Friday, April 2nd, 2010


Totally Spies! Season 5 ||| The Theatrical Movie
 The brand new Amazing Spiez



Worldwide Distribution: Zodiak Entertainment.

Cynopsis: Kids!

Good morning. It’s Friday, April 2, 2010, and this is your first early morning Kids briefing.

Glasgow-based Billi Productions and indie animation studio Glasgow Animation have moved into post-production on Scotland’s first full-length CGI animated feature film Sir Billi.  The family-targeted movie is directed by Sascha Hartman, also co-founder of Billi Productions, from a screenplay by his wife Tessa Hartman, which is based on their original story and expanded from a 2006 short concept.  John Fraser is producing the picture, with Sir Sean Connery serving as executive producer.  Connery and actor Alan Cumming are key members of the voice-over cast for the movie.  The movie also features a musical score created by Patrick Doyle (Harry Potter and the Goblet of Fire, Sense and Sensibility), with Dame Shirley Bassey performing the title track, Guardian of the Highlands.  Other cast members include Miriam Margolyes (Harry Potter), Alex Norton (Pirates of the Caribbean, Taggart), Ford Kiernan (Chewin’ the Fat, The Last Great Wilderness), Barbara Rafferty (The Wicker Man, River City), Greg Hemphill (Still Game, Chewin’ the Fat), Kieron Elliot (How to Train Your Dragon), and Ruby Wax among others.  Set in the Scottish Highlands, the adventure revolves around Sir William Sedgewick (aka Sir Billi, who is voiced by Connery), a unique local hero, grandfather and skateboarding veterinarian, who stops at nothing to go up against bad guys and others in order to save an illegal fugitive, Bessie Boo the beaver, with the help of his sidekick Gordon the Goat (Cumming).

Recording artist/songwriter/producer/fashion designer Pharrell Williams (member of the group N.E.R.D.) launches his new teen-targeted news/information service, which will cover everything from current events, politics, science, entertainment, health, sports, gaming and fashion in written items, blogs and video content (e.g. interviews) as well as user generated content, per Billboard.  Additionally, Kidult plans include a Kidult Youth Leadership Conference set to be held this June 26 in NYC.  Pharrell co-founded the site with Mimi Valdes, Editor in Chief of Latina Magazine.


Coraline director Henry Selick enters into an exclusive long-term deal with Disney/Pixar to create Stop-motion animated feature films, per Variety.  The move not only marks Selick’s return to Disney, where he began his career and directed Tim Burton’s The Nightmare Before Christmas, but also Disney Animation and its head John Lasseter’s commitment to another style of animation.  According to the report, Selick will be based in the Bay Area, where he will write and direct stop-motion movies based on original concepts and literary properties.  Coraline was a Laika Entertainment picture.

The Fox big screen adaptation of the classic kid’s book Mr. Poppers Penguins, could be moving forward with writer/director Noah Baumbach in discussions to direct and Ben Stiller also talks to star, per Variety.  The studio acquired the right to the 1938 book by Richard and Florence Atwater last year, and is now in the hands of writers Sean Anders and John MorrisJohn Davis will produce the movie under his Davis Entertainment banner.  Baumbach, who co-wrote the screenplay for Fox and Wes Anderson’s stop-motion animated movie Fantastic Mr. Fox (2009), directed Stiller in the newly released Focus Features’ movie Greenberg, which is not for kids.


Foothill Entertainment acquires the worldwide distribution rights to the new kid/family game show format Test The Teachers (20×25), which it will showcase at MIPTV.  Produced by Ireland-based Screentime Shinawil (The Apprentice, Popstars, Dragon’s Den), Test The Teachers offers kids the chance to turn things upside down by testing their teachers in categories from world history to pop culture.  In the inter-school game series, students come up with the questions, tasks and challenges to test teachers from rival schools.  Test The Teachers currently airs on RTE Two (Ireland).  Foothill is handling worldwide sales outside of Ireland.

