universal)                        $15.1 million – 2 wk total $60.6m
1408 (MGM/Weinstein)                            $10.6 million – 2 wk total $40.3m
Fantastic Four (Fox)                               $9.0 million – 3 wk total $114.8m
Knocked Up (Universal)                           $7.4 million – 5 wk total $122.4m
Ocean’s 13 (Warner Bros.)                       $6.1 million – 4 wk total $102.1m
Pirates: At World’s End (Buena Vista)        $5.0 million – 6 wk total $295.7m
Sicko (Lionsgate)                                   $4.5 million – 2 wk total $4.6m
Evening (Focus)                                     $3.4 million – opening weekend
Source: Box Office Mojo
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If you haven’t been able to follow all the cast changes of ABC‘s Boston Legal, here’s a quick rundown.  Not returning in the fall – Julie Bowen and Constance Zimmer.  Returning for multiple episodes – Gail O’Grady, Mark Valley, Saffron Burrows and Rene Auberjonois.  New to the cast this fall – John Larroquette, Tara Summers and Taraji Henson.  And finally, upped from a recurring to a regular character – Christian Clemenson.  Now, go forth and watch TV.

Audra McDonald has signed to co-star in the new Grey’s Anatomy spinoff for ABC, Private Practice, opposite Kate Walsh.  McDonald will replace Merrin Dungey, and will play one of Addison Forbes Montgomery’s friends from medical school, along with Taye Diggs as the other friend.

Scott Patterson will join the cast of CW’s Aliens in the role originated by Patrick Breen in the pilot.  The story is about two teenagers living in Wisconsin – one born and bred, the other a Pakistani Muslim exchange student who comes to stay with the family.  Patterson plays the husband/father.


From the producers of Project Runway and Top Chef comes
America’s Next Producer
Hosted by Ananda Lewis
premiering July 18th
Contestants will compete before a panel of expert judges including
David Hill, Matt Roush and special industry guests to become the TV producer to bring America the next generation of hit shows.

For information on how we can work for you this upfront, go to
Contact Richy Glassberg or your AE 212.852.7500



J. Christopher Reyes will leave the Tribune Company Board of Directors immediately following the next schedule board meeting on July 18, citing his departure is due to personal business considerations and commitments. He has served as a member of the board since 2005 and sits on the audit and nominating and governance committees.


Today in Cynopsis Kids, listen to the audio version here, or subscribe to the iTunes CynKids podcast

  • Vuguru’s web series Prom Queen can now be downloaded as a full-length movie at Amazon Unbox
  • Boomerang hosts The Flagstones to The Flintstones marathon including the pilot for The Flintstones
  • Warner Bros. Consumer Products has named Mattel as master toy license for DC Comics Universe

Today in Cynopsis International, listen to the audio version here or subscribe to the iTunes Cyn Int’l podcast  

  • Spanish Broadcasting System syndicating MEGA TV’s Paparazzi
  • TinselVision inks content and distribution deal with Zee TV USA
  • High School Musical in Southeast Asia and Canada

Today in Cynopsis Digital, listen to the audio version here or subscribe to the iTunes Cyn Digital podcast

  • EMI Music signed with SNOCAP to sell music through widgets
  • MediaSpan and Broadcast Interactive provide station sites with plug-and-play citizen journalist tool
  • The FCC’s CableCard rule goes into effect



THURSDAY – A18-49 AnalysisFOX took advantage of the competition Thursday night by winning with a 3.2/10 A18-49, according to fast affiliate ratings from Nielsen Media Research. FOX held the winning ticket at 8p as Are You Smarter Than a 5th Grader? came in first with a 2.9/10. At 9p, FOX strutted to the finish line in #1 with So You Think You Can Dance at 3.4/10. NBC squeezed in a win during 10p with Studio 60 on the Sunset Strip at 2.0/6, just a tenth of a rating point ahead of CBS’ Shark rerun at 1.9/6.

Live + Same Day Household Ratings: Thursday, June 28, 2007 – time period averages. Source: Nielsen Media Research

FOX       5.7/10       Are You Smarter Than a 5th Grader? 5.6/10, So You Think You Can Dance 5.9/10

CBS       5.1/9          Pirate Master 3.4/6, CSI [r] 6.5/11, Shark [r] 5.5/10

NBC       2.9/5           My Name Is Earl [r] 3.4/6, The Office [r] 2.8/5, The Office [r] 2.8/5, The Office [r] 2.8/5, Studio 60 on the Sunset Strip 2.7/5

ABC       2.6/5          Ugly Betty [r] 2.6/5, Grey’s Anatomy [r] 2.8/5, Men in Trees [r] 2.6/5

UNIV      1.7/3          Yo amo a Juan Querendon 1.4/3, Destilando Amor 2.0/3, Aquí y Ahora 1.7/3

CW        1.2/2          Smallville [r] 1.3/2, Supernatural [r] 1.1/2

TELE      0.7/1          Marina 0.9/2, Zorro 0.7/1, Esclava Isaura 0.6/1

A18-49: FOX 3.2/10, NBC 2.1/7, CBS 2.0/6, UNIV 1.4/4, ABC 1.1/3, CW 0.7/2, TELE 0.5/2



You go on vacation. Let CableU do the work.

