Friday, November 4th, 2005


Inspired by the Domestic Adventures of Entertainment Superstars

Up Year-to-Year:
A18-49, +29% W18-49, +29% M18-49

Available exclusively from Warner Bros. Domestic Cable Distribution Get with the programming  online.Source: NTI Explorer, US Rtg, Season Premiere To Date (9/19-10/30/05 vs. 9/20-10/31/04).



Good morning.  It’s Friday, November 4, 2005, and this is your first early morning briefing.  Welcome to the November Sweeps!

Ken Tomlinson, former head of the Corporation for Public Broadcasting, resigned his post on the CPB board of directors last evening.  The announcement of Tomlinson’s departure comes just as the CPB board got its first look at the report from the CPB’s Inspector General, resulting from an inquiry into Tomlinson’s alleged partisan agenda concerning both the editorial balance of public broadcasting’s programming as well as misuse of CPB funds to push forward conservative programming and decisions.  Tomlinson’s exits leaves behind several other board members whose partisan agenda has been – and continues to be – scrutinized.  A statement released by the CPB said, “The board does not believe that Mr. Tomlinson acted maliciously or with any intent to harm CPB or public broadcasting, and the board recognizes that Mr. Tomlinson strongly disputes the findings in the soon to be released Inspector General’s report.  The board expresses its disappointment in the performance of former key staff whose responsibility it was to advise the board and its members.”

CBS has picked up the back half of Out of Practice (Paramount TV Network), for a full season order of 22 episodes. The show has averaged a 3.9/9 among A18-49 thus far this season.  Fox has ordered up three more scripts of Kitchen Confidential (20th TV/New Line). And finally from the WB, according to Variety the network has downgraded its order number for What I Like About You (Tollin Robbins Prods/Warner Bros. TV). The original order was for 22 episodes – that has been lowered to 18, which will bring the full complement of episodes in its four season library to just enough to go into syndication.

* MORE GOOD STUFF *Yep, as rumored earlier this week, CBS will purchase CSTV Networks for the total price of $325 million. They expect the deal to be finalized in early January 2006, which is after the Viacom split scheduled to happen by year’s end. Heading up the newly-owned CBS entity will be founder and CEO, Brian Bedol, reporting to Leslie Moonves. CSTV has 15 million cable subscribers, its companion website at and a network of more than 250 official college athletic website, all managed by CSTV.

Two new series launching on OLN this weekend:

  • Wanted: Ted or Alive features wildlife conservationist and lifelong hunter Ted Nugent as top dog survivalist in a new reality show for city slickers. The game is simple – do you have what it takes to survive a week in the wilderness, while competing in various survivor and outdoor competitions. The series premiers on Saturday at 5p, and airing subsequent Saturdays in its regular 10p time period.
  • Rock the Boat focuses on John West, and his crew from San Diego’s Ultra Custom Boats, as they put together custom interiors, sound systems, and a lot of posh to create high performance boats. This series debuts on Sunday, November 6 at 9p, and airing subsequent Sundays at 10p.

TV Guide Channel and TV Guide SPOT will team up with Premier Retail Networks to broadcast TV Guide programming on the PRN in-store network. The additional eyeballs will deliver 57.3 million viewers in more than 3100 retail stores, including several major chains such as Sears, Best Buy and Circuit City, as well as other PRN partner retailers including Wal-Mart and SAMs Club. The Watch This segments hosted by John Henson will air every day on PRN’s network; while TV Guide SPOT will provide a monthly segment of the best in upcoming movies and TV premieres. Additionally, the monthly TV Guide Spot pieces will be broadcast in high-def, which takes advantage of the high-def sets on display in many of the stores.

Note to self:  Whatever you’re doing, where ever you are, drop everything on Sunday night at 8p to watch the live Presidential debate on The West Wing between Congressman Santos and Senator Vinick, moderated by Forrest Sawyer. Sorkin rarely disappoints.  THEN, switch to Fox for Family Guy at 9p which will takes a no holds barred swipe at the Parents Television Council which ranked this show #2 in its worst TV show list. This is the definition of “good TV.”

