| A CYNOPSIS MESSAGE FROM PREMION |
 IN THE NEWS |
| Three Middle East entities will provide a total of $24 billion to Paramount Skydance for its takeover of Warner Bros. Discovery, reports The Wall Street Journal. Saudi Arabia’s Public Investment Fund, Qatar Investment Authority and Abu Dhabi’s L’imad Holdings are said to be finalizing deals to contribute to the $81 billion Paramount has agreed to pay for WBD. The Gulf investors will not have voting rights in the new company, according to WSJ. |
 The end of CBS’ “The Late Show With Stephen Colbert” will mean a time change for “Comics Unleashed With Byron Allen.” Allen’s show, which had been airing at 12:35a, moves to 11:35p on Friday, May 22, followed by another Allen-produced show, “Funny You Should Ask.” The move is part of a time buy agreement for the 2026-2027 season, according to Variety, with Allen leasing the slots. Said the Founder, Chairman and CEO of Allen Media, “I created and launched ‘Comics Unleashed’ 20 years ago so my fellow comedians could have a platform to do what we all love – make people laugh. I truly appreciate CBS’ confidence in me by picking up our two-hour comedy block … because the world can never have enough laughter.”
CNN will host a California two-hour gubernatorial primary debate on Tuesday, May 5. So far, six Democrats and two Republicans have met the eligibility requirements: Republicans Riverside County sheriff Chad Bianco and former Fox News host Steve Hilton, and Democrats Xavier Becerra, former secretary of health and human services; Matt Mahan, mayor of San José; former Rep. Katie Porter; former presidential candidate Tom Steyer, US Rep. Eric Swalwell; and former Los Angeles mayor Antonio Villaraigosa. |
| GAMING |
 Netflix has launched a mobile app for its library of games for kids aged 8 and younger, ad-free with no in-app purchases. Users (or their parents) can find the app in the Apple App Store or Google Play and download it to their smartphone or tablet.
LiveRamp has expanded partnership with game engine Unity to improve marketers’ effectiveness reaching mobile users. The partnership will make LiveRamp’s durable, interoperable identifier – RampID – available across Unity Exchange, enabling marketers, agencies, and platforms to apply identity-based buying strategies within Unity’s mobile ecosystem, which includes 2.9 billion monthly active devices in mobile environments globally. “Marketers want to be able to activate across every channel and reach their target customers quickly and seamlessly, and the partnership between LiveRamp and Unity extends this even further into gaming, at scale,” said Matthew Hogg, SVP, Connectivity & Ecosystem at LiveRamp. |
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| NEW & RETURNING SERIES |
| Hulu anthology series “4X20: Quick Hits,” focused on cannabis and the people who love it, drops Monday, April 20 with all four episodes. “Christmas has a whole cable channel dedicated to holiday programming,” said executive producer Jimmy Kimmel. “For 4/20, we made four 20-minute-long documentaries for those who celebrate with trees of a different kind.”
“You’re Killing Me,” starring and executive produced by Brooke Shields, makes its debut Monday, May 18 on Acorn TV.
Netflix is beefing up its preschooler offerings with new series “Young MacDonald,” and Monday premiere dates for “My ‘Sesame Street’ Friends: My Elmo” (April 13), “CoComelon Lane” (April 20), “My Sesame Street Friends: My Abby” (April 27) and “Dr. Seuss’s Horton!” (May 4), among others.
Jessica Lange is taking another turn on “American Horror Story,” for season 13. Lange last appeared on the Ryan Murphy drama in season 8.
French Senegalese action thriller “Lex Africana” premieres Tuesday, May 5 on MHz Choice. |
Today’s Premieres
BritBox: A Taste for Murder
PBS: Lucy Worsley Investigates: The American Revolution at 9p |
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| COMING UP |
| MS NOW is hosting the Future Correspondents Brunch on April 24, the day before the White House Correspondents’ Dinner. “Hosting this type of mentorship session and panel discussion creates a meaningful space for students to learn from professionals in the field, ask questions, and build relationships for the future,” said network president Rebecca Kutler.
Great American Media has been named a finalist in the Shorty Awards for its social brand launch campaign for “Home Sweet Wedding.” The second installment of the “Home Sweet” franchise is going up against FX Networks, Converse and Google, among others. The awards, celebrating excellence in digital and social media, spotlighting brands, take place May 19 in NYC. |
| SPORTS REPORT |
| Source Media Group today announces the launch of Source Golf, a daily golf network that offers brands access to the combined audience of the top YouTube golf channels through a single, network-level media buy. “For the first time, the sport’s top creators and athletes are coming together as a network, built for the biggest screen in the home,” said Steve Strand, President and Co-Founder of Source Media Group. “We’ve rebuilt the golf bundle for the streaming era.”
