Tuesday April 22, 2025 IN THE NEWS Streaming isn’t just an alternative to traditional TV – it’s the primary way Americans watch video content, according to Adtaxi’s “2025 Streaming TV Survey.” The report indicates 70% of US adults select a streaming service as their default viewing choice. Findings include: · 64.8% of US adults […]
Monday April 21, 2025 Nintendo moved the pre-order date for its hotly-anticipated Switch 2 video game device from April 9 to April 24. While the price of the product will remain at the previously-announced $449.99, the price of accessories will increase due to “changes in market conditions.” More price adjustments are possible depending on market […]
Monday April 21, 2025 IN THE NEWS Ad spend growth is expected to slow to 1.8% growth in April-May, down from 5.8% year-over-year growth for 1Q25, due to macroeconomic uncertainty. That’s according to Guideline, a provider of advertising data, which notes there are still categories driving significant growth. Retail Media is up 18%, driven […]
Sunday April 20, 2025 FEATURED JOB ACCOUNT DIRECTOR; CTV BRAND PARTNERSHIPS – MID WEST/WEST COAST FUTURE TODAY REMOTE Build, maintain and expand a pipeline of sales targets, contacts, and sales opportunities leveraging your relationships with a heavy focus on new business revenue. Build/nurture relationships with the investment, strategy, precision and digital agencies as well […]
Friday April 18, 2025 IN THE NEWS The US Department of Justice, which accused Google of operating as a monopoly in the advertising technology industry, has won its antitrust case. “Plaintiffs have proven that Google has willfully engaged in a series of anticompetitive acts to acquire and maintain monopoly power in the publisher ad […]
Thursday April 17, 2025 IN THE NEWS CBS scored a win in its fight for distribution rights to “Jeopardy” when three California appellate judges signed an order that hit pause on last week’s ruling by a lower court judge that gave the show’s distribution rights to Sony Pictures Television. Sony, which terminated its distribution […]
Wednesday April 16, 2025 FEATURED JOB ACCOUNT DIRECTOR; CTV BRAND PARTNERSHIPS – MID WEST/WEST COAST FUTURE TODAY REMOTE Build, maintain and expand a pipeline of sales targets, contacts, and sales opportunities leveraging your relationships with a heavy focus on new business revenue. Build/nurture relationships with the investment, strategy, precision and digital agencies as well […]
A CYNOPSIS MESSAGE FROM FAMILY ENTERTAINMENT TV Family Entertainment Television Allows You to Increase Reach and Efficiency FETV gives you access to a unique audience with low duplication The majority of our audience does not watch networks with similar audience compositions Source Wednesday April 16, 2025 IN THE NEWS Multiscreen TV […]
A CYNOPSIS MESSAGE FROM LOCALITY Tuesday April 15, 2025 IN THE NEWS Fox News’ Greg Gutfeld (“Gutfeld!”) will host three-part game show, “Greg Gutfeld’s What Did I Miss?”, for streamer Fox Nation. In the show, contestants are put in isolation, then asked which headlines are real and which are fake. “For these […]
Monday April 14, 2025 Google hit Las Vegas for its Google Cloud Next 25 event, showcasing the practical implications of AI for businesses and developers. Among the announcements: · an upgrade to the AI Hypercomputer architecture, the engine driving Google’s AI, for better performance, efficiency and cost-effectiveness · a preview launch of the text-to-music model […]
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