Monday, August 16th, 2010

Cynopsis: DIGITAL

08/16/10

Good morning, it’s Monday, August 16, 2010, and this is your first early morning digital briefing.  If you would like to read this or any other Cynopsis edition online, click here

Following Comcast’s planned TV Everywhere iPad app, seven of the top 10 pay TV distributors are planning to launch mobile TV extensions on tablets and other devices in the US, per the WSJ. DirecTV is working on an iPad app that will enable NFL Sunday Ticket fans to watch any game remotely for an additional $50/season. Verizon will release an app for Android, iPad and other devices that enables full-length movies to be rented. Time Warner Cable is planning a TV Everywhere iPad app accessible via Wi-Fi. Meanwhile, Comcast says it has already lined up some (unspecified) content suppliers for its authentication-required iPad app, due out by the end of the year.
 

~ MULTIPLATFORM CONTENT NEWS ~

 
Starbucks is adding a number of new programmers to its planned Starbucks Digital Network including Nickelodeon’s Nick Jr., publisher Rodale, Boost and online charity DonorsChoose.org. The default Wi-Fi service website, whose previously announced partners include iTunes, the NYTimes, Patch, USA Today, The Wall Street Journal, Yahoo and Zagat, is expected to go live this fall.
 

~ INNOVATORS & START-UPS ~

 
Out-of-home entertainment network TouchTunes Interactive Networks is launching its myTouchTunes program this morning, an integrated, bar-based music platform that combines location-based social networking with next-generation digital jukeboxes. Members can create, share and control playlists and “check-in” at their local watering hole to update what they’re listening to and where they are, in real time, via Facebook and Twitter. A rewards program enables users to earn credits each time they play music while logged into the network.
 

~ DIGITAL ADVERTISING ~

 
Premium mobile video ad network Rhythm NewMedia is reporting impressive growth of 30% q/q during Q2, equal to the mobile industry benchmark provided by eMarketer for the entire year, with revenue up 50% over the previous quarter. Equally encouraging is an astounding 87.9% completion rate for click-through video with the company’s ave. click-through rates ranging from 2.4% to 11.2% on full-page ads and .8 to 2% on pre-rolls. A secret to higher response rates is adding video to banner ads or full-page ads, according to CEO Ujjal Kohli, helping click-through rates increase by as much as 50%. Rhythm NewMedia says it has been working with about 75 fortune 500 advertisers who are quickly waking up to the potential of premium mobile video advertising, delivered with full episodes and clips to the iPhone/iPod Touch, iPad and Android devices. The company reports it has already sold 75% of its inventory for Q4.
 

~ TECHNOLOGY DEALS, MERGERS AND SKIRMISHES ~

 
Following a joint investigation by the IRS and the FBI, a pair of midlevel Apple managers were arrested and charged with wire fraud, money laundering and receiving illegal kickbacks totaling at least $1 million, according to the San Jose Mercury News.
 
India is the latest nation to threaten to block encrypted BlackBerry messages, per the FT.
 

~ TRENDS, RESEARCH, ETC.  ~

 
The PS3 and the Xbox 360 gaming platforms both saw significant increases last month over July ’09, according to the NPD Group.  Microsoft’s Xbox 360 was the top-selling hardware platform for the month, driven by sales of the new slim-format console. It is the first time since September ’07 (when Halo 3 launched) that the Xbox 360 was the top-selling hardware platform, according to NPD’s Anita Frazier.
 
Here are some more observations from The Home Broadband 2010 survey from The Pew Internet & American Life Project:

  • Americans say they do not believe that the spread of affordable broadband should be a major government priority, by a 53%-41% margin. Interestingly, non-internet users are less likely than current users to say the government should place a high priority on the spread of high-speed connections
  • Although America lags in broadband penetration, There is no major issue on which a majority of Americans think that lack of broadband access is a major disadvantage
  • 43% of Americans believe that lack of broadband is a “major disadvantage” when it comes to finding out about job opportunities or gaining new career skills. Some 23% think lack of access is a “minor disadvantage” and 28% think it is “not a disadvantage”
  • 23% of Americans believe that lack of broadband is a “major disadvantage” when it comes to keeping up with news and information. Some 27% think lack of access is a “minor disadvantage” and 47% think it is “not a disadvantage”

         

~ GADGETS & APPS ~

 
Delta Air Lines launched a Facebook app allowing customers to book flights directly from the page’s “social media ticket window” without having to visit Delta.com. There is no extra booking charge for tickets purchased from the app.
 