Mediatoon will showcase a range of properties at MIPTV later this month in Cannes.  Leading its slate of offerings is The Garfield Show (52×11), produced by Dargaud Media, which has a second season already in production.  Additional shows include:

  • The short-form preschool series Yummy Toonies (104×1), which explores various food groups, their colors and tastes, co-produced with Cherry Picking, Ellipsanime and Storimages.
  • Contraptus (78×7), a 3D HD animated series abed on the comic book Leonard by Turk and De Groot, produced by Ellipsanime.  Each episode is followed by a 40-second interstitial based on the invention from the episode. There is also an interactive companion website featuring games at
  • .

  • The Magic Roundabout (104×11)  the second season of 52 new episodes of the preschool series co-produced by Les Films Action, Ellipsanime and Play Production.  The new episodes are set to deliver in fall 2010.
  • The Chumballs (26×11)  an animated series targeted to younger kids and that focuses on basics of ecology.

Disney/ABC/ESPN is launching several iPad-optimized apps this Saturday including several for kids, as well as those for sports enthusiasts, which includes some kids/teens:

  • Two Toy Story apps (one free, the other/$8.99 with a free month subscription to offering read-along stories and interactive features such as karaoke and voice record capabilities
  • iPad Gaming apps include Phineas and Ferb Arcade, Fairies Fly and ESPN Pinball
  • ESPN ScoreCenter XL is the network’s version of the popular ScoreCenter iPhone app

Also, Once Upon an App gives The Tale of Peter Rabbit the iPad app treatment.  The Peter Rabbit app launches this weekend (regularly $.99, but free this weekend).  The app features classic illustrations, narration, an interactive picture puzzle, an Easter Egg game, and music.  The app is also compatible with iPhone and iPod touch (requires iPhone OS 3.0 or later)


Shaftesbury Kids proudly presents BAXTER! The best new kids series around!
Join Baxter and his friends on their journey through the unique, high-energy world
that is Northern School of the Arts, where the key to surviving high school is standing out!

Visit us at Miptv booth R27.12
or contact Ryan St. Peters [email protected]


Gaumont-Alphanim and Muse Entertainment enter into a deal with Oxford University Press to develop a series of educational books based on the animated kid’s TV series The Mysteries of Alfred Hedgehog for use by teachers in primary school classes in Canada, New Zealand and Australia.  Created by Merilyn Read (Babar and Father Christmas, The Tom Green Show) and Mary Mackay-Smith (Dot, Caillou), The Mysteries of Alfred Hedgehog follows the adventures of the Hedgehog detective as he uses his powers of deductive reasoning to solve mysteries.  The series debuted this year on TVO, TFO, Radio-Canada, Knowledge and France 5.  There is already an online game and a Nintendo Wii game based on the property.

Warner Home Video (WHV) and Sesame Workshop will release Firefly Fun and Buggy Buddies on DVD this June 1, 2010.  The title includes three stories all about bugs and featuring guest appearances by Jenny McCarthy and Molly Shannon.


Top 10 Combined Broadcast/Basic Cable shows among Kids 2-11 for the week of 3/22-3/28/10 , 6a-6a:
K2-11                                             Total Delivery (000)
NICK:    Kids Choice Awards 2010 (3/27; 8-9:30p)     3721
NICK:    SpongeBob SquarePants (3/28; 10:30a)       2816
NICK:    SpongeBob SquarePants (3/27; 9:30a)         2702
NICK:    Victorious (3/27; 9:30p)                              2686
NICK:    iCarly (3/22; 6p)                                         2521
NICK:    SpongeBob SquarePants (3/28; 10a)            2501
NICK:    iCarly (3/28; 11a)                                       2499
NICK:    iCarly (3/22; 6:30p)                                    2402
NICK:    SpongeBob SquarePants (3/22; 5:30p)         2380
NICK:    SpongeBob SquarePants (3/25; 5:30p)         2290
Source: Disney from Nielsen Media Research Data
*Disney Channel is not an ad supported cable network, unlike the others in this listing.

