Cynopsis: Kids!
09/03/10
Good morning. It’s Friday, September 3, 2010, and this is your first early morning Kids briefing.
Nickelodeon inks a deal with Italy’s Rainbow, under which Nickelodeon picks up the Winx Club TV rights for the US and the pay-TV rights for Latin America, Canada, UK, Australia, New Zealand and Benelux, which includes the Winx Club series and two theatrical movies. The deal will also see Nickelodeon and Rainbow co-develop and co-produce seasons five and six (26 episodes each) of Winx Club, which will launch on Nickelodeon US and internationally (with the exception of Italy) in 2012. During 2011, Nickelodeon will introduce Winx Club with 4×60 animated specials based on the first two seasons of the girl-targeted action/fantasy animated series, as well as episodes from seasons three and four. Additionally, Nickelodeon also acquires all merchandising rights to Winx Club within the US, Latin America, Canada, UK, Australia, New Zealand and Benelux.
MORE KIDS STUFF
MarVista Entertainment acquires the worldwide distribution rights to the new primetime fantasy/adventure miniseries, The Witches of Oz, which it will debut to broadcasters at MIPCOM this fall. Targeted to families, the two-part TV movie offers modern take on L. Frank Baum’s Oz story and will feature an all star a cast including Christopher Lloyd (Thicker, Jack and the Beanstalk, Back to the Future trilogy), as the Wizard of Oz; Sean Astin (Lord of the Rings trilogy, Rudy, The Goonies); Billy Boyd (Lord of the Rings); Lance Henrikson (Millennium, Alien), Mia Sara (Timecop, Ferris Bueller’s Day Off), Jeffrey Combs (Re-Animator), Ethan Embry (Empire Records, Can’t Hardly Wait), as well as Sasha Jackson (Blue Crush 2, One Tree Hill); Eliza Swenson as Billie Westbrook, and Paulie Rojas as Dorothy Gale. The Witches of Oz is written/directed by Leigh Scott, Executive Produced by Christopher Campbell of Palace Imaginarium and produced by Eliza Swenson and Campbell.
Camelot Entertainment enters into a broadcast deal with ABC Family for its classic animated series Puff The Magic Dragon (1×30). Under the deal ABC Family takes the domestic rights and will air the special as part of its annual 25 Days of Christmas on-air programming event this December 2010. The special is based on the eponymous song by Peter, Paul and Mary.
Cookie Jar Entertainment with Brainstorm Communications and SyncTV launches the Jaroo apps for iPhones/iPads, which will be followed by an Android app, a mobile version of Cookie Jar’s kid-targeted streaming video site Jaroo.com ( www.jaroo.com ). The Jaroo app debuts with 50+ full-length episodes of Kid-aimed series including The Doodlebops, Strawberry Shortcake, Johnny Test, Inspector Gadget and Super Mario Bros. Brainstorm designed the apps and SyncTV will handle all distribution and content management.
Kidtoons Films, a division of Cinedigm Digital Cinema Corp, will feature Barbie A Fashion Fairytale in matinees at 155 Kidtoons theaters nationwide this month beginning this Saturday, September 4, 2010. National Amusements Theaters will offer Barbie A Fashion Fairytale for only the weekend of September 11-12. A full list of participating theaters can be found at www.kidtoonfilms.com . Kidtoons is also celebrating its 6th birthday.
Correction: GDC China along with Village Productions UK and Agogo Hong Kong are partnering on the new preschool CGI animated series Patch Pillows.
MARKETING/LICENSING
The Juno Company launches its line of Juno Baby ( www.junobaby.com ) products and new Juno Jr. ( www.junojr.com ) line at FAO Schwarz in NYC this month. The lines include Juno Baby DVDs, CDs, plush, books and apparel. Additionally, The Juno Company will host events each Saturday this month at FAO Schwarz on Fifth Avenue, featuring a puppet show, meet and greet photo opportunity with a costume character Juno. Another Juno Jr. DVD is slated for release later this year.
