Monday, August 4th, 2008


Sunday at Scripps Networks. A Prime Time for “Star” Gazing.

Next Food Network Star season finale
Highest ratings in Food Network history: 3.0 HH; 2.8 W25-54; 2.4 W18-49; 2.1 A25-54
The week’s #1 Sunday primetime show in all of television with W18-49.

July 28 HGTV Design Star
Delivered a 1.74, the highest primetime W18-49 rating in HGTV history.

Next Food Network Star and HGTV Design Star
and #2 in all of cable with Upscale Adults & Women.

Source: The Nielsen Co. Qualifications on request. Visit



Good morning. It’s Monday, August 4, 2008, and this is your first early morning briefing.  

Tonight’s Premiere:
VH1: I Want to Work for Diddy at 9p

Tonight’s Finale:
NBC: American Gladiators at 8p, Nashville Star at 9p


If you plan to set your DVR to record NBC‘s Summer Olympics Opening Ceremony from Beijing on August 8th, plan to set it beginning at 730p ET, rather than 8p.  NBC Sports has announced Opening Ceremonies would start a half hour earlier than originally planned for no other reason other than it looked so good during rehearsals that they decided to get the games started a tad earlier.  Coverage that evening then begins at 730p and ends at 11p. And while the Ceremonies are the official start to the games, the first competition will be a living opening round soccer match on MSNBC on 8/6 when the USA women’s team goes up against Norway at 730am.  The USA men take on Japan on Thursday the 7th at 430am.

Fox has ordered up a fifth season of So You Think You Can Dance, from 19 Entertainment.  The show is scheduled to air its current season finale later on this week.

Dish Network has discontinued carriage of the bilingual GolTV soccer channel as of August 1 following contract and term breakdowns. The channel, which will soon air the Emirates Cup, Spain’s La Liga, Germany’s Bundesliga and 2010 World Cup qualifying matches, had been on Dish’s America’s Top 250 and Dish Latino programming packages.  Dish Network also dropped four Citadel stations after not being able to negotiate a retrans deal.  The four stations are WOI/Des Moines, KCAU/Sioux City, KLKN/Lincoln, Nebraska, and WHBF/Quad Cities. While Dish says the asking retrans fees were “excessive”, the folks at Citadel are saying the cabler was non-responsive to negotiations until late in the process, at which time Citadel refused to grant a temporary extension.  Citadel has posted a on the websites of these four Citadel stations, which reads in part: 

“… Regrettably, our attempt to negotiate a fair, reasonable and equitable re-transmission agreement with the Dish Network has come to an impasse. Our request to the Dish Network is really quite simple and fair. We’ve asked them to fairly compensate us for the re-distribution of our on-air programming. This is totally consistent with the carriage fees Dish pays other broadcast network-affiliated TV stations. Additionally, our request is only a very small fraction of what is already being paid to other program providers who have no local ties to our community. Over the past several years we’ve very successfully negotiated dozens of these agreements without any major difficulty. …”

MTV Tr3s‘ MTV Tr3s Fashionista returns to the network with its premiere on August 16 at 2p with hosts Natalie Martinez and VJ L.Boogs and correspondent Karli Henriquez. Taped in front of a live studio audience, the show will bring in celeb models and show off the Fall 2008 looks and designers.

Top 10 Weekend Box Office Estimates: August 1-3, 2008
The Dark Knight (Warner Bros.)                     $43.8 million – 3 wk total $394.9 million
The Mummy: Tomb of the Dragon Emperor (Universal) $42.5 million – opening weekend
Step Brothers (Sony)                                  $16.3 million – 2 wk total $62.9m
Mamma Mia (Universal)                                $13.1 million – 3 wk total $87.9m
Journey to the Center of the Earth 3D (New Line) $6.9 million – 4 wk total $73.1m
Swing Vote (Buena Vista)                           $6.3 million – opening weekend
Hancock (Sony)                                         $5.2 million – 5 wk total $215.9m
Wall-E (Buena Vista)                                   $4.7 million – 6 wk total $204.2m
The X Files: I Want to Believe (Fox)              $3.4 million – 2 wk total $17.1m
Space Chimps (Fox)                                   $2.8 million – 3 wk total $22.1m
Source: Box Office Mojo


The Cynopsis Foundation Charity Dinner and Auction is only 3 weeks away!
RSVP to your invitation and reserve your tickets for this special night!