* NEW ORDERS / CASTING / DEVELOPMENT / PRODUCTION *Dick Wolf‘s midseason drama for NBC called Conviction (NBC Universal TV) has cast Julianne Nicholson and Anson Mount as a pair of Assistant District Attorneys. The show focuses entirely on the young and newer ADA in the New York City DAs office.  NBC has given a 13 episode order for the new show.

MTV has ordered up a new project called Jamie Kennedy’s Blowin’ Up, according to Hollywood Reporter  Using some of Kennedy’s prankish talents, this show teams up Kennedy with Stu Stone as they attempt to break into the world of hip hop music, producing their own original music while also doing what Kennedy does best (i.e., pranks and garish behavior) all in an attempt to get their own record deal.

NBC Universal Television Studio will undergo some executive realignments. Says Hollywood Reporter, the network will bring together the cable and broadcast sides of the development process under one roof. Heading up the network and cable development team will be Angela Bromstad.  Shelley McCrory, SVP/Comedy Development and Katherine Pope, SVP/Drama Development, will oversee all the program development for the studio.  Additionally, Katherine will expand her duties to include cable dramas, in additional to broadcast TV.

* EXECUTIVE MOVES *Max Ramirez has been appointed to Manager/Sales and Marketing for Global Media Entertainment. Based in New York City, he will be responsible for the growth of National Sales for WAPA AMERICA Television in the UnitedStates, WAPA-TV & Televicentro in Puerto Rico. Max will report to Mr. Pedro Font, President/GME.

Anton Guitano has been chosen to succeed Dennis Swanson as EVP/Operations at Viacom Television Stations Group, reporting to Tom Kane, President. Anton was upped from CFO of the Viacom Television Stations Group and has been with the company for 27 years.

Gemstar-TV Guide International, Inc. has promoted Michael Clayton to GM and EVP/TV Guide Publishing Group. He will continue to report to Publishing Group President Scott Crystal. In his new role, Michael will act as the central point of communications for day-to-day operations within the Publishing Group. He will also be charged with developing and managing an infrastructure that will enable an effective and streamlined flow of information among the Group’s various departments.

TV Azteca has named Adrian Steckel as President/CEO of Azteca America. Former CEO Luis Echarte will continue on as Chairman according to Variety.  Adrian will center on the network’s promotion and sales.  He was previously with the company in the 1990s but was most recently CEO of Unefon for the past 5 years.  He will continue to be located in Mexico City for the time being.

Michael Garvey has been named VP/Music Programming and Production, VH1 Classic. He will report to  Eric Sherman, GM and SVP/VH1 Classic and VH1 Digital Networks. In his new role Michael will continue to oversee VH1 Classic’s programming and development including long-form programming, and daily series and specials. In addition, he will also act as the liaison to VH1 proper and will help drive VH1 Classic’s multiplatform initiatives including VOD, Vspot and all wireless projects.

James Glasscock has been named VP/VOD for the Playboy Entertainment Group.  Reporting to Ned Nalle, Pres/Programming, James will manage all aspects of the Company’s video-on-demand business and liaise with Playboy’s distribution partners with the goal of implementing distribution, and optimizing revenue and subscriber satisfaction, specifically related to VOD and SVOD product. 

MTV Networks Music & Comedy Ad Sales Group has appointed Bob Flood as SVP/Integrated Media Platforms.  Flood will report to Hank Close, EVP/Ad Sales, MTV Networks Music & Comedy Group.  Flood is charged with enhancing and expanding agency and client communications regarding the company’s digital offerings.  He will also create new advertising solutions through the development of the Affinity/Rewards programs, by partnering with units across MTVN such as MTV Enterprises and the MTV Networks Client Solutions Group.  most recently Flood served as EVP Director/Electronic Media, Optimedia International.

