Monday August 4, 2025 IN THE NEWS ESPN has struck a deal with the NFL for top NFL Media holdings including NFL RedZone and the NFL’s fantasy football business, with the league receiving equity in the network, reports The Athletic. Word of the agreement comes as ESPN prepares to roll out a$30/month direct-to-consumer service […]
Sunday August 3, 2025 LOOKING FOR A NEW ROLE? Cynopsis ScreenShift, taking place Oct 14th in NYC, is offering job seekers a rate of $99 to attend – entry is from 3pm and includes roundtable sessions, access to afternoon panels, and the networking reception. Email marketing@cynopsis.com to request to attend. Only 10 […]
Friday August 1, 2025 IN THE NEWS Comedy Central’s “South Park” kicked off its 27th season with its highest-rated premiere since 1999, and a 68% increase over last season’s debut. Featuring a satirical take on President Trump, the episode drew 5.9 million viewers across Paramount+ and Comedy Central and ranked as the #1 telecast […]
Thursday July 31, 2025 IN THE NEWS FCC Chairman Brendan Carr has initiated a formal inquiry into Comcast’s treatment of local broadcast affiliates and potential violations of federal regulations. “For years, the FCC has stepped away from enforcing critical regulations designed to protect localism,” Carr wrote in a letter to Comcast CEO Brian Roberts. […]
Wednesday July 30, 2025 FEATURED JOB VP SALES, NORTH AMERICA >> All3MEDIA INTERNATIONAL/NEW YORK/HYBRID: Responsibility for covering format sales in the territory, liaising with the EVP Formats & Licensing as well as All3Media America, as well as Licensing finished program/tape sales in the United States and Canada. Also take ownership of and implementing the […]
Wednesday July 30, 2025 IN THE NEWS Viewing of content with ads gained 1.2 share points in the second quarter of 2025, finishing with 73.6% of overall TV viewing, according to Nielsen’s Ad Supported Gauge. The report found that, during a season when viewers tend to dial back their media consumption, overall viewing was […]
Tuesday July 29, 2025 Good morning! It’s Tuesday, and this is your monthly Cynopsis Sports Newsletter. Although this summer’s been more than scintillating sports-wise, the excitement is building as football season draws near. FOX SPORTS, BARSTOOL TEAMING UP Fox Sports and Barstool Sports struck a broad partnership spanning college football, college basketball and […]
Tuesday July 29, 2025 IN THE NEWS What’s in a name? Warner Bros. Discovery offered details on its upcoming separation, including corporate names and senior leadership appointments. “Streaming & Studios,” which will be home to Warner Bros. Television, Warner Bros. Motion Picture Group, DC Studios, HBO, HBO Max and Warner Bros. Gaming Studios, as […]
Monday July 28, 2025 Thirty percent of US internet households subscribe to a direct-to-consumer sports-specific streaming service, according to Parks Associates study, “Streaming Live Sports: Where Opportunity Meets Complexity.” Forty-three percent of consumers in US internet households classify themselves as “Sports Viewers,” and 40% of them watch sports only via streaming services. Highlights of the […]
A CYNOPSIS MESSAGE FROM SCREENVISION MEDIA 11M+ MOVIEGOERS AND COUNTING! THE SUMMER OF CINEMA CONTINUES! Audiences showed up for Marvel’s Fantastic Four: First Steps — a retro-futuristic reintroduction of Marvel’s first family. With massive, in-person reach and cultural heat you can’t scroll past, cinema is the premium, brand-safe buy delivering impact right now. Next »« Previous
While we're taking the week off for July 4th, this is a great time to catch up on all our still timely editions of @CynopsisMedia daily newsletters and Special Reports -- from Sports to Executive Profiles! May your holiday be meaningful. https://t.co/kz2fOB36GR
In today's #MediaTech update: @Roku + @AmazonAds launched an integration to reach 80%+ of US HHs - the largest authenticated #CTV footprint ever. Early results? 40% more unique viewers w/ same budget + 30% less ad frequency. Game changer for advertisers. https://t.co/z2V7f4F2M5