A CYNOPSIS MESSAGE FROM TURNER THE EXPERIENCE IS… ADVENTUROUS, UNEXPECTED, GAME-CHANGING… At TURNER, we’re shaping the future with premium content plus industry-leading scale and personalization you won’t find anywhere else. TURNER‘s next generation solutions merge content and data, bringing you closer to your consumers than ever before. Partner with us and ignite The Power of […]
Editions
05/19/16: Charter a done deal; CBS orders Good Wife spin-off for All Access; Shark Week goes virtual
A CYNOPSIS MESSAGE FROM TURNER THE EXPERIENCE IS EVERYTHING. Premium content that is bold, engaging, less cluttered. Turner’s content capabilities, powered with data and analytic solutions, are a proven combination you can’t find anywhere else. We’re giving fans a better experience – and more of it. When we give consumers more of the shows they […]
05/19/16: Netflix launches site to help measure broadband speeds; Turner fights back against NewFronts; Google releases specs for new VR headset
CYNOPSISDIGITAL 05.19.16 Good morning. It’s Thursday May 19, 2016, and this is your first early morning digital briefing. TODAY’S CODEBREAKER Device-agnostic: Device-agnosticism refers to the capacity of a computing component to work with various systems without the need for special adaptations. A device-agnostic mobile app, for instance, would be compatible with most operating systems, […]
Advertisement
05/19/16: ESPN steps up again for Special Olympics; Ohno, White added to NBC’s Rio team; Alibaba targets FIFA
A CYNOPSIS MESSAGE FROM beIN SPORTS beIN SPORTS: "bePART" OF THE #1 FASTEST GROWING CABLE NETWORKS IN THE U.S., REGARDLESS OF LANGUAGE: +48% GROWTH ON beIN ENGLISH, +11% ON beIN SPANISH. * beIN SPORTS is part of beIN MEDIA GROUP, which was created to expand its global reach, and diversify into the general entertainment and […]
05/19/16: Google’s gaming Daydream ; Warcraft’s film tactics; Turtle Beach turns up authenticity to gamers
CYNOPSISeSPORTS & GAMING 05.19.16 It’s Thursday, May 19, 2016, and this is your weekly early morning eSports & Gaming brief. Google unveiled new plans in the VR gaming space at I/O yesterday, entitled Daydream, that will serve as a dedicated VR hub in the Play Store and offer immersive mobile gaming content from companies such […]
05/18/16: Showtime shuts down House of Lies; Comic book doc series greenlit at AMC; ABC slips Notorious in Scandal slot
A CYNOPSIS MESSAGE FROM TURNER THE EXPERIENCE IS… ADVENTUROUS, UNEXPECTED, GAME-CHANGING… At TURNER, we’re shaping the future with premium content plus industry-leading scale and personalization you won’t find anywhere else. TURNER‘s next generation solutions merge content and data, bringing you closer to your consumers than ever before. Partner with us and ignite The Power of […]
05/18/16: NBA to launch online video network; Time Inc. announces video publication focused on digital celebs; Study finds Vine is losing influencers
CYNOPSISDIGITAL 05.18.16 Good morning. It’s Wednesday May 18, 2016, and this is your first early morning digital briefing. TODAY’S CODEBREAKER Repurposed content: Repurposing refers to the reformatting of existing content in order to extend the content’s use. For instance, if a thirty second ad runs on linear TV, and is then shortened to ten […]
05/18/16: ESPN looks to Connect at Upfronts; NBC Sports prepares to Open; NBA seeks Playmakers
A CYNOPSIS MESSAGE FROM beIN SPORTS beIN SPORTS: "bePART" OF THE #1 FASTEST GROWING CABLE NETWORKS IN THE U.S., REGARDLESS OF LANGUAGE: +48% GROWTH ON beIN ENGLISH, +11% ON beIN SPANISH. * beIN SPORTS is part of beIN MEDIA GROUP, which was created to expand its global reach, and diversify into the general entertainment and […]
05/17/16: Cynopsis Jobs
JOB OF THE WEEK MANAGER, CONSUMER MARKETING (FREELANCE) VH1 & LOGO NYC Manage planning & execution of all media plans for programming & brand initiatives. 3-5 years television marketing exp. Media agency & Dig. Mtkg exp, preferred. Full info/apply HERE. … CYNOPSISJOBS 05.17.16 Good morning. It’s Tuesday, May 17, 2016, and this is your […]
05/17/16: CBS renews drama, comedy and reality shows; Up goes in a new direction; Dew tell: Mountain Dew launches MCN
A CYNOPSIS MESSAGE FROM TURNER THE EXPERIENCE IS EVERYTHING. Where premium content merges with data to bring you closer to your consumers than ever before. Where a deep bench of creators speaks to audiences across all platforms. THE EXPERIENCE IS POWERFUL, ADVENTUROUS, ESSENTIAL… TURNER TBS | TNT | truTV | CNN | HLN | Adult […]
CynCity
Cynsiders
The Premium Illusion: Navigating the CTV Quality Crisis
By Ayse Pamuk, Director of Platform Operations at Basis Connected TV is unquestionably having a...Vizio Helps Walmart Cut A Bigger Slice Of The CTV Ad Pie
By Alyssa Boyle This piece was originally published on Chief Marketer Network brand AdExchanger. During...Women’s Sports: From Cultural Play to Marketing Powerhouse
Women’s sports are no longer just a cultural signal for brands — they’re becoming a...
