Cynopsis: Kids!
10/17/08
Good morning. It’s Friday, October 17, 2008 and this is your first early morning Kids briefing.
Nickelodeon premieres the hour-long primetime Dora the Explorer TV movie, Dora Saves the Snow Princess on Monday, November 3 at 8p. In the special, Dora and the gang rescue La Princesa Sabrina who has been locked in a tower by an evil witch. The support plan for the movie debut includes: Nick Jr. Video is offering a two minute sneak peek and song clips from the special, and themed episodes of Dora, from October 20; VCast will also feature the sneak peek and song clips from the movie s of October 20; beginning October 27, Verizon ViOS’ VOD features an advanced screening of the TV movie; Nickelodeon Home Entertainment and paramount Home Entertainment have already released the Dora Saves the Snow Princess DVD at retail; this month will also see the release of Dora Saves the Snow Princess video games.
CBeebies unveils its new multiplatform K4-6 aimed HD series, Kerwhizz (26×22), which debuts in November. Hosted by the live action Kerwhizzitor, the series features three teams of CGI generated characters answering questions and vying to earn points for add-ons, called Pod-Mods, and a live audience. These add-ons help each team enhance their racing vehicles, with the goal of ultimately winning the race against the other teams. Created with childhood development experts, Kerwhizz is an in-house CBeebies Production, which is distributed by Studio 100. In addition to the TV series there will also be an online game that offers new questions and vehicles, as well as a radio show that will be podcasted ( www.bbc.uk/cbeebies ).
MARKETING/LICENSING
Marvel Studios and Universal Studios Home Entertainment Canada release The Incredible Hulk on DVD on October 21, followed by the Blue-Ray Hi-Def version in Canada on October 24. Both the Special Edition DVD and Blu-ray releases include more than two hours of bonus extras, including an exclusive, previously un-seen alternate opening and a digital copy of the film that is iPod, PC or MAC compatible. The two- disc Blu-ray set will also include all-new, interactive features including My Chat, an application that allows viewers to communicate with friends and family while watching the film. Other bonus content includes several featurettes, interviews and behind the scenes footage.
Scholastic is set to release four new DVD titles in The Scholastic Storybook Treasures DVD series ( www.scholastic.com ) available November 18, for holiday 2008. The DVD titles feature stories narrated by B.D. Wong, James Naughton, Sean Hayes and others:
- Bear Snores On … And More ‘Beary’ Adorable Tales includes six tales, Bear Snores On, Bear Wants More, Henry Hikes to Fitchburg, Goldilocks and the Three Bears, Panama and The Bear and the Fly.
- Diary of a Spider … And More Cut Critter Stories the animated adaptation of Doreen Cronin and Harry Bliss book, including stories such as Roberto the Insect Architect, Norman the Doorman, The Mysterious Tadpole, and The Story of the Dancing Frog.
- The Mouse and the Motorcycle a mixed live-action and stop-motion animation adaptation of Beverly Cleary’s famous story, and a bonus story Wee Gillis.
- He’s Got the Whole World in his Hands … and More Stories to Celebrate the Environment based on Kadir Nelson’s’ picture book, DVD includes six additional stories, Come On, Rain!, Giving Thanks: A Native American Good Morning Messages, Owl Moon, The Tales of the Mandarin Ducks, Patrick, and A Boy, A Dog and a Frog.
The first set of Horrid Henry themed apparel (nightwear) has launched in some 100 Mothercare stores in the UK. The next products in the Horrid Henry apparel and footwear line will include slippers and socks and is set for distribution in spring 2009. The deal for Horrid Henry was brokered by CPLG. Horrid Henry is based on Francesca Simon’s Horrid Henry book series. The Horrid Henry TV series, produced by Novel Entertainment, airs in the UK daily on CITV Channel and Saturday mornings on ITV1.
The Dimensional Branding Group is tapped to represent Joseph Enterprises (Chia Pet, The Clapper), for third party product licensing.
EXECUTIVE MOVES
Tom Calderone is upped to President/VH1, for his previous post as EVP and GM, VH1. He will manage the brand’s portfolio, which includes VH1, VH1 Classic, VH1 Soul, VH1.com and its related brand extensions. Calderone will continue to be based in the NY office and report to Van Toffler, President, MTV Networks Music and Logo Group President.
Spencer Moseska is named VP/Ad Sales Marketing, Disney ABC Kids TV Networks, the ad-sales and promotion group for Disney Channel, Toon Disney (which as of February 2009 will be Disney XD), and ABC Kids and the division’s range of websites. Moseska will report dually to Kara Rousseau, SVP/Disney Media Ad-Sales and Marketing Group and Richard Loomis, SVP/Marketing and Creative, Disney Channel US. Most recently, Moseska was VP/Integrated marketing and National Promotions, Fox.
Guerilla FX (GFX), an indie production/design/effect/post house, names Vance Miller as Character Animator/Technical Director. Prior to this Miller was with the NYC graphic design company Eyeball, where he served as Technical Director working on a range of 3D and 2D projects. Previously he toiled as a freelance animator/modeler/lighter for firms including Chelsea Digital, Edgeworks and Pitch (now defunct) among others, and as VP/CGI Operations, Pixel Light Communications.
RATINGS
Live + Same Day Ratings Kids Cable Network Averages (000) for Wednesday, October 15, 2008, 6am-11pm, ranked by K2-11:
NICKELODEON: K2-11 1109; K6-11 491; TWEENS 9-14 362
DISNEY CHANNEL: K2-11 786; K6-11 517; TWEENS 9-14 395
CARTOON NETWORK: K2-11 495; K6-11 297; TWEENS 9-14 232
TOON DISNEY: K2-11 108; K6-11 58; TWEENS 9-14 36
Source: MTVN Research from Nielsen Media Research Data
Friday Fun Fact: Broccoli is the only vegetable that is a flower.