Top 10 Combined Broadcast/Basic Cable shows among Kids 6-11 for the week of 3/22-3/28/10 , 6a-6a:
K6-11                                                Total Delivery (000)
NICK:    Kids Choice Awards 2010 (3/27; 8-9:30p)       2889
NICK:    Victorious (3/27; 9:30p)                                2118
NICK:    SpongeBob SquarePants (3/27; 9:30a)           1772
NICK:    iCarly (3/22; 6:30p)                                      1755
NICK:    iCarly (3/22; 6p)                                           1691
NICK:    SpongeBob SquarePants (3/28; 10:30a)         1676
NICK:    iCarly (3/28; 11a)                                         1639
NICK:    SpongeBob SquarePants (3/27; 7:30p)           1562
NICK:    iCarly (3/22; 7p)                                           1522
NICK:    SpongeBob SquarePants (3/28; 10a)              1500
Source: Disney from Nielsen Media Research Data
*Disney Channel is not an ad supported cable network, unlike the others in this listing.

Top 10 Combined Broadcast/Basic Cable shows among Tweens 9-14 for the week of 3/22-3/28/10 , 6a-6a:
Tweens 9-14                                    Total Delivery (000)
NICK:    Kids Choice Awards 2010 (3/27; 8-9:30p)       2631
NICK:    Victorious (3/27; 9:30p)                                1989
FOX:     American Idol (3/23; 8-10:01p)                      1470
NAN:     Kids Choice Awards 2010 (3/27; 10-11:30p)   1393
NICK:    iCarly (3/22; 6:30p)                                      1245
NICK:    iCarly (3/28; 11a)                                         1206
NICK:    iCarly (3/28; 7:30p)                                      1185
FOX:     American Idol (3/24; 9-10p)                           1185
NICK:    Victorious (3/28; 11:30a)                               1177
NICK:    Kids Choice Awards 2010 (3/28; 12-1:30p)      1174
Source: Disney from Nielsen Media Research Data
*Disney Channel is not an ad supported cable network, unlike the others in this listing.

Top 10 Combined Broadcast/Basic Cable shows among Teens 12-17 for the week of 3/22-3/28/10 , 6a-6a:
Teens 12-17                                     Total Delivery (000)
NICK:    Kids Choice Awards 2010 (3/27; 8-9:30p)       1613
FOX:     American Idol (3/23; 8-10:01p)                      1361
NICK:    Victorious (3/27; 9:30p)                                1305
FOX:     American Idol (3/24; 9-10p)                           1131
FAM:     Secret Life of the American Teen (3/22; 8-9p) 1043
NAN:     Kids Choice Awards 2010 (3/27; 10-11:30p)     862
FOX:     Family Guy (3/28; 9p)                                     836
NICK:    Victorious (3/28; 11:30a)                                744
NICK:    Kids Choice Awards 2010 (3/28; 12-1:30p)       742
FOX:     Family Guy (3/24; 11:30p)                               728
Source: Disney from Nielsen Media Research Data
*Disney Channel is not an ad supported cable network, unlike the others in this listing.
**Abbreviation for Adult Swim, which airs on Cartoon Network

Final K6-11 Ratings for Saturday, March 27, 2010 Broadcast Networks only (Live + SD Data):
Source: Disney Research from Nielsen Media Research Data
CW (TheCW4Kids) 0.8/5 Avg. (7a-12p)
Winx Club 0.2/3; Winx Club 0.4/4; Dinosaur King 0.6/4; Dinosaur King 0.9/5; Yu-Gi-Oh! 1.2/6; Yu-Gi-Oh! 1.0/4; Sonic X 1.0/5; Sonic X 1.2/5; Teenage Mutant Ninja Turtles 0.9/4; Teenage Mutant Ninja Turtles 0.8/4
ABC 0.8/4 Avg. (9a-1p)
The Emperor’s New School 0.4/2; The Replacements 0.8/4; That’s So Raven 1.1/5; That’s So Raven 1.3/6; Hannah Montana 1.0/5; Suite Life of Zack & Cody 0.9/4; Mighty Morphin Power Rangers 0.6/3; Mighty Morphin Power Rangers 0.5/3
NBC (Qubo on NBC) Avg. 0.4/2 (10a-1p)
Turbo Dogs 0.4/2; Shelldon 0.4/2; 3-2-1 Penguins 0.5/2; Babar 0.5/2; Willa’s Wild Life 0.4/2; Jane and the Dragon 0.3/2
CBS (CookieJarTV) 0.4/2 Avg. (7-10a/10a-12p)
Busytown Mysteries 0.2/2; Noonbory and the Super 7 0.5/2; Busytown Mysteries 0.4/2; Busytown Mysteries 0.6/3; Noonbory and the Super 7 0.3/2; Sabrina: The Animated Series 0.5/2

