A CYNOPSIS MESSAGE FROM QUBO

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qubo= NBC+ION+TEL kids shows. All claims- STD thru 2-24-08.
a: Nielsen NPower. Live K2-11 share of viewing w/W18-49. Kids blocks for brdcasters. M-S6a-12m for kids nets.
b: NTI Explorer and NPower. Live W18-49 (000’s). M-F10a-4p for non-kids cable nets.
c: Nielsen NPower. Based on W18-49 C3 index. Kids blocks brdcasters. M-S6a-12m all cable nets.

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Cynopsis: Kids!

04/14/08

Good morning. It’s Monday, April 14, 2008, and this is your first early morning briefing.

A Pixar animated short titled Presto, will be featured in front of studio’s animated feature film Wall-E, when the movie opens June 27, 2008, according to Cartoon Brew.  Directed by Pixar animator Doug Sweetland, Presto revolves around an old time magician and the rabbit.

Boomerang celebrates Earth Day with 12-hour marathon of Captain Planet and the Planeteers on April 19, 8a-8p.  The marathon will feature 27 episodes of the animated series (1990-96) that specifically focus on continuing environmental issues.  Earth Day takes place each year on April 22.

The Mathcounts Foundations debuts its web site, www.mathcounts.org , today as part of its ongoing 25th anniversary.  The newly designed site features content for Mathletes, coaches, parents, and alumni including forums for students, teachers and coordinators, calendars (regularly updated), critical thinking skill centric problems, video highlights, a Ones To Watch area, VolunteerMatch, as well as a blog hosted by the Executive Director, Lou DiGioia.

India’s La Vision Animation Pvt Ltd launches the new kid6-14/parent/teacher targeted edutainment web portal, Buzziboy.com, per www.exchange4media.com.  The company plans to take the portal to mobile and interactive DTH platforms, as well as various SMS-based content.  The site will feature e-comics, value-based games, cartoons, Klub and e-Mart, and so on.  La Vision Animation is a division of The Anil Nanda Group.

HarperCollins Children’s Books launches the new publishing imprint Balzer & Bray.  The imprint takes its name from Co-Publishers, Alessandra Balzer and Donna Bray.  The two officially join HarperCollins as of May 5, 2008 and will report to Kate Morgan Jackson, SVP and Associate Publisher, HarperCollins Children’s Books.  Balzer and Bray have worked together for a dozen years, with both most recently toiling for Hyperion Books for Children, where Balzer was Executive Editor, and Bray as Editorial Director.

This week marks the American Library Association’s 50th anniversary of National Library Week, April 13-19.  Themed “Join the circle of knowledge @ your national library,” the year’s honorary chair is entertainer/author Julie Andrews, who is featured in a series of TV and radio Public service Announcements celebrating the week (and seen here ).  Each year on the Thursday of National Library Week is Support Teen Literature Day, which is sponsored by the Young Adult Library Services Association.  Teen Read Week 2008, this year themed Books with Bite @ your library, will be celebrated, October 12-18.

Don’t know what your plans are for next week, but TV-Turnoff Week 2008 is set for April 21-27.

MARKETING/LICENSING

BBC Worldwide taps Underground Toys as the North American and UK licensee for the sci-fi series Torchwood.  Torchwood is a spin-off of Doctor Who, and shares the same creators.  Under the pact, Underground Toys will serve as the international distributor of existing Torchwood products as well as the manufacturing of new product lines (e.g. mugs, key chains, plastic replica items, laying cards and resin busts) in the US and UK, with products slated to available beginning this summer 2008.  Additionally, in the US Underground will also oversee distribution of action figures and Minimates.  Underground also distributes the Doctor Who product lines in the US.  Torchwood airs on BBC2 (UK) and BBC America (US).

