TWO WEEKS NOTICE
CONTINUES TO DELIVER ON AMC

#1 Program for the Week with A18-49,
A25-54, HH and Total Viewers in its 7th Run!

WARNER BROS. MOVIES MAKE BASIC BETTER
WBDCD.com:  Get with the programming  online.Source: NHI, Cvg Rtg, 8/22-8/28/05. 

CYNTHIA TURNER’S
Cynopsis

09/02/05

Good morning.  It’s Friday, September 2, 2005, and this is your first early morning briefing.

ABC‘s new fall series Invasion begins with a massive hurricane in Florida.  The storm is apparently a diversion to mask the invasion of some sort of alien life. Yesterday it was reported ABC does not plan to edit the show, but late yesterday ABC said for ‘sensitivity reasons’ it would pull the promos.  And it is also a possibility the show may be delayed beyond its scheduled September 21 premiere date, but for right now, its on schedule.

As you probably know, NBC telethon to raise funds for the victims of Hurricane Katrina is scheduled for this evening.  The multi-network telethon originally looking to air next Tuesday or Wednesday, will likely be pushed back to later in the week.  Variety reports the networks are finding it difficulty to gather all the resources needed for such a large endeavor (phone lines, etc.) so quickly after the Labor Day weekend.  Look for this telethon to air later in the week, perhaps next Friday.

Covering the ravages of Hurricane Katrina, this past Wednesday night Fox News averaged 4.9 million viewers, setting a new high for the calendar year to date. CNN had 3.6 million viewers, and MSNBC had 1.5 million, per MultiChannel News.  The Sunday-Wednesday average for Fox News for total day is 2.1 million households (households now, not viewers), CNN 1.5m HH and MSNBC 572,000 HH. In primetime for hte same Sun-Wed period, Fox News averaged 3.1m HH, CNN 2.5m HH and MSNBC 988,000 HH.

An extra issue of Cynopsis will be published early next week providing you with a contact list of national and local Gulf Coast charities where you can donate cash, clothes, food, blankets, gift cards, etc. If your company has set up a particular charity or is planning a relief fund event to which Cynopsis readers may choose to contribute, let us know.  We will also publish as many bonafide relative search / info websites as we can find for those trying to reach family or gain information about family members in the affected areas.

* MORE GOOD STUFF *CBS is moving further down the podcast road with the creation of CBS Netcast, a website to download podcasts of various CBS programs and original CBS.com content. CBS Netcast will officially launch on Tuesday, September 6 with the podcast of the entire audio episode of Guiding Light, available for download by 6pm.  Other content to be offered includes the Big Brother online talk show House Calls, online talk show Soap Box, and upcoming CBS.com shows including Survivor Live. Down the road, CBS will also podcast various primetime series.

Three NBC owned cable networks will give extra plays of series premiere episodes later on this month, following the NBC broadcast premiere.  Bravo will air My Name is Earl (9/25) and The Office (9/29) as well as Inconceivable (9/30). Sci Fi will re-air multiple Surface episodes, beginning 9/20. And USA will re-air E-Ring (9/24) and Three Wishes (9/28). Additionally, CNBC will repurpose the series The Apprentice: Martha Stewart starting 9/22 and will continue to air the show weekly on Thursdays at 8p.

On Tuesday September 13, at 1030p MTV will launch its newest reality series, aptly titled The Reality Show.  MTV has ordered up 10 episodes featuring contestants who believe their lives would make an interesting reality series.  The ultimately winner will get his own 6-ep reality show starring him or herself, family and friends.

Q Television Network will debut its newest a.m. talk show on September 6.  The 2-hour Brunch will be hosted by Queer Eye for the Straight Girl’s star, Honey Labrador, and QTN’s Scott Wither.  The live, interactive show will delve into the celeb, news, sports, fashion and weather updates of the day. The show will, of course, include more of a gay/lesbian viewpoint on the issues and news discussed in the show and their effects on the GLBT community.

