A CYNOPSIS MESSAGE FROM EVOLVE MEDIA

Cynopsis: DIGITAL
07.29.13

Good morning. It’s Monday, July 29, 2013, and this is your first early morning digital briefing.

September 16 is the deadline for comments and October 9 for reply comments on TiVo’s petition to the FCC to continue using set-top boxes, like TiVo, that employ CableCARD security technology. This comes after the U.S. Court of Appeals for the D.C. Circuit essentially gutted the rules as part of a decision that the FCC lacked authority to apply encoding rules to all pay-TV providers, including satellite operators. While the decision was not aimed at CableCARDs, it raised questions about cable obligations to support consumer access to the cards. As a result, TiVo wants the FCC to clarity that those obligations still apply, since CableCARDs also allow access to TiVo recording devices.

No sooner did Prince William and Catherine, Duchess of Cambridge, dub their newborn Prince George Alexander Louis, than nearly 200 people began registering web domain names associated with the royal baby, according to Names.co.uk. Despite the fact that they contained no content, registered names include GeorgeAlexanderLouis.com, princegeorgecambridge co.uk, hrhprincegeorge co.uk, hisroyalhighnessprincegeorgeofcambridge co.uk, princegeorgeofcambridge.com and kinggeorge.com. Anyone want to buy a domain name?

Google underestimated the demand of its Chromecast dongle. The company has halted a promotion that offered three months of free Netflix with the purchase of the $35 HDMI streaming stick. “Please note that the Netflix promotional offer (which was available in limited supply) has now ended. Orders placed before 1PM PST on 7/25 will receive their promotion code once their order ships,” Google said in a note on the Chromecast order page. Meanwhile, Google told the Los Angeles Times that it cut the deal short because of “overwhelming demand.”

Is your social media strategy up to par? Learn from the best! Join us on Aug. 14 in NY at the Cynopsis Sports Business Summit for our social media panel featuring Lockerdome’s Gabe Lozano, CSE’s John Mitchell, AEG’s Scott Carlis, Sports Illustrated’s Jim DeLorenzo and Michael Spirito from YES Network. The session will be moderated by Bloomberg’s Rob Shaw. Register at http://www.cynopsissportssummit.com

ZenithOptimedia and Collective have reached a multi-year agreement that provides ZenithOptimedia (ZO) with preferred access to Collective’s data-driven, multi-screen analytics platform. These solutions enable ZO Clients to identify TV preferences of online audiences who are currently in-market for a product category, are actively shopping for a particular brand, and have taken a specific online action. Built on Collective’s TV Accelerator platform, the new solution, called TVA Analytics, integrates data about TV viewing from digital set-top-box data with data from clients’ websites. TVA Analytics enables advertisers to understand which TV shows are being watched by customers who are on their website and showing in-market behaviors for their category and for their brand.

A CYNOPSIS MESSAGE

Expert Speakers:
Daisy Kline: VP, Marketing & Brand Management [Scholastic]
Pete Yoder: VP, U.S. Consumer Products [Cartoon Network Enterprises]
Melissa Segal: EVP, Global Consumer Products [The Jim Henson Company]

Google is creating a prototype device that could transform phones into universal translators. Android vice president Hugo Barra told The Times that the company already has hardware prototypes capable of doing instant translation, noting that the technology worked “close to 100% of the time, cutting out background noise which is normally an issue with speech recognition.” Google has reportedly been testing the tool in “controlled environments” and admits that it is still several years away. In the interim, Google Chrome is currently able to translate words and phrases on a web page. The Google Translate app also offers mobile translation for users via their smartphone or tablet.

Sony will hold a Gamescom press conference on Tuesday, August 20, at the Saatenhaus am Rheinpark in Cologne, Germany. The company has previously used the event to announce price cuts for the PS3 and new line-ups for PS Vita. This time the event is anticipated to spotlight more details on the release of PlayStation 4.

Speaking of PlayStation 4, PS4 and Xbox one controllers are now available by pre-order. Both the Microsoft Store and Amazon are selling the Xbox One pad in advance. Meanwhile, Amazon is taking orders for the PS4’s DualShock 4 peripheral.

