Friday, October 4th, 2013

Cynopsis: DIGITAL
10.04.13

Good morning. It’s Friday, October 4, 2013, and this is your first early morning digital briefing.

NEW PROGRAMMING + DEALS

Scripps Networks Interactive launched a new online video streaming site, Ulive. The network will feature lifestyle videos from Scripps brands including HGTV, DIY Network, Food Network and Travel Channel, as well as 70 new original web series. Thirty-two original shows are on the site so far, and Ford has signed on as a launch partner. “Our network viewers are always looking for complementary content from our brands, and now this is how they can find it,” COO of Ulive Lisa Owens told Cynopsis.

Amazon Studios, in a race to catch up to Netflix, has ordered three new comedy pilots, which will be available for free on Amazon Instant Video in early 2014. Whether they go to pilot will be determined by customer feedback – in May, Amazon plucked five series out of fourteen pilots which will be video-streamed as part of the $79 Amazon Prime shipping service. Two Amazon comedies will bow this fall, Alpha House, starring John Goodman and Betas.

Entertainment network Crackle premiered its original web series Cleaners yesterday. The show features stars like Hannah Montana’s Emily Osment and David Arquette. The first season includes six 30-minute episodes available on crackle.com and mobile platforms.

FremantleMedia and Syco Entertainment created two YouTube channels dedicated to the best of The X Factor and Got Talent, featuring clips from any and all of their global versions. The partners also plan to produce original content, including spin-off shows and weekly roundups.

CONTENT MEDIA

This Sunday, MTV will reair biopic Miley: The Movement, enhanced with never-before-seen footage. However, fans can access the clips sooner through the MTV app for Android and Apple devices, by tweeting with the hashtag #UnlockMiley. Viewers can also track the “unlocking” status on unlockmiley.mtv.com. “Given the importance of mobile as an access point for our audience, we decided to premiere these sneaks exclusively in our brand app,” Senior Vice President of MTV’s Connected Content Colin Helms told Cynopsis.

Cartoon Network is airing its original movie CONTEST on Sunday, with a live online Q&A following as a way to recognize October’s National Bullying Prevention Month. Author and family expert Rosalind Wiseman will host the web chat with viewers at www.StopBullyingSpeakUp.com directly after the telecast.

IFC Network is announcing the comedy event Festival Supreme, and hyping it with a marathon of IFC comedy shows from Oct. 12-18 hosted by Jack Black’s band Tenacious D. Promotional spots featuring the band, editorial content and festival updates will be exclusively available at IFC.com.

IMAX released a behind-the-scenes video of The Hunger Games: Catching Fire online, yesterday. IMAX produced the video to advertise the technology that’s featured in the second movie installment, which will hit theatres Nov. 21. The video can be viewed on Fandango.

Call for Submissions: Cynopsis is producing its annual Programming Guide, which comes out on November 26 and will be sent to all Cynopsis and Cynopsis Kids subscribers. If your network has holiday-themed programming airing from November 27 through December 31, please send your listings to Lynn Leahey at [email protected] no later than Monday November 18. Please include the following information: type of program (i.e. series, special, documentary, movie or holiday-themed episode), title, dates and times of all airings (please indicate when the show first premieres and when subsequent encores will air). A confirmation email will be sent following each submission from Lynn (if you don’t receive a confirmation email, please resubmit).

ADVERTISING

Brands pay to be seen, but what if the only eyeballs they’re attracting belong to a robot? The Wall Street Journal says sites are collecting big dollars based on inauthentic web traffic that’s produced by bots. Internet security site MdotLabs, which has counted as many as 15 billion invalid impressions on sites per month, says this fraud is costing advertisers an estimated $180 billion. CEO of ad solution provider Tremor Video Bill Day chimed in about the issue in an open letter, saying, “Collectively, we must demand more from our industry and help brand marketers and their agencies leverage the new digital world so that brand marketing can flourish online.”