Broadcast Daytime Ratings Rankings – Women 18-49, week of Aug 22-28, 2005:
CBS:    Young & Restless         2.2/14
CBS:    Bold & Beautiful                 1.8/11
NBC:    Days of Our Lives       1.8/11
ABC:    General Hospital                 1.8/11
ABC:    All My Children          1.7/10
ABC:    One Life to Live                 1.7/10
CBS:    Price is Right 2                 1.5/11
CBS:    As the World Turns      1.4/8
NBC:    Passions                  1.4/8
CBS:    Guiding Light            1.3/7
CBS:    Price is Right 1                 1.2/8
ABC:    The View                 1.0/7
Source: Nielsen’s Galaxy Explorer, NTI as dated

Top 10 M-F Syndicated Strip Series for the week of Aug 15-21, 2005 ranked by HH Rtg
Wheel of Fortune (King World)                  7.5 AA
Jeopardy (King World)                                6.0 AA
Oprah (King World)                                    6.0 AA / 6.1 GAA
Everybody Loves Raymond (King World)  5.9 AA / 7.4 GAA
Seinfeld (Sony)                                           5.4 AA / 6.7 GAA
Judge Judy (Paramount)                            4.6 AA / 7.1 GAA
Dr. Phil (King World)                                  4.5 AA / 4.5 GAA
Entertainment Tonight (Paramount)          4.1 AA / 4.2 GAA
Regis & Kelly (Buena Vista)                       3.5 AA
Judge Joe Brown (Paramount)              3.1 AA / 4.4 GAA
Millionaire (Buena Vista)                         3.1 AA / 3.4 GAA
Source: Nielsen Media Research

Top 10 M-F Syndicated Strip Series for the week of Aug 15-21, 2005 ranked by A18-49
Everybody Loves Raymond (King World)  3.5 AA / 4.4 GAA
Seinfeld (Sony)                                           3.5 AA / 4.3 GAA
Oprah (King World)                                    2.4 AA / 2.5 GAA
Wheel of Fortune (King World)                  2.0 AA
That 70’s Show (Carsey-Werner)              1.9 AA / 2.3 GAA
King of the Hill (20th)                                  1.8 AA / 2.0 GAA
Dr. Phil (King World)                                  1.7 AA / 1.7 GAA
Judge Judy (Paramount)                            1.6 AA / 2.4 GAA
Will & Grace (Warner Bros.)              1.6 AA / 2.0 GAA
King of Queens (Sony)                     1.6 AA / 2.0 GAA
Malcolm/Middle (20th)                     1.6 AA / 1.9 GAA
Entertainment Tonight (Paramount)          1.6 AA / 1.6 GAA
Source: Nielsen Media Research

Cynopsis Survey:  In an ongoing search for providing the information you find most useful and helpful, I’ve put together a quick survey relating primarily to programming data for cable networks. This time I’m looking to find out which networks you’d like to see covered with the information in the various survey questions . Certainly we will always endeavor to cover the major stories on any and all networks – this survey won’t change that.  The whole thing shouldn’t take more than a couple of minutes – so if you please: Survey click here

* EXECUTIVE MOVES *Andrew Butcher, Chairman of Milner Butcher Media Group, LLC, has announced that Jerry Klein has been named SVP/Director of Client Services.  Jerry joins MBMG from Horizon Media.  Prior to his work at Horizon, Jerry worked with the three principals from MBMG at their former company, ICG. 
 * RATINGS *Wednesday — A18-49 Analysis:  An unprecedented four-way tie in the A18-49 demo last night according to final numbers from Nielsen Media Research.  The “Big Four” all averaged a 2.5/7 for the whole of prime, with UPN and WB following with a 1.0/3 and .8/2, respectively.  At 8p CBS’ 1/2 hour special 48 Hours: Katrina led with a 2.5/8, a single share point over ABC and Fox. At 830p the second George Lopez repeat earned a 2.3/7, outranked by So You Think You Can Dance which scored a 2.9/9 from 830-930p.  At 9p Dateline’s special on Hurricane Katrina led with a 3.7/10, quickly followed by CBS’ Rock Star: INXS with a 2.8/8.  At 10p it was ABC’s turn to lead with a 3.5/10 for its ABC News Special: The Path of Katrina.

FINAL HOUSEHOLD RATINGS: Wednesday, August 31, 2005, for all Networks – program averages. Source: Nielsen Media Research. 

