Friday, June 1st, 2012


What are you watching on The Hub this Summer?
The Hub
has fun summer shows for kids & their families to watch together ALL WEEK LONG!

Saturdays beginning June 2 catch the Care Bears: Welcome to Care-A-Lot and
Kaijudo: Rise of the Duel Masters series premieres and the return of Pound Puppies!

At night, catch stacks of your favorite primetime shows like Sabrina the Teenage Witch,
Lois & Clark: The New Adventures of Superman, The Facts of Life and more!

For more information contact SVP Ad Sales [email protected] (212) 548-5860

Cynopsis: Kids!

Good morning. It’s Friday, June 1, 2012, and this your first early morning briefing.

Just when you thought it was too late  well it isn’t! Come help us celebrate your friends and colleagues in the kid entertainment industry at the first annual Cynopsis Kids !magination Awards breakfast next Thursday, June 7 here in NYC. You never know who will see or meet  but I can guarantee that you’ll learn and be entertained by out keynote speaker Richard Wiese, host of Born to Explore with Richard Wiese, which airs as part of Litton’s Weekend Adventure Saturday morning programming block on most ABC affiliates. Don’t forget  if we’ve never met please make your way over to me and introduce yourself. To register go to

Zodiak Kids, Zodiak Media’s kid’s production/distribution arm, inks a worldwide pre-sale deal with Nickelodeon for the new 3D animated preschool series Quick Quack, Duck! (52×11). The agreement will see the series air on Nick Jr. channels around the world including in the US. Produced by Zodiak Kids production company The Foundation in partnership with creators QQD Limited and Korean animation studio High 1 Entertainment, Quick Quack, Duck! is a pop-up world of creative play that encourages viewers to use their imagination. As part of this pre-sale acquisition, Nick Jr. will work with The Foundation and QQD on the creative development of the series.  Quick Quack, Duck! is currently in pre-production. Based on the short film The Happy Duckling (2008), the series follows the adventures of Remi, an inquisitive 7-year-old boy, and his devoted duck named Quack. In their Pop-up World, they use tabs, pulls and other devices to trigger pop ups that create an interactive story. The series is co-created by Yvette Kaplan (Ice Age, Beavis & Butthead) and Gili Dolev (The Happy Duckling). The Foundation’s Nigel Pickard and Vanessa Hill are the executive producers alongside Yvette Kaplan and QQD’s Ronen Shani.

CBBC (UK) orders Pet School (10×30), a new informational series from UK-based Cineflix Productions. Pet School focuses on eight kids who want nothing more than to own a pet and gives them a reality check about the daily reality of caring for an animal and all the responsibilities  grooming, feeding, cleaning day in and day out. The series will also feature celebrity owners and experts offering their insights into some of the more bizarre animals kept as pets. At the end of the series the kids decide whether they still want a pet… and they find out whether their parents think they are truly capable, committed and up to the challenge of pet ownership. Pet School is the heart of a BBC season on pet ownership. The series also has the support of the PDSA (People’s Dispensary For Sick Animals), a noted UK veterinary charity.

Evolution, a newly launched brand management firm, and Rollman Entertainment are partnering with creator Kevin Grevioux on the rights to Monstroids, which features a new twist on classic monsters from the upcoming Astounding Comics & Darkstorm Studios comic book series. The deal will see Evolution, Rollman and Grevioux work together to develop and produce new content including an animated TV series targeting boys 6-12, as well as create a global brand strategy, licensing and retail development program for the property. Half monster and half machine, the Monstroids are the most advanced man-made creatures ever constructed. Frankenborg, Gearwolf, Draculoid, Quasimotor, Harponica, Jackhammer, Mummitron, Drillbit, Megahurtz, Aquatech – were created by the sinister Dr. D. L. Frankenheim to assist in his fiendish plot to take over the world. But when Frankenheim’s creations rebel against their megalomaniacal master, the Monstroids come together to battle against them and preserve justice. The Monstroids TV series is currently slated for a Q2 2014 launch, with plans to have products in key categories (toys, video games, apparel, accessories, fast food, beverages and theme parks) available at mass retail in fall 2014.