Final K6-11 Ratings for Saturday, March 27, 2010 Cable Networks only (Live + SD Data):
Source: Disney Research from Nielsen Media Research Data
NICKELODEON 4.6/25 Avg. (7a-1p)
All Grown Up 1.6/17; Jimmy Neutron 2.5/21; Fairly OddParents 3.5/23; Fairly OddParents 4.5/25; SpongeBob SquarePants 5.8/30; SpongeBob SquarePants 7.2/33; Penguins of Madagascar 5.9/27; Fanboy & Chum Chum 4.9/22; SpongeBob SquarePants 4.7/22; SpongeBob SquarePants 4.9/24; iCarly 5.0/26; iCarly 4.8/25
DISNEY CHANNEL 2.1/11 Avg. (7a-1p)
My Friends Tigger & Pooh 1.7/18; Chuggington 1.8/16; Special Agent Oso 1.7/11; Handy Manny 1.8/10; Mickey Mouse Clubhouse 1.8/9; Mickey Mouse Clubhouse 1.7/8; Imagination Movers 1.8/8; Handy Manny 2.0/9; Phineas and Ferb 2.5/12; Phineas and Ferb 2.6/13; Harriet the Spy: Blog Wars (1×100) 2.8/15
CARTOON NETWORK 1.7/9 Avg. (7a-1p)
Pokemon: Diamond and Pearl  Galactic Battle 1.0/11; Yu-Gi-Oh 5Ds 1.4/11; Ben 10: Alien Force 1.5/10; Star Wars: Clone Wars 1.6/9; Hot Wheels: Battle Force 1.5/8; Bakugan 1.7/8; Johnny Test 2.0/9; Johnny Test 2.5/11; Chowder 1.9/9; Chowder 1.8/9; The Garfield Show 1.7/9; The Garfield Show 2.0/10
DISNEY XD 0.8/5 Avg. (7a-1p)
Suite Life of Zack & Cody 0.4/5; Phineas and Ferb 0.7/6; Phineas and Ferb 1.3/8; Kick Buttowski 1.4/8; Jimmy Two Shoes Shorts (1×15) 0.7/4; Kid vs. Kat 0.6/3; Phineas and Ferb 0.8/4; Zeke and Luther 0.8/4; Kick Buttowski 0.9/4; Kick Buttowski 0.9/5; Kick Buttowski 0.9/5; Zeke and Luther 0.7/3

Friday Fun Fact:  During the first year of Cynopsis, the daily edition was delivered by fax because there was no email in the office yet. 

Answer to Yesterday’s Trivia:  Chief Ranger John Smith was charged with keeping whom in line?  YOGI BEAR!  HEY BOO-BOO!  Kudos to: Jodi Feinstein-Majesco Entertainment/Edison; Joe Swaney-Cartoon Network/Atlanta; Andy Krinner-aNb Media/NY; Ricky Ricamonte-Sesame Workshop/NY; Tom Boyd-WGN TV/Chicago; Pat Brady-CESD/LA; Richard Quan-Imaginary Time/San Francisco; Brent Siragusa-The NPD Group/LA; Squirrel Rippley-Dark Horse media/Tucson

Today’s Trivia Question:  Mr. Rogers lived at 4802 Fifth Avenue in Mister Roger’s Neighborhood, “the gateway to” what?  (Email [email protected] with your answer and be sure to include your name, company, city and time zone. Unofficial rules: Only the second four correct answers from each time zone will be mentioned; and once you’ve been mentioned in any of the Cynopsis editions, you can’t be mentioned again that calendar week.)

Later —
Gwen Billings for Cynopsis Kids!