 * RATINGS *Top 10 M-F Syndicated Strip Series for the week of Oct 17-23, 2005 ranked by HH Rtg
Wheel of Fortune (King World)                  7.8 AA
Oprah (King World)                                    7.0 AA / 7.1 GAA
Jeopardy (King World)                                6.2 AA
Everybody Loves Raymond (King World)  5.9 AA / 7.7 GAA
Seinfeld (Sony)                                           5.1 AA / 6.3 GAA
Dr. Phil (King World)                                  5.0 AA / 5.1 GAA
Entertainment Tonight (Paramount)          5.0 AA / 5.2 GAA
Friends (Warner Bros.)                              4.7 AA / 6.1 GAA
Judge Judy (Paramount)                            4.6 AA / 7.1 GAA
Source: Nielsen Media Research

Top 10 M-F Syndicated Strip Series for the week of Oct 17-23, 2005  ranked by A18-49
Everybody Loves Raymond (King World)  3.2 AA / 4.1 GAA
Seinfeld (Sony)                                           3.2 AA / 3.9 GAA
Friends (Warner Bros.)                               3.1 AA / 4.1 GAA
Oprah (King World)                                    2.8 AA / 2.8 GAA
That ’70s Show (Carsey-Werner)              2.8 AA / 3.4 GAA
Wheel of Fortune (King World)                  2.0 AA
Entertainment Tonight (Paramount)          2.0 AA / 2.1 GAA
Dr. Phil (King World)                                  1.9 AA / 1.9 GAA
Jeopardy (King World)                                1.7 AA
King of Queens (Sony Pictures TV)       1.7 AA / 2.2 GAA
Source: Nielsen Media Research

New First Run and Off Net strip Syndicated Series – week of Oct 17-23, 2005 ranked by A18-49:
Sex and the City (Warner Bros.)          1.5 AA / 1.6 GAA
Bernie Mac Show  (20th)          1.4 AA / 1.6 GAA
My Wife & Kids  (Buena Vista)            1.2 AA / 1.5 GAA
South Park (Tribune/DebMar)              0.9 AA / 1.2 GAA
Tyra Banks Show (Warner Bros.)  0.9 AA / 0.9 GAA
Judge Alex (20th)                         0.7 AA / 0.9 GAA
Martha (NBC Universal)                    0.6 AA / 0.6 GAA
Source: Nielsen Media Research

Broadcast Daytime Ratings Rankings – Women 18-49, week of Oct 24-30, 2005:
ABC:    GENERAL HOSPITAL                 1.9/12
NBC:    DAYS OF OUR LIVES                1.9/12
ABC:    ONE LIFE TO LIVE                 1.8/11
ABC:    ALL MY CHILDREN                  1.7/11
NBC:    PASSIONS                          1.6/10
CBS     PRICE IS RIGHT 2                 1.4/10
ABC:    THE VIEW                          1.3/9
CBS:    PRICE IS RIGHT 1                 1.2/9
CBS:    AS THE WORLD TURNS      1.2/8
CBS:    GUIDING LIGHT                     1.2/7
*Note: Announcement of the indictment of Scooter Libby caused news break-ins between 2-3p on Friday.
Source: Nielsen’s Galaxy Explorer, NTI as dated

Tuesday — A18-49 Analysis:  NBC was in front on Tuesday night with an overall 4.7/12 in the A18-49 demo, according to fast affiliate ratings from Nielsen Media Research.  Fox was #2 with a 4.2/11 and the return of its regular Tuesday lineup; followed by CBS 3.8/10, ABC 3.3/9, WB and UPN 1.5/4. At 8p CBS led with a 4.2/11 for NCIS, quickly followed by NBC’s The Biggest Loser ordering up a 3.7/10. Bones on Fox returned and captured the #3 slot with a 3.2/8.  At 9p Fox’s House returned with a vengeance, winning the time period with a 5.2/12 over NBC’s My Name is Earl / The Office combo (4.7/11) and The Amazing Race (4.3/10).  Commander in Chief continues to excel in the 50+ category (10.3/19), though among A18-49 ranked 4th with a 3.9/9. At 10p NBC’s Law & Order SVU led with a 5.7/15, well ahead of ABC’s Boston Legal (3.4/9) and CBS’ Close to Home (2.8/8).

Fast Affiliate Ratings: Tuesday, November 1, 2005, for all Networks – time period averages. Source: Nielsen Media Research. 

