Cynopsis: Sports04.02.13 Good morning. It’s Tuesday, April 2, 2013, and this is your first early morning Sports briefing. Minor League Baseball has a new CMO to go with its new marketing plan. The organization hired Michael Hand to serve as its Chief Marketing Officer, where he will be charged with leading the company’s Project […]
Cynopsis: Esports
Monday, April 1st, 2013
Cynopsis: Sports04.01.13 Good morning. It’s Monday, April 1, 2013, and this is your first early morning Sports briefing. With the start of baseball season underway, RSNs are gearing up for six months of content bliss. Of course, upfront season is also in full swing as baseball continues to drive sales for half a year, […]
Friday, March 29th, 2013
Cynopsis: Sports03.29.13 Good morning. It’s Friday, March 29, 2013, and this is your first early morning Sports briefing. ESPN and the Women’s National Basketball Association are extending their relationship, inking a new deal that adds six years to the contract and runs through the 2022 season. The new agreement will bring ESPN’s relationship with […]
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Thursday, March 28th, 2013
A CYNOPSIS MESSAGE FROM NFL ::: NFL MEDIA: THE FUTURE OF THE GAME ::: Highest M18-49 ratings on Thursday Nights in Prime(Nielsen, 9/13/12 – 12/20/12) 2nd Screen Digital Opportunities for NFL Draft,Thursday Night Football and NFLN programs New & Improved NFL Mobile App in 2013 Contact us at NFLMediaSales@nfl.com.. Cynopsis: Sports03.28.13 Good morning. It’s […]
Wednesday, March 27th, 2013
Cynopsis: Sports03.27.13 Good morning. It’s Wednesday, March 27, 2013, and this is your first early morning Sports briefing. CBS Sports made it official, announcing a deal with the soon to be renamed Big East Conference on a new long-term deal with broadcast rights set through the 2019-20 season. As part of the agreement, CBS […]
Tuesday, March 26th, 2013
A CYNOPSIS MESSAGE FROM NFL ::: NFL MEDIA: THE LABORATORY OF THE NFL ::: Highest M18-49 ratings on Thursday Nights in Prime(Nielsen, 9/13/12 – 12/20/12) 2nd Screen Digital Opportunities for NFL Draft,Thursday Night Football and NFLN programs Redesigned NFL Mobile in 2013with LIVE and On Demand ad opportunitiesOnly Fantasy Football Game with Instant Game […]
Monday, March 25th, 2013
Cynopsis: Sports03.25.13 Good morning. It’s Monday, March 25, 2013, and this is your first early morning Sports briefing. A ratings boost on the TV screen for the NCAA Men’s Basketball Tournament equated a viewership spike on digital platforms as well. Turner Sports reports that NCAA March Madness Live, which offers college basketball fans an […]
Friday, March 22nd, 2013
Cynopsis: Sports03.22.13 Good morning. It’s Friday, March 22, 2013, and this is your first early morning Sports briefing. The NCAA First Four on truTV started the tournament with a bang, as the first round games grossed 4,477,000 total viewers to mark an boost of 14% over last year’s comparable telecasts, according to Nielsen Fast […]
Thursday, March 21st, 2013
Cynopsis: Sports03.21.13 Good morning. It’s Thursday, March 21, 2013, and this is your first early morning Sports briefing. The Big East Conference (the new one) liked what it saw in FOX Sports and decided to stay for a while, announcing a 12-year multi-platform media rights agreement that begins with the 2013-14 academic year. The […]
Wednesday, March 20th, 2013
Cynopsis: Sports03.20.13 Good morning. It’s Wednesday, March 20, 2013, and this is your first early morning Sports briefing. ESPN and the current Big East Conference made it official, announcing details of their multiyear, multimedia rights agreement that hands ESPN exclusive worldwide distribution rights across all media. The deal extends ESPN’s coverage of the conference’s […]
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