A Cynopsis Message From ITN Monday May 11, 2026 TOP MEDIA TECH NEWS Paramount Skydance, Disney and Warner Bros. Discovery (WBD) all unveiled their earnings reports for the first quarter of 2026 last week. Their priorities are centered on engagement, programmatic and sports. The common denominator is the pursuit of subscriber retention […]
The Upfronts Are A Week-Long Metaphor for DIRECTV In New Ad Campaign DIRECTV Advertising makes a creative case for its converged TV platform with help from TBWA\Chiat\Day LA and Starcom US NEW YORK, May 11, 2026 — As the TV and advertising industries descend on New York City for Upfront Week, DIRECTV Advertising is […]
A CYNOPSIS MESSAGE FROM DIRECTV ADVERTISING: For one week in New York, the best of TV comes together in one place. Some call it the Upfronts, but we know what they really are. WELCOME TO THE WEEK-LONG METAPHOR FOR DIRECTV LEARN MORE Monday May 11, 2026 IN THE NEWS
Sunday May 10, 2026 CYNOPSIS SPORTS AWARDS Own Your Place in the Sports Media Conversation Align your brand with the companies and leaders shaping the future of sports media and marketing. This is where influence is built—and where it’s seen. Show up where it counts. June 4 | New York City
A Cynopsis Message From A+E Global Media Wednesday May 6, 2026 IN THE NEWS U.S. digital video ad spend is projected to surpass $80 billion in 2026, growing 11% year-over-year — nearly 20% faster than the total ad market and accounting for more than 60% of total TV/video ad spend for the […]
A Cynopsis Message From ITN Monday May 4, 2026 TOP MEDIA TECH NEWS POSSIBLE 2026 was a long week of networking, conversations and insights along Miami Beach. Unsurprisingly, AI was the topic that took center stage in most of the discussions that took place on the ground. But the AI conversations that […]
Monday May 4, 2026 IN THE NEWS NBC has pulled the plug on two series: “Brilliant Minds,” the medical drama that ran for two seasons, and “Stumble,” the cheerleading comedy that lasted just one. Neither show found an audience — “Brilliant Minds” had already been benched in February, bumped from the […]