~ EXECUTIVE MOVES ~

 
Social gaming company Zynga has hired former MySpace CEO and Facebook CRO Owen Van Natta as EVP/Business Operations. Owen will be charged with managing Zynga’s revenue, corporate development, and international operations. He’s also joining the company’s board of directors.
 
Former Chicago Tribune TV Critic and “The Watcher” blogger Maureen Ryan has joined AOL Television at Lead Critic.
 


~ WEBSITE OF THE DAY ~

 
Affinity Media’s program-your-own TV channel web application WorldTV is upping its game by releasing a new HD-quality embeddable video player that enables users to cobble together and share compilations of clips and shorts in up to 720p (given that you’ve got a fast enough connection.) WorldTV has also upgraded its default YouTube Quality setting, so 480 is now the default and you can switch the resolution setting on the fly. The player/editor features a very intuitive interface that is a nice add-on for third party sites or blogs that want to encourage users to add their own video clips. The advances are leading up to a planned release of version 1 of the service by the end of the year, according to WorldTV founder and CEO Alx Klive, who also sees it as a potential valuable tool for over-the-top services. WorldTV is aptly named as it has attracted over 3 million users from 200 different countries, who have collectively created over 225,000 channels. 
 
Correction: The link to BBC.com’s new travel site was faulty on Friday – this will get you there.

Later — Wayne
Wayne Karrfalt for Cynopsis: Digital
[email protected]
08.16.10

Cynopsis Ad Sales:
Mike Farina – Sr. Dir/Business Development & Sales – 203-218-6480 / [email protected]
Classifieds – Trish Pihonak- 203-381-9096 / [email protected]

Member of Interactive Advertising Bureau (iab)

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Cyn opsis CLASSIFIEDSFor More classifieds, visit the Cynopsis.com classifieds page here .


ATTENTION JOB RECRUITERS FOR THE TELEVISION AND ADVERTISING INDUSTRY – send us your contact information so we can begin to build a database for referrals.  We get people all the time around the country asking us for names of local recruiters.  Help us out – send us your contact information, name, company, address, phone, email and fax.  NY and LA are great, but we also need names of firms in Chicago, Dallas, Miami, Atlanta, DC, and elsewhere.  We have people to send you!   Email your info to [email protected].



JOB OPENING: MERCHANDISER /MH USA/NY: Mngs negotiations w/ Creative Agencies, Adv & Promo co’s, Events firms, PR co’s. Also source POS material, VAP pckgng for luxury wines & spirits co. 5yrs+ rel. exp. Rez to [email protected] (8/21)

JOB OPENING: INTEGRATED SALES & MKTG PLNR/FOX HISPANIC MEDIA GROUP/NY: Design, create & execute Integrated Sales proposals for Ad Sales dept utilizing TV, on-line, wireless & print. 2+ yrs exp. Apply: www.foxcareers.com ref FNG20612 (8/21)

JOB OPENING: SVP, SALES/FOX Sports Interactive/NY: Be an integral player who will drive high-growth sales & build high-level relationships. View job/apply: http://bit.ly/b0yOyh (8/21)

JOB OPENING:  RES ANALYST/Comcast Networks/NYC: Provide support to Advertising Sales, prior exp in media pref. MRI, Simmons, Nielsen, strong computer & interpersonal skills req. http://www.ecentralmetrics.com/url/?u=2685237271|5 (8/20)

JOB OPENING:  3D ANIMATOR/DESIGNER & GRAPHIC ARTIST/CHICAGO: Tribune’s groundbreaking show “Eye Candy” has FT/graveyard shift positions in Chicago.Send us a link w/ your reel. Apply: https://careers-tribune.icims.com/jobs/15172/job (8/20)

JOB OPENING:   FREELANCE REPORTERS:  New TV mag. show seeks reporters nationwide to produce original stories. Req. 5+ years exp. producing for television. Energy, science exp. essential. Send resumes, links to [email protected] (8/20)

JOB OPENING: NEWS DIRECTOR WANTED SW medium market. 5 yrs minimum News management. Successful ratings growth, budget & new media exp; hiring & teaching skills. Resume, philosophy, refs & salary to [email protected] (8/19)

JOB OPENING: SR. DIGITAL RESEARCH ANALYST/VH1/NYC: 1+ yrs media research; Exp w/web analytics such as Omniture, comScore, Media Metrix, Nielsen//NetRatings, @Plan, Forrester, eMarketer; EOE/M/F/D/AAP www.mtvnetworkscareers.com (8/19)