CBS     8.1/13   NCIS 11.3/17, The Amazing Race 6.8/10, Close to Home 6.4/11

NBC     7.5/12   The Biggest Loser 6.1/9, My Name is Earl 7.6/11, The Office 5.2/8, L&O: SVU  10.1/17

ABC     7.4/11   According to Jim 5.1/8, Rodney 5.0/7, Commander in Chief  9.6/14, Boston Legal  7.5/12

FOX     6.8/10   Bones 5.0/8, House 8.7/13

WB      2.2/3    Gilmore Girls [r] 2.6/4, Supernatural [r] 1.8/3

UPN     2.1/3    America’s Next Top Model [r] 2.0/3,  Everybody Hates Chris [r] 2.1/3, Everybody Hates Chris  [r] 2.2/3

A18-49            NBC 4.7/12, Fox 4.2/11, CBS 3.8/10, ABC 3.3/9, WB and UPN 1.5/4

Wednesday — A18-49 Analysis:  CBS won the night on Wednesday with a 4.1/11 A18-49 rating, according to fast affiliate numbers from Nielsen Media Research. Fox was #2 with a 3.3/9, followed by NBC 3.1/8, ABC 2.6/7, UPN and WB 1.0/3.  At 8p Fox’s one hour season premiere of That 70’s Show handily won the time period with a 3.8/11, two share points ahead of ABC’s sitcom combo.  America’s Next Top Model won the W18-34 demo with a 3.8/11, ahead of Fox by a tenth of a rating point.  At 9p CBS was in front by a single share point over Fox, delivering a 4.9/12 for Criminal Minds.  At 10p CBS was again in front with a 5.2/14 for CSI: NY, while NBC’s Law & Order delivered a 4.0/11.

Fast Affiliate Ratings: Wednesday, November 2, 2005, for all Networks – time period averages. Source: Nielsen Media Research. 

CBS     8.6/14   Still Standing 4.9/8, Yes Dear 5.3/8, Criminal  Minds 10.4/16, CSI: NY  10.4/17

NBC     6.7/11   E-Ring 6.5/10, The Apprentice: Martha Stewart 5.1/8, Law & Order 8.7/15

FOX     5.1/8    That 70’s Show 1hr [p] 4.9/8, Trading Spouses [p] 5.4/8

ABC     4.6/7    George Lopez 5.1/8, Freddie 4.7/7, Lost [r] 5.6/9, Invasion [r] 3.5/6

UPN     2.4/4    America’s Next Top Model 3.2/5, Veronica Mars [r] 1.6/2

WB      2.1/3    One Tree Hill 2.4/4, Related [r] 1.8/3

A18-49            CBS 4.1/11, Fox 3.3/9, NBC 3.1/8, ABC 2.6/7, UPN and WB 1.0/3

Friday Fun Fact:  The pyramids in Egypt contain enough stone and mortar to construct a wall 10 feet high and 5 feet wide running from New York City to Los Angeles.

The History Channel presents This Day in History:
1979-Followers of Iranian religious leader Ayatollah Khomeini storm the U.S. embassy in Tehran, seizing 90 hostages.  In the weeks that followed, Khomeini would seize control of the entire country.  After all non-U.S. citizens and American women and minorities were freed, the 54 remaining hostages would remain captive for 14 months, until Ronald Reagan’s inauguration.  On that day, after the United States freed almost $3 billion in frozen Iranian assets and promised $5 billion more in financial aid, the hostages were released.
Answer to Yesterday’s Trivia Question: This TV Doctor lived in the Titanic, on wheels?  Who was he?    GONZO on TRAPPER JOHN M.D.  Kudos to:  Tom Casola-KB Enterprise/Mount Arlington NJ; Teri Mason-WJXT; Cindy O’Connor-HRP/NY; Karen Soots-Red Lobster/Orlando; Jennifer Beshires-KSAT/San Antonio; Jim Mason-Charter Media/St Louis; Eric Litt-WGN/Chicago; Colleen Raymann-Buena Vista TV/Burbank; Robert Ward-Ward Communications/Santa Monica; Andrew Schub-Warner Bros./Burbank; Dan Matson-DJM/Glendale CA; Mitch Altman-Click Media/Toronto


Now You Have Two Reasons to Be Happy!
One, it’s Friday and Two, you have another chance
Just answer the question below and you could be off to
Montreal for an all expense paid trip for two!
Q: Name one type of expert in our new reality series, Haunting Evidence?
Go to
 for a hint and enter to win!