Hearst-owned WDSU-TV is saddling up as the exclusive broadcast partner for Hondo Rodeo Fest’s three-night, million-dollar showdown, April 10–12 at the Caesars Superdome. The event will air nightly on MeTV New Orleans and stream on Hearst’s Very Local app. |
| RATINGS |
| Viewership for the two Men’s Final Four averaged 16.2 million, according to AdImpact. The Michigan/Arizona matchup averaged 20.2 million viewers, with streaming accounting for 54%. The earlier game between UConn and Illinois averaged 16.3 million viewers, with streaming making up 53%. |
| EXECUTIVE MOVES |
| Marybeth Sprows has returned to Hallmark Media in the role of SVP, Original Series, and Tatiana Erasme has been elevated to VP, Casting & Talent Strategy. Sprows rejoins the company from Sony Pictures Television.
Cultural integration company Yellow House Collective has tapped Lisa Torres, in strategic partnership with her firm The LIT Group, to serve as Head of Brand & Measurement, and writer/producer Miranda Gonzalez as Head of Story and Original IP. |
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This Day in History
1509 – France declared war on Venice.
Answer to Our Last Trivia Question
Which actor left a recurring role on “The Untouchables” (1959-53) to take the lead in a 1960-62 detective series? Anthony George left “The Untouchables” for “Checkmate.” Kudos to: Justin Pierce-JP Consulting Group/LA; Susan Nessanbaum-Goldberg-M and S Entertainment/LA; Tom Moore-Kalt Productions/LA
Today’s Trivia Question
In the TV movie “A Walton Wedding” (1995), which two characters are getting married? (Email your answer to trivia@cynopsis.com and be sure to include your name, company, city and time zone – a limit of four answers per time zone.) |
EXECUTIVE >>
TBS INTERNATIONAL/LOS ANGELES, CA: Draft, review, and negotiate a broad range of entertainment and media agreements, with a primary focus on unscripted television, format licensing, and intellectual property distribution. Handle development, production, and co-production agreements, including situations where TBS is designated as the production entity providing production services. More info HERE
PRINT TRAFFICKER AND TECHNICAL COORDINATOR >>
FILM FEST DC/WASHINGTON, DC: Coordinate direct communication between print sources and the festival to ensure the on-time inbound and outbound delivery of all film materials and work with venue staff to deliver and test each film and KDM. Request and collect KDMs for all encrypted DCPs and maintain a spreadsheet that contains all the aspects of the film. Full info HERE
MANAGER, MEMBER ENGAGEMENT AND ANALYTICS >>
TELEVISION ACADEMY/NORTH HOLLYWOOD, CA:
Lead the execution of initiatives such as the Peer Circle program and Your Voice Matters, reviewing data to enhance program participation and ensure metrics are achieved; collaborate with the Senior Director of Engagement and Retention and stakeholders across marketing to manage delivery and optimization of the Member Benefits Perks newsletter. Full info HERE
BROADCAST ENGINEER >>
HIGH POINT UNIVERSITY/HIGH POINT, NC: Ensure high-quality production environments and provide technical leadership to faculty, staff, and students in live and recorded productions and play a role in supporting the school’s mission to provide industry-standard production experiences for students and will have opportunities to contribute to the development of emerging media technologies. More info HERE
ASSOCIATE PROFESSOR OF THE PRACTICE, MULTI-EPISODE TELEVISION PRODUCING >>
BOSTON UNIVERSITY – COLLEGE OF COMMUNICATION/BOSTON, MA: Develope, produce, and manage scripted and unscripted multi-episodic series for linear television and/or streaming. Qualified applicants will be distinguished multi-platform practitioners with a significant body of “boots on the ground” work in the TV and streaming industry. The position will require in-class instruction and on-set exercises. Full info HERE
PROFESSOR OF THE PRACTICE: STUDIO AND/OR FIELD DIRECTING; MULTIPLE CAMERAS >>
BOSTON UNIVERSITY – COLLEGE OF COMMUNICATION/BOSTON, MA: We seek a colleague with a significant body of practical work in television directing using multiple cameras for linear television and/or streaming platforms. Familiarity with visual effects and AI-supported tools is considered a plus. This position includes teaching directing of scripted and/or unscripted content using multiple cameras at many levels. Full info HERE
ASSOCIATE PROFESSOR OF THE PRACTICE: VERTICAL FILMMAKING/CONTENT CREATOR >>
BOSTON UNIVERSITY – COLLEGE OF COMMUNICATION/BOSTON, MA: We seek a colleague with a professional track record in the creation and development of original short-form content aimed at promoting, activating, and motivating young people through social activism, experimentation, entertainment, brand building, and audience engagement across today’s leading content platforms and social media ecosystems. More info HERE
SALES MANAGER – AP AD INSIGHTS HUB >>
