CynopsisESPORTS It’s Thursday July 19, 2018 and this is your weekly early morning Esports briefing. YouTube star Preston Arsement is picking up a piece of Dallas-based Envy Gaming, where he will now serve as an investor with plans to produce content featuring the Envy brand across his video and social media […]
CynopsisESPORTS It’s Thursday July 12, 2018 and this is your weekly early morning Esports briefing. The Mouse is taking the point. Yesterday saw a new deal announced that will see Overwatch League head to the ESPN, Disney and ABC family of networks in a multi-year agreement that kicks in with this […]
CynopsisESPORTS It’s Thursday June 28, 2018 and this is your weekly early morning Esports briefing. We are on vacation next week so enjoy your Holiday! Turner and IMG lined up plans for the second annual ELEAGUE Street Fighter V Invitational 2018 Celebrity Showdown this weekend, with the charity tournament carried […]
CynopsisESPORTS It’s Thursday June 21, 2018 and this is your weekly early morning Esports briefing. ELEAGUE will once again set its sights on CS:GO this summer, announcing plans for the ELEAGUE CS:GO Premier 2018 starting July 21 at 2p, with content on both its Twitch channel as well as on B/R […]
CynopsisESPORTS It’s Thursday June 14, 2018 and this is your weekly early morning Esports briefing. Jersey Mike’s ordered up a new deal that will see the brand sponsor Riot’s NA LCS. The chain will sponsor fan activations for onsite ticket-holders at the NA LCS Arena, as well as a gift-with-purchase promotion […]
CynopsisESPORTS It’s Thursday June 7, 2018 and this is your weekly early morning Esports briefing. Last call for E3 before companies roll out their slate of news for upcoming games and a slew of major conferences/video streams on the docket this year. We will dive deeper in to esports-driven activations and […]
CynopsisESPORTS It’s Thursday May 31, 2018 and this is your weekly early morning Esports briefing. A new study from Juniper Research projects that viewership of esports competition and “let’s play” content will hit 858 million by 2022, up from 630 million this year. That number would be equal to […]
CynopsisESPORTS It’s Thursday May 24, 2018 and this is your weekly early morning Esports briefing. Epic Games is lining up $100 million for Fortnite competitions during the 2018-19 season, with funding dedicated to esports prize pools. “We’re getting behind competitive play in a big way, but our approach will be […]
CynopsisESPORTS It’s Thursday May 17, 2018 and this is your weekly early morning Esports briefing. The Supreme Court’s decision to strike down laws barring states from allowing gambling in sports brought the spotlight to the growth of esports, which features a young, affluent and tech-savvy consumer. Among the statements released by […]
CynopsisESPORTS It’s Thursday May 10, 2018 and this is your weekly early morning Esports briefing. Overwatch League will cross the country for its first-ever Grand Finals, wrapping up its inaugural season at Barclays Center in Brooklyn from July 27–28. The postseason will begin with a field of six teams on July […]
While we're taking the week off for July 4th, this is a great time to catch up on all our still timely editions of @CynopsisMedia daily newsletters and Special Reports -- from Sports to Executive Profiles! May your holiday be meaningful. https://t.co/kz2fOB36GR
In today's #MediaTech update: @Roku + @AmazonAds launched an integration to reach 80%+ of US HHs - the largest authenticated #CTV footprint ever. Early results? 40% more unique viewers w/ same budget + 30% less ad frequency. Game changer for advertisers. https://t.co/z2V7f4F2M5