STONE SOUP

Weekend Box Office Estimates for kids/tweens/teens rated G, PG or PG-13; April 11-13, 2008:
Prom Night (2008) (Sony/Screen Gems) PG-13    Opening Weekend $22.7m
21 (Sony / Columbia) PG-13                               $11.0m-3 wk total $62.3m
Nim’s Island (Fox) PG                                        $9.0m-2 wk total $25.3m
Leatherheads (Universal) PG-13                          $6.2m-2 wk total $21.9m
Dr. Seuss’ Horton Hears a Who! (Fox) G              $6.0m-5 wk total $139.6m
Superhero Movie (MGM (Weinstein)) PG-13          $3.1m-3 wk total $21.2m
Drillbit Taylor (Paramount) PG-13                        $2.1m-4 wk total $28.5m
Tyler Perry’s Meet the Browns (Lionsgate) PG-13  $1.6m-4 wk total $40.1m
10,000 B.C. (Warner Bros.) PG-13                       $1.5m-6 wk total $91.8m
Shutter (Fox) PG-13                                           $1.1m-4 wk total $24.8m
Source: Box Office Mojo

The ups and downs of teen spending across a range of categories is the subject of the 15th semi-annual Taking Stock With Teens, a nation-wide retail survey that tracks the buying and brand preferences of US teens published by Piper Jaffray.  This most recent research finds that teen spending on fashion was down about -20% on a year-to-year basis, this reduction in teen spending prompted prompting the use of the term “discretionary recession.”  Findings from the report include:

• According to the survey 41% of teens total budget went towards fashion categories, spending overall for the group is down compared to the past several years.  Further more, calling this a “transition phase” in fashion, Jaffray’s Sr. Retail Research Analyst, Jeff Klinefelter, believes, “we have not yet hit bottom.”
• Perhaps more interesting is the findings in the digital media category, where 61% of teens surveyed reported downloading music illegally, down only a bit from 64% at the same time last year.
• Teen girls are spending more in the beauty category over fall 2007.
• The top five brands among students in the school survey is basically the same from last fall, including: Hollister; West Coast Brands (e.g. Pacific Sunwear, Volcom, Quicksilver, Zumiez); American Eagle; Abercrombie & Fitch; and Forever 21. With Hollister topping the girl list, and West Coast Brands for teen boys.

EXECUTIVE MOVES

Euro Disney S.C.A. appoints Philippe Gas as President, Euro Disney S.A.S., the management company of Euro Disney S.C.A. and Euro Disney Associes S.C.A., which operates Disneyland Resort Paris.  Beginning officially on September 1, 2008, Gas will take over for Karl Holz, who has been named President, New Vacation Operations, Walt Disney Parks and Resorts.  A 17-year Disney veteran, Gas is currently EVP/Human Resources, Diversity & Inclusion, Walt Disney Parks & Resorts worldwide.

RATINGS

Live + Same Day Ratings Kids Cable Network Averages (000) for Thursday, April 10, 2008, 6am-11pm, ranked by K2-11:
NICKELODEON:          K2-11 1167; K6-11 510; TWEENS 9-14 419
DISNEY CHANNEL:     K2-11   735; K6-11 458; TWEENS 9-14 343
CARTOON NETWORK: K2-11   501; K6-11 300; TWEENS 9-14 242
TOON DISNEY:           K2-11   133; K6-11   66; TWEENS 9-14   43
Source: MTVN Research from Nielsen Media Research Data

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Answer to Yesterday’s Trivia Question:  On the animated series Fairly Oddparents, what is the name of the teen singing sensation everyone loves? CHIP SKYLARK   Kudos to:  Alannah Di Bona/Boston; Barbara Riehl-AdweekMedia/NY; Terry Taylor-Disney/ABC Kids/NY; Karleen Scarpello-Bruno White Entertainment/Orlando; Stefanie Tier Friedman-Top Tier Licensing/Agoura Hills, CA; Randee DeMar- Palisades Media Group/LA; Rachel Capata-Kauff McClain & McGuire LLP/LA; Lee Williams-Boomstone Animation Inc./Ottawa

Today’s Trivia Question: is the name of the parrot who acted as mentor and advisor to Kimba the White Lion? ( Click here with your answer and be sure to include your name, company, city and time zone. Unofficial rules: Only the second four correct answers from each time zone will be mentioned; and once you’ve been mentioned in any of the Cynopsis editions, you can’t be mentioned again that calendar week.)