Join us at our October 17th Cynopsis Future TV Summit! This all-day conference will bring together expert speakers on topics including measurement, the Second Screen, the New Networks, a unique “People on Chairs” guerilla Focus Group, and much more! Register here: http://www.cynopsisfuturetvsummit.com/


 A CYNOPSIS MESSAGE


Secure your seat now before the event sells out!

Cynopsis Future TV Summit:
Content Innovation & Next Gen Advertising Models
October 17 | Grand Hyatt |NYC

Sponsorship: Mike Farina (203) 218-6480 | Registration: Pete Romas (203) 899-8483

Gold Sponsor: ABC Family | Silver Sponsors: A+E & Rhythm
Participating Partners: BrightLine, NCC & TruthCo. | Media Partner: IAB


RESEARCH

Facebook, which reportedly began sending data reports to the major networks about TV-related activity, released a report to Variety on Thursday, and social activity around September premieres generally corresponded to ratings. The top three most active shows were ABC‘s Marvel’s Agents of S.H.I.E.L.D. (which opened to 12.4 million viewers), Fox‘s Sleepy Hollow (10.1 million) and CBS‘s The Crazy Ones (15.6 million). Low in the “like” list were CBS’s We Are Men, ABC’s Lucky 7 and Fox’s Dads, all ratings disappointments. Establishing a relationship between ratings and social media is key to grabbing marketing dollars from the nets.

APPS + MOBILE GAMING

Picture messaging app SnapChat unveiled Stories, a new feature that allows a user to compile all of their snaps within the last day into a single bundle. Unlike the usual “snap,” it can be viewed over and over once sent to a friend.
In other words: SnapChat wants to get a piece of the Instagram video and Vine pies.

EXEC MOVES

Naomi Bulochnikov announced that she is leaving Al Jazeera America for Sony Pictures Television as its Director of Media Relations. She will be leading the publicity for the company’s Crackle network.

Consulting company Futuresource has appointed Phil Maddocks as its Market Analyst for the education technology team and James Edwards as a sales marketing assistant. Futuresource also hired Nicky Price as research analyst for the broadcasting equipment team.


A CYNOPSIS MESSAGE


Cynopsis eReport Series: Demographic Viewing Patterns
Cynopsis Editors will take a look at the viewing patterns of various Demographics. Each of these Special eReports will uncover the Who, What and the Where – who these people are, what they are watching, where they are watching…and more!

OCT 6 // Women (sold out)
OCT 16 // Millennials (sold out)
NOV 13 // Hispanics
NOV 20 // Kids, Tweens & Teens

Advertising space is limited. Contact Mike Farina: 203.218.6480


DIGITAL SPOTLIGHT OF THE DAY

It’s officially a dance off. Marina Shifrin, the woman who gave her notice earlier this week via a video set to a Kanye West tune, just got a taste of her own medicine. Her former employer, Next Media Animation, responded to her with a video of its own, touting how cool the company is, and how they are now… hiring. The videos can be viewed at www.cynopsis.com.

See you tomorrow,
Jessica Reese
10.04.13

Roberta Caploe: Editorial Director
Diane K Schwartz: Senior Vice President, Media Communications Group

Cynopsis Ad Sales: Mike Farina | VP Sales & Marketing | 203-218-6480
Classifieds Sales: Trish Pihonak | Director of Operations & Content | 888-702-3858

Cynopsis Media: a division of Access Intelligence, LLC * 10 Norden Place * Norwalk, CT * 06855 * USA

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 A CYNOPSIS MESSAGE


ON DEMAND WEBINARS – NOW AVAILABLE

Don’t miss your opportunity to learn from our experts on these highly rated webinars! Register today and receive access to the 90-minute discussion and speaker presentations!

CYNOPSIS DIGITAL: Next Generation Digital Programming Models
CYNOPSIS: Reaching Millennials: New Ways to Activate Viewership & Revenue
CYNOPSIS KIDS: How to (Really) Increase Kid Brand Revenue through Licensing
CYNOPSIS SPORTS: Second Screen: Driving Fan Engagement & Brand ROI



Cynopsis CLASSIFIEDSFor More classifieds, visit the Cynopsis.com classifieds page here.