JOB OPENING:  WEB PRODUCER/Eco science non-profit org/NYC-area:  Edit, post multimedia content to Web; 7+ yrs online prod, reporting. Exp w/social media outreach, SEO, site traffic analysis. Apply: [email protected] (8/19)

JOB OPENING: DIR, OXYGEN NEW MEDIA RSRCH/NY: NEW RSRCH POSITION. The Rsrch team for Oxygen is growing! Produce insights to help drive new media decisions & overall content & rev. strategies.Apply: www.nbcunicareers.com job #1239782 (8/19)

JOB OPENING: SR. ANALYST, OXYGEN NEW MEDIA RSRCH/NY: NEW RESEARCH POSITION. The Rsrch team for Oxygen is growing! Handle prod/analysis of web, mobile, social & interactive consumer data.  Apply:  www.nbcunicareers.com job #1195467 (8/19)

JOB OPENING: SR. RSRCH ANALYST, WOMEN @NBCU/NY: NEW RSRCH POSITION FOR NEW VERTICAL! Support VP & SVP generating new insights to engage NBCU advertisers & their agencies. Apply @ www.nbcunicareers.com job # 1242719 (8/19)

JOB OPENING:  DIGITAL MEDIA/Sesame Workshop/NY: Seeking freelance game producers, production assistants,and a QA manager to work on various digital platform projects. [email protected] (8/19)

JOB OPENING: SR ACCT EXEC(5)/Disney Interactive/SF/Chi/LA/NY/ATL: Online media, branded ent & mobile sales. Over 20 sites incl. Disney.com & Disney Mom’s & Women’s Ntwrk of sites. online Ad Sales exp a must. [email protected] (8/19)

JOB OPENING:  NEWS DIRECTOR/San Diego: 6 News seeks qualified candidate to oversee all aspects of News programming. Previous experience at medium-small market CW, IND or Fox affiliate preferred. Email [email protected] (8/19)

JOB OPENING: SR COUNSEL/MTVN Bus. & Legal Affairs/NYC: Working w/ BALA team to support Content Dist & Mktg. Advise on variety legal buz matters.  4-7 yrs  relevant in-house or law firm exp req’d. Apply: www.mtvnetworkscareers.com (8/18)

JOB OPENING: FORMAT PRODUCER/AETN/Stamford, CT:  www.aetn.com 3 mon project  https://www.abso.com/jobboard/Default.aspx?JOBBOARDID=618&JobDetail=77230 (8/18)

JOB OPENING: SALES PLAN’R/BET/NY: Prepare Sales Plans, Mng mult Accts, 2 yrs exp in Cable Sales or buying a must.Detailed-oriented, org’d, multitasker, exc comm & math skills, BA req. Email resume: [email protected] (8/18)

JOB OPENING: MANAGER, DIGITAL BRAND/National Geographic/NY:  to sell nationalgeographic.com as well as all NG global media assets. To apply, go to www.nationalgeographic.com/jobs . EOE (8/18)

JOB OPENING: MEDIA ASST/NYC:  Fast growing Media Dept of Global Corp: Seeking a detail-oriented, resp person to work on various media accts. Strong PC, comm & mathematical skills are a +. B.A. req’d. Res to: [email protected] (8/18)

JOB OPENING: ACCOUNT SUPERVISOR/Dynamic Logic/NYC: 5+ yrs exp digital advertising research. Acct leadership. Build/maintain client relationships. Analyze/interpret data. Apply: www.dynamiclogic.com Dynamic Logic is an EEO Employer (8/18)

JOB OPENING: SYNDICATION DIST EXECS: Resourceful, self-starting, exp regional sales execs to join estab. syndie sales team. Strong negotiating skills. Nielsen data analytical skills a must. Resume: [email protected] (8/17)

JOB OPENING: DIR, DIGITAL MEDIA/Sí TV/LA: www.sitv.com/sitv-jobs: 5+yrs exp.Manage all online content. Provide social network strategy, best practices & tactics to grow online fan base & on-air viewership. Network exp req EOE (8/17)

JOB OPENING: SR. DEVELOPMENT EXECUTIVE/Hoff Productions/NY-DC: Celebrated global producer of factual television seeks a talented, smart, well-connected, creative development leader. Frequent travel required http://bit.ly/bNHemn (8/17)

