Monday, August 30th, 2010

Cynopsis: Kids!


Good morning. It’s Monday, August 30, 2010, and this is your first early morning Kids briefing.

Disney-Pixar’s Toy Story 3 jumped the $1 billion mark at worldwide box office on Friday.  In addition to being the world’s biggest animated release ever, Toy Story 3 also joins Tim Burton’s Alice in Wonderland as Disney’s second $1 billion movie this year, making it the first studio ever to have two movies reach $1+ billion in a single year.  Toy Story 3 is the first animated movie to hit this milestone.  Both Toy Story 3 and Alice in Wonderland were 3D movie releases, which also means they had higher ticket prices.  Pirates of the Caribbean: Dead Man’s Chest (2006) was Disney’s first feature film to cross the $1 billion mark.


Cartoon Network will premiere Sym-Bionic Titan, a new original animated series from creator director Genndy Tartakovsky (Dexter’s Laboratory, Samurai Jack) on Friday, September 17 at 8p.  Sym-Bionic Titan revolves around three alien teens, a princess, a warrior and a robot, which crash-land on Earth while attempting to escape the General who has taken over their planet.  In their new Earth home, in Illinois, the three teens must protect the princess from the evil General, save the planet and make their way through high school.  Available now at ( ), fans can play Teenage Warriors, a new free game based on the series.

Selena Gomez & The Scene‘s new music video, A Year Without Rain, from their upcoming eponymous album, will make its world premiere on Disney Channel this Friday, September 3 at 10:15p, following the network’s premiere of Camp Rock 2: The Final Jam and preview for its new animated series Fish Hooks.  The single is set to debut on Radio Disney and as a digital single and video the same day.  Hollywood Records will release A Year Without Rain album on Tuesday, September 21.

The third season of Scholastic Media’s animated series WordGirl will debut on PBS Kids Go! beginning September 13, 2010 (check local listings).  Produced by Scholastic’s animation studio Soup2Nuts, features a voiceover cast including new and returning cast members Kristen Schaal (Toy Story 3, The Flight of the Conchords, Modern Family), John Henson (Wipe Out), Jeffrey Tambor (Arrested Development, The Hangover 2), Tom Kenny (SpongeBob SquarePants), John C. McGinley (Scrubs), and Dannah Phirman (MadTV) as WordGirl, Chris Parnell (SNL, 30 Rock) as the Narrator, as well as Maria Bamford (Kick Buttowski) as Mrs. Botsford, among others.

Penguin Books has published the new sci-fi adventure title I Am Number Four simultaneously in two editions in the UK, one for adults from the Michael Joseph imprint, and the other for young adults on the Razorbill imprint. HarperCollins Children’s Books holds the North American rights to the book.  I Am Number Four is the first book in author Pittacus Lore’s (believed to the pen name of authors James Frey and Jobie Hughes) six book Lorien Legacies.  Steven Spielberg acquired the feature film rights for I Am Number Four for DreamWorks.  Set for release on February 18, 2011, the I Am Number Four movie is directed by DJ Caruso and produced by Michael Bay.


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Nelvana Enterprises and Vivendi Entertainment ink a home entertainment and VOD license deal for the new mixed 2D and CGI animated series Beyblade: Metal Fusion in North America.  Under the deal content will include the first 51 episodes in 7 DVD releases with Volume 1 set to be available at retail from November 9, 2010, in English, French and Spanish across North America.  From Nelvana and d-rights, Beyblade: Metal Fusion is already airing on YTV (Canada) and Cartoon Network US, and is set to debut in the UK and Europe next year.  Tomy Company, which re-launched the Beyblade tops two years ago, has named Hasbro as the master toy license for most markets outside of Asia.