Auction Pre-Event Bidding Now Open: Dinner with a Cousteau … 1-on-1 with the Dog Whisperer …
Tickets to Letterman or Conan … Original Simpsons animation cels … Broadway tickets … available only in our LIVE and SILENT Auctions
This evening is made possible through the support and generosity of our sponsors:
qubo, A&E Television Networks and Retirement Living TV

The Cynopsis Foundation Charity Dinner and Auction
August 21, 2008 – Chelsea Pier Sixty


WE tv has ordered up six episodes of Little Miss Perfect, a documentary series on the world of little girl beauty pageants.  According to THR, the series will follow Florida families who have entered their children, ages 5-11, in the contests.

Casting Note: Do you own your own family business? Pink Sneaker Prods and TV Land are casting for a new reality series documenting the life of one dynamic, over the top, outgoing family. If you clock in and out of a unique, exciting and drama-filled family business, we want to talk to you! Email
and include your name, contact information, a quick autobiography and photos. For more info contact Pink Sneakers Productions Phone: 407-464-2080 Fax: 407-464-2081, Website:


POLITICO.COM : stellar content & high-impact ad units. POLITICO DELIVERS RESULTS

CYNOPSIS DIGITAL – TODAY’S TOP STORY: Time Warner has completed the preliminary work necessary to spin off AOL‘s dial-up business from the rest of the company and plans to announce as much on Wednesday, reported The WSJ. Time Warner has indicated it wants to sell off the ISP part of the business, possibly to Earthlink, and is believed to be shopping the ad-driven portal side as well.  Full edition: CYN DIGITAL.

Cynopsis Kids – now with HTML elements!

CYNOPSIS KIDS – TODAY’S TOP STORY:  (Now with HTML elements!)  Cartoon Network and Warner Premiere begin production on Scooby-Doo: In The Beginning, a new mixed live-action/CG animated movie prequel today in Vancouver, British Columbia.  The original movie, which is set prior to the 2002 and 2004 live-action Scooby-Doo movies, will bow on the network in fall 2009 to coincide with the DVD release of the movie.  Directed by Brian Levant from a script by the Altiere Brothers, the movie stars Rob Amell (Life With Derek, Cheaper by the Dozen 2) as Freddy and newcomer Kaitlyn Melton as Daphne, Hayley Alcroft as Velma and Nick Palatas as Shaggy, with Frank Welker providing the voice of Scooby-Doo (he was the voice of Freddy in the original Scooby-Doo, Where Are You? Series).  Animation Picture Company will animate Scooby-Doo.   Full edition: CYN KIDS.

Is Azteca America on your radar screen?

CYNOPSIS INTERNATIONAL – TODAY’S TOP STORY:   After a 4-year TV production company buying hiatus, Ten Alps has made a purchase.  Films of Record, a nearly 30-year old U.K. indie factual house founded by Roger Graef, was picked up with its toppers, Jane Bevan and Nick Poyntz, heading over to Ten Alps’ Brook Lapping and Blakeway units.  Films of Record documentaries include Searching for Madeleine, Malaria, After The Break and many others.  The purchase amount was undisclosed.   Full edition: CYN INTERNATIONAL.


Thursday – A18-49 Analysis: Fox won the night on earning a 2.3/8 A18-49, according to Nielsen Media Research. At 8p Big Brother tipped the scales with a 2.3/8, ahead by two share points over both Fox and NBC. At 9p So You Think You Can Dance on Fox scored a 2.9/.9; Univision’s Fuego En La Sangre was #2 in the time period with a 2.0/6. And at 10p CBS newest series Flashpoint continues to perform, posting a 1.9/6 to win the hour, while ABC’s Hopkins was a close #2 with a 1.7/5.

Live + Same Day Household Ratings: Thursday, July 31, 2008 time period averages. Source: NTI Galaxy, as dated. Live+SD.