NBC     5.8/10   Meet Mr. Mom 2.7/5, Dateline Special: Katrina 8.2/13, Law & Order [r] 6.6/11

CBS     4.7/8    48 Hours: Katrina 5.7/10, Yes Dear [r] 3.4/6, Rock Star: INXS 4.2/7,  CSI: NY [r] 5.3/9

ABC     4.4/7    George Lopez [r] 3.6/6, George Lopez [r] 3.7/6, Lost [r] 3.2/5, ABC News Special: Path of Katrina 6.4/11

FOX     4.2/7    So You Think You Can Dance Preshow 3.8/7, So You Think You Can Dance  4.9/8, The Bernie Mac Show [r] 3.1/5

UPN     1.6/3    R U THE GIRL 1.9/3, Veronica Mars [r] 1.3/2

WB      1.3/2    One Tree Hill [r] 1.2/2, Smallville [r] 1.4/2

A18-49            ABC, CBS, NBC, and Fox 2.5/7, UPN 1.0/3, WB .8/2

Friday Fun Fact:  The giant squid is the largest creature without a backbone. It weighs up to 2.5 tons and grows up to 55 feet long. Each eye is a foot or more in diameter.

The History Channel presents This Day in History:
1945- Aboard the USS Missouri in Tokyo Bay, Japan formally surrenders to the Allies, bringing an end to World War II.  By the summer of 1945, the defeat of Japan was a foregone conclusion.  The Japanese navy and air force were destroyed.  The Allied naval blockade of Japan and intensive bombing of Japanese cities had left the country and its economy devastated.  At the end of June, the Americans captured Okinawa, a Japanese island from which the Allies could launch an invasion of the main Japanese home islands.  U.S. General Douglas MacArthur was put in charge of the invasion, which was code-named “Operation Olympic” and set for November 1945.
 
Answer to Yesterday’s Trivia Question:  Why did Jamie Sommers become bionic?    SKY DIVING ACCIDENT   Kudos to: Paul Augustine-BBC Worldwide Americas/NY; Susan Pomerantz-ABC/NY; Tom Casola-KB Enterprise/Mount Arlington NJ; Jim Ryan-AETN/NY; Michael Tuggle-The Loomis Agency/Dallas; Matt Rankin-WDAF/Kansas City; Joan Lee-KWBA/Tucson; Mitt Dawson-Fox Sports Net/Houston; Kevin Miller-New Wave Entertainment/Burbank; Lou Fazio-GSN/Santa Monica; Jake Guswa-Warner Bros/Burbank; Sheldon Wiebe-Eclipse Magazine/Calgary AB Canada

A CYNOPSIS MESSAGE FROM COURT TV

T hank G od It’s S moking G un F riday!

Shawn. Jeffrey. Curtis. Earl. Trevor. William.

By what names are these performers better known?

Stumped? Check out the rap sheets (or should we say ‘hip-hop’ sheets? ) at www.thesmokinggun.com for late-breaking news about your favorite musicians! Have a great weekend!

Today’s Trivia Question:  Which famous lake provided the western border of the Ponderosa on Bonanza?  (click here with your answer and be sure to include your name, company, city and time zone. Unofficial rules: Only the second four correct answers from each time zone will be mentioned; and once you’ve been mentioned in any of the Cynopsis editions, you can’t be mentioned again that calendar week.)

Later — Cyn
09.02.05  – 5:03am
Cynopsis Ad Sales – Barbara Shapiro – 203-583-1224 /

Classified Ad Sales – Trish Pihonak – 203.381-9096 /

If you’d rather listen than read, you can sign up for the Cynopsis: In Your Ear podcast available for download each morning by 630a at www.cynopsis.com or via iTunes 4.9 listed in the podcast directory under “News.”

Subscribe, unsubscribe, or change a subscription for any Cynopsis edition: www.cynopsis.com
Archived Editions: www.Cynopsis.com
Press Release Fax: 203-381-9318
All outgoing e-mails are scanned and sent out virus free.
Copyright Cynthia Turner 2005

Cyn opsis  CLASSIFIEDS —

JOB OPENING: DIR AD SALES STRAT/Nat Geo Chan/DC: Dev & implmnt On air promo spots & stratgy,drive ratngs & on air schdlng, upfronts, prnt & marktng. B.A mrktng pref’d. 7-10yrs exp Media Buyng related. apply www.foxcareers.com (9/10)

JOB OPENING: ASSOC MRKTNG MGR- The Weather Channel, Atlanta. 3 yrs exp in cable mktg/promos. Able to execute mult projects & promos simultaneously. Flex, org, positive att, detailed & creative. Apply: www.weather.com/jobs (9/9)