Breakthrough Entertainment and Sinking Ship Entertainment enter into two new licensing deals for the Nick Jr. TV series’ Dino Dan. Signing on as Dino Dan licensees are Fiesta Toys (plush toys) and Hybrid Apparel (T-shirts). The Licensing Shop brokered the deals. Breakthrough Entertainment also extends its license agreement with Live Nation’s Musictoday, for the official Dino Dan merchandise store,, which offers a range of Dino Dan branded merchandise including apparel, toys, DVDs and accessories. Other Dino Dan licensing partners include Ruckus Media (e-books), NCircle Entertainment (DVDs), Pioneer Balloons and Geoworld (toys).

Mind Candy, creators of Moshi Monsters, and Activision Publishing, a subsidiary of Activision Blizzard, unveil plans to release Moshi Monsters: Moshlings Theme Park, the second title in the Moshi Monsters video game series, for Nintendo 3DS and Nintendo DS in time for holiday 2012. Moshi Monsters: Moshlings Theme Park, developed by Black Lantern Studios, invites players to restore the legendary Moshi theme park to its former splendor  along the way unlocking six zones by successfully building attractions and rescuing the scattered Moshlings. Additionally, Nintendo 3DS users will be able can interact with other Nintendo 3DS players via the StreetPass feature and play games to bring the Moshling characters to life in a whole new way.

Majesco Entertainment, a provider of video games, and development partner Chaotic Moon, will bring Hello Kitty to Nintendo 3DS for the first time in the new game Hello Kitty Picnic with Sanrio Friends, set for release in North America for holiday 2012. The new title Hello Kitty and Sanrio pals set off on a picnic adventure, which features 10 mini games including Hidden Object, Spot the Difference, and Picnic Blanket Checkers to collect goodies for the party. Players can also explore and decorate various environments including Hello Kitty’s bedroom and kitchen. Players can earn apples to receive special outfits and accessories for Hello Kitty, interact with her via the 3DS touch screen and play with friends in a variety of multiplayer modes.

LeapFrog partners with Zinkia Entertainment to feature Pocoyo content on the LeapPad tablet. The Pocoyo content, including episodes from the first two seasons of the series and the special, Pocoyo and the Space Circus, will be available in English and for the first time Spanish this summer via the LeapFrog App Center. The deal was negotiated by Evolution, the North American licensing agent for Pocoyo,

Nickelodeon Consumer Products in Germany renews its publishing license with Egmont Ehapa for German language SpongeBob SquarePants magazines, furthering its nine-year partnership. The new deal covers SpongeBob Schwammkopf magazines targeted to boys 4-10 in Germany, Austria and Switzerland, and runs until the end of 2015. The magazine will be available across all retail channels from airport and duty free stores to bookstores, toy stores, newsstands, department stores and supermarkets.


Elsewhere, Zodiak Kids also reveals that Little Princess, produced by The Illuminated Film Company, will join the Queen’s Jubilee celebration this weekend in the UK on Channel 5’s Milkshake! Tomorrow, Saturday, June 2, fans of Little Princess will be excited to see her joining the Milkshake! hosts in the studio to help celebrate the Jubilee festivities. Milkshake! will host a special Diamond Jubilee party with singing and dancing, and a special party themed episode of Little Princess as part of the Jubilee themed line-up. Throughout the weekend Milkshake! will show Jubilee emails and pictures sent in by the viewers. Various activities, including making your own crown, will be featured on the Milkshake! ( website and Little Princess Facebook page.

WordGirl battles robots all week long during Tobey’s Robot Summer on PBS Kids June 11-15, 2012. The weeklong programming event includes a premiere episode on Monday, June 11. WordGirl is produced by Scholastic Media.