CBS: 4.9/9 Big Brother 4.2/8, CSI [r] 5.5/9, Flashpoint 5.2/9

FOX: 4.6/8 Don’t Forget the Lyrics 3.7/7, So You Think You Can Dance 5.5/9

ABC: 3.0/5 Ugly Betty [r] 2.5/5, Grey’s Anatomy [r] 2.5/4, Hopkins 3.9/7

NBC: 3.0/5 Last Comic Standing 3.2/6, Fear Itself 2.6/5

UNIV: 2.1/4 Al Diablo Con Guapos 2.3/4, Fuego En La Sangre 2.2/4, Rosa De Guadalupe 1.7/3

CW: 1.2/2 Smallville [r] 1.2/2, Supernatural [r] 1.1/2

MNT: 0.8/1 My Thursday Night Movie: Stakeout 0.8/1

TELE: 0.7/1 Juramento 0.4/1, Victoria 0.9/1, Sn Senos No Hay Paraiso 0.8/1

A18-49: FOX 2.3/8, CBS 2.0/6, UNIV 1.9/6, NBC 1.7/6, ABC 1.3/4, CW 0.6/2, TELE 0.5/2, MNT 0.3/1


BBC Worldwide named Neil Ross Russell as Managing Director for Children’s. Neil will have responsibility for the cross-media, international exploitation across BBC Worldwide’s portfolio of children’s brands, which range from pre-school to early teens and include some of the most popular characters in the world. Neil will report to Peter Phippen, Managing Director, BBC Magazines.


Summer’s in full swing, and all of cable’s highly anticipated new series have premiered …
Do U know how they’re doing?

CableU ‘s June 2008 Xpress Report tells all:
year-ago and month-ago demographic changes, performance trends,
programming hits and misses, and timely insights on the CableU Top 30 networks.

For a limited time, CableU ‘s exclusive monthly wrap-up is FREE to everyone! (one week only)
Click here for more. – Know Networks Better. Pitch Smarter.


This day in History:  1693 – It is believed that a monk named Dom Perignon invented champagne at the Benedictine Abbey of Hautvillers in the region of Champagne, northern France.

Answer to Yesterday’s Trivia Question:  Barbra Streisand and Blythe Danner were both in the 2004 movie Meet the Fockers. In what earlier film did they both appear?  THE PRINCE OF TIDES Kudos to: Marcia Sanford-Travel Channel Media/MD; Robin Parton Pate-HGTV/Knoxville, TN; Matt Oestreich-WFTV/Orlando;Tricia McGee-HRP/NY; Bob Sieber/Birmingham, AL; Jim Hall-True Media/Columbia, MO; Kristin Staskowski-Marketron Broadcast Solutions/CTZ; Stacey SchneiderHelen Thompson Media, Inc./San Antonio; Greg Stewart-Evolution Media/Burbank; Mike Mellon-ABC Television Network/Burbank; Ed Horwitz-LMNO Productions/Encino, CA; Dorian Hannaway-CBS Late Night/LA

Today’s Trivia Question: What actor narrated the 2001 dark comedy film The Royal Tennebaums?   (Email
with your answer and be sure to include your name, company, city and time zone. Unofficial rules: Only the second four correct answers from each time zone will be mentioned; and once you’ve been mentioned in any of the Cynopsis editions, you can’t be mentioned again that calendar week.)

Later — Cyn

Cynopsis Ad Sales:
Mark Bohn- 203-583-1224 /

Classifieds – Trish Pihonak- 203-926-9878 /

Cynopsis website – Video Resumes, Extended Classified Ads, Archives, and the Cynopsis Daily Video

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What would a year be without something new from Cyn opsis? Introducing …

Cynopsis Media: Top Tier
Executive Search Division

High level executive search, candidates fully screened and vetted, meeting precisely your criteria.

For more information, call Trish Pihonak 203.926.9878
if you’re looking to make an executive change, or are looking for a change of scenery yourself. .

Cyn opsis CLASSIFIEDSFor More classifieds, visit the classifieds page here    .

JOB OPENING: DIRECTOR OF AD SALES RESEARCH/Vh1/NY: Detail-oriented, proactive; create sales pitches and estimates, analyze ratings data. Expert w/Nielsen, MRI, etc. 8+ yrs Na t’l TV Rsch. EOE/M/F/D/AAP. Apply www. (8/9)

JOB OPENING: SR. RESEARCH ANALYST w/ABC-TV/NY: 1-2 years experience in Research, College degree {BA}, experience with Nielsen systems. Contact:

JOB OPENING: PRODUCTION MGR-DIGITAL MEDIA/Sesame Workshop/NYC: Handle all proj budgets/financials, assist w/ prod plan’g & mng prod trafficking issues. 3+ yrs web content prod exp req’d.