JOB OPENING: EXECUTIVE ASSISTANT/NBC/DC: Exec Asst to support GM of NBC station in Washington DC. Min 5 years admin experience. Must be organized, adaptable to shifting priorities, and thrive in fast pace environ. Apply HERE (10/11) 

JOB OPENING: VP, CRM/Viacom/NYC: 8-10 yrs operational exp in dig. Media buying. Working knowledge of mobile display environment. Dvlp/execute detailed media plans in display. Thought leader team player. Apply HERE  (10/10)

JOB OPENING: SR ANALYST/VIACOM/NYC: Resp for collecting, organizing & analyzing Nielsen data, prod of ongoing reports for TV Land as well as on the competition. 2+ yrs exp w/Nielsen data analysis is key. BA req. Full info & apply HERE (10/10)

JOB OPENING: SVP, PROGRAM PLANNING/BETN/NY: 12+ yrs TV Prgmg. Reports to EVP, Program Strategy. Oversees scheduling, prgrm analysis, acquisitions & ops teams. Works w/all depts to ensure ratings goals are hit. Resumes to: [email protected] (10/10)

JOB OPENING: COPYWRITER/Discovery/MD: Quick-thinking creative to craft original on-air and print promos for flagship brand. 3-6 yrs agency and/or broadcast marketing exp. Final Cut Pro, Adobe Premiere, or Avid exp a plus. APPLY HERE (10/10)

JOB OPENING: SR. WRITER/PRODUCER/AMC/NYC: Proven experience writing and producing outstanding on-air promos at a broadcast or cable network required. Send CV and link to online reel to http://tinyurl.com/pmpzfjs (10/10)

JOB OPENING: PROMO EDITOR/AMC/NYC: Seeking self-motivated Avid editor with extensive experience creating on-air promos or trailers. Send CV and link to online reel to http://tinyurl.com/nc8pc8x (10/10)

JOB OPENING:  ASST PROFESSOR FT FACULTY POSITION IN WRITING FOR TV/FALL 2014/Boston University’s College of Comm. Teach 3 courses/semester, primarily in writing for half-hour & one hour scripted TV series & orig TV pilots. Send CV HERE (10/10) 

JOB OPENING: VP, GLOBAL DIGITAL ACCTS (AMAZON)/LA CA: The VP Global Digital Accounts is responsible for creating and driving revenue and profitability plans for selected digital accounts. Sales Representative, Services Apply: HERE (FFE0002006) (10/10) 

JOB OPENING: DIRECTOR, AD SALES/REELZ/Chicago: Exp’d ad sales professional w/outstanding relationships to lead sales effort in Chicago. Apply: [email protected] (10/9)

JOB OPENING: RESEARCH ANALYST/FX NETWORKS/LA: Analyze ratings trajectory of FX Networks and key competitors. Service all FX Networks & partner on custom requests and ad hoc needs. 2 yrs. exp. http://bit.ly/143jbMF (10/9)

JOB OPENING: SR ANALYST AD SALES RSCH/NBC UNIVERSAL/NY: 1-3 yrs media rsrch exp, supp Sports & Olympics sales research, proficient w/research software, able to visually communicate insights. Click Here (10/9)

JOB OPENING: DIR PRGM, SERIES/Hallmark Channel/LA: Develop scripted series & current programs & oversee projects. 7+ yrs. exp. in prgmng at cable/brdcst co or prod co. Apply: www.hallmarkchannel.com/jobs (10/9)

JOB OPENING: SR TECH OPS DIR/CSI SPORTS/NY: Min 10 yrs TV Network exp. Resp. incl. overall workflow mgt, liaison to orig. facility/operator ops, tech & prod staff. Transmission/distribution exp req. Res/cvr to Rose: HERE (10/9)

JOB OPENING: FULFILLMENT SPECIALIST/A+E Networks/NY: Account mgmt. & customer service. Non-staff position. Full Info/Apply: http://www.aenetworks.com/careers (10/8)