DHX Media and its subsidiary W!ldbrain Entertainment have signed a new broadcast deal and appoints a new licensing agent for the preschool series Animal Mechanicals (73×11) in Spain, as it seeks to expand the licensing programs for its library of internationally distributed TV properties. TVE signs on as broadcast partner for Animal Mechanicals in the territory, while Enjoy S.L has been appointed as licensing agent for Spain and Portugal. TVE will launch Animal Mechanicals on Thursday, June 28, and then the series will air Monday-Friday. Currently in its third season, Animal Mechanicals airs around the world including on commissioning channel Kids CBC (Canada), as well as on The Hub (US), Disney Channels in the UK and Asia, Radio-Canada, Discovery Latin America, HOP (Romania), EBS (Korea); Al-Jazeera Children Channel and Prava I Prevodi, who acquired the title for Bosnia, Croatia, Serbia and Montenegro.

Nickelodeon launches the new Nick Jr. Draw and Play app, which invites younger kids to express themselves by drawing, painting and coloring with some of their favorite preschool characters. Kids can get creative and use their imaginations alongside Nick Jr. characters including Dora and Diego, Bubble Guppies, Team Umizoomi and the Backyardigans. The app activities feature eight different painting/drawing brushes, coloring pages featuring Nick Jr. characters, eCards, picture ideas, animated stickers, magic wands, spinning splatter-tops, fireworks, animated tutorials, and parental controls, among other things.


Live + Same Day Ratings Kids Cable Network Averages (000) for Monday, May 28, 2012, 6am-11pm, ranked by K2-11:
NICKELODEON:           K2-11 1023; K6-11 610; TWEENS 9-14 491
DISNEY CHANNEL:      K2-11   973; K6-11 707; TWEENS 9-14 531
CARTOON NETWORK:  K2-11   672; K6-11 499; TWEENS 9-14 406
DISNEY XD:               K2-11   185; K6-11 142; TWEENS 9-14 130
NICKTOONS:              K2-11   111; K6-11   69; TWEENS 9-14  53
Source: MTVN Research from Nielsen Media Research Data

Live + Same Day Ratings Kids Cable Network Averages (000) for Tuesday, May 29, 2012, 6am-11pm, ranked by K2-11:
NICKELODEON:            K2-11 909; K6-11 416; TWEENS 9-14 302
DISNEY CHANNEL:        K2-11 877; K6-11 538; TWEENS 9-14 490
CARTOON NETWORK:    K2-11 644; K6-11 414; TWEENS 9-14 376
DISNEY XD:                K2-11 199; K6-11 163; TWEENS 9-14 123
NICKTOONS:              K2-11 111; K6-11   67; TWEENS 9-14   58
Source: MTVN Research from Nielsen Media Research Data

Live + Same Day Ratings Kids Cable Network Averages (000) for Wednesday, May 30, 2012, 6am-11pm, ranked by K2-11:
DISNEY CHANNEL:       K2-11 927; K6-11 564; TWEENS 9-14 454
NICKELODEON:            K2-11 922; K6-11 408; TWEENS 9-14 293
CARTOON NETWORK:    K2-11 564; K6-11 358; TWEENS 9-14 306
DISNEY XD:                K2-11 279; K6-11 207; TWEENS 9-14 158
NICKTOONS:              K2-11   86; K6-11   54; TWEENS 9-14   52
Source: MTVN Research from Nielsen Media Research Data


Cynopsis Kids !magination Awards

Who will win an !magination Award this year? You won’t want to miss this must-attend industry event!

Thursday, June 7, 2012
8:00 – 10:30am
Le Parker Meridien
New York City

Finalist list:

Friday’s Fun Fact: Although Charles Schulz loved drawing Charlie Brown and his pals, he hated the name Peanuts, which was chosen by United Features Syndicate despite his objections.

Answer to Our Last Trivia Question: What are the names of the cow and chicken on the cartoon Cow and Chicken? Cow and Chicken. Kudos to: Michael Ritz-BucStar Consulting/NYC; Joe Swaney-Cartoon Network/Adult Swim/Atlanta; Deedra L. Roberts-Turner Broadcasting Systems/Atlanta; Liz Murray-Turner Broadcasting/Chicago; Richard Quan-BSSP/San Francisco; Pat Brady-CESD/LA.

Today’s Trivia Question: What were the names of the two gangsters Bugs Bunny often had conflict with? (Email [email protected] with your answer and be sure to include your name, company, city and time zone. Unofficial rules: Only the second four correct answers from each time zone will be mentioned; and once you’ve been mentioned in any of the Cynopsis editions, you can’t be mentioned again that calendar week.)