ADVERTISER PERCEPTIONS/NEW YORK, NY: Drive direct sales of the platform offering, focusing heavily on new client acquisition. Reporting to and working closely with the GM of the Ad Insights Hub, this individual contributor will partner cross-functionally with Sales, Business Intelligence, Operations, and Client Services teams to build awareness and engagement with new clients. Full info HERE
SALES DIRECTOR – OMG
MOONBUG ENTERTAINMENT
NEW YORK, NY
Deliver and exceed sales revenue targets as well as build, manage and grow a strategic account list with a focus on Omnicom agencies and their clients directly, within the northeast. Ability to navigate holding company structure and negotiate strategic partnerships with key stakeholders (ratecards, preferred programmatic deals, content deals, etc.). More info HERE
DIRECTOR OF PERFORMANCE MARKETING >>
ATHLETE TO ATHLETE/SANTA MONICA, CA: Lead the performance marketing team across Meta Ads and new paid digital channels (TikTok, YouTube, Google, etc.) as well as build and execute a roadmap for channel expansion and profitable scale. Develop and run structured testing frameworks. Partner with Creative Strategist on ad briefs, testing priorities, and creative feedback loops. Full info HERE
NATIONAL SALES MANAGER>>
HEARST MEDIA PRODUCTION GROUP/CHARLOTTE, NC: Oversee daily sales pipeline operations focused on national sponsorships, integrations, and branded content tied to unscripted programming. Manage and coach the Business Development team, drive outbound activity, shape proposals and pricing, and lead CRM strategy, reporting, and optimizations via Salesforce. Full info HERE
ASSOCIATE PRODUCER >>
NTD/WASHINGTON, DC: Pitch story ideas and write scripts/segment outlines as well as research guests and interview topics. Book guests and coordinate interviews. Help with logistics and sometimes field production. Support shoots and ensure production runs smoothly. Review footage and work with editors to shape final episodes. Write headlines, teasers, and social posts. Full info HERE
DIRECTOR, HUMAN RESOURCES AND ADMINISTRATION >>
THE JIM HENSON COMPANY/HOLLYWOOD, CA: Responsible for all HR functions and oversight of administrative and management needs. This strategic role is charged with operating from a customer service driven viewpoint that prioritizes employee satisfaction as well as enforce legally compliant policies, increase efficiency by implementing administrative and record-keeping best practices. Full info HERE
SR. DIRECTOR OF SALES, KSTU & KUPX >>
THE E.W. SCRIPPS COMPANY/SALT LAKE CITY: Leverage our suite of advertising solutions to unlock growth opportunities for local and national businesses. Play a role in driving the station’s revenue goals as well as serving as the home station for Utah’s new NHL team. Collaborate with our production team to create campaigns that connect our clients with their customers in meaningful ways. Full info HERE
DIGITAL MEDIA BUYER >>
FURMAN ROTH ADVERTISING/NY(HYBRID): Plan, launch, and optimize digital marketing campaigns across various paid media channels (including Display, Google products, Paid Social, CTV, and Programmatic, etc.) while managing budgets effectively. Support the execution of media plans across platforms, overseeing targeting, budget allocation, and performance tracking to drive campaign success. Full info HERE
ACCOUNT DIRECTOR; CTV BRAND PARTNERSHIPS – MID WEST/WEST COAST
FUTURE TODAY
REMOTE
Build, maintain and expand a pipeline of sales targets, contacts, and sales opportunities leveraging your relationships with a heavy focus on new business revenue. Build/nurture relationships with the investment, strategy, precision and digital agencies as well as clients. Also maintain an ongoing knowledge of the streaming media landscape. Full info HERE
DIRECTOR, AD MARKETING & SALES >>
THE SHADE ROOM/REMOTE: Develop and execute a revenue growth strategy to drive direct advertising, branded content, and sponsorship sales as well as lead the development of compelling advertising and branded content offerings tailored for TSR’s audience and cultivate and maintain strong relationships with key advertisers, media agencies, and brand partners. Full info HERE
PROFESSIONAL LECTURER OF COMMUNICATION/SPORTS BROADCASTING >>
MARIST UNIVERSITY/ POUGHKEEPSIE, NY: Teach studio and field broadcasting and new media courses in sports media and journalism as well as be able to teach a studio course on producing a newscast and help students live stream a podcast or produce short-form feature content suitable for social media streaming. Also demonstrate through their teaching, professional activity, and service. Full info HERE
SALES LEAD – AGENCY PARTNERSHIPS
UPWAVE
NEW YORK, NY
Build and manage relationships with our agency partners – mostly targeting media buyers and planners – and help them see the value of adding Upwave measurement to The Trade Desk campaigns. You will both leverage your existing network and open new doors to achieve aggressive but achievable sales targets. Full info HERE |
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