Later — Gwen
Gwen Billings for Cynopsis: Kids!
04.14.08

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A CYNOPSIS MESSAGE FROM CYNOPSIS MEDIA: TOP TIER

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Cyn opsis CLASSIFIEDS – For More classifieds, visit the Cynopsis.com classifieds page here

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JOB OPENING: DIGITAL AE/History/A&E Chicago: Sell digital advertising solutions to clients/agencies. Dvlp new business. Client service and acct mgmt. 4 yrs in sales -min 2 yrs digital sales. Apply: www.aetn.com/careers.html (4/19)

JOB OPENING: VP, BUSINESS STRATEGY & DEV / LIFETIME TV/LA :  Structure deals that generate maximum revenue for Lifetime’s services (linear, new media &, potentially, mobile) Apply at: http://www.mylifetime.com/about/jobs.html (4/19)

JOB OPENING: DIRECTOR, DEVELOPMENT/Columbia, MD/ Retirement Living TV: Cable network catering to the 55+ demographic has immediate opening. Please visit www.rl.tv for full description (4/19)

JOB OPENING: SALES RESEARCH MANAGER/NBC UNIVERSAL/NYC:Support Sales positioning of USA and SCI FI. Knowledge of Nielsen Galaxy Explorer, NPOWER, IAG, Simmons and MRI: Excel/PPT.Apply online at www.nbcunicareers.com (#814593) (4/19)

JOB OPENING: RESEARCH ANALYST/WE TV/NY: 2+ yrs cable res exp. Support Corp, Sales, Affil, Prog & Mktg team w/data collection & analysis. Nielsen, MRI a +. Res: www.cablevision.jobs ref #5750BR (4/19)

JOB OPENING: LINE PROD/AMC TV/NY:  Mng all phases of prod for non-scripted orig prog for network (stunts, series, fests etc). 5+ yrs exp production, budgets & schedules. Res: www.cablevision.jobs ref #5824BR (4/19)

JOB OPENING: MANAGER, PRODUCTION ACCOUNTING/VoomHD: Oversee Prod Acct process. Track expense v budget, etc. BS/BA req’d. 5+ yrs exp in production env pref’d. Apply to req 5179BR at www.cablevision.jobs . (4/19)

JOB OPENING: TRAFFIC COORDINATOR/Cablevision/Norwalk, CT: 2 yrs related work exp. Process/schedule orders for Ad time. See full posting and apply to 5896BR at www.cablevision.jobs (4/19)

JOB OPENING: SR WRITER/PRODUCER, CREATIVE SERVICES/MOJOHD/NY: Conceive, Write & Produce on-air promotions, campaigns & shoots for premiere HD ntwrk. 4 yrs exp in ntwrk/agency environment req’d.  Apply to:  [email protected]. (4/19)

JOB OPENING: TRAINING COORD/The Nielsen Co./NY: Training for TV clients for all Nielsen products incl’g Ad*Views,Galaxy Explorer, NPOWER and Arianna. 4 yr deg, 2+ yrs of media exp. Res: [email protected] (4/19)

JOB OPENING: DRTV MEDIA BUYER/Chicago area: Minimum 2-3 years experience and proficiency in COREMedia, MS Office/Access required. Understanding of media planning and Nielsen a plus -. Send resume to [email protected] (4/18)

JOB OPENING: VP, NEW PRODUCT STRATEGY/MTVN Digital Ops/NYC: BA/BS; 10+yrs digital advrtsng exp. Resp for strat & implementation of new ad products; manage
new product lifecycles. EOE/M/F/D/AAP. Apply www.mtvncareers.com (4/18)

JOB OPENING: VP, INT, MKTG/ABC Kids/NY: Lead mrktg teams on all cross-platform proposals from creative dev through execution provide guidance/leadership on strat,ideas presentation for integ proposals  disneycareers.com Req 135965 (4/18)

JOB OPENING:  DIRECTOR, MUSIC LICENSING/Current TV/LA, CA:  Oversee & manage music licensing, clearances, libraries, incl. international negotiation & licensing.  3-5 yrs. exp.  [email protected] , www.current.com . EOE (4/18)

JOB OPENING:  SR RSRCH DIR/Ent. Rsrch Co/LA: Mng end to end custom projects, proposals, methodology, survey design, analyze data/write reports. Knwldg of ent ind & vendor exp + http://www.epollresearch.com/corp/aboutus/careers.view (4/18)