Paramount Licensing signs a raft of licensees for the new animated action/adventure movie Rango, which stars Johnny Depp and is directed by Gore Verbinski (Pirates of the Caribbean) and set for a March 4, 2011 release.  The cast also stars Isla Fisher, Abigail Breslin, Alfred Molina, Harry Dean Stanton, Ned Beatty, and Ray Winstone.  Licensee partners include: American Greetings (greeting cards); Artbox (trading cards); Eaglemoss (mini-magazine and figurine collection); Fortune Fashions (men/women/boys/girls tees, knit tops and fleece); Hot Toys (collectible figures); Inkology (school supplies); Palace Press (art book); Rubie’s Costume Co. (costumes); Scorpio Posters (posters); Sterling Publishing (children’s book formats); The Canadian Group (puzzles, games, magnetic colorform product, tattoos).


Weekend Box Office Estimates for kids/tweens/teens rated G, PG or PG-13; August 27-29, 2010:
The Last Exorcism (Lionsgate) PG-13        Opening Weekend $21.3m
Takers (Sony / Screen Gems) PG-13         Opening Weekend $21.0m
Eat Pray Love (Sony / Columbia) PG-13    $7.0m-3 wk total $60.7m
The Other Guys (Sony / Columbia) PG-13 $6.6m-4 wk total $99.3m
Vampires Suck (Fox) PG-13                     $5.3m-2 wk total $27.9m
Inception (Warner Bros.) PG-13               $5.1m-7 wk total $270.7m
Nanny McPhee Returns (Universal) PG      $4.7m-2 wk total $17.0m
The Switch (Miramax) PG-13                   $4.7m-2 wk total $16.5m
Lottery Ticket (Warner Bros.) PG-13         $4.0m-2 wk total $17.4m
Avatar: Special Edition* (Fox) PG-13        Opening Weekend $4.0m
Source: Rentrak ( )
*This is a movie re-release special edition; Avatar’s 37 wk total is $753.8m

Karito Kids, producer of multicultural Karito Kids dolls and books, and Malaak Compton-Rock, founder Journey for Change: Empowering Youth Through Global Service and author, are teaming up to reach the Karito Kids fans with the Journey for Change message, which aims to educate kids about giving back through global service.  Through the partnership girls 12-15 from the Journey for Change 2 program will share their stories from their recent service trip to South Africa with the girls of the Karito Kids audience via the web.  Daily blog updates (with photos and videos) from the girls’ volunteer efforts are available via ( ).  Compton-Rock, wife of comedian Chris Rock, is the author of If It Takes a Village, Build One: How I Found Meaning Through A Life of Service and 100+ Ways That You Can Too.

Answer to Yesterday’s Trivia:
  This magical dune buggy was built out of metal parts from many cars, but didn’t really come together until a magical horn was attached.  Now it talks, flies and battles crime.  What is the name of this amazing buggy? WONDERBUG APPEARED ON SEGMENTS OF THE KROFFT SUPERSHOW  Kudos to … nobody again.

Today’s Trivia Question:  Who was best know for this phrase:  Abracadabra, please and thank you!”  (Email [email protected] with your answer and be sure to include your name, company, city and time zone. Unofficial rules: Only the second four correct answers from each time zone will be mentioned; and once you’ve been mentioned in any of the Cynopsis editions, you can’t be mentioned again that calendar week.)

Later —
Gwen Billings for Cynopsis Kids!

Cynopsis Ad Sales:
Mike Farina – Sr. Dir/Business Development & Sales – 203-218-6480 / [email protected]
Classifieds – Trish Pihonak- 203-381-9096 / [email protected]

Member of Interactive Advertising Bureau (iab)

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Cyn opsis CLASSIFIEDSFor More classifieds, visit the classifieds page here .

ATTENTION JOB RECRUITERS FOR THE TELEVISION AND ADVERTISING INDUSTRY – send us your contact information so we can begin to build a database for referrals.  We get people all the time around the country asking us for names of local recruiters.  Help us out – send us your contact information, name, company, address, phone, email and fax.  NY and LA are great, but we also need names of firms in Chicago, Dallas, Miami, Atlanta, DC, and elsewhere.  We have people to send you!   Email your info to [email protected].