Later — Gwen
Gwen Billings for Cynopsis Kids!

Cynopsis Ad Sales:
Mike Farina – VP/Sales and Marketing – 203-218-6480 / [email protected]
Classifieds – Trish Pihonak- 888-702-3858 / [email protected]

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Cynopsis CLASSIFIEDSFor More classifieds, visit the classifieds page here .

JOB OPENING: MEDIA ANLYST/MSG Ntwk/NY: Support Media & Spnsrship w/reprting & data anlysis Ntk ratings & varius primry/secndry reserch resorces (Scarborgh) Excl Skills Requ Nielsn systm exper pref Agncy exper welcm (6/8)

JOB OPENING: DIR, PR/WEtv/NYC: Create publicity campaigns for WE tv series, specials, digital/social media content. Work w/prgrm’ng, marketing, digital, agents, talent etc. 8+ yrs exp. Submit res: (6/8)

JOB OPENING: NEWS BOOKER/Los Angeles: Seeking deal-closer with competitive booking experience, familiarity with law enforcement and judicial system, and strong research skills. Apply: [email protected] (6/8)

JOB OPENING: DIR, CONSUMER MKTG/NatGeoChannels/NY: Drive viewership & build awareness for the U.S. based channels & support cross co. initiatives incl. Affil/Ad Sales activities. BA/BS req. 7+ yrs ent/media exp. [email protected] FNG1110 (6/8)

JOB OPENING: ACCOUNT EXECUTIVE/DISNEY/BURBANK: Sell advertising/sponsorships to Advertising Agencies on West Coast. 2 yrs exp required. Kids National Media exp pref. Please visit REQ 44992 for more info. EEO (6/8)

JOB OPENING: IMA/SR DATA PLANNER/SFV: 4+ yrs TV Planning DR; Manage response data; provide analysis on media, performance, ROI; Knowledge of STRATA/Core/IMS/Excel/AdViews/Access & SQL Resume: [email protected] (6/8)

JOB OPENING: RSCH ANALYST/NCM MEDIA NETWORKS/NYC: Prepare sales materials using syndicated & primary rsrch based around ad effectiveness & audience positioning; 1 yr media/agency exp. a + Apply: (6/8)

JOB OPENING: ACCT EXEC CLIENT ACTIVATION/bottlerocket mktg group/NY: Manage events/activations; Pitch/neg. partnerships; dvlp/execute promotions; full campaign delivery. 5+ yrs exp req’d Res: [email protected] (6/8)

JOB OPENING: EDITORS (2 Types) NYC: Exp with True Crime or similar genre. Also Reality TV specializing in Intervention. Familiar with AVID, AVID FX, Boris FX. Cover/resume to: [email protected] (6/8)

JOB OPENING: PRODUCER/NYC: Experience in Reality television specializing in Intervention Reality, extensive experience in field and/or post.Cover/resume to: [email protected] (6/8)

JOB OPENING: DIGITAL AE/Sony Pictures TV/NY: Strong dig. sales bckgrnd a must. Interest in entertainment, gaming, emerg. tech. Able to sell mult properties, incl: Crackle, PS Network, FEARnet & DrOz. Apply: (6/7)

JOB OPENING: MGR-INTEGRATED AD SLS MKTG/DISCOVERY/NY: Resp for dvpmnt/execution of Advrtsr sponsorships, opps/integrations on Velocity; 5+ yrs relevant exp; auto/sports sponsorship a +. (6/7)

JOB OPENING: SR. MGR AD SLS MTKG/Discovery/NYC: Collaborate cross departments to create custom integrations & advance OWN brand/sales strategy/ on air exp. is a must. Apply: (6/7)

JOB OPENING: MGR, BUS OPERATIONS/ESPN Inc/NYC: 4+ Yrs Exp; Manage ad sales support team handling acct. maint. Ad industry exp req’d. Must have exp. in TV. Analytical skills a +. Digital exp is a +. Job ID-45948BR (6/7)