JOB OPENING: AD SALES MKTG MGR/NAT’L GEO CHANNEL/DC: Mnge ad sales events, budgeting, dev upfront mats, & dev sponsorship promotions. BA & strg written skills req.  5+ yrs exp sales mktg/cable net a +. Apply www.FoxCareers.com (9/9)

JOB OPENING: PROD COORD / POST SUPVR / EDITOR / COMPOSITOR / PA for new daily kids TV show. Must work as local in the Hamptons, Long Island. Email resume to
(9/9)

JOB OPENING: DIR OF RESEARCH /WGBH Boston, PBS: Leadership in qualitative & quantitative research. Masters deg + 5-8 years exp. broadcast, comm, & or mrkt research. Ability to write for non-technical reader. apply www.wgbh.org/jobs (9/08)

JOB OPENING: RESEARCH ANALYST /WGBH Boston PBS: 2+ yrs. exp w/ quantitative studies, focus groups, interviews, survey writing & presentation skills. Familiarity w/ Nat’l & local Nielsen/ Media mark Res. a +. Apply: www.wgbh.org/jobs (9/08)

JOB OPENING: DIR, MEDIA RELATIONS/ABC Disney/Burbank: Mng work flow 3-4 staff Media Relations Rep 10yrs + exp TV ind publicity & mng/directing others. Self motivated & able to work w/ team & independently. Res:
   (9/8)

JOB OPENING: MNGR-PRGMG & PLNG/The Horse TV Channel/LA: Resp range: bldg. logs/traffic, scrng/scheduling, mng contractual info.Unique opp at a start up. 4+ yrs exp in traffic, prgmg or acquisitions. Res to
(9/07)

JOB OPENING: : WRITER , WEEKLY ANIMAL NEWS SHOW, NYC. 5yrs exp writing on deadline. Producing exp. a plus but must be a creative & seasoned writer first. Mid-Sept. start. Resume & writing samps to: 
(9/07)

JOB OPENING: CLIENT SERVICES-Nielsen Media Research/NY. Responsible for Installing, Training, Supporting & Maintaining NMR software at client sites. Training and Presentation exp a must. www.NielsenMedia.com  ref: (200502787-JL) (9/07)

JOB OPENING: VP BUS OPS & STRATEGY/NASHVILLE, TN/CMT (MTV Networks) – Dev & implement overall strategy. Identify & capitalize on new & emerging mrkts & prod Provide leadership on specific initiative & projects. www.mtvncareers.com (9/03)

JOB OPENING: DIR, RETAIL CONSUMER PRODS/VIZ Media/SF Min 8yrs retail dev. exp, multi media/entertain. exp, strong sales and present. skills, mgmt exp& estd. industry relationships a must. Email resume NO ATTACHMENTS:
(9/03)

JOB OPENING: DIR, LICENSING CONSUMER PRODS/VIZ Media/SF. Min 5yrs dom. lic. exp, team player, sales skills, budgeting/forecasting, mgmt exp& estd. industry relationships a must. Email resume (NO ATTACHMENTS) to
  (9/03)

JOB OPENING: ADMIN ASST/OLN-Stamford, CT. Support busy Ad Sales/Mktg Solutions Execs.Proficient in Word/Excel/PowerPoint req’d sales/mktg/media background preferred. See: www.olntv.com Resume/salary:
(9/03)

JOB OPENING: RESEARCH ASSISTANT/King World Media Sales/New York. Monitor and analyze Nielsen ratings data. Maintain program lineups. Motivated individual who works well within a team environment. E-mail:
(9/03)

JOB OPENING: ACCOUNT EXECUTIVE AD SALES/OLN & G4,LA. Strong media sales exp – cable, b’cast, print, pref’d. Highly motivated, goal oriented with excellent pres. skills, contacts and refs. Email resume to
(9/03)

JOB OPENING: GM PLANWORKS seeks ASSISTANT BUYERS, BUYERS, and SUPERVISORS for its NATIONAL MEDIA BUYING GROUP in NY.  Please send e-mail to
. (9/03)

JOB OPENING: MEDIA PLANNER/ Universal McCann in LA looking for planners with 2+ years experience to work on our growing entertainment account. Exp on entertainment client a+ but not required. Resumes to
(9/02)

JOB OPENING: MGR RESEARCH/DISNEY ABC/BURBANK: 4+ yrs of tv res exp via cable or broadcast ntwrk, syndicator or advert agency. Proficient in Nielsen software sys.  Exc written/comm skills. BA deg in field.
(9/09)

JOB OPENING: ANALYST/ SR. ANALYST, RESEARCH/ Disney ABC/BURBANK: Ratings & analyses of ABC Family/SOAPnet, along w/competitors. Knwldg of TV ind, Nielsen ratings, media math. Det oriented, BA, 2 yrs exp in TV res
.  (9/09)

FALL SEMESTER INTERNSHIP POSITIONS are all non-paying positions (unless otherwise noted), available for school credit only. Nobody here gets paid – not even Cynopsis for the listing. To learn more about posting your Internship position here, email Cynopsis .

