Friday June 6, 2025 IN THE NEWS Two days after introducing the industry’s first Large Marketing Model, WPP Media announced the expansion of Open Intelligence with a series of integrations and partnerships. New retail data partners include Boots Media Group, Criteo, DICK’s Sporting Goods, and Ocado Ads. “Retail media, via commerce and data intelligence, […]
Thursday June 5, 2025 IN THE NEWS Warner Bros. Discovery has begun layoffs across its linear TV groups, part of a plan to increase efficiency. While the exact number of layoffs was not revealed, sources told several outlets that they were in the double-digits but far less than 100. The news comes after Disney […]
Wednesday June 4, 2025 FEATURED JOB DIGITAL MEDIA BUYER >> FURMAN ROTH ADVERTISING/NY(HYBRID): Plan, launch, and optimize digital marketing campaigns across various paid media channels (including Display, Google products, Paid Social, CTV, and Programmatic, etc.) while managing budgets effectively. Support the execution of media plans across platforms, overseeing targeting, budget allocation, and performance tracking […]
Wednesday June 4, 2025 IN THE NEWS As Sony and CBS battle over the distribution rights to “Wheel of Fortune” and “Jeopardy,” Sony has inked streaming deals for the game shows with Hulu, Hulu on Disney+ and Peacock that give the platforms rights to air them the day after their linear premieres. The deals […]
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Monday June 2, 2025 The pace and scope of change related to the artificial intelligence technology evolution is unprecedented, according to a report from VC firm Bond titled “Trends – Artificial Intelligence.” Take OpenAI’s ChatGPT, which the report calls “history’s biggest ‘overnight’ success (nine years post-founding).” Unlike the Internet 1.0 revolution, where technology started in […]
Monday June 2, 2025 IN THE NEWS Days after NPR filed a lawsuit challenging President Trump’s order to cut its funding, PBS followed with its own legal action. The lawsuit – filed in US District Court in Washington by PBS and a public television station in Minnesota – argues that federal law prohibits the […]
Sunday June 1, 2025 FEATURED JOB DIGITAL MEDIA BUYER >> FURMAN ROTH ADVERTISING/NY(HYBRID): Plan, launch, and optimize digital marketing campaigns across various paid media channels (including Display, Google products, Paid Social, CTV, and Programmatic, etc.) while managing budgets effectively. Support the execution of media plans across platforms, overseeing targeting, budget allocation, and performance tracking […]
Friday May 30, 2025 IN THE NEWS YouTube accounted for an estimated 24% of US CTV streaming minutes as of April 2025, according to MoffettNathanson Research. Factor in minutes viewed on YouTube TV and the total is 28%, versus 15% for runner-up Netflix. In 1Q25, YouTube had 27% total share and Netflix, 17%. “Just […]
Thursday May 29, 2025 IN THE NEWS WPP is going all in on AI with the launch of WPP Media, replacing GroupM as the name of WPP’s global media company. WPP Media is connected with WPP’s global agency networks and capabilities through WPP Open, WPP’s AI-enabled marketing system, creating an advanced platform for scaled […]
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