Participant Media‘s new millennial television network, Pivot, announced that its downloadable app Pivot TV will be offered to DIRECTV customers beginning August 1 and is the first affiliate partner to do so. Pivot will be available in the DIRECTV XTRA package and above on channel 267. DIRECTV customers can also access Pivot TV’s on demand content through DIRECTV Everywhere. In addition, NeuLion, Inc., has been selected to design and deliver Pivot’s downloadable interactive app, which will allow its content to be delivered to multiple digital devices, through NeuLion’s TV Everywhere Platform.

Popcornflix, the ad-supported, full-length feature streaming movie service that provides users free access to more than 750 full-length feature films and independent titles, has surpassed two million users on Roku. “The Home Theater experience is growing exponentially,” said Gary Delfiner, President of Digital Distribution at Screen Media Ventures, LLC, and creator of Popcornflix. “Viewers and manufacturers are investing heavily in this space. Families are more likely to watch a movie through a set top box or smart TV than go out to a theater. Digital movie platforms are in the cutting edge of that disruption.”

Glenn Britt, Chairman and Chief Executive Officer at Time Warner Cable Inc., has announced he will retire at the end of the year. He will, however, remain on the Board of Directors in a non-executive role. Robert Marcus, the company’s President and Chief Operating Officer, will take over as CEO on January 1, 2014.

A CYNOPSIS MESSAGE

Patriots’ quarterback Tom Brady spent some time in the off-season spotlight. He’s one of two main characters in Tom Brady’s Best Friend, a Funny or Die sketch branded by Under Armour. The video is a follow-up to one he did last year, Tom Brady’s Wicked Accent, with Community‘s David Neher playing a Dick’s Sporting Goods employee who accuses the quarterback of having a fake Boston accent. That video garnered more than 1.8 million views. In the sequel, Neher plays a guy who asks Brady to pretend to be his friend and irritates him every step of the way.

See you tomorrow,
Mark Miller 
07.29.13

Roberta Caploe: Editorial Director
Diane K Schwartz: Senior Vice President, Media Communications Group

Cynopsis Ad Sales: Mike Farina | VP Sales & Marketing | 203-218-6480
Classifieds Sales: Trish Pihonak | Director of Operations & Content | 888-702-3858

To subscribe to any Cynopsis edition(s) click here.
To unsubscribe from this edition, click here. Or for further assistance please email [email protected].

Cynopsis CLASSIFIEDS – For More classifieds, visit the Cynopsis.com classifieds page here.

JOB OPENING: MGR. PRIMARY RESEARCH/NBCU/NYC: 3+ yrs exp in media research w/brdcast or cble ntwrk or agency. Passion for TV & exp in qual & quan research. Apply HERE (8/3)

JOB OPENING: LOG COORD/TVONE/MD: Mng On-air prgm log, playlist delivery & reconciliation of logs. Resp. meeting delivery sched deadlines & directing sales/promo dept. BA pref’d. 2 yrs exp brdcst cable log ops. Apply: www.tvone.tv (8/3)

JOB OPENING: DIR, SOCIAL MEDIA MKTG/Fandango/West LA: Implement social media strategy/best practices across various platforms & SM communities. 4-6? yrs mktg exp w/demonstrated exp in & passion for the SM space. Apply HERE (8/3)

JOB OPENING: MARKETING COORDINATOR/Crown Media Family Networks/New York: Support the Marketing Dept. (Consumer, Affiliate, Ad Sales). 4 year degree and 2 yrs exp entertainment/cable. Full info/apply HERE (8/3)

JOB OPENING: AD SALES RSCH MGR/NBC UNIVERSAL/NYC: 4+ yrs exp in media (cable ntwk pref’d) incldng ntnl TV ratings analyses & sales positioning. Expertise in Nielsen, TV Toolbox & MRI/Simmons Apply HERE (8/3)

JOB OPENING: DIR, MKTG SOLUTIONS/CLEAR CHANNEL/Sherman Oaks CA: Help support ideation/dvlpmnt of strategic sales prgrms & provide acct mngmnt for advrtsing clients. 6yrs relevant work exp Media, mktg or a related field. Apply HERE (8/2) 