JOB OPENING: ASSISTANT, DEVELOPMENT & PRODUCTION/SABAN BRANDS/CENTURY CITY/LA: 1-3 yrs TV Animation, Family/Kids or Live Action administrative experience to support SVP. Apply: [email protected] (6/6)

JOB OPENING: VP OF PROD/LA: Vry strong mgmt skills, extrmly positive agncy/ntwk relationships a must. Strong undrstding of TV prod issues & prblm-solving skills needed. A true leader. Resume to: [email protected] (6/6)

JOB OPENING: Assoc. Dir., Media Operations & Client-Vendor Comm/Sherwood Trading Group/Ramsey NJ: Mng daily operat’l processes ntwrk TV & Radio clients. Proficient: MediaOcean and EXCEL. Resume: [email protected] (6/5)

JOB OPENING: SR AD SALES EXEC/Captivate Network/Chicago Loop: Need 5+ yrs client+ agency (planning side) contacts. Strategic solutions+consultative sales+passion. Excel $ pkg to cre8 new DOOH biz w/THE leader. Apply: [email protected] (6/5)

JOB OPENING: QC TECH ESPANOL/STAMFORD: Freelance Tech eval audio & video for Spanish & English programs. apply (6/2)

JOB OPENING: SALES COORDINATOR/HEALTH CLUB MEDIA/CHI: Assist AEs in proposal gen. & dvlp prod integration for plans, wrks w/ AEs & Ops on media buys to ensure proper maint of all accts Send resumes to [email protected] (6/2)

JOB OPENING: MANAGER AD SALES MARKETING/BRAVO NBCUniversal/NYC: Collaborate cross departments to create sponsorship opportunities & advance Bravo brand/sales strategy Ad Sales exp is a must. Apply: #5341 (6/2)

INTERNSHIPS – These positions are for credit only – nobody gets paid here. These ads are always posted for free, and students work for school credit only. For more information on the specs for posting an Internship ad, email Trish at [email protected].

SUMMER INTERNSHIP CREDITS ONLY: Screenvision seeks CA based SALES INTERN to assist Nat’l Sales team with contracts, research, analysis and account management. Apply: (6/8)

SUMMER INTERNSHIP CREDITS ONLY: PRODUCTION & DISTRIBUTION INTERN: AIM TV Group seeks summer/fall intern to assist in marketing & distribution of our TV catalog. Available 4 intern earning college credit. Must be enrolled. Submit resume @ [email protected] (6/8)

SITUATION WANTED ADS, POSTED BY THOSE LOOKING TO BE HIRED… There is no charge for placing your Situation Wanted ad… for more information contact Trish Pihonak at [email protected].

SITUATION WANTED: SUPERFINE WRITER. Digital, video, print, integrated, segregated. Broadcast, innovation, beauty, foodie, wellness. Super-speedy, reasonable rates, excels at voice. Visit or for FREE copy. Freelance or full-time. [email protected] (6/8)

SITUATION WANTED: VOD PROGRAMMER/SCHEDULER/NYC: Experience with the scheduling/programming/quality control/delivery/pitch process of media content for major cable network. Interest in Broadcast & Commercial Operations. Contact: [email protected] (6/8)

SITUATION WANTED: Location NYC, Westchester Cty., Fairfield Cty. Experienced sales, biz development pro seeking position in educational/home media/advertising sales. Solid resume and excellent references. Email: [email protected] (6/7)

SITUATION WANTED: VOD PROGRAMMER/SCHEDULER/NYC: Exp with the scheduling/programming/quality control/delivery/pitch process of media content for major cable network. Interest in Broadcast & Commercial Operations. Contact: [email protected] (6/6)

SITUATION WANTED: Exp’d new biz dev pro available for media sales/sales mgmt. Radio, TV, cable, print, Digital and OOH. Work remotely w/access to major airports; road warrior. F/T employment pref’d. Salary + comm. Email: [email protected] (6/6)

SITUATION WANTED: PRODUCTION MANAGER/LA: Experience in educational/documentary/reality TV. Prefer company focused on personal development. Will travel and/or relocate. [email protected] (6/5)

E-mail [email protected] or call Trish Pihonak at 888-702-3858 for rates and specs for Job Openings.

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