JOB OPENING: DEVELOPMENT EXECUTIVE/PRODUCER: Established NY prodco. Develop, cast, shoot, edit sizzles. Proven hit making ability at network and/or prodco. Amazing opportunity. [email protected] (10/8)

JOB OPENING: SR PRDCR NONFCTVDVLPMNT/NYC/LA: Talented dvlpr w/general cable exp. 5 yrs dvlpmnt/prod exp pref’d. Strong kwldg of Net Mandates. Will produce tapes, cast talent, prep pitches and manage systematic development. Resumes HERE (10/8)

JOB OPENING: SALES COORDINATOR, SALES PLANNING/Fox Broadcasting Co/NYC: Commercial inventory coordinator. 1-3 years network or agency experience required. http://bit.ly/1ask5CV (10/8)

JOB OPENING: ASSOCIATE DIRECTOR, DIGITAL SALES PLANNING/Fox Broadcasting Co/NYC: 5+ yrs linear &/or digital sales planning exp req. Campaign & invent management of VOD & digital platforms, forecasting, reporting. http://bit.ly/11MJTHL (10/8)

JOB OPENING: AD SALES ASST/Sportsman Channel/WI: Provide support to Account Exes for Network Cable Commercial Spot Sales, maintain spot schedules, work with Traffic Dept. Strong Excel skills req’d. Agency/TV Sales exp helpful. Apply: www.thesportsmanchannel.com (10/5)

JOB OPENING: DIR NON-FICTION PRGM/Lifetime/NY: Develop & pilot new non-fiction programming & oversee current prods. 5+ yrs exp in prgmng at cable/brdcst co or prod co. Apply: www.aenetworks.com/career.html (10/5)

JOB OPENING: EXEC DIRECTOR/CINE/DC: Strategy, fundraising & oversight of film/TV awards & education nonprofit. 5+ years leadership exp in media, w/marketing exp pref’d. Resume to [email protected] (10/5)

JOB OPENING: DIR MKTG STRATEGY/Discovery Channel/MD: Innovator w/strategic 360 approach to ad cmpgns. Strong brand mgt/consumer mktg exp.Work w/rsrch to identify prtnrshps/manage mktg events. Exp. driving top TV brands. APPLY HERE (10/5) 

JOB OPENING: SENIOR AD SALES RESEARCH ANALYST/ESPN/NYC: 1-2 Yrs exp in media research. Candidate must have strong analytical and problem solving ability. Apply HERE (10/5)

EXPERT SERVICES ADS: These ads are for companies or people who offer an expertise in the field of media by way of production, voice over artistry, writing, set development, etc. For information on rates and specs for posting an Expertise Service ad email Trish at [email protected]

INTERNSHIPS – These positions are for credit only – nobody gets paid here. These ads are always posted for free, and students work for school credit only. For more information on the specs for posting an Internship ad, email Trish at [email protected].

FALL INTERNSHIP CREDITS ONLY: RLTV (NYC): seeks intern to support the Ad Sales and Marketing departments with research, marketing ideation, presentations and sales materials. Min 10 hrs/week. Submit resume/cover letter to: [email protected] (10/8)

SITUATION WANTED ADS, POSTED BY THOSE LOOKING TO BE HIRED… There is no charge for placing your Situation Wanted ad… for more information contact Trish Pihonak at [email protected].

SITUATION WANTED: CREATIVE BROADCAST MARKETING EXPERT: 13+ years in advertising, marketing & broadcast companies. Hispanic & GM. Senior Management Experience. OAP Writer/Producer: http://rllera.prosite.com/ Contact: [email protected] (10/11)

SITUATION WANTED: Emmy-nominated TV PRODUCER with two decades worth of experience in news, talk, lifestyle, docu, & other non-fiction. Good with AVID & FCP. Email: [email protected] (10/11)

Are you looking for a job? Post your Situation Wanted Ad here — Email [email protected] for specs.

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