JOB OPENING: ONLINE SALES COORDINATOR/tvguide.com/ NY: support team w/campaign & creative mgmnt. Liaison btwn agency & Ad Ops, assist w/billing discrepancies/process invoices, support planners w/day to day. [email protected] (8/17)

JOB OPENING: JUNIOR WEB DESIGNER/Nickelodeon Digital/NYC: 2+yrs exp. web pg desgn, contnt desgn, & concpt devlpmnt, Strng knwldge Photoshp, Flash, Illustrtor, Dreamwver, Strng design skils. EOE/M/F/D/AAP. Apply www.mtvncareers.com (8/17)

JOB OPENING: SNR DIRECTOR, DIGITAL MARKETING/Nickelodeon/NYC: 12+yrs digi mkting exp. in mkting/ad agency or w/in Ent/Media, Exp in emrging media, Innovator, Strng strategic & analytc ablty EOE/M/F/D/AAP. Apply www.mtvncareers.com (8/17)

JOB OPENING: MANAGER, DIGITAL MARKETING/Nickelodeon/NYC: 5+yrs digital mrkting exp. in Ent/Media/Ad space, Strng knwldge of online display, Strng presentation & analytic skils. EOE/M/F/D/AAP. Apply www.mtvnetworkscareers.com (8/17)

JOB OPENING: DIRECTOR, DIGITAL CUSTOMER RELATIONSHIP MANAGEMENT/Nickelodeon/NYC: 10+yrs tactical mangmnt or similr exp., Strng knwldge of database & direct mrkting/advrtising. EOE/M/F/D/AAP. Apply www.mtvnetworkscareers.com (8/17)

JOB OPENING: INTGRTED MRKTNG COORD/fuse/NY: Asst strat mrktng manger w dev & execution of revenue genratng multipltfrm intgrted mrktng opp.2+yrs mrkting w/in netwrk, media, agency enviro. Send rez to [email protected] “MC” in subj (8/17)

JOB OPENING: DIRECTOR, PROMOTIONS & MERCHANDISING/PRN/Sherman Oaks CA: Identify/execute merchandising & promo opportunities across all Premiere platforms. EOE Cover/resume: [email protected] More info: www.Premiereradio.com (8/17)

JOB OPENING: SENIOR RESEARCH MANAGER/ NYC: 7+ yrs. Primary/Consumer research (a must). TV and/or Agency experience required. More info at: www.canoe-ventures.com/careers. Canoe voted “1 of the Top 10 places to work in Cable” (8/17)

JOB OPENING: LOG SUPERVISOR/SIRIUS XM RADIO/NYC: Supervision of Log Assembly. 5+ yrs traffic exp. 2-3 yrs supervisory exp. Well versed in traffic systems. EOE/M/F/D/AAP. Apply http://www.sirius.com/careers (8/17)

JOB OPENING: SR DIR, ALT & RLTY PROG/AETN/LA: Resp edtrl ovrsght crrnt n/w sries & progs; dev nw edtrl contnt fr LT. 5-10 yrs prog/prod exp cble n/w. https://www.abso.com/jobboard/Default.aspx?JOBBOARDID=618&JobDetail=77202 (8/17)

JOB OPENING: DIR RESPONSE/ACCT EXEC/IPG AD SALES/NYC: Sell ads/listings to Short & Long form Direct Response advertisers.3-5 yrs of media selling exp TV and/or interactive ad sales. Track rec of success. www.rovicorp.co m job 8780 (8/17)

INTERNSHIPS – These positions are for credit only – nobody gets paid here. These ads are always posted for free , and students work for school credit only. For more information on the specs for posting an Internship ad, email Trish at [email protected].

FALL INTERNSHIP CREDITS ONLY:  AD SALES, MARKETING/Rainbow/Woodbury, NY: Unpaid, must be able to get College credit, 2 openings. See full posting and apply to www.cablevision.jobs req id 10523 (8/18)
 
FALL INTERNSHIP CREDITS ONLY:  FEARnet WEB PRODUCTION INTERN wanted to prepare text, images & video for publication online. Experience w/ Photoshop & blogging software. Passion for horror genre a must. Email resumes to [email protected]  (8/18)

FALL INTERNSHIP CREDITS ONLY:  FEARnet WEB VIDEO INTERN: Experience w/ on-set equipment, Final Cut Pro, digitizing & encoding media. Passion for the horror genre a must. Email link to your demo reel & resume to [email protected]  (8/18)

