Rob Morlano
VP, Creative Post Production Sales
IDC LA
https://www.linkedin.com/in/robmorlano/
What are three attributes that got you where you are now?
Adaptability, Resilience, Willingness to learn
What advice would you give to someone who is looking to enter the market?
Be humble, and stay humble. Its a tough industry to break into but always listen and learn. Work hard, be willing to wear different hats.
Pre-workday, what is your morning ritual?
Wake up, shower, get the kids ready and out to school, commute into Hollywood 3x week from Simi Valley!
What about your job keeps you up at night?
The constant change within the industry. Wanting to be the best and stay there!
In an industry brimming with information, what isn’t talked about enough?
Currently, I think AI is a big one that needs to be looked at more carefully. As with all new and emerging tech, there is knee jerk reaction to reject it, fear it, ignore it. The reality is, as always no matter how much we look away its going to happen. How can we as an industry work with it and utilize it to get ahead….
