A CYNOPSIS MESSAGE FROM HALLMARK CHANNEL Hallmark Channel’s COUNTDOWN TO CHRISTMAS IS TOO HOLLY TO HANDLE! STARTING TONIGHT WITH THE HOLLIEST, JOLLIEST ALL NEW HALLMARK ORIGINALS EVER! 40 Movie Premieres Every Friday, Saturday & Sunday Shine bright with the premiere of A HOLIDAY SPECTACULAR starring the Radio City Rockettes Friday October 21, 2022 Today’s Premieres […]
A CYNOPSIS MESSAGE FROM NEW YORK INTERCONNECT Thursday October 20, 2022 Insights and Highlights from Advertising Week New York 2022 By Charlotte Dulany, Event Content Manager, Cynopsis The final day of AW NY 2022 wrapped up with a celebration, sending everyone inspired to improve, innovate and invest in tomorrow. BUT FIRST, MENTAL […]
Thursday October 20, 2022 Good morning! It’s Thursday and this is your early morning Esports brief. Updates on the Call of Duty League 2023 season: The Toronto Ultra will host Major V, and the qualifying stages for Majors will consist of three weeks of online gameplay, during which each team will play five games. […]
A CYNOPSIS MESSAGE FROM HEARST HEARST ANYSCREEN A Higher Standard in OTT Reach your audience, anytime, anywhere, on any screen. Hearst Anyscreen offers a targeted OTT platform that provides a single, centralized access point to the streaming TV marketplace. With a unique focus on quality, Hearst Anyscreen delivers premium “living room experience” […]
A CYNOPSIS MESSAGE FROM NEW YORK INTERCONNECT Wednesday October 19, 2022 Insights and Highlights from Advertising Week New York 2022 By Charlotte Dulany, Event Content Manager, Cynopsis Marketers are still dancing to the beat of Advertising Week (literally – there are dance breaks every afternoon). The annual event is on its third […]
ASSOCIATE MANAGER, INTEGRATED MARKETING INTERACTIVE ONE NYC Respond to RFP, RFI and general Sales Requests: concept and formulate both large- and small-scale ideas into innovative, marketable programs that are custom-made for specific client initiatives and their associated KPIs. Min 4-yrs at a media company or sales/marketing organization, preferably in an Integrated Marketing or Sales Development […]
A CYNOPSIS MESSAGE FROM WARNER BROS. DISCOVERY PREMIERE BY WARNER BROS. DISCOVERY HIT SHOWS, EVERY NIGHT, EVERY WEEK WEEK OF OCTOBER 24TH: MONDAY: HALLOWEEN BAKING CHAMPIONSHIP (FOOD) TUESDAY: MLB AMERICAN LEAGUE CHAMPIONSHIP: GAME 6 (TBS) WEDNESDAY: PROPERTY BROTHERS: FOREVER HOME (HGTV) THURSDAY: GHOST ADVENTURES (TRVL) FRIDAY: GOLD RUSH (DSC) SATURDAY: LOVE & MARRIAGE: HUNTSVILLE (OWN) […]
A CYNOPSIS MESSAGE FROM NEW YORK INTERCONNECT Tuesday October 18, 2022 Insights and Highlights from Advertising Week New York 2022 By Charlotte Dulany, Event Content Manager, Cynopsis Advertising week, an event that invites advertising executives and enthusiasts to collaborate, listen and learn about the trends that matter in media is underway, and […]
A CYNOPSIS MESSAGE FROM GAMUT GAMUT The Leader in Local OTT Must Read: The Power of OTT Streaming and Resurgence of Local Marketing The shift to streaming TV creates unique demands in reaching local audiences. New breakthroughs show how OTT streaming can be personalized at scale. Download the Free Whitepaper Tuesday October […]
A CYNOPSIS MESSAGE FROM PREMION PREMION LEADING THE EVOLUTION IN LOCAL OTT & CTV ADVERTISING New Study: 2022 Priorities for CTV/OTT Advertising 84% of advertisers say the value of CTV/OTT is greater than, or equal to, primetime TV DOWNLOAD COMPLIMENTARY REPORT Premion is a 10x Industry Award Winner including 2022 Cynopsis Best […]
While we're taking the week off for July 4th, this is a great time to catch up on all our still timely editions of @CynopsisMedia daily newsletters and Special Reports -- from Sports to Executive Profiles! May your holiday be meaningful. https://t.co/kz2fOB36GR
In today's #MediaTech update: @Roku + @AmazonAds launched an integration to reach 80%+ of US HHs - the largest authenticated #CTV footprint ever. Early results? 40% more unique viewers w/ same budget + 30% less ad frequency. Game changer for advertisers. https://t.co/z2V7f4F2M5