JOB OPENING: SALES PLANNER/Hallmark Channel/NY: 2 yrs exp in Sales planning or buying; or 3 yrs Sales Asst exp. See full posting and apply at (8/9)

JOB OPENING: SR. DIR/VP NICK CP FINANCE: Resp. for Budget/quarterly forecast, reporting, P&L and Mthnly closings, etc. Apply: EOE (8/9)

JOB OPENING: SR. RSRCH ANALYST/FOX NEWS CHANNEL & BUSINESS NETWORK/NY: 3+ yrs media rsrch exp, college degree, exp w/ Nielsen systems/Star /MRI. Digital rsrch systems a +. FOX News Network is an EOE. Apply at:

JOB OPENING: PROGRAMMING ACQUISITION ANALYST/DIRECTV/ El Segundo/CA: Negotiate, analyze, administer, and track programming acquisitions contracts for PPV/VOD content, with all major studios. Send resume to:

JOB OPENING: SALES ASST/LIFETIME/CHICAGO: Assist in all facets of the ad sales process; interface with clients/media & advt agencies. Strong math, writing & Excel skills BA/BS Apply at: (8/8)

JOB OPENING: NEW MEDIA ACCT MGR/UFC/: MNG distribution and production of content to Japanese media outlets. Strong Eng & Jap verbal and written skills. 3 yrs exp. BA/BS. Based in Las Vegas or L.A. Resume/Cover:

JOB OPENING: PROMO SCHED/Englewood, CO: Dvlp sch for long/short-form video promo prgrmng to boost viewer tune-in & retention. Assoc deg or equiv or 6 mo-1 yr related exp and/or training/equiv edu & exp. Apply: (8/7)

JOB OPENING: ASST MKTG MGR/NYC: National CineMedia-Mng mktg initiatives aimed to sell the NCM brand. Strategic/creative thinking, prof in PP, ability to multi-task, can-do attitude, 4+ yrs exp Email:
ref: AMM_NY (8/7)

JOB OPENING: SR PROJECT MGR ENTERTAINMENT MARKETING RESEARCH/Turner/ATL: Design/analyze quant/qual mkt rsrch for entertainment programming/6-8 yrs TV exp a must /4 yr degree. Apply:

JOB OPENING: ACCOUNT EXECUTIVE/ CHICAGO/REELZCHANNEL: 3 – 5 yrs cable media ad sales exp incl online & strategic integrated mktg solutions. Resp for ad sales of Mid West region. Send res:

JOB OPENING: ACCOUNT EXECUTIVE, ONLINE AD SALES/CNS – NY (E!, G4, VERSUS, MyStyle & FEARnet): Represent Comcast Networks to online media clients. 3+ yrs exp in online media buying/sales. Apply: EEO/AA/Drug Free (8/7)

JOB OPENING: ANALYST, STRAT SALES/DISCOVERY/NY: Pricing, pkgng ratecard; inventory model updates; weekly/monthly/qtr reptg. of audience, inventory/sellout & cpm for core Ntwrk. 4+ yrs exp media/adv. Apply: #7879 (8/7)

JOB OPENING: DEPT COORD/Rainbow Ad Sales/NY: 2+ yrs exp Mktg/Advert/Online exp. Support Mktg/Sales team w/ gen admin, presentations, rsrch, mktg & promo materials. Int in VOD sales/mktg a +. Res: ref#6679BR (8/7)

JOB OPENING: MGR, AD SALES ADMINISTRATION, G4, Comcast Nets/NY: 4+ yrs exp, Resp for managing sales processes, stewardship, rev analysis and overseeing inventory, DealMaker exp a plus. EEO/AA/Drug Free Apply (8/5)

JOB OPENING: DIR NATL AD SALES/LA/REELZCHANNEL: 10+ yrs cable media ad sales exp incl online & strategic integrated mktg solutions. Resp for ad sales of West Coast office. Send res:

JOB OPENING: ASSOC PROD: Nationally syndicated talk show is looking for exp’d AP. Applicant must have at least 2 yrs exp on a national talk show, court show or news program. Exc booking skills req’d. Resume:

JOB OPENING: PRODUCT MANAGER/Miller Pub Group/NY: Lead dev effort for sports website. Mng dev team on new features, as well as web 2.0, mobile, video apps. Distribute/mkt. Sports/media/mktg exp req’d.