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Mike Farina – Sr. Dir/Business Development & Sales – 203-218-6480 / [email protected]
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JOB OPENING:  VP BUS AFFAIRS Disney Channel/XD/Playhouse Disney/LA: Min of 10 years exp in TV bus affairs – live action, scripted series development/ production; provide guidance to SR mgmt. Apply   #234364   (4/9)

JOB OPENING:  AFFILIATE MRKTG, INTEGRATED SOLUTIONS MGR/Univision NYC: Spanish fluent -Develop/Execute distributor marketing and media partnerships/exp in media and consumer marketing. Res: [email protected] EOE(4/9)

JOB OPENING:  DIR SALES DEV & MKTG/Disney ABC TV/NY:  Spearhead sales dev materials & trade comm plans for Disney Channel/DisneyXD/Disney Media. Partner w/ Rsrch; Ad Sales Mktg;Cross-platform. 7+ Yrs exp. 233986 (4/9)

JOB OPENING:  DEVELOPMENT ASSOC. PRODUCER/STORY HOUSE Prods/DC: 2+ yrs exp casting, producing, and/or dev writing. Strong knwldg non-fict TV. Must be driven & passionate. Job descrip & apply @ (4/9)

JOB OPENING:  CONTENT SALES MGR (2)/Thought Equity Motion/NY, LA,: World leader in video licensing. Expert ideation, consultative & relationship sales exp. More info visit:; Resumes to: [email protected] (4/9)

JOB OPENING: STRATEGIC PLANNING ANALYST/NY:Resp for digital avail rpts, earned/billed rpts, support Mgr on adhocs. Finance exp prefrd, strong excel a must,some access, VBA a plus.Cover/resume:  [email protected] (4/8)

JOB OPENING: VP OXYGEN RESEARCH: Manage team creating top line & detailed analyses reporting, consumer profiling, video & new-media trends, & highlights covering Oxygen and competitors. Apply@ job #1163353 (4/8)

JOB OPENING: RSRCH STRATEGIST/ The Travel Channel/Chevy Chase MD:  Mng rsrch studies to support TV Prgrmng, Content, Mktg, & Comm. functional teams. 3-5 yrs TV rsrch (Nielsen) exp. Full desc: @ apply:   (4/8)

JOB OPENING: USA Network/STRATEGIC PLANNING TEMP/NYC: Responsible for tracking, organizing and disseminating competitive research information. Bachelor’s Degree/3 month position. Reply: [email protected] w/ res (4/7)

JOB OPENING: USA Network/NBC Universal/NY: Schedule on-air promos to execute marketing plans and help generate brand awareness. 1+ yr media exp.  Please apply at job # 1163611 (4/6)

JOB OPENING: DIR OF PROGRAMMING/NESN/MA: Manage strategic dir for NESN content, oversee audience rsrch, cultivate relationships, work closely with Sales & Mktg, develop and manage budget, 7+ yrs exp (4/6)

JOB OPENING: ASSOC PROD, NEWS/NESN/MA: Write & produce feature & cvr stories, edit highlights, gather/archive video, research stats, strong knwldg of Boston sports, 2-5 yrs exp, line-prod exp a + (4/6)

JOB OPENING: DIR, PRICING & PLANNING/NY: TV Guide Network/ Directs ad sales pricing/planning, inventory mgmnt, ad sales budgeting/modeling, 5 yrs exp. pricing/plan’g cable or brcst Ad Sales. [email protected] (4/6)

JOB OPENING: SR. ANALYST/CAFEMOM/NY: Res. studies for ad prgrms, update synd. res. reports, ad hoc reports for mgmt insight. 3 yrs exp; exp w/comScore or Nielsen NetRating data; Excel, PPoint. More at (4/6)

JOB OPENING: VP LEGAL AFFAIRS ABC FAMILY/LA: Hands-on experience in TV series development and production. Min 15 yrs devl/prod/licensing. Provide leadership and guidance to Sr mgmt. Apply # 230572  (4/6)

JOB OPENING: ACCT EXEC DIGITAL AD SALES/LA: Grwng/mngng onlne ad sales rev for & AETN Dig Props. Exp digital ad sales, major ad clients, & gaming. (4/3)