JOB OPENING:  RSRCH MGR/Ent. Research Co/LA: Mng custom/synd. rsrch. Prepare proposals, questionnaires, banner & tab specs, sample, analysis & reports. Knwldg of ent ind. + http://www.epollresearch.com/corp/aboutus/careers.view (4/18)

JOB OPENING:  EMERGING MEDIA SALES MGR/Fox/NY: Fox Broadcast Ad Sales Team. Exp w/ digital & mobile sales. Exp w/ Mediavisor and Atlas a plus. BS/BA. Please apply at www.foxcareers.com (4/18)

JOB OPENING: PRODUCT MANAGER/THE SIMS (ELECTRONIC ARTS)/REDWOOD CITY CA: Apply to this position, please click on this link: http://jobs.ea.com/pljb/ElectronicArts/United_States/applicant/jobClick.jsp?count=1&id=7455 (4/17)

JOB OPENING: ACCT COORD/Orange,CA. Adhere to production scheds, screen TV/movies, adhere to standards, coord docs & ad hoc productions/duplication/encoding, support clients & AM. 2-3 yrs entertmt or traffic reqd. [email protected] (4/17)

JOB OPENING:  WRITER/PRODUCER, CREATIVE SERVICES/FINE LIVING Knoxville TN: Develop, write & produce on air promotions & special projects. 4 yrs+ TV Station/Cable Network experience req’d.  Apply online: www.scrippsnetworks.com (4/17)

JOB OPENING:  DESIGNER, CREATIVE SERVICES/FINE LIVING Knoxville TN: Design product for on-air spots, show packages & other creative projects. 4+ yrs TV Station/cable network experience required. Apply:  www.scrippsnetworks.com (4/17)

JOB OPENING:  SALES PLANNER/DISH Network/NY: BA pref. 2+ yrs exp in advertising/buying/planning. Knowledge/exp in broadcast/cable TV Ent. industry a+. Proficient in MS Office. Submit resumes to [email protected] (4/17)

JOB OPENING:  P&I Analyst/DISH Network/NY: BA pref. 2+ yrs exp in inventory/planning/research. Knowledge/exp in broadcast/cable TV Ent. industry a+. Proficient in MS Office. Submit resumes to [email protected] . (4/17)

JOB OPENING:  SENIOR WEB PRODUCER/SHOWS/MTV Digital/NYC: 4+yrs online prod. exp, Exp overseeing creative Web Dev & Implement, Strng knwldg MTV Brand & Youth culture, HTML/DHTML/Flash/XML EOE/M/F/D/AAP. Apply www.mtvncareers.com (4/17)

JOB OPENING:  Retail/Brand Coordinator/HIT ENTERTAINMENT/NYC: Manage retail & promotional programs for major retail accts. 2-4 years exp in brand licensing and retail marketing. Resume to [email protected] . EEO/M/F/V/H (4/17)

JOB OPENING:  MKTG SPECIALIST/OUTDOOR CHANNEL: 3+years of mktg experience.  Media experience pref.  Superior writing skills.  E-mail [email protected] .  (4/17)

JOB OPENING:  PAID MKTG INTERN/OUTDOOR CHANNEL:  Part-time. Not for credit.  Recent grad or current student.  Top-notch writing skills.  E-mail [email protected]   (4/17)
 
JOB OPENING: PERFORMANCE MEDIA ANALYST/WebMD/NY: Det. oriented, multi-tasker, self starter, great comm/orgnzt’l skills. Excel Knwlg. 2+ yrs dig. media exp pref’d. Apply:
https://sh.webhire.com/servlet/av/jd?ai=796&ji=2194204&sn=I (4/17)

JOB OPENING:  SR. MGR, DISTRIBUTION/GSN/SANTA MONICA CA: Reports to VP. Resp. for subscriber acquisition, retention and related activities. BA + 3 yrs min exp in ent/mktg/sales, cable exp preferred. Res/cvr letter: [email protected] (4/16)

JOB OPENING:  MKTG DIR /VeggieTales/Nashville:Create/execute strategies & plans for VeggieTales & other Big Idea brands, dvlp & mng budgets. Exc leadership & presentation skills req’d. 5+ yrs exp. Apply: http://bigidea.com/jobs (4/16)

