Cynopsis: Sports 02.18.14 Good morning. It’s Tuesday, February 18, 2014, and this is your first early morning Sports briefing. It has been 50 years of swimsuits and models for the Sports Illustrated brand. The Swimsuit anniversary issue is out today, going live on print/web/digital/mobile after the much-publicized […]
Cynopsis: Esports
2/14/14
Cynopsis: Sports 02.14.14 Good morning. It’s Friday, February 14, 2014, and this is your first early morning Sports briefing. Comcast’s sports empire is poised to get bigger. With all eyes on the company’s proposed $45.2 billion takeover of Time Warner Cable, the company stands to inherit, of course, some […]
2/13/14
Cynopsis: Sports 02.13.14 Good morning. It’s Thursday, February 13, 2014, and this is your first early morning Sports briefing. A big night for NBC Olympics on Tuesday, as national headlines surrounding Bob Costas, Erin Hamlin and Shaun White drove 23.7 million viewers to the network in primetime. That […]
2/12/14
Cynopsis: Sports 02.12.14 Good morning. It’s Wednesday, February 12, 2014, and this is your first early morning Sports briefing. NBC Sports is getting into the NASCAR game early, announcing the launch of NASCAR America, a new 30-minute daily show dedicated to speed and stock car racing. The series […]
2/10/14
2/7/14
Cynopsis: Sports 02.07.14 Good morning. It’s Friday, February 7, 2014, and this is your first early morning Sports briefing. The IOC announced an extension of its Worldwide TOP Partnership with Panasonic. The brand will continue to serve as a Worldwide Olympic Partner within the exclusive audiovisual product […]
2/6/14
Cynopsis: Sports 02.06.14 Good morning. It’s Thursday, February 6, 2014, and this is your first early morning Sports briefing. CBS has emerged the victor in the “Thursday Night” wars. The NFL announced that the broadcaster was the winning bidder for rights to produce and televise Thursday Night Football […]
2/5/14
2/4/14
Cynopsis: DIGITAL 02.04.14 Good morning. It’s Tuesday, February 4, 2014, and this is your first early morning digital briefing. NEW PROGRAMMING + DEALS Sony Pictures Television Networks launched a new digital network yesterday called getTV, which will air classic movies from the 1930s-1960s. The channel is a digital subdivision of Univision Television Group-owned stations across […]
2/3/14
CynCity
Cynsiders
Vizio Helps Walmart Cut A Bigger Slice Of The CTV Ad Pie
By Alyssa Boyle This piece was originally published on Chief Marketer Network brand AdExchanger. During...Women’s Sports: From Cultural Play to Marketing Powerhouse
Women’s sports are no longer just a cultural signal for brands — they’re becoming a...March Madness Is Making DOOH a More Responsive Channel
By Luba Giglia, COO, AdOmni With the First Four tipping off Tuesday, March Madness is...