SUMMER/FALL INTERNSHIPS – These positions are for credit only – nobody gets paid here. These ads are always posted for free , and students work for school credit only. For more information on the specs for posting an Internship ad, email Trish at

SUMMER/FALL INTERNSHIP CREDITS ONLY: MARKETING DATABASE INTERN/Kazachok Inc, NY: knowledge of licensing/marketing, strong MSOffice skills, data research/entry ability, good written/oral skills. Apply: 

SUMMER/FALL INTERNSHIP CREDITS ONLY: The Media Relations department at CBS Television Distribution is looking for qualified Interns for Fall 2008. For credit only please. Please send resume to

SUMMER/FALL INTERNSHIP CREDITS ONLY: The Research department at CBS Television Distribution is looking for qualified Interns for Fall 2008. For credit only please. Please send resume to

SUMMER/FALL INTERNSHIP CREDITS ONLY: The National Sales department at CBS Television Distribution is looking for qualified Interns for Fall 2008. For credit only please.Please send resume to

SUMMER/FALL INTERNSHIP CREDITS ONLY: MARKETING INTERN/truTV, NY: Support marketing department (consumer, affiliate, & ad sales). Majors: Comm., Mktg, Adv. Skills: Writing, Computer, Phone, Rsrch. Apply Online: – Requisition # 104860BR (8/7)

FALL INTERNSHIP CREDIT ONLY: Stone & Co. Ent. has fall internships avail. in LA for creative, reliable students with strong interest in game shows and reality TV. Minimum 2 full days/week. Email cover letter & resume to Patti

SUMMER/FALL INTERNSHIP CREDITS ONLY: COMMUNICATIONS INTERN/ WLIW21  NYC: Publicity/marketing/promotion to local media & PBS stations. Must commit 15+ hrs/wk. Majors: PR/Comm., Mktg, Adv. Skills: Writing, Computer, Phone, Rsrch.

SUMMER/FALL INTERNSHIP CREDITS ONLY: Audio/Language Dubbing Studio Prod Intern/The Kitchen-Miami, LA & Caracas: min. 20 hrs. per week/bi-lingual a +; become a real part of this team & work towards FT position after grad. Email:

SUMMER/FALL INTERNSHIP CREDITS ONLY: Art Design & Mkting Intern/Big Tent Ent, NY: exp with digital photo editing, mkt research, MS Office, Adobe Photoshop, InDesign, and Illustrator; good computer skills. Email:

SUMMER/FALL INTERNSHIP CREDITS ONLY: Marketing Intern/Big Tent Ent, NY: strong MS Office skills, knwldge of mkting and licensing, and good written and oral skills. Email:

SITUATION WANTED ADS, POSTED BY THOSE LOOKING TO BE HIRED … Interested in posting your Video Resume? Contact
for more information ….

SITUATION WANTED: ENTERTAINMENT CREATIVE DIRECTOR w/extensive branding experience. Highly conceptual,strategic,team leadership, award winning, fun. Please contact

for rates and specs for Job Openings.

Interested in posting your Video Resume? Contact
for more information ….

Are you looking for a job? Post your Situation Wanted Ad here — Email
for specs.

WHAT’S ON TONIGHT –  Monday, August 4, 2008

ABC: High School Musical: Get In the Picture, Wanna Bet, The Mole
AZTECA: Camino a la Justica, Historias Engarzadas, Pasiones Prohibidas
CBS: The Big Bang Theory [r], How I Met Your Mother [r], Two and a Half Men [r], The New Adventures of Old Christine [r], CSI: Miami [r]
CW: Gossip Girl [r], One Tree Hill [r]
FOX: 2008 Teen Choice Awards
ION: Quantum Leap, The Dead Zone, ER
MNT: Celebrity Expose [r], Decision House [r]
NBC: American Gladiators [f ], Nashville Star [f ]
PBS: Antiques Roadshow [r] , History Detectives , Chasing Churchill: In Search of My Grandfather
TELE: El Juramento, Dona Barbara, Sin Senos No Hay Paraiso
UNIV: Al Diablo con los Guapos, Fuego on la Sangre, Cristina

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