JOB OPENING:  VP  RESEARCH/Fuse/NY:  Dvlps & directs all prim & scndry resrch supporting Pgrm, Mktg, Ad Sales & Sr Mgmt. Skg strong leader to expand understdg of viewer behave & awareness. Rez to: [email protected] “VPR” in subj  (4/16)

JOB OPENING: SALES PLANNER/Discovery/Atlanta: Supp AE’s dev. proposals/presentations. Strong comm.  Exp w/ rsrch, advrtsng, acct mgmnt. Nat’l Ad Sales exp via ad agency/cable TV vendor a must. Apply: www.discovery.com Req#7806 (4/16)

JOB OPENING: ACCT MGR-DIRECT RESPONSE/BET-NY: CABLE SALESPERSON W/STRONG PRESENTATION SKILLS. COMFORTABLE W/MULTI-PLATFORM & INTEGRATED OPPS. SALES/AGENCY EXP. REQUIRED. EMAIL: [email protected] (4/16)

JOB OPENING:  RESEARCH DIRECTOR/TVB, New York City: Experience in media sales research/market research. Knowledge of Nielsen NTI & NSI, TNS, Polk, Scarborough, MRI, Excel/PowerPoint. Email resume to [email protected] . EOE (4/16)

JOB OPENING:  PR MGR/HIT ENTERTAINMENT/NYC: Handle full spectrum of PR programs/initiatives from creation through execution. Min 5 yrs in communications/media/public relations. Resume to [email protected] . EEO/M/F/V/H (4/16)

JOB OPENING:  PUBLICIST /VH1/NYC: BA/BS; 3-4 yrs PR exp. TV experience a must. Strong interpersonal and writing skills; ability to work on multiple tasks simultaneously. EOE/M/F/D/AAP. Apply www.mtvncareers.com (4/15)

JOB OPENING: DIR OF MARKETING/LA entertainment research co: Implement marketing/PR to sell full line of prod/serv. Degree + min 5 yrs mktg mgmt w/PR exp Resume/salary hist to http://www.epollresearch.com/corp/aboutus/careers.view (4/15)

JOB OPENING:  DIR CLIENT DEVELOPMENT/Ent/Media research co/LA-based: Mng sales team, build new synd/custom biz. Min 3 yrs sales mgmt exp in mrkt resrch sales. http://www.epollresearch.com/corp/aboutus/careers.view (4/15)

JOB OPENING: MGR CLIENT DVLPMNT/Ent research co/LA-based: Mgr Client Development. Aggressively build new business. Proven track record w/3 yrs Mkt Rsrch sales exp essential. http://www.epollresearch.com/corp/aboutus/careers.view (4/15)

JOB OPENING:  ACCOUNT EXECT/Ent research co/LA-based: Aggressively sell full line of syndicated products. Min 2 years sales exp & ability to demonstrate sales success required.  http://www.epollresearch.com/corp/aboutus/careers.view (4/15)

JOB OPENING:   WEB PRODUCER/Sesame Workshop/NY: Come and play on Sesame Street. Run projects from conception to execution. 3+ years experience required. Apply [email protected] (4/15)

JOB OPENING:  FREELANCE COORD/USA Strategic Marketing: Support creation of client programs inc. sponsorships, finances, etc. 2+ yrs integrated mktg exp in TV or ad agency preferred.Resumes to [email protected] (4/19)

SPRING AND SUMMER INTERNSHIPS – These positions are for credit only – nobody gets paid here. They are posted for free, and students work for school credit only. For more information on the specs for posting an Internship ad, email Trish at [email protected] .

SPRING/SUMMER INTERNSHIP CREDITS ONLY:  INTERN for LA public relations firm specializing in entertainment, visual, culinary and performing arts. DUTIES: manage blogs, research, write press releases, pitch media, learn the business. [email protected] (4/17)

SUMMER INTERNSHIP CREDITS ONLY: PUBLIC RELATIONS INTERN/NY/NY:  Interns will have the opportunity to learn the mechanics of a major cable network tv communications dept. For more info/submit resume, visit www.cablevision.jobs req ID 5913BR (4/15)

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