FALL INTERNSHIP CREDITS ONLY:  FEARnet GRAPHIC DESIGN INTERN wanted to help Mktg Team in designing online graphics. Experience w/ Photoshop, Illustrator, Flash. Passion for the horror genre a must. Email portfolio & resume to [email protected]  (8/18)

FALL INTERNSHIP CREDITS ONLY:  A/V MARKETING INTERN wanted to help prepare LIONSGATE trailer & TV spot submissions. Familiarity w/ A/V formats, Quicktime, Handbrake, Final Cut & DVD Studio Pro a plus. Email resume to [email protected]  (8/18)

FALL INTERNSHIP CREDITS ONLY: PROGRAMMING RESEARCH/Oxygen Media/NYC: Learn about tv from the inside out. Intern will increase analytical skills and learn Nielsen tools. Skills: Excel, PowerPoint, Passion for tv. Contact [email protected] (8/17)

SITUATION WANTED ADS, POSTED BY THOSE LOOKING TO BE HIRED …  There is no charge for placing your Situation Wanted ad … for more information contact Trish Pihonak at [email protected]

SITUATION WANTED: NYC  Marketer : Brand advocate and protector. NBC Universal & Warner Bros. experience. Holds M.B.A. in Marketing and Brand Management. Contact [email protected] (8/21)

SITUATION WANTED: PRODUCTION MANAGER: 10+ Yrs of industry experience. Worked for Bravo, Discovery, Animal Planet, TRU & Playboy.Travel exp, multiple crews, cool under fire, on-time & under budget. Please contact [email protected] (8/21)

SITUATION WANTED: FIELD/STORY PRODUCER  Exceptional and fast writer. Diplomatic producer. Skilled at creating emotional stories from set thru post. Budget conscious, client-friendly. Fun. 10+ years exp. [email protected] (8/21)

SITUATION WANTED: Former CAA agt (10 yrs.) Deep rolodex.Repped A list music & tv talent. Negotiated multi-million $ contracts worldwide & entertainment marketing support/business dev to Fortune 500 companies. [email protected] (8/21)

SITUATION WANTED: Writer’s Assistant – Film/TV (LA). 6+ yrs. experience as an Executive/Legal Assistant. Former Feature Development Intern at Participant Media. Final Cut Pro. MFA, MA, and BA degrees. [email protected] (8/21)

SITUATION WANTED: ONLINE ACCOUNT EXEC/NY: -5yrs digital Media exp/goal oriented, customer service driven/top agency list/exp. with display,video, sponsorships, newsletter, integrated custom content. Contact: [email protected] (8/21)

SITUATION WANTED:  SALES/BIZ DEV EXECUTIVE w/10+ years experience is looking for position in sales, biz development, licensing, project management, and media sales/planning.Contact: [email protected] (8/19)

SITUATION WANTED:  NYC – MARKETER . Brand advocate and protector. NBC Universal & Warner Bros. experience. Holds M.B.A. in Marketing and Brand Management. Contact [email protected] (8/19)

SITUATION WANTED: MEDIA, TV & FILM SALES. 6+ years of Domestic and International experience in Film & TV sales with strong knowledge of contracts and strong Rolodex of clients, email [email protected] (8/18)

SITUATION WANTED:  ASSOCIATE PRODUCER/RESEARCH & LICENSING:looking for short-term freelance projects. 7+ yrs. experience in television/film/online. Good rates. Great with deadlines. Contact: [email protected] (8/18)

SITUATION WANTED: ACCOUNTING/FINANCE – 20+ yrs. experience in TV Broadcasting & Cable.  Seeking FT/PT or Temp-to-Perm position: [email protected] (8/17)

SITUATION WANTED: PRIME TIME EMMY DOCUMENTARY. PRODUCER, DIRECTOR, WRITER in L.A. Credits: National Geo, PBS, Discovery, History CH, TLC and MSNBC. Contact email: [email protected] (8/17)

SITUATION WANTED: Dedicated & Experienced ADV. SALES PLANNER (NY) Sales proposals, resolving client discrepancies, quarterly post analysis, special sales service projects, expert computer skills. Contact- [email protected] (8/17)

SITUATION WANTED: ASSOCIATE PRODUCER/RESEARCH & LICENSING: looking for short-term freelance projects. 7+ yrs. experience in television/film/online. Good rates. Great with deadlines. Contact: [email protected] (8/17)

E-mail [email protected] or call Trish Pihonak at 203.381.9096 for rates and specs for Job Openings.

Are you looking for a job? Post your Situation Wanted Ad here — Email [email protected] for specs.
 

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