Answer to Yesterday’s Trivia Question: If you saw a segment of Mathnet or Mathcourt what show were you watching? SQUARE ONE (1987-1994) Kudos to: Alice Cahn-Cartoon Network/NY; Wendy Louie-Lam-Cartoon Network/NY; Cristin Stickles-Random House /NY; Carolyn Volpe-Little Airplane Productions/NY; Al Ovadia/Hidden Hills, CA; Meryl Alper-Nickelodeon/Burbank; Anthony Ripo-Cookie Jar Entertainment/Burbank
Today’s Trivia Question: Who shot Mr. Burns at the end of season 6 of The Simpsons? (Email [email protected] with your answer and be sure to include your name, company, city and time zone. Unofficial rules: Only the second four correct answers from each time zone will be mentioned; and once you’ve been mentioned in any of the Cynopsis editions, you can’t be mentioned again that calendar week.)
Later — Gwen
Gwen Billings for Cynopsis Kids!
10.17.08
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JOB OPENING: NYC BROADCASTING CO- ADV PRINT PRODUCTN TRAFFIC MGR: 4/5yrs ad agcy exp: collateral/outdoor tactics-knwldg MediaBuy-Mac/filemkr strong commun skills/deg pref’d. Resume: [email protected] (10/24)
JOB OPENING: SR BRAND MGR/HiT Entertainment/NYC: Dvlp/execute global creative & bus strategy to grow assigned brands & achieve financial targets. 7+ yrs brand mgmt exp kids ent and/or licensing. Res: [email protected] (10/24)
JOB OPENING: DIR. PROD/DEV/Discovery/LA: Dev proj. across key genres, w/10+ yrs broad/cable exp Exp in writing, post prod and talent management. Apply: www.discovery.com , Req#8361 (10/24)
JOB OPENING: FREELANCE MKTG COPYWRITER/Fuse/NY: Create PPT pres, prgrm descrips, mktg pkgs, newsletters. Responsible for content of Ad Sales site. Excl. writing skills/creativity/MS PPT. Rez: [email protected] “FMCF” in sub (10/24)
JOB OPENING: MGR. AD SALES TRAINING & SYSTEMS/Comcast/NY: Responsible for overall training, quality assurance & staff support on all Comcast Ad Sales systems. Apply: www.comcast.com or www.ecentralmetrics.com/url/?u=604067603-289 (10/24)
JOB OPENING: STORY PRODUCER (thru March)/N. Hollywood: Extensive clip show exp needed.Locate/bring in clearable clips. Great self motivation a must. Bring new story ideas for wkly pitch meetings. Resume: [email protected] (10/23)
JOB OPENING: ASST MGR BRAND & NEW MEDIA MKTG/Hachette Book Group (Little, Brown Books, Young Readers div) NY: Req’s both creative mktg & new media/web exp.Apply: https://www.ultirecruit.com/hac1000/JobBoard/listjobs.aspx?__VT=IntCan (10/22)
JOB OPENING: ASSOC PROD, FASHION & BEAUTY/Lifetime/NY: Research celebrity photos, prod Web pages, update content. Spot celeb fashion trends to create celebrity content. Industry Cont a +. http://www.mylifetime.com/about-us/jobs (10/22)
JOB OPENING: DIGITAL AD PRODUCT MGR/AETN/NY:Execute day-to-day objectives of Digital Ad Ops specializing in ad product mgmt. Exp online w/ ad products, tagging & mapping.Apply: www.aetn.com/careers.html (10/22)
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JOB OPENING: SERIES PRODUCER, WRITER-PRODUCERS, AP’s, COORDINATORS, LINE PRODUCERS/Atlas Media/NY: Seeking all levels for new shows. Strong skills, ability to manage tight deadlines. APPLY: [email protected] (10/21)
JOB OPENING: VP PRODUCTION/Sony Pictures Worldwide Acquisitions Group/CA: Oversee development & production of SPWAG productions. Identify potential DVD Premiere projects. 5+ yrs exp required. www.sonypicturesjobs.com Req # 700816 (10/18)
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JOB OPENING: SR WRITER/PRODUCER/LA: Conceive/write/produce compelling on/off air promos for top ent mktg agency. 7 yrs exp in ntwrk/agency req’d. Self-starter w/knowl of prod proc. Incl salry req. Email [email protected] (10/18)
JOB OPENING: SR. SCHEDULER/Discovery/MD: Responsible for sched. daytime/manage acquisitions process. Min 3yrs exp in scheduling, programming, research. Apply: www.discovery.com #8386 (10/18)
JOB OPENING: AE-AS/ NYC PR agency: 3-8 yrs bkgrd kids’ entertainment/products, team mgmt exp, excellent writing, ntl print/TV clips, top organizational skills. Online mktg exp a plus. Resume/cover/salary to [email protected] (10/18)
JOB OPENING: CNBC/ FREELANCE RESEARCH ANALYST: Report & strategic insights for digital media & TV properties. Report & analyze Nielsen ratings.BS.1-2 yrs media rsrch, web analytics, mgmt consulting. Nielsen exp req’d. [email protected] (10/18)
INTERNSHIPS – These positions are for credit only – nobody gets paid here. These ads are always posted for free , and students work for school credit only. For more information on the specs for posting an Internship ad, email Trish at [email protected] .
FALL INTERNSHIP CREDITS ONLY: The Research department at CBS Television Distribution is looking for qualified Interns for Fall 2008. Please send resume to [email protected] (10/23)
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