With summer programming and development in full swing at the top cable nets,
CableU is tracking and analyzing the latest deals, ratings, and trends.

Work on your tan – and still stay on top of the latest news in your industry.

Know Networks Better. Pitch Smarter.

This Day in History: 1857 – New York City’s first elevated railroad officially opened. It was soon dubbed the “EL”.

Answer to Yesterday’s Trivia:  This family patriarch is a lawyer and a model train fanatic.  Who is he? GOMEZ ADDAMS.  Kudos to: Adam DePaul-WMOR/Tampa; Cassel Kroll-The Lexicomm Group/NY; Michael Liebowitz-Grey/NY; Sterling Rome-AMC/NY; Tim Rank-Media Management, Inc./Chesterfield, MO; Ed Worthington-Worthington Productions/Horseshoe Bend, AR; Jim Smith- First Data Remitco/Dallas; Rich Koz-Weigel Broadcasting/Chicago; Alma Derricks-REV/LA; Lorrie Shilling-DIRECTV/El Segundo, CA; Lee Gallagher-The Ballpark Advertising Agency/Santa Monica; Dennis Aimino-KABC/LA

Today’s Trivia Question: The final episode of this TV series featured the family matriarch singing Oh Danny Boy in the family owned tavern.  What was the name of this series?  ( Click here with your answer and be sure to include your name, company, city and time zone. Unofficial rules: Only the second four correct answers from each time zone will be mentioned; and once you’ve been mentioned in any of the Cynopsis editions, you can’t be mentioned again that calendar week.)

Later — Cyn

Cynopsis Ad Sales:  Mark Bohn- 203- 583-1224 / [email protected]
Classifieds – Trish Pihonak- 203-926-9878 / [email protected]

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Cyn opsis CLASSIFIEDSFor More classifieds, visit the classifieds page here

JOB OPENING: GM /Equity Media Holdings Corp. for Univision/Telefutura affiliates in Amarillo, TX: Must have TV sales and/or sales mgmt. exp; bilingual a +. Email resume to Connie Vaughn [email protected]. EEO (7/10)

JOB OPENING: SALES ASST/Comcast Networks (Detroit): Maintain accts ie: Dialogue w/ agency clientele re: acct maintenance. Resolve billing issues. Work w/traffic dept re: schedule mgmt. Reply: [email protected] (7/10)

JOB OPENING: DIRECTOR, RESEARCH/E! Networks: Manage dept workflow custom requests and standardized reports. Full job description and application online, (7/10)

JOB OPENING: VP, RESEARCH/E! Networks: Oversee design, implementation and presentation of all secondary research to support networks. Full job description and application online, (7/10)

JOB OPENING: MGR PLANNING & PRICING/NBCUNI/NJ: Supporting role to the Dir by preparing financial modeling/analysis, sales/marketing initiatives & driving controllership Degree w/min 3 yrs related exp job#600131 (7/10)

JOB OPENING: VP PROD & DEV-DISC-DISC PLANET GREEN/MD & CA: Strong, creative ldr with enviro passion. 8-10 yrs Prod and Dev exp. Exp in long/short form prog, docs and live ent all ideal. More Planet Green jobs:   (7/10)

JOB OPENING: NAT’L SALES COORD/Screenvision/NY: Seeking detail oriented ad sales coord. College dgre reqd, sales/agency exp preferred. Slight admin work necessary. Support VP, 3AEs & Planner. Apply at (7/10)

JOB OPENING: AD SALES MKTG COORD/NY/ATL: Create sales proposals, execute added value, support Mktg VP, develop ad sales materials, premiums, coord. events. 1-2 years exp cable/agency. Email res: [email protected] (7/10)

JOB OPENING: RES. STRATEGIST/Discovery Nets, NY: Min 5 yrs res. exp., proficiency in Nielsen systems req. Strong analytical/communication/computer/presentation skills. Estimate exp a plus. Apply: . Req 5500 (7/10)