Today’s Trivia Question:
In the movie Armageddon, what song did Ben Affleck’s character sing to Liv Tyler’s character just before getting on the shuttle ready to take off?   (click here with your answer and be sure to include your name, company, city and time zone. Unofficial rules: Only the second four correct answers from each time zone will be mentioned; and once you’ve been mentioned in any of the Cynopsis editions, you can’t be mentioned again that calendar week.)

Later — Cyn
11.04.05 – 5:12a
Cynopsis Ad Sales – Barbara Shapiro – 203-583-1224 /

Classified Ad Sales – Trish Pihonak – 203.381-9096 /

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JOB OPENING: EXECUTIVE ADMINISTRATOR, AZN Television/NYC: Supp & asst SVP Programming & Production. Highly motivated & obsessed w/details. Min 1 yr admin exp req’d, BA preferred. Resume:
EOE  (11/11)

JOB OPENING: RESEARCH ANALYST / AMC / NY 2+ yrs media res. exp. Qual/Quan analysis of data for busy Ad Sales,Mktg, PR group.Exp w/Nielsen pref w/cable.

JOB OPENING: DIR ENTER MKT/ComedyCentral: Strat mktng+ promo 4 CC branded dig. med + consmr prods, brdband, wireless, DVD, Records – exp a MUST – EOE/M/F/D/AAP Apply or

JOB OPENING:TEMP DIR, BUS & PROG OPS/Sundance Channel/NY: Track projects/budgets & meet legal needs of depts. Strong knowledge of post prod sched & TV prod req’d. Min 5 yrs exp. Resumes to

JOB OPENING: VP/SALES RESEARCH/A&E TV/NY: Guide/mng Sales Res. team to support AETN Sales initiatives.10 yrs media exp w/ 5yrs + TV res. & 3 yrs ad sales res. exp. Strong comm/presentation/mgmnt skills. Email:

JOB OPENING:  LINE PROD/Spec Ev/MTV/NY: Execute prod, tech & staging needs for meetings, press conf’s, shows, concerts, bus. presentations & parties. Strong knwldg corp TV & MTVN tech & prod standards. Apply via EOE (11/10)

JOB OPENING:  MGR ONLINE PROMOS MKTG/NY: Dev proposals/materials online ad sales. Mng prod/integration customized promot’l prog’s. 3+ yrs agency or adv/mktg. exp; 1+ yrs online mktg/prod enviro. Apply EOE (11/10)

JOB OPENING: GREAT! MARKETING ASSISTANT/Atlanta. If you are passionate about promotion & event planning, help our team create buzz & wow our TV/entertainment clients. Degree in Journalism, PR or Marketing. Email

JOB OPENING: HIGH DEFINITION INTERSTITIAL/TRAFFIC COORDINATOR: iN DEMAND/NY. Schedule promo time; schedule ads; manage promo/ad process. Bachelors degree and 1 year cable industry exp. Required.
. EOE (11/9)

JOB OPENING:MKTG DIR-SOAPNET/DISNEY/BURBANK: Daring creative to oversee advtg, promos, brand mgmt, creative services; 8+yrs ent/agency exp; trade &/or fan-based mktg a +. Inspiring mgr w/orig ideas. Resume:

JOB OPENING: RESEARCH ANALYST/NBC UNIVERSAL TV DIST, NY – TV research exp in WRAP Overnights and Nielsen Systems a +. MS Office suite a must.  Apply: #441587  (11/9)

JOB OPENING: ASST BUS & LEGAL AFF /OXYGEN NYC. Support 2 lawyers and help w/contracts admin for corp, aff sales, tech etc. Exp in law firm or in-house. Ex org and teamwork. Great dept. BA. Apply

JOB OPENING: RESEARCH STRATEGIST/TLC/Discovery Nets/Silver Spring MD: 3+ yrs mrktng research exp, project mgmt exp, strong analytical & presentation skills. Nielsen knwldg & media exp a +.  Apply at . Job req#2883 (11/8)

JOB OPENING: INT’L CREATIVE DIR/E! Networks Int’l: Build & develop brand & strategy for On-Air Promos & related media. Int’l TV exp. req, UK exp. Pref’d. Submit resumes: (11/8)

JOB OPENING: SR. RESEARCH ANALYST/Spike TV/ NY: Compile, distribute, analyze wkly/monthly TV ratings for Spike TV. Min 2 yrs TV res. exp; Knwldg of Nielsen systems; strong analytic/numeric skills. Apply via (11/8)