Fall Internship Credits Only: INTERN NEEDED: Boutique fashion, beauty, lifestyle,&  accessory firm seeking Fall intern to begin ASAP. Std office duties & perhaps more!  Offices located Hollywood Hills off of Beechwood. Resumes:
(9/10)

Fall Internship Credits Only: TWI-IMG is looking for fall DEVELOPMENT INTERNS, who are interested in TV program development. Resumes:
(9/09)

Fall Internship Credits Only: : Montel Williams Mgmt. firm is looking for INTERNS . Assist in faxing, filing, casting calls, bookings, scheduling auditions and meetings. Credit available. Resume and cover letter:
(9/09)

Fall Internship Credits Only: Red Dog Entertainment: Fall PRODUCTION INTERNS in both its LA & NYC offices to work on several, new non-fiction/reality series and specials. Resume and cover letters to
. No phone calls  (9/08)

Fall Internship Credits Only: STRATEGIC PLANNING INTERN /NYC: Support ratings data analysis and strategic planning for a national on demand live music television network. Must love music and MS Excel.
(9/08)

Fall Internship Credits Only: MRKTNG & PROMO/NYC: Creating promo one-sheets, tracking competitive projects, tape library, research, analysis, brainstorming sessions, Microsoft office. Send resumes to
. Subject: Marketing NYC (9/07)

Fall Internship Credits Only: HENDERSON HOGAN AGENCY/NYC seeks int. for fall sem. duties incl. pulling submissions phones, fax,etc. min. 15/hrs week. flex schedule. interest is agency import.email res to
(9/07)

Fall Internship Credits Only: PR/PROMO INTERN: Gain savvy & savoir-faire working on edgy, out-of-the-box publicity & promo projects for the creme de cable and consumer products at NYC agency. Resume & creative writing sample to
(9/07)

Fall Internship Credits Only: PR INTERN: Be part of an historic TV moment — and help launch the new TV Guide magazine. Gemstar-TV Guide seeks media-savvy minds to assist its Communication and marketing dept.
(9/03)

Fall Internship Credits Only: The Campus Movie Network/Sherman Oaks; Intern needed for MEDIA, MARKETING & DISTRIBUTION. MOVIES, SYNDICATION AND PRINT. Learn more: WWW.KOMEDYU.COM Apply:
  (9/03)

Fall Internship Credits Only: MARKETING INTERN/WZMY.TV “My TV”: Intern at the new TV station in Boston! Assist with station promotions and the creation of sales materials. Email resume to:
or fax to: (603) 537-1563 (9/03)

SITUATION WANTED ADS, POSTED BY THOSE LOOKING TO BE HIRED —

SITUATION WANTED: MARKETING/SALES : Bilingual, multi-tasker, organized & highly motivated individual seeking mrktng/sales position within a TV ntwrk in NYC. Please call Jorge Becerra at 214-395-4518 or
for Resume (9/09)

E-mail
for rates and specs for Job Openings.

Are you looking for a job? Post your Situation Wanted Ad here — Email
for specs.

WHAT’S ON TONIGHT:  Friday, September 2, 2005

ABC              Supernanny [r], Hope & Faith [r], Less Than Perfect [r],  20/20
CBS              60 Minutes, The Cut, Numb3rs [r]
FOX              The Bernie Mac Show [r], The Bernie Mac Show [r], Arrested Dev [r], Arrested Dev [r]
NBC              Dateline, Crossing Jordan [r]
PAX              America’s Talented Kids [r], Movie: Jack & Sarah
UPN              Movie:  The Real Cancun
WB               What I Like About You [r], Blue Collar TV [r], Reba [r], Living with Fran [r]
TELE             El Cuerpo del Deseo, Especial: Unidos por las victimas del Huracan Katrina, El Principe Azul
UNIV                   Apuesta por un Amor,  La Madrasta,  Cristina