JOB OPENING: N’WORK CABLE ADMIN/ASST/BET Ad Sales NY: 2-3yrs exp. Must be det. oriented & have ability to multi-task in fast paced environment. Proficient in MS Word/Excel/PP. Exc oral/written skills. [email protected] (7/10)

JOB OPENING: FLASH WEB DEVELOPER, DIGITAL MEDIA/Sesame Workshop/NY: Development & programming chops req’d – CS3, After Effects, FCP, Flash video & games, etc. [email protected]   (7/7)

JOB OPENING: ACCOUNT DIRECTOR/Scripps Networks/LA: – Sell-in netwrk distrib quarterly promos to maximize media value. 5-7 yrs exp in affiliate or sales. Strong pres & comm. skills pref’d. [email protected] ref #6147 (7/7)

JOB OPENING: COPYWRITER /The ZUNE brand team is looking for an experienced copywriter to drive the strategy and execution of ZUNE voice, tone, style in all communications. Go to req#183782 (7/7)

JOB OPENING: SR ANALYST Vh1 AD SALES RESEARCH/NYC: 2+ yrs natl rsch exp.Detail-oriented with strong analytical/written/oral comm sk.Expert w/ Nielsen, MRI, Simmons.Prof in MS Office. EOE/M/F/D/AAP. Apply (7/7)

JOB OPENING: MKTNG ASST/ NBC Universal/USA Ntwrk: Must be self-starter and passionate about Mktng. Will act as admin. Assst and support consumer mktg projects. Long-term temporary position. Resumes to: [email protected] (7/6)

JOB OPENING: MKTG DIR/Legally Blonde/NYC: 2+ yrs promo/mktg w/in media/entertain/theater. Develop mktg/ tix sales initiatives/ viral mktg/ promotions. Graphic skills a plus. email to [email protected] (7/6)

JOB OPENING: SALES PLANNER/ Oxygen Media/ NY: Support two AE’s, 3 yrs exp. buying or plan’g. Must be detail oriented & possess excellent communication skills. Email res and cover letter to [email protected], ref job title in subject (7/6)

JOB OPENING: PROGRAM OPS COORDINATOR/Oxygen Media/NYC: Provide tech assistance & coordinating support for Broadcast Ops; digital media & master control aptitude. Email w/ sub line: “Prog Ops ” cover letter & res to [email protected] (7/6)

JOB OPENING: AD SALES ADMINISTRATOR/Weather Channel/NY: providing support of proposal, traffic, and sales systems to Cable Ad sales. Exp with Dealmaker and VCI. Please apply online at ref VSA004. (7/6)

JOB OPENING: COMMERCIAL TRAFFIC OPS ADMN/NY: Must have BA/BS & 2yrs of traffic exp; Resp: Create, manage, and ensure accuracy of commercial spots; execute manual day of air changes. Apply: #558504. (7/4)

JOB OPENING: SR ANALYST, AFF FINANCE/MTVN/NY: Full acct Mgmt, Cash Flow of MSO remittances & subscriber updating. Prepare subscriber & reconciliations & A/R Analysis. Bus. Degree w/ 2-3 yrs exp. EOE/M/F/D/AAP (7/4)

JOB OPENING: INTERACTIVE SALES PLANNER: ABC Digital Media Sales seeks a sales planner with a minimum of 1-2 years experience in researching, planning and executing digital campaigns.. Req ID:99245 (7/4)

JOB OPENING: COORD, PRGMNG OPS/VERSUS/Stamford, CT: Maintain time buy & ad sales inventory tracking system for fast growing sports cable net. 1-2 yrs related exp req’d; traffic or sales asst exp pref’d. Apply at EOE (7/3)

JOB OPENING: ACCT MGR-SALES/POPULAR MECHANICS MAGAZINE/CHICAGO: Oppty to sell print and website. Must have 3-5 yrs exp, ability to interact with agencies and clients + excellent presentation skills. Apply: [email protected] (7/3)

JOB OPENING: DIR. RES-AFF SALES/Digi Media/A&E TV-NY: Dvlp strategies & analysis for Aff Sls & Digi Media – Bus Dev & Sales. BA/BS & 5 yrs Research/Cable TV distrib/Digi Media. Res: (7/3)

JOB OPENING: DR ACCOUNT EXECUTIVE/Fox Cable/ NY: Establish & maintain relations w/ nat’l Direct Response Advertisers & Agencies; identify avail inventory; 2+ yrs DR sls experience; strong comm & present skills; (7/3)

JOB OPENING: REG MNGNG DIR/AD COUNCIL/DC: Secure/track & acknwldg donated media. Coord . support w/non-profit partners/gov’t/ commun. leaders. 3-5yrs ad sales/media mktng/station pub. serv. exp. Travel. [email protected] (7/3)

JOB OPENING: ACCT EXEC/AETN Digital Media Chicago: Sell digital advertising solutions to clients/agencies. Dvlp new business. Client service and acct mgmt. 4 yrs in sales -min 2 yrs digital sales. Apply: (7/3)

SUMMER INTERNSHIPS – These positions are for credit only – nobody gets paid here. They are posted for free, and students work for school credit only. For more information on the specs for posting an Internship ad, email Trish at  [email protected] .