JOB OPENING: SR. ANALYST/NTWRK-CABLE RESEARCH/Sony Pictures TV, Westwood:2+ yrs TV res exp at TV studio, cable or b’cast ntwrk. Strong Knwldg Nielsen sftwr & TV indsty. Exc written/comm skills. BA deg. EOE (11/5)

JOB OPENING: ASSOC PUB MGR/HIT Ent./NYC: Manage pub programs for HIT properties in line with brand strategies. Dev product concept through publication; manage licensees; 3+ yrs. prod dev exp, pub pref. (11/5)

JOB OPENING: WRITER/PRODUCER / NBCU CABLE/USA Networks/NY: Must have 1-3 yrs TV network exp directing/producing on-air promos. Final Cut Pro a +. DVD of past work a must. Apply: job# 444778. (11/5)

JOB OPENING: AFFIL MKTG COORD/Sundance Channel/NY: Assist w/ admin & tactics. 2+ yrs exp mktg or sales, w/ TV, film or agency exp pref’d.Strong proj mgmt skills/comp prof/good comm. skills needed. Res: 

JOB OPENING: PROMOTIONS MKTG MGR/Cartoon Ntwrk/Century City: Mng & execute custom integrated promos. Resp. for dev. of sales proposals & exec of custom promos. Min 4-6 yrs exp Mktg & Promos. , #48430.EOE (11/5)

JOB OPENING: HISPANIC MEDIA SALES PROFESSIONALS: Immed. openings w/ proven track records for launch of major Hispanic TV Sales co. Bilingual a + Openings in NY, LA, Miami, Chicago, Dallas, & San Antonio. Resume:

WINTER INTERNSHIPS – These positions are for credit only – nobody gets paid here.  They are posted for free, and students work for school credit only.  For more information on the specs for posting an Internship ad, email Trish at

WINTER INTERNSHIP CREDITS ONLY: LEGAL INTERN/ NY TV Production Company: Research, writing and contract drafting. Fall ’05 and Spring ’06 semester. Unpaid and school credit mandatory. 15-20 hrs/week. Email resume to


SITUATION WANTED: Fortune 500 BRANDING/MARKETING/PR EXECUTIVE/ [NY] who lost 100 pounds [100 more to go] and launched is looking to leverage his enormous viral marketing talent for just the right gig.

SITUATION WANTED: WRITER/PRODUCER : 10 years of cable, broadcast and syndication experience. News, sports, entertainment and docs. Will travel or relocate.

SITUATION WANTED: BUSINESS/LEGAL AFFAIRS/LA: Film/t.v. studio or prod. co.; A-A attorney, 9 yrs experience (ent. law firm, major record company) + creative/prod exp. (A-list actor,  producer and major pop star).

SITUATION WANTED: SEGMENT, ASSOCIATE, or SPONSORSHIP PRODUCER(L.A.) Network reality credits. Creative. Results oriented. Great attitude.  Like comedy / twists / surprises / game elements / hidden camera. 

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WHAT’S ON TONIGHT: Friday, November 4, 2005

ABC     Supernanny, Hope & Faith, Hot Properties, 20/20
CBS     Ghost Whisperer, Threshold, Numb3rs
FOX     The Bernie Mac Show, Malcolm in the Middle, Killer Instinct
NBC     Dateline NBC, Three Wishes, L & O: Criminal Intent
i       America’s Most Talented Kids, Wildfire 7: The Inferno
UPN     Friday Night Smackdown
WB      What I Like About You, What I Like About You [r], Reba, Twins
TELE    El Cuerpo del Deseo, Corazon Partido Gran Final, Decisiones
UNIV    Contra Viento  y Marea, La Esposa Virgen, Cristina


The Crusades: Crescent & The CrossIn 1096, it wasn’t just the clash of swords you could hear in battle.  It was the clash of cultures. East vs. West, Crescent vs. Cross Faith against faith.  Yet neither King, nor Sultan, nor Pope could have predicted that well over 900 years later, we would still be dealing with the consequences.The Crusades: Crescent & The Cross
Sunday night 9/8c
The History Channel®

It started with a belief.  No-one could know where it would end.

Click here for more

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