JOB OPENING: DATA & INSIGHTS ANALYST/The Weather Channel/NYC: Preferred candidates should have knowledge of Ad Campaigns, ad sales, ad systems and technologies including DoubleClick. Send resumes to [email protected] (8/2)

JOB OPENING: ANALYST RESEARCH CONTENT/TELEMUNDO/NYC: support programming team with audience insights and measurements. 2 yrs using Nielson req’d. Apply HERE (8/2)

JOB OPENING: RESEARCH MGR/SPROUT/EAST COAST: Responsible for supporting kids network with audience research metrics and reporting. 3 years of TV research exp req’d. APPLY (8/2)

JOB OPENING: AD SALES RESEARCH DIR/GSN/NY: V. strong ind. exp.; 7+ yrs TV/Dig. rsch: ratings/primary & synd.: Mastery of Comscore, Nielsen data (Npower, FOCUS, MktBrks, Startrk/StarEst & Gabriel), Simmons. Presentation skills req’d. Res HERE [email protected] (8/2)

JOB OPENING: WRITER/PRODUCER/Jupiter Ent.: Writers and Field Producers needed for true crime series. Resume: [email protected] (8/1)

JOB OPENING: AD SALES DIR/GSN/NY: V. strong ind. exp.; 7+ yrs TV/Dig. rsch: ratings/primary & synd. Mastery of Comscore, Nielsen data (Npower, FOCUS, MktBrks, Startrk/StarEst & Gabriel), Simmons. Presentation skills req’d. Res HERE (8/1)

JOB OPENING: MGR AD SALES MKTG/TENNIS CHANNEL/NYC: Work w/ Dir Ad Sales Mktg & Ad Sales team on dvlpmnt of multiplatform advrtsing solutions. Min 4-5 yrs exp within Agency or Ntwrk focusing on client srvcs. Resume to & salary req’s HERE (7/31)

JOB OPENING: MANAGER, DIGITAL VIDEO AD SALES/FX/NY: 3+ ad sales exp with a strong kno of digital sales, BS degree req, Excel, Pwrpt, Slide Rocket exp, linear sales exp. Apply: http://goo.gl/TPpws (7/31)

JOB OPENING: RESEARCH ANALYST/NBC UNIVERSAL/SOUTHEAST/SOUTHWEST: Submit & maintain schedules, line-ups & prgrm changes for Telemundo & Mun2 via Nielsen myEVNTS web-based system before strict deadline. Enforcing Nielsen titling. Apply HERE (7/31)

JOB OPENING: DIR PRGM MKTG & ADV/Showtime/NYC: Generate awareness & drive tune-in to SHO series/events. Oversee consumer ad campaigns. 10+ yrs. TV series mktg exp. at network/ad agency req. Apply at careers sec. of www.sho.com (7/31)

JOB OPENING: RESEARCH MANAGER/Discovery/NY: Strategic mind to provide sales positioning rsrch for Discovery Channel/other ntwrks. Create sales materials/ positioning pieces to highlight success. 6+ yrs TV rsrch exp req’d. Apply HERE (7/31) 

JOB OPENING: POST PROD/LA: Mng all post ops of busy boutique prod co. Exc comm skills a must for client liaison. 3+ yrs exp as post producer. Network promo & Avid exp pref’d. Must start immediately. Resume to [email protected] (7/30)

JOB OPENING: CONTRACT ADMIN ASST/Raycom/LA: Orgnz’g licensing agreements/amendments etc., maintaining logs & coord’g correspondence w/group TV stations, various studios, & the corp Legal Dept. BA/BS. 3+ yrs exp in ent. Apply/res: HERE (7/30)

JOB OPENING: SR. MGR CLIENT SOLUTIONS/USATODAY/NY: Develop integrated marketing solutions for USATODAY. Must be creative, with big ideas, digital. Resume to: [email protected] (7/30)

JOB OPENING: NAT’L SALES MGR/NBC Universal/Mid West: Responsible for generating National sales revenue ensuring all financial goals are being met while developing and maintaining relationships with clients. Apply: HERE (7/30)