JOB OPENING: SR CREATIVE DIR/AETN/LA: Manage crtve tm w/ cncpt mktg cpgns fr LT; develop on-air promos/spts;3-5yrs mktg cpgn lnch exp;2yrs mgr exp (9/4)

JOB OPENING: MKTG COORD/LITTLE PIM/NYC: Rsrch/execute mktg efforts, working closely w/ Chief Mktg Off, Sales Dir & Pres. Resp: social ntwrkg initiatives. 3+yrs mkt exp & multi tasker. Res/CV: [email protected] (9/4)

JOB OPENING: STAFFING MGR/Cablevision/NYC: Must have bachelors in HR or related, 5+ yrs hi vol recruiting exp, work in fast paced enviro w/ proven success using creative recruiting tactics. Visit: , Req #11848BR (9/4)

JOB OPENING:  VP, PROJECT MANAGEMENT/Scripps Networks/NY or TN: 7+yrs exp in digital industry, leading project mgmnt teams, strategy/methodology, technically driven, media a plus. Apply online req ID 1176  (9/3)

JOB OPENING: BRDCST TRAFF MGR/Media Storm Media & Mktg agency/Norwalk CT or NYC: Sprvs sched’g, monitoring & tracking of brdcst materials for agency accts. Proactive/resourceful & Work in busy envir a must. Res: [email protected] (9/3)

JOB OPENING: DIGITAL PLNR/Media Storm Media & Mktg agency/Norwalk CT or NYC: Plan strategy for digital media plans & oversee all plan’g/buying activities. 2yrs+ digital / online media. Res: [email protected] (9/3)

JOB OPENING: STRATEGIC PLNR/Media Storm Media & Mktg agency/Norwalk CT or NYC: Plan strategy for media plans & oversee all plan’g/buying activities.Create/present media recom to internal staff. 1+yr exp. Res: [email protected]  (9/3)

JOB OPENING: SPRVSR, STRATEGIC PLAN’G/Media Storm Media & Mktg agency/Norwalk CT or NYC: Mng dvlpmnt of prgrm strat & analyses.Mng assigned accts includ mngmnt ind knwldg, 4+yrs mng exp. Res: [email protected] (9/3)

JOB OPENING: STRATEGIC BUYER, BRDCST/Media Storm Media & Mktg agency/Norwalk CT or NYC: Dvlp strats for TV media plans & oversee all plan’g/buying activities.2 yrs+ of media buying thruout mult US mkts.  Res: resumes@ (9/3)

JOB OPENING: STRATEGIC BUYER/MEDIA EXC/Media Storm Media & Mktg agency/Norwalk CT/NYC: Plan strats for media exch plans. Oversee plan’g/buying & exec activities.2yrs nat’l media buying exp & nat’l cable negs. resumes@ (9/3)

JOB OPENING: MGR, SYFY PROGRAM RESEARCH/NBC Universal/Syfy/NYC: 4 years media research experience.Proficient w/audience data systems i.e. Npower & Galaxy. (job #1249936) (9/3)

JOB OPENING: NEW BIZ DEV/NY: Strategize/sell branded projects in all formats (TV, online, mobile, gaming) for a top non-fiction prod company. Sales, branded exp & rolodex of contacts a must. Mktg a +. Resumes: [email protected] (9/2)

JOB OPENING: MNGNG DIR, ORIG PRGRMG/DALLAS: Oversee orig prgrmng Vertical Div. BA deg; 10+ yrs ind exp w/ emphasis on prod/creative project mngmnt. 4yrs mngmnt exp. Info/apply: (9/2)

JOB OPENING:  ACCOUNT EXECUTIVE/NBC/NYC:  NBC Local Integrated Media oversees the digital efforts including 10 city websites and new franchise. Must have digital sales exp. Apply@ Job#1249972 (9/2)

JOB OPENING: MARKETING ADMINISTRATIVE ASSISTANT/Hallmark Channel/New York: 3 yrs exp supporting senior execs w MS Office proficiency. See full posting and apply @ (8/31)

