Newly minted NFL Hall of Famer Tony Gonzalez launched his podcast Wide Open with Tony Gonzalez, through which Gonzalez interviews people at the top of their respective games and learn more about how they got to where they are in their career. Guests have included manager Scooter Braun, Jessica Alba, David Spade and Michael Strahan.
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Cole Sprouse Toplines Borrasca
Cole Sprouse will star in and produce eight-ep podcast series Borrasca. Created and written by Rebecca Klingel (Netflix’s The Haunting Of Hill House), the 30-minute thriller hails from QCode and will debut in April. The Riverdale and Five Feet Apart star will topline as Sam Walker, who becomes obsessed with untangling local lore after his […]
Growth In Programmatic OOH Spend Through Vistar Media Grew 80% in 2019
Digital out-of-home advertising growth is set to continue in 2020 as the channel becomes more data-driven and easier to buy, according to Vistar Media. According to a usage analysis of its platforms, Vistar Media saw: Media owner networks available on the Vistar platform increase by 86% Unique brands buying through the platform increase by 55% […]
Synamedia Enters Strategic Partnership With World Wide Technology
Video software provider Synamedia has entered into an international strategic partnership with technology and supply chain service provider World Wide Technology. The companies are joining forces for sales and delivery management, providing Synamedia’s video products and solutions to WWT’s customers while helping to strengthen Synamedia’s reach across regions. WWT’s network augments the distribution of Synamedia’s […]
Platinum Equity Acquires Tech-Driven Marketing Company Centerfield
Platinum Equity has acquired Centerfield, a technology-driven marketing and customer acquisition company. The firm also announced that Centerfield has acquired Digital Ventures, which operates web sites in home security, residential services, senior services and other verticals. Centerfield’s digital assets and platform, Dugout, engage in-market consumers and automate end-to-end customer acquisition shopping experiences. Founded in 2011, […]
Hub Study Shows Voice Control Is Prevalent – And So Are Concerns About Privacy
Privacy appears to still be a major issue for users of voice control, according to “The Case for Voice Control”, a study from Hub. Some highlights: 1. Despite their concerns, about three quarters of smart speaker owners use their smart speaker to search for media content. About two thirds of smart speaker owners use […]
Fastly Introduces Direct Private Network Connection
Fastly, provider of a global edge cloud platform, announced Origin Connect, a direct private network connection between an organization’s origin server and a Fastly Shield point of presence. Comparing Origin Connect to plugging directly into an outlet instead of connecting to an extension cord first, Fastly says companies will be able to reduce transit costs […]
Mouthpeace with Michael and Pele Bennett Arrives Jan. 31
The first episode of Mouthpeace with Michael and Pele Bennett, the fourth weekly podcast series from podcast network Lemonada Media, will be available January 31, with new episodes released on Fridays. Hosted and executive produced by Michael Bennett, the NFL defensive lineman for the Dallas Cowboys and best-selling author, and his wife Pele, food advocate […]
FreeWheel Survey Looks at the Changing Face of TV Advertising
A survey of over 300 marketers and agencies showed that advanced TV is being used by the majority of advertisers to reach their target audiences. According to “The Changing Face of TV Advertising: 2019, 2020 and Beyond,” from FreeWheel, a Comcast company, OTT/CTV was purchased by the highest percentage (66%) of advertisers over the past […]
Xandr Launches Unsponsored Content
AT&T’s advertising company, Xandr, launched a new podcast. Unsponsored Content features conversations with Xandr executives, employees and industry thought leaders who are impacting the advertising industry. Jessie Resnick, a member of the CEO chief of staff team at Xandr, hosts; CEO Brian Lesser kicks off the first episode, talking about all things CES, his life […]
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