JOB OPENING: NBCU has an opening for an ACCOUNT EXECUTIVE, DIGITAL MEDIA AD SALES; Sports & Olympics (job#1134602) please visit our career website for more information  (4/3)

JOB OPENING: DIGITAL SALESPERSON/GMC/ATL: Sell video, display & custom sponsorships on , a leading site in the family values market. Commission only with potential for full time position. Apply to [email protected] (4/3)

JOB OPENING: DIRECTOR, DIGITAL RESEARCH/TURNER BROADCASTING/ATL: Leadership role supporting Young Adult/Kid Digital Research: multiple platforms/8 yrs exp/primary/secondary/Omniture/NetRatings/4 yr degree. [email protected]   (4/3)

JOB OPENING: SALES PLANNER/CHIC OR LA/RMG NETWORKS: Join the leading away-from-home TV ent team. Build sales proposals, post analysis, research, strong excl, ppt, BA & 2-3 yrs agency/b’cast exp. Send resume: [email protected]  (4/3)

JOB OPENING:  SR. RSRCH ANALYST,RSRCH/AETN/NY:Support AETN’s dist efforts thru dvlpmnt of reports, presentations& strategies pertinent to positioning the brands w/traditional& new media dist. Apply: (4/3)

INTERNSHIPS – These positions are for credit only – nobody gets paid here. These ads are always posted for free , and students work for school credit only. For more information on the specs for posting an Internship ad, email Trish at [email protected] .

SUMMER INTERNSHIP CREDITS ONLY:  GRAPHIC DESIGN/The Met Museum of Art 10 hrs/wk. Scan/silo/proof images on MMA Store site. Must have prof demeanor, attn to detail & able to work ind. Photoshop knwlg a must. Cov ltr/res: [email protected] (4/9)

SITUATION WANTED ADS, POSTED BY THOSE LOOKING TO BE HIRED …  There is no charge for placing your Situation Wanted ad … for more information contact Trish Pihonak at [email protected]

SITUATION WANTED:  FILM-MAKER  New Media, HD production development. Solid production skills, including camera work, editing, and directing. Feature film, video, and new-media credits. References available. [email protected] (4/9)

SITUATION WANTED:  Dedicated & Experienced ADV. SALES PLANNER. Sales proposals, resolving client discrepancies, quarterly post analysis, special sales service projects, expert computer skills. Contact- [email protected] (4/9)

SITUATION WANTED:  20+ yrs. experience in TV Broadcasting & Cable ACCOUNTING/FINANCE. Seeking FT/PT or Temp-to-Perm position:   [email protected] (4/9)

SITUATION WANTED:  EXECUTIVE ASSISTANT position film/TV (NY) 7 years experience: Interned for a President, Executive Assistant to SVP/VP/film director/celebrity [email protected] (4/9)

SITUATION WANTED: SEGMENT PRODUCER/RIGHTS & CLEARANCES: Experienced in Rights & Clearances ( photo, footage, talent & music) for documentaries, talk, award shows / film tributes,. etc. Looking for next project. Email: [email protected] (4/7)

SITUATION WANTED: Dedicated & Experienced DVD Producer: 8 years NYC experience at The BBC, MTV, The Food Network, and NICK Intl. Problem solver, marketing/PR experience, outgoing and personable. [email protected] (4/6)

SITUATION WANTED: ANIMATION PRODUCER/ASST/LINE PRODUCER: 20 yrs experience. 2D Digital. Flash. Traditional. Canadian. OCASE   [email protected] (4/6)

SITUATION WANTED: PRODUCER/WRITER/DIRECTOR (NY): Ultra-creative, award winning, all formats, all genres, all major networks and major cable. Fast, frugal and fun! [email protected] (4/6)

SITUATION WANTED: MEDIA SALESMAN THAT BRINGS RESULTS. 6+ years of experience in media sales for new media, TV and Film with strong knowledge of contracts and sharp professional relationship with clients. Email: [email protected] (4/6)

E-mail [email protected] or call Trish Pihonak at 203.926.9878 for rates and specs for Job Openings.

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