JOB OPENING: DIR, AD SALES & MKT RSCH/NBC UNIVERSAL/NYC: 5+ yrs ad sales exp with proven knwldg of Npower, Galaxy Explorer, Monitor Plus & MRI. Expertise in PowerPoint a plus. www.nbcunicareers.com (10590BR) APPLY HERE (7/30)

JOB OPENING: RESEARCH MGR/Sprout/Philadelphia: 3+ yrs in media research w/project management exp in media/digital research. Knowledge of MRI & Nielsen req. www.nbcunicareers.com (11097BR) Apply HERE (7/30)

JOB OPENING: SR TRAFFIC MGR/Comcast Spotlight/DC: Mng adv.sales traffic team in all traffic areas incl. inv mngmnt & workflow. Asst sales w/pricing strategies. 5 yrs mgmt exp. pref. Kwldg of media traffic/T&B software a must Apply: HERE (7/30)

JOB OPENING: SR ANALYST AD SALES RSCH/NBC UNIVERSAL/NY: 1-3 yrs media rsrch exp, support Sports & Olympics sales research, proficient w/research software, able to visually communicate insights, provide marketplace insights. Resume: HERE (7/30)

JOB OPENING: DIRECTOR COMMUNICATIONS/OWN: Oprah Winfrey Network/LA:Min 5 yrs exp in publicity, expert in media strategy & messaging, excellent written and verbal skills. Apply at: http://careers.own.tv/ (7/30)

JOB OPENING: MGR, STRATEGIC PARNTERSHIPS/Tribeca Film/NY: 3-4yrs exp, pref cable or digital. VOD product mngmnt & mktg w/focus on iTunes, Amazon & more. Day-to-day mngmnt of DVD line. Email: [email protected] Apply HERE (7/30)

JOB OPENING: SALES PLANNER/CBS Television Distribution/NY: National TV Sales Org. seeks energetic organized individual to join our company. Direct contact w/sales team and agencies. Contact [email protected] (7/30)

JOB OPENING: MGR, Digital CONSUMER INSIGHTS/Discovery/NY: Critical thinker to help w/designing/ managing custom research studies for all digital biz units- sales, programming, product. 5-7 yrs primary rsrch exp req’d. APPLY: HERE (7/30) 

JOB OPENING: FINANCIAL ANYST/NYC: 1- 5 yrs media exp. Assist in key functions that support ad sls billing, revenue recognition, cash reporting, mnthly & quaterly close, budgtng/forecasting & trckng process for the Media Sales grp. Resume TO (7/30)

JOB OPENING: DIR. PRICING AND PLANNING/Fox Cable Ntwks/NY: Dig & Cable netwk experience preferred, strong exp with Ad Sales systems. BS/BA Deg req, must have strong analytical & math skills. http://goo.gl/jAcIh (7/30)

JOB OPENING: MGR, VIACOM COMPLIANCE/Viacom/NYC: Lookng for Big 4 accnting exp. BA in accnting, CPA required, min 6 yrs SOX compliance exp. will manage the SOX program from scoping to execution & final reporting. Apply HERE (7/30)

JOB OPENING: DIGITAL AD SALES RESEARCH ANALYST/Viacom/NYC: MUST have 1 yr dig rsrch exp. Analyze digtl and crss-pltfrm metrics. Exp. w comScore, Nielsen @Plan, NPower and/or Omniture. Apply: HERE (7/30)

INTERNSHIPS – These positions are for credit only – nobody gets paid here. These ads are always posted for free, and students work for school credit only. For more information on the specs for posting an Internship ad, email Trish at [email protected].

SITUATION WANTED ADS, POSTED BY THOSE LOOKING TO BE HIRED… There is no charge for placing your Situation Wanted ad… for more information contact Trish Pihonak at [email protected].

E-mail [email protected] or call Trish Pihonak at 888.702.3858 for rates and specs for Job Openings.

Are you looking for a job? Post your Situation Wanted Ad here — Email [email protected] for specs.

Copyright Cynopsis 2013

All outgoing e-mails are scanned and sent out virus free. Copyright Cynopsis 2013