ALL YEAR INTERNSHIP CREDITS ONLY: GOSPEL MUSIC CHANNEL – ATLANTA seeks INTERN for MKTG/PR department for project and event support. Must be able to lift 10lbs. Knowledge of MS Word/Excel/Publisher req’d. For app/more info: [email protected] (7/10)

SUMMER INTERNSHIP CREDITS ONLY: Intern/PA: Short film shooting in NYC with award-winning Actors, Director & Writer looking for team player to work hard with a professional crew. Interested applicants respond to [email protected] (7/4)


SITUATION WANTED: 07 Phi Beta Kappa Harvard grad seeks employment in entertainment industry. Worked two media internships and wrote professionally directed play. Skilled in script coverage. Email at [email protected] (7/10)

SITUATION WANTED: INTERNET MARKETING SPECIALIST SEEKING CONSULTING /LA/NYC/SF/DC: Talented in complete campaign management including SEO, PPC, affiliates, e-zines, RSS, ad placement, etc. LA based, can work remotely. [email protected] (7/7)

SITUATION WANTED: MOBILE MEDIA MBA seeks SALES/MKTG/BIZ DEV position in digital media content/consulting at co. w/ established goals but out-of-the-box thinking & processes (7/7)

SITUATION WANTED: Experienced manager seeks immediate FT or FREELANCE OPPORT. In on-air promos or new media mgt. In NY, but maybe willing to relocate. For resume & ref, e-mail [email protected] (7/7)

SITUATION WANTED: INTERNATIONAL ONLINE ACCOUNT EXECUTIVE ONLINE MARKETING MANAGER/DALLAS: Interested in incorporating a passion for online sales with an internationally branded company-TV/New Media/. [email protected] (7/7)

SITUATION WANTED: WRITER/PRODUCER – LA: HBO Creative Services writer/producer recently relocated to LA looking for freelance or permanent gig. See resume and most recent work Contact: [email protected] (7/7)

SITUATION WANTED: CONSULTANT w/ 20 yrs transactional/biz affairs/biz dev/legal experience in cable, broadband, broadcast. Successful and creative solutions. Available project basis/hourly rate. contact [email protected] (7/6)

SITUATION WANTED: FREELANCE TRAFFIC COORDINATOR OR MANAGER/NYC or Philadelphia: Looking for freelance traffic work. 7yrs + experience in broadcast traffic- cable, radio and agency traffic. Contact: [email protected]   (7/3)

SITUATION WANTED: SAVVY SENIOR LEVEL SALES/NEGOTIATIONS ACQ/NYC/LA/Atlanta/DC: seeks position mng. clients/content/deals in Film/TV/New Media. Exp on 2 coasts & abroad closing multi-MM dollar content deals. [email protected] (7/3)

SITUATION WANTED: 07 SUNY BU Grad seeks SPORTS WRITING POSITION in media industry. Current part-time sports reporter for Binghamton paper. Completed 3 internships, will work from ground up. E-mail [email protected] (7/3)

E-mail Trish Pihonak for rates and specs for Job Openings.

Are you looking for a job? Post your Situation Wanted Ad here — Email Trish Pihonak for specs.

WHAT’S ON TONIGHT: Monday, July 2, 2007

ABC:   Wife Swap [r], Extreme Makeover, Supernanny [r]
CBS:   Old Christine [r], Old Christine [r], Two and a Half Men [r], How I Met Your Mother [r], CSI:Miami [r]
CW:    Everyone Hates Chris [r], All of Us [r], Girlfriends [r], The Game [r]
FOX:   Hell’s Kitchen [r], Hell’s Kitchen
ION:    Mama’s Family, Mama’s Family, Diagnosis Murder, Wonder Years, Wonder Years
MNT:   IFL Battleground
NBC:   Age of Love [r], Age of Love, Dateline
PBS:    Antiques Roadshow [r], History Detectives, Simon Schama’s Power of Art: Bernini
TELE:   Marina, Zorro, La Esclava Isaura
UNIV:   La Fea Mas Bella, Destilando Amor, Cristina

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