JOB OPENING: BROADCAST OPERATIONS COORDINATOR – TEMPORARY/Hallmark Channel/Studio City: 3 yrs exp in broadcast network operations w MS Office proficiency. See full posting and apply @ (8/31)

JOB OPENING: DIRECTOR-OFFICE of PRES/DISNEY CHANNEL WW/BURBANK: Facilitates Pres vision/priorities via coord of info, comms, resources. Bridge btwn Pres & bus leaders. Min 5 yrs media exp; MA/MBA+ Req 259638 (8/31)

JOB OPENING: PROMO SCHEDULING SUPERVISOR (E!/STYLE): Job respons. include overseeing scheduling of promo inventory for networks & managing two schedulers. Proficiency in VCI & GRiP-it is desired. Apply  [email protected] (8/31)

INTERNSHIPS – These positions are for credit only – nobody gets paid here. These ads are always posted for free , and students work for school credit only. For more information on the specs for posting an Internship ad, email Trish at [email protected].

FALL INTERNSHIP CREDITS ONLY:  Be a part of CONAN O’BRIEN’s NEW TBS SHOW from the start! Looking for hard-working, initiative-taking go getters at least 3days/week. Resume/cover letters to [email protected]   (9/3)

FALL INTERNSHIP CREDITS ONLY: A fast-paced boutique ent PR firm/NYC: Seeks smart, hard-working & reliable self starter. Starts Sept thru fall semester &, possibly, beyond. Jr/Sr only. Resume/cover letter: [email protected] (9/1)

SITUATION WANTED ADS, POSTED BY THOSE LOOKING TO BE HIRED …  There is no charge for placing your Situation Wanted ad … for more information contact Trish Pihonak at [email protected]

SITUATION WANTED:  PRODUCTION ASSISTANT/TALENT ASSISTANT/NYC:  4 yrs of work & intern exp. at VH1 & BET NETWORKS. Skills: research, transcribing, logging, script writing, assist w/ talent and more. [email protected] (9/3)

SITUATION WANTED: PROMO SCHEDULING SPRVSR/NY: 4yrs. media planning exp.Schedule daily logs for air, request on-air material,maintain promo databases.Skilled in Gabriel, Filemaker. Orgnzed multi-tasker. Contact [email protected] (9/3)

SITUATION WANTED: PRODUCTION MANAGER:  20+ yr NYC exp-live ent/news/sports/talk/mag/docs: studio/remote-Casual strng style hands-on-gr8 at bld/guide team.Cap & op bdgt/rept/ fcast. Fmr CAM/LD/TD/P-D. Contact: [email protected] (9/2)

SITUATION WANTED: Dedicated & Experienced ADV. SALES PLANNER (NY) Sales proposals, resolving client discrepancies, quarterly post analysis, special sales service projects, expert computer skills. Contact- [email protected] (9/2)

SITUATION WANTED: PRODUCTION MANAGER, 10+ Yrs of industry experience. Worked for Bravo, Discovery, Animal Planet, TRU & Playboy.Travel exp, multiple crews, cool under fire, on-time & under budget. Please contact [email protected] (9/2)

SITUATION WANTED: BRAND MARKETER/Chicago: 6+ years bilingual MBA experienced in brand, research, media, sales, Hispanic and consulting  Categories include CPG, HBA, Financial, QSR, Retail  will relocate [email protected] (8/31)

SITUATION WANTED: HIGHLY SKILLED PR PRACTITIONER AVAILABLE: 10+ yrs ent/consumer w/high-profile franchises/properties. Avail for freelance, projects or FT. Strategy, execution, press materials, outreach, etc. Contact [email protected] (8/31)

SITUATION WANTED: TALENT ASSISTANT to provide office and project support in Talent Relations department. Available for scheduling, database management, coordination, and special events support. Skerlee(at) hotmail (dot) com (8/31)

E-mail [email protected] or call Trish Pihonak at 203.381.9096 for rates and specs for Job Openings.

Are you looking for a job? Post your Situation Wanted Ad here — Email [email protected] for specs.

Cynopsis Media LLC
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