RATINGS
Top 10 Combined Broadcast/Basic Cable shows among Kids 2-11 for the week of 8/23-8/29/10 , 6a-6a:
K2-11 Total Delivery (000)
DSNY*: Good Luck Charlie (8/29; 8:30p) 2130
DSNY*: Phineas and Ferb (8/28; 10a-10:25a) 2074
DSNY*: Phineas and Ferb (8/28; 10:30a-10:55a) 2060
DSNY*: Sonny With A Chance (8/29; 8p) 2009
NICK: SpongeBob SquarePants (8/28; 9:30a) 2002
NICK: SpongeBob SquarePants (8/28; 11a) 1087
NICK: SpongeBob SquarePants (8/28; 11:30a) 1962
NICK: SpongeBob SquarePants (8/23; 4:30p) 1935
NICK: Penguins of Madagascar (8/28; 10a) 1912
NICK: Victorious (8/27; 8p) 1906
NICK: SpongeBob SquarePants (8/23; 4p) 1906
Source: Disney from Nielsen Media Research Data
*Disney Channel is not an ad supported cable network, unlike the others in this listing.
Top 10 Combined Broadcast/Basic Cable shows among Kids 6-11 for the week of 8/23-8/29/10 , 6a-6a:
K6-11 Total Delivery (000)
DSNY*: Good Luck Charlie (8/29; 8:30p) 1729
DSNY*: Sonny With A Chance (8/29; 8p) 1630
NICK: Victorious (8/27; 8p) 1531
DSNY*: Wizards of Waverly Place (8/27; 8:30p) 1483
DSNY*: Jonas LA (8/29; 9p) 1398
DSNY*: Suite Life on Deck (8/29; 11-11:25a) 1348
DSNY*: Phineas and Ferb (8/28; 9a) 1340
NICK: iCarly (8/25; 5:30p) 1331
DSNY*: Suite Life on Deck (8/28; 10p) 1314
NICK: iCarly (8/25; 6p) 1305
Source: Disney from Nielsen Media Research Data
*Disney Channel is not an ad supported cable network, unlike the others in this listing.
Top 10 Combined Broadcast/Basic Cable shows among Tweens 9-14 for the week of 8/23-8/29/10 , 6a-6a:
Tweens 9-14 Total Delivery (000)
DSNY*: Good Luck Charlie (8/29; 8:30p) 1655
DSNY*: Sonny With A Chance (8/29; 8p) 1632
NICK: Victorious (8/27; 8p) 1401
DSNY*: Jonas LA (8/29; 9p) 1359
DSNY*: Wizards of Waverly Place (8/27; 8:30p) 1251
DSNY*: Wizards of Waverly Place (8/27; 11:30p) 1161
DSNY*: Suite Life on Deck (8/28; 11:30p) 1149
DSNY*: Hannah Montana Forever (8/28; 11P) 1110
NICK: iCarly (8/25; 6p) 1074
NICK: iCarly (8/25; 5:30p) 1066
Source: Disney from Nielsen Media Research Data
*Disney Channel is not an ad supported cable network, unlike the others in this listing.
Top 10 Combined Broadcast/Basic Cable shows among Teens 12-17 for the week of 8/23-8/29/10 , 6a-6a:
Teens 12-17 Total Delivery (000)
MTV: Jersey Shore 2 (8/26; 10-11p) 1224
DSNY*: Good Luck Charlie (8/29; 8:30p) 1033
DSNY*: Sonny With A Chance (8/29; 8p) 1003
DSNY*: Jonas LA (8/29; 9p) 912
NICK: Victorious (8/27; 8p) 805
ABCFAM: Secret Life of the American Teen (8/23; 8-9p) 727
DSNY*: Hannah Montana Forever (8/29; 9:30P) 686
DSNY*: Suite Life on Deck (8/28; 11:30p) 679
NICK: iCarly (8/28; 1:30p) 663
DSNY*: Wizards of Waverly Place (8/27; 8:30p) 652
Source: Disney from Nielsen Media Research Data
*Disney Channel is not an ad supported cable network, unlike the others in this listing.
**Abbreviation for Adult Swim, which airs on Cartoon Network
Final K6-11 Ratings for Saturday, August 28, 2010 Broadcast Networks only (Live + SD Data):
Source: Disney Research from Nielsen Media Research Data
CW (TheCW4Kids) 0.8/5 Avg. (7a-12p)
Cubix 0.2/3; Cubix 0.4/4; Sonic X 0.6/4; Turtles Forever 1.1/5; Dragon Ball Z Kai 1.2/5; Yu-Gi-Oh! 1.0/4; Yu-Gi-Oh! 1.0/4; Dinosaur King 0.9/4
ABC 0.8/4 Avg. (9a-1p)
The Emperor’s New School 0.5/2; The Replacements 0.6/3; That’s So Raven 0.8/4; That’s So Raven 0.1/4; Hannah Montana 0.8/4; Suite Life of Zack & Cody 0.9/4
NBC (Qubo on NBC) Avg. 0.3/1 (10a-1p)
Turbo Dogs 0.3/1; Shelldon 0.2/1; 3-2-1 Penguins 0.2/1; Babar 0.2/1; Willa’s Wild Life 0.2/1; Jane and the Dragon 0.3/1
CBS (CookieJarTV) 0.2/1 Avg. (7-10a/10a-12p)
Noonbory and the Super 7 0.2/1; Busytown Mysteries 0.2/1; Doodlebops Rockin’ Road Show 0.2/1; Sabrina: The Animated Series 0.2/1; Sabrina: The Animated Series 0.3/1; Strawberry Shortcake 0.2/1
Final K6-11 Ratings for Saturday, August 28, 2010 Cable Networks only (Live + SD Data):
Source: Disney Research from Nielsen Media Research Data
NICKELODEON 3.5/20 Avg. (7a-1p)
Jimmy Neutron 1.3/17; Jimmy Neutron 1.7/15; Back at the Barnyard 2.4/17; Fairly OddParents 3.0/18; SpongeBob SquarePants 4.0/20; SpongeBob SquarePants 4.8/22; Penguins of Madagascar 4.5/20; Fanboy & Chum Chum 4.2/18; SpongeBob SquarePants 4.7/21; SpongeBob SquarePants 4.3/20; iCarly 4.1/19; iCarly 4.4/21
DISNEY CHANNEL 3.2/18 Avg. (7a-1p)
Handy Manny 2.1/28; Special Agent Oso 2.3/21; Mickey Mouse Clubhouse 2.3/17; Mickey Mouse Clubhouse 2.2/13; Phineas and Ferb 3.2/16; Phineas and Ferb 3.9/18; Phineas and Ferb 4.6/20; Phineas and Ferb 4.9/22; Suite Life On Deck 4.7/21; Suite Life On Deck 4.1/19; Wizards of Waverly Place 4.4/21; Wizards of Waverly Place 4.1/19
CARTOON NETWORK 1.7/10 Avg. (7a-1p)
Pokemon: DP Sinnoh League 1.0/13; Beyblade: Metal Fusion 1.1/10; Ben 10: Ultimate Alien 1.7/12; Generator Rex 1.7/10; Star Wars: Clone Wars 2.0/10; Hot Wheels: Battle Force 2.0/9; Bakugan: Gundalian Invaders 1.8/8; Johnny Test 1.9/8; Johnny Test 1.9/9; Scooby-Doo! Mystery Inc 2.4/11; Garfield Show 2.1/10; Garfield Show 1.9/9
DISNEY XD 0.5/3 Avg. (7a-1p)
Suite Life on Deck 0.4/5; Phineas and Ferb 0.9/8; Kick Buttowski 1.0/6; Jimmy Two Shoes Shorts (1×15) 0.7/3; Kid vs. Kat 0.5/2; Phineas and Ferb Shorts (1×15) 0.6/3; Zeke and Luther 0.6/3; I’m In The Band 0.6/3; Suite Life on Deck 0.8/4; Zeke and Luther 0.8/4; I’m In The Band 0.7/3
Live + Same Day Ratings Kids Cable Network Averages (000) for Wednesday, September 1, 2010, 6am-11pm, ranked by K2-11:
NICKELODEON: K2-11 930; K6-11 426; TWEENS 9-14 298
DISNEY CHANNEL: K2-11 934; K6-11 607; TWEENS 9-14 473
CARTOON NETWORK: K2-11 542; K6-11 304; TWEENS 9-14 224
DISNEY XD: K2-11 153; K6-11 109; TWEENS 9-14 77
NICKTOONS: K2-11 120; K6-11 82; TWEENS 9-14 72
Source: MTVN Research from Nielsen Media Research Data
Friday Fun Fact: ABC’s Head of the Class, which ran from 1986 through 1991 and starred Howard Hesseman, was, surprisingly, the first American entertainment TV series ever to film an episode in Moscow, Soviet Union. A few TV news programs and specials, such as Candid Camera in 1961, had preceded it.
Answer to Yesterday’s Trivia: If you are attending John Adams Junior High School, what show are you on? BOY MEETS WORLD Kudos to: Regina Corso-Harris Interactive/NY; Bonnie Rosen-MTV Networks/NY; Maria Lisa Nerahoo-Nickelodeon/NY; Danie Jolley-BET Networks/NY; Beth Brezenoff-Capstone Publishers/Minneapolis; Mike Coughlin-Jim Henson Creature Shop/PST; Lauren Michal-CBS Television Distribution/Santa Monica; Brandon Lane/Toronto
Today’s Trivia Question: If you are a student at Dewey High School, what show are you on? (Email [email protected] with your answer and be sure to include your name, company, city and time zone. Unofficial rules: Only the second four correct answers from each time zone will be mentioned; and once you’ve been mentioned in any of the Cynopsis editions, you can’t be mentioned again that calendar week.)
Later —
Gwen Billings for Cynopsis Kids!
gwen @cynopsis.com
09.03.10
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JOB OPENING: MANAGER, RETAIL INSIGHTS & ANALYTICS/Nickelodeon/Viacom Consumer Products/Bentonville, AR: 4+yrs exp. in consumer packaged-goods industry. Exp. implemnting process w detail. EOE/M/F/D/AAP. Apply www.mtvncareers.com (9/9)
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JOB OPENING: MANAGER, STRATEGIC PLANNING/USA Network: Responsible for tracking, managing& disseminating competitive research information.Must be cognizant of industry trends and events. NBCCareers .com req#1249715 (9/9)
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FALL INTERNSHIP CREDITS ONLY: Reality TV company seeks two interns fall semester. Students interested in development from beginning to end. Must be Mac & Powerpoint proficient; prefer Photoshop & video editing. Email resume: [email protected] (9/11)
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SITUATION WANTED: PRODUCTION MGR . 20+ yr NYC exp-live ent/news/sports/talk/mag/docs: studio/remote-Casual strng style hands-on-gr8 at bld/guide team.Cap & op bdgt/rept/ fcast. Fmr CAM/LD/TD/P-D. Contact: [email protected] (9/11)
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SITUATION WANTED: EXECUTIVE ASSISTANT film/TV (NY): 10 years experience: Interned for a President, Executive Assistant to SVP/VP/film director/celebrity [email protected] (9/9)
SITUATION WANTED:PROD ASST/PROD COORD/NYC:4 yrs of work & intern exp. at ESPN, HBO, ABC, WARNER BROS Skills: logging, cutting highlights, final cut pro editing, prod sched’g, expense reports, rolling calls, social media mktg, & more. [email protected] (9/9)
SITUATION WANTED: ACCOUNTING/FINANCE – 20+ yrs. experience in TV Broadcasting & Cable.Seeking FT/PT or Temp-to-Perm position: [email protected] (9/9)
SITUATION WANTED: ANIMATION WRITER/INTERNET PRODUCER: Creative, professional, too available. Lots of Prime Time, Sat Morning, Network, and Cable exp. Reliable, superb work ethic, and fun